1. Séverine Guilliet
Directrice Microsoft Technology
Center – Paris
Cross-Solutions Lead
MTC empower digital transformation and
business outcomes through immersive
experiences and deep technical cross
solution engagements.
When customers look at Digital Transformation, across industries and geographies, they have four things in mind which we informally call ‘Digital Transformation pillars’: how they can empower employees, how they engage better with their customers, how they can optimize their operations and how they can change the very nature of their products, service or business model.
Internally, we looked at what everything we offer our commercial customers. We mapped this to our customers digital needs and created four key solution areas to help them transform: Modern Workplace, Business Applications, Applications and Infrastructure, and Data and AI.
Parallel to that, we started looking at quality engagement and consumption as indicators of customer success.
The Microsoft Cloud is designed to address that need. It consists of Microsoft 365, Dynamics 365, LinkedIn, GitHub, and Microsoft Azure brought together with the Power Platform—to help customers break through these friction points on their digital transformation journey. It is a comprehensive offering of connected industry-leading clouds – built to enable your organization’s digital feedback loop by design.
Our holistic offering spans application infrastructure, data & AI, developer tools and services, security & compliance, business process, productivity, and collaboration. It is the interconnected nature of our cohesive platform and its experiences which enables customers to achieve the key outcomes that make up their organization’s digital feedback loop:
Empowering employees with connected collaboration
Engaging customers with connected experiences
Transforming products with connected innovation
Optimizing operations with connected insights
And all of these outcomes comprising your digital feedback loop are ring-fenced by a foundation of integrated, comprehensive identity, security, management, and compliance offerings spanning every part of our cloud solution. That’s because you can’t truly achieve any of these outcomes without the foundation to stand on:
You can’t empower employees effectively if you can’t help ensure their safety and maintain their trust.
You can’t effectively engage customers if you can’t maintain their trust, safeguard their data, and help ensure you use it in appropriate and compliant ways.
You can’t transform products if security isn’t built into the way applications are developed at every stage of the lifecycle.
And you can’t optimize operations if the way you’re not connecting insights, data, and intelligence from one system to another in secure, compliant, and responsible ways.
We’ll come back to security after first diving into each of the key outcomes in more detail.