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Dm Demo Intro Class
- 2. WHO am I? M.ParshuramYadav Director – SRDM Academy Pvt Ltd, Vedhadigisolutions. Lead Process Trainer in Omnicom Media Groups Certified From Google Certified From IBM-Watson Analytics 8 years of Experience in Digital Marketing Corporate Trainer in Top B-Schools. 2
- 3. 3 Marketing Marketing is anapproach to meet the customer needs and their satisfaction. It includes advertising, selling and delivering products or services to the audience.
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- 7. 7 Different channels ofDigital Marketing Search Engine Marketing Search Engine Optimization Display Advertising Email Marketing Social Media Marketing
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- 9. 9 Search Engine Optimization(SEO) Search Engine Optimization is the process of optimizing your website to get organic, or un-paid, traffic from the search engine results page.
- 11. 11 Social Media Marketing Planningand executing advertising campaigns on the social media platforms like Facebook, Twitter, YouTube etc.
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- 13. 13 Search Engine Marketing SearchEngine Marketing is a form of internet marketing that seeks to promote websites by increasing their visibility in search engine result pages.
- 14. 14 Anatomy of SERP SearchQuery Search Box Term Popularity Paid/Sponsored Ads Sitelink extensions Map Result Paid/Sponsored Ads Paid/Sponsored Ads
- 15. 15 Email Marketing Email marketingis the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.
- 16. Module 5: VideoMarketing
- 17. 17 Benefits of DigitalMarketing High Revenue Consistent Branding Global Reach Cost Effective Efficiency Measureable Results
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