Donnie from Chunk! Digital presents on the development of an online game based on a fictional game show called The Bank Job. The presentation addresses two key challenges: how to design an online game around a live game show format, and how to visually design a game for a non-existent show. It discusses exploring the building blocks, mechanics, and iconic moments to capture the game show experience, as well as limitations and iconic elements to represent the fictional story.

1. I’M DONNIE
FROM CHUNK!
DIGITAL 2012

2. BRANDS, BROADCASTERS & ENTERTAINMENT

3. WE MADE THE BANK JOB
GAME WITH ENDEMOL
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5. KEY CHALLENGE 01
Howwillalivegameshow
willworkasanonline game?
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7. • What are the building blocks of the game?
• What bits work, what bits don’t?
• What are the iconic moments?
DIGITAL 2012

8. KEY CHALLENGE 02
Howwillthegamelook match
anon-existent gameshow?
DIGITAL 2012

10. • What can’t we design?
• What’s iconic to the story of the game?
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14. THANKS
FOR LISTENING!
DIGITAL 2012