SlideShare a Scribd company logo
COPENHAGEN 2013
Socialmediamarketing/Barcelona
COPENHAGEN 2013
COPENHAGEN 2013
Twenty
more than
experts
COPENHAGEN 2013
300
more than
projects
COPENHAGEN 2013
200for more than brands
different
COPENHAGEN 2013
COPENHAGEN 2013
within collaboration
COPENHAGEN 2013
experiencerelevant
COPENHAGEN 2013
COPENHAGEN 2013
COPENHAGEN 2013
COPENHAGEN 2013
COPENHAGEN 2013COPENHAGEN 2013
COPENHAGEN 2013COPENHAGEN 2013
COPENHAGEN 2013
Search for
information
In the buying process you:
i ?
Ask for
advice
Make a
desicion
COPENHAGEN 2013
In other words:
i ?
Content DecisionDiscussion
COPENHAGEN 2013
What makes
good content?
?
Content DecisionDiscussion
i
COPENHAGEN 2013
Good content
creates discussion
?
Content DecisionDiscussion
i
COPENHAGEN 2013
?
Content DecisionDiscussion
i
Good
discussion?
COPENHAGEN 2013
?
Content DecisionDiscussion
i
Leads into a
decision
COPENHAGEN 2013
?
Content DecisionDiscussion
i
and generates
more content
COPENHAGEN 2013
?
Content DecisionDiscussion
i
Good
decisions?
COPENHAGEN 2013
?
Content DecisionDiscussion
i
Creates
discussion
COPENHAGEN 2013
COPENHAGEN 2013
?
Content DecisionDiscussion
i
and content
COPENHAGEN 2013
?
Content DecisionDiscussion
i
The perfect social loop!
COPENHAGEN 2013
The perfect social loop?
How do you build
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
3. Facilitate
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
3. Facilitate 4. Participate
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
3. Facilitate 4. Participate
5. Enable
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
3. Facilitate 4. Participate
5. Enable
6. Motivate
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
3. Facilitate 4. Participate
5. Enable
6. Motivate 7. Enable
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
3. Facilitate 4. Participate
5. Enable
6. Motivate 7. Enable
8. Enable
COPENHAGEN 2013
?
Content DecisionDiscussion
i
1. Produce
2. Share
3. Facilitate 4. Participate
5. Enable
6. Motivate 7. Enable
8. Enable
9. Motivate
COPENHAGEN 2013
1. Produce Quality Content
2. Share Your Content
3. Facilitate Discussion
4. Participate in Discussion
5. Enable Content Creation
6. Motivate Content Creation
7. Enable Decision
8. Enable Feedback
9. Motivate Feedback
COPENHAGEN 2013
WeDevelop
• Social strategies
• BUZZ generation
• Facebook Apps
• Community
Management
• Games (Advergaming)
• Mobile Apps
• Web development
• Web Apps
• Twitter API
• Instagram
• Pinterest
• Other Social platforms
• E-commerce
• SEO / SEM
• UX
COPENHAGEN 2013
Jan Badosa
jbadosa@digitalseed.es
+34 699 94 95 26
Cris Anthony Hodar
chodar@digitalseed.es
+45 30 42 40 00
Contactinformation
Office Spain
Avinguda Diagonal 465
8th Floor
Barcelona
Tel (+34) 93 531 96 61
info@digitalseed.es
www.digitalseed.es
Office Denmark
Store Regnergade 19
2nd Floor
Copenhagen
Tel (+45) 30 42 40 00
info@digitalseed.dk
www.digitalseed.dk

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Digitalseed 2013