The document discusses diversity sourcing for African American candidates. It provides keywords and phrases to add to search strings to find more diverse candidates, such as associations and colleges specifically for African Americans. Example keywords include "African American*", "Black*", and names of historically black colleges and universities. It also lists black fraternities and sororities. The document encourages going beyond basic searches and provides an example search string augmented with keywords for African American candidates.

1. Diversity Sourcing Part 3
As promised, I will now continue with part 3 of the 4 part Diversity Sourcing series. We
already looked at Women and Hispanic so now let's focus on African American. As I said in my
previous post remember diversity sourcing is a very special skill. You need to have knowledge
of were to search or as I have said in my " Top Ten Rules for Successful Internet Sourcers "
post, you need to do your research. Below are some key words and phrases you can add to any
boolean search string that will increase your chances of finding diverse candidates. For the
purposes of this and future posting I am focusing on; Women, Hispanic, African American,
Native American. So on to the key words and phrases;
African American
Associations: Colleges:
National Society of Black Engineers North Carolina Central University
National Society of Black MBAs Prairie View A&M University
Norfolk State University
Stillman College
Other Terms: Philander Smith College
African American* Tuskegee University
Black* Howard University
Morehouse College
Black Fraternities/Sororities: Spelman College
Alpha Kappa Alpha Xavier University of Louisiana
Alpha Phi Alpha Morgan State University
Delta Sigma Theta University of Maryland – Eastern Shore
Kappa Alpha Psi Johnson C. Smith University
Omega Psi Phi North Carolina A&T State University
Phi Beta Sigma Bethune – Cookman College
Sigma Gamma Rho Albany State University
Zeta Phi Beta Morris Brown University
Chicago State University

2. Dillard University
Coppin State College
Tougaloo College
Mississippi Valley State University
Lincoln University
Lane College
Remember as I said in my "Words and Phrases to recruit by!!!" blog post, go beyond the basics. Were ever you see an
abbreviation being used also spell it out, it will improve you search results.
Remember this is very easy just take your boolean search string and add on any of the above words or phrases.
example, form my "If You Build It, They Will Come: the story of a successful Boolean search string!!" blog posting, you
have the below. Simply add the part in red and you have a search string that will pull up women that fit all the
requirements in the string.
(title:resume OR title:CV OR title:bio OR title:homepage OR url:resume OR resume) AND NOT
(job OR "career opportunity" OR "equal opportunity employer" OR "employment at" OR EOE
OR "employment opportunity" OR opening OR "submit resume" OR "your resume" OR
"sample resume" OR "career development" OR classified OR book OR books)
AND(Cryptography OR Biometric OR Security OR firewall) AND (Symantec OR Microsoft OR
Norton OR McAfee) And ("Software Engineer" OR "Software Developer" etc...) And (C++ OR C
etc...) And ("National Society of Black Engineers ")
In one of my next posting we will look at Native Americans as our next diversity sourcing
subject.