Digital smell technology uses scent synthesizers and cartridges containing 128 chemicals to generate smells and broadcast scents to enable virtual smell experiences. Founders Dexster Smith and Joel Lloyd developed the iSmell device for Digiscents which uses natural oils, synthetic fragrances, and heat or air pressure to emit smells. The technology can be used for marketing, entertainment, education, and medical applications over theaters, the internet, and other media to enhance user experiences.