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Revenue
$2,500,000
+12%
Profit
$1,000,000
+10%
Website traffic
1,000,000 Visitors
-5%
Top 5 countries in terms of Revenue Customer Satisfaction
92%
Stock Price
$102
-4%
Company Performance for FY [Insert Fiscal Year]
Replace this text by your own text. Provide the key takeaway of this Powerpoint slide, so if
your CEO or Manager is busy, he does not have to read the whole slide.](https://image.slidesharecdn.com/digitaltransformationstrategyplan-template-slideshare-190808052916/75/Digital-Transformation-Strategy-and-Plan-Template-16-2048.jpg)
Uploaded byAurelien Domont, MBA
Digital Transformation Strategy and Plan Template
The document outlines a comprehensive digital transformation strategy, including an executive summary, market analysis, company performance metrics, and a detailed digital maturity model. It covers strategic objectives, necessary technologies, and initiatives essential for achieving digital transformation goals. Additionally, the document discusses competitor analysis and provides insights into the current and target states of digital maturity within the organization.
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Digital Transformation Strategy and Plan Template
- 1. 11 Digital Transformation CEO: insertyour own text Chief Digital Officer: insert your own text Author: insert your own text Date: insert your own text Version No: E.g. 1.0 for final / 0.1 for drafts Strategy & Plan Download and reuse this Powerpoint presentation at www.slidebooks.com
- 2. 22 Table of Content 1.Executive Summary 2. Market & Competitor Analysis 3. Company Performance 4. SWOT 5. Digital Maturity Model - Current State & Target State 6. Digital Transformation Strategic Objectives, Team & Budget 7. Technologies to consider to reach our Digital Transformation Strategic Objectives • Big Data • Artificial Intelligence • Cloud Computing • Cyber security • Blockchain • Internet of Things 8. Digital Transformation Initiatives to reach our Strategic Objectives 9. Digital Transformation Plan 10. Dashboards to Track & Manage Progress 11. Exhibit • Digital Marketing • 3-D Printing • Drones • Robots • Virtual Reality • Augmented reality
- 3. 33 Table of Content 1.Executive Summary 2. Market & Competitor Analysis 3. Company Performance 4. SWOT 5. Digital Maturity Model - Current State & Target State 6. Digital Transformation Strategic Objectives, Team & Budget 7. Technologies to consider to reach our Digital Transformation Strategic Objectives • Big Data • Artificial Intelligence • Cloud Computing • Cyber security • Blockchain • Internet of Things 8. Digital Transformation Initiatives to reach our Strategic Objectives 9. Digital Transformation Plan 10. Dashboards to Track & Manage Progress 11. Exhibit • Digital Marketing • 3-D Printing • Drones • Robots • Virtual Reality • Augmented reality
- 4. 44 Executive Summary Mission & Vision Digital Transformation Strategic Objectives Budget& Headcounts Mission: Insert your own text Vision: Insert your own text Insert strategic objective #1 Technologies to consider Insert your own text Next Steps Digital Transformation Initiatives Insert your own text Insert your own text Budget: Insert your own text Headcount: Insert your own text Insert strategic objective #2 Insert strategic objective #3 Insert strategic objective #4
- 5. 55 Table of Content 1.Executive Summary 2. Market & Competitor Analysis 3. Company Performance 4. SWOT 5. Digital Maturity Model - Current State & Target State 6. Digital Transformation Strategic Objectives, Team & Budget 7. Technologies to consider to reach our Digital Transformation Strategic Objectives • Big Data • Artificial Intelligence • Cloud Computing • Cyber security • Blockchain • Internet of Things 8. Digital Transformation Initiatives to reach our Strategic Objectives 9. Digital Transformation Plan 10. Dashboards to Track & Manage Progress 11. Exhibit • Digital Marketing • 3-D Printing • Drones • Robots • Virtual Reality • Augmented reality
- 6. 66 PESTLE Analysis Replace thistext by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. PESTLE P E S T E L Technological • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text Legal • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text Environmental • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text Political • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text Economical • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text Social • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text • Replace the text by your own text
- 7. 77 To download &Reuse the remaining 120 Powerpoint slides & 10 Excel sheets, click below: Download Now
- 8. 88 Target Market Replace thistext by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. Target Market description • Describe in this text block your target market(s), that is to say the group of customers that you want to market your products to. • To identify your target market(s), you can use customer segmentations such as: ✓ Geographic segmentation ✓ Demographic/socioeconomic segmentation: gender, age, income, occupation, education, household size, and stage in the family life cycle) ✓ Attitudes ✓ Psychological profiles
- 9. 99 Target Market Size& Growth Replace this text by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. Total Available Market (TAM) Serviceable Available Market (SAM) Target Market Market Share • Description: Insert your own text • Size: Insert your own text • Growth: Insert your own text • Description: Insert your own text • Size: Insert your own text • Growth: Insert your own text • Description: Insert your own text • Size: Insert your own text • Growth: Insert your own text • Description: Insert your own text • Size: Insert your own text • Growth: Insert your own text
- 10. 1010 Market Profitability Replace thistext by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. Porter’s 5 Forces Intensity of Competitive Rivalry Insert your own text Threat of New Entrants • Insert your own text • Insert your own text • Insert your own text Threat of Substitute Products • Insert your own text • Insert your own text • Insert your own text Bargaining Power of Buyers • Insert your own text • Insert your own text • Insert your own text Bargaining Power of Suppliers • Insert your own text • Insert your own text • Insert your own text Caption: Low Average High
- 11. 1111 Competitor Identification Replace thistext by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. 1.Key National Competitors 2.Key International Competitors • Competitor A • Competitor B • Competitor C • Competitor D • Competitor E • Competitor F • Competitor G • Competitor H 3.Substitutes 4.New Entrants • Competitor I • Competitor J • Competitor K • Competitor L • Competitor M • Competitor N • Competitor O
- 12. 1212 To download &Reuse the remaining 120 Powerpoint slides & 10 Excel sheets, click below: Download Now
- 13. 1313 Competitor Benchmarking (1/2) Replacethis text by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. Revenue Profit Market share Main activity Number of employee Product quality Insert your own text Competitor A Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Competitor B Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Competitor D Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text Insert your own text
- 14. 1414 Competitor Benchmarking (2/2) Replacethis text by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. 20 15 10 5 0 -5 Gaining market share Losing market share Average market growth 0 10 20 30 40 50 CompanyGrowth(%) Market Share (%) Insert title 60 Insert company name Insert company name Insert company name Insert company name
- 15. 1515 Table of Content 1.Executive Summary 2. Market & Competitor Analysis 3. Company Performance 4. SWOT 5. Digital Maturity Model - Current State & Target State 6. Digital Transformation Strategic Objectives, Team & Budget 7. Technologies to consider to reach our Digital Transformation Strategic Objectives • Big Data • Artificial Intelligence • Cloud Computing • Cyber security • Blockchain • Internet of Things 8. Digital Transformation Initiatives to reach our Strategic Objectives 9. Digital Transformation Plan 10. Dashboards to Track & Manage Progress 11. Exhibit • Digital Marketing • 3-D Printing • Drones • Robots • Virtual Reality • Augmented reality
- 16. 1616 Revenue $2,500,000 +12% Profit $1,000,000 +10% Website traffic 1,000,000 Visitors -5% Top5 countries in terms of Revenue Customer Satisfaction 92% Stock Price $102 -4% Company Performance for FY [Insert Fiscal Year] Replace this text by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide.
- 17. 1717 To download &Reuse the remaining 120 Powerpoint slides & 10 Excel sheets, click below: Download Now
- 18. 1818 Table of Content 1.Executive Summary 2. Market & Competitor Analysis 3. Company Performance 4. SWOT 5. Digital Maturity Model - Current State & Target State 6. Digital Transformation Strategic Objectives, Team & Budget 7. Technologies to consider to reach our Digital Transformation Strategic Objectives • Big Data • Artificial Intelligence • Cloud Computing • Cyber security • Blockchain • Internet of Things 8. Digital Transformation Initiatives to reach our Strategic Objectives 9. Digital Transformation Plan 10. Dashboards to Track & Manage Progress 11. Exhibit • Digital Marketing • 3-D Printing • Drones • Robots • Virtual Reality • Augmented reality
- 19. 1919 Company Strengths &Weaknesses Replace this text by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. Strengths Weaknesses • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text
- 20. 2020 Company Opportunities &Threats Replace this text by your own text. Provide the key takeaway of this Powerpoint slide, so if your CEO or Manager is busy, he does not have to read the whole slide. Opportunities Threats • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text • Insert you own text
- 21. 2121 Table of Content 1.Executive Summary 2. Market & Competitor Analysis 3. Company Performance 4. SWOT 5. Digital Maturity Model - Current State & Target State 6. Digital Transformation Strategic Objectives, Team & Budget 7. Technologies to consider to reach our Digital Transformation Strategic Objectives • Big Data • Artificial Intelligence • Cloud Computing • Cyber security • Blockchain • Internet of Things 8. Digital Transformation Initiatives to reach our Strategic Objectives 9. Digital Transformation Plan 10. Dashboards to Track & Manage Progress 11. Exhibit • Digital Marketing • 3-D Printing • Drones • Robots • Virtual Reality • Augmented reality
- 22. 2222 Digital maturity assessment Description(1/2) Customer Experience Level 1 - Basic Level 2 - Medium Level 3 - Good Level 4 - World-class • Only a single channel, which is often a physical store • React to customer needs Data & Insights Strategy & Leadership Technology Operations • Multiple channels but often siloed, with the ecommerce department often seen as a separate entity • Start to proactively answer customer needs, and influence buying decisions • Actively transitioning from a multi channel to an omni-channel model • Proactively answer customer needs, and influence buying decisions • Omni-channel model where channels are integrated, allowing a seamless customer experience • Meet the needs of customers even before they become aware of those needs (with Internet of Things) • Barely no data • Barely no insight • The company has some data • A team of people manually analyze and provide insight to the rest of the company • The company has a Big Data solution gathering a lot of data • Automatic reporting with key insights • Almost a 360-degree view of the customer • The company has a Big Data solution gathering a lot of data • Automatic reporting providing a lot of key insights in real time • A 360-degree view of the customer • Barely no digital transformation strategy • Barely no plan to implement the digital strategy • Barely no investment • A basic digital transformation strategy has been defined • A basic plan has been defined to implement the digital strategy • Small buy-in from the leadership team and small financial investment • A robust digital transformation strategy has been defined • A robust plan has been defined to implement the digital strategy • High buy-in from the leadership team and high financial investment • Same as level 3 • A Chief Digital Officer is now part of the Executive Committee • The corporate strategy team and the Digital team work together to define the corporate strategy • Barely no new technologies are leveraged to better achieve the corporate strategic objectives • Start to leverage new technologies to better achieve the corporate strategic objectives • All the new technologies are either leveraged or considered to better achieve the corporate strategic objectives • Same as level 3 • A Chief Technology Officer is now part of the Executive Committee • The corporate strategy team and the Technology team work together to define the corporate strategy • Barely no processes are automated • Do not support the continuum from full service to self-service • Start to automate basic processes • Start to support the continuum from full service to self-service • Many processes have been automated • Algorithms are extensively used to optimize processes automatically • Support the continuum from full service to self-service • Most processes have been automated • Algorithms and machine learning are extensively used to optimize processes automatically • Support the continuum from full service to self-service
- 23. 2323 To download &Reuse the remaining 120 Powerpoint slides & 10 Excel sheets, click below: Download Now
- 24. 2424 Digital maturity assessment CurrentState & Target State Customer Experience Level 1 - Basic Level 2 - Medium Level 3 - Good Level 4 - World-class Data & Insights Strategy & Leadership Technology Operations Culture & People Current State Target State Organization Marketing Cyber Security Brand Management
- 25. 2525 Table of Content 1.Executive Summary 2. Market & Competitor Analysis 3. Company Performance 4. SWOT 5. Digital Maturity Model - Current State & Target State 6. Digital Transformation Strategic Objectives, Team & Budget 7. Technologies to consider to reach our Digital Transformation Strategic Objectives • Big Data • Artificial Intelligence • Cloud Computing • Cyber security • Blockchain • Internet of Things 8. Digital Transformation Initiatives to reach our Strategic Objectives 9. Digital Transformation Plan 10. Dashboards to Track & Manage Progress 11. Exhibit • Digital Marketing • 3-D Printing • Drones • Robots • Virtual Reality • Augmented reality
- 26. 2626 To download &Reuse the remaining 120 Powerpoint slides & 10 Excel sheets, click below: Download Now