You have a product, and you want to promote it, but you do not have enough time to do it on your own...Right? Never mind, your problem is solved. I'd like to introduce myself to you. I am a workaholic person who loves reading to death. Analyze every single piece of information as I am breathing. At the cinema, instead of laughing at a funny scene, I am asking why all these people -with different opinions and tastes- laugh at the same moment and try to figure out what can trigger them. Those signs make me a writer at heart, but I love perfection. So I got a mentor till I mastered Copywriting. Now here is my deal: I play with words, your business grows upwards.

2. Step 1
Getting Started

3. Marketing Objective

4. KPI

5. Target Persona
Background and
Demographics
Target Persona
Name
Needs
● Femail, (25)
● Single
● Graduated from
the faculty of
commerce.
● Working in sales
● Her income is
3000 EGP
Eman
● Shifting her
career
● Adding another
career
● Increase her
income.
● Get a financial
independence
Hobbies Goals Barriers
● Reading
● Shopping
● Eating with
friends
● Learning digital
marketing
● Getting
experience in
digital
marketing.
● Learning how to
establish her
own personal
brand.
● Time
management
● Lack of motivation
● Do not know
where to start

6. Step 2
Write a Blog Post

7. What is the theme and framework of
your blog post?

8. Write a blog post, with the theme
you’ve chosen from the options
above, in the space provided below.
Want to make a permanent fortune? Here is the secret.
If you are
● Looking for a respectable job.
● Seeking for a higher salary that gives you financial freedom.
You are not alone. The same went here with me. After my graduation, I was seeking financial
independence. Then I found that in our world, to get the job of your dream and improve your financial
position, you have to improve your skills and add new ones.
Being strategic is your leap to your goal:

9. Before going any further, I have to share a secret with you: you have to pick up the field in which you will
increase your knowledge, so you can figure out its required skills then start working on them. That
requires a lot of work, I know, but this is the only way to make a permanent fortune. Yes permanent
because you know easy come easy go.
For me, I am attracted to Digital Marketing as I love playing with words and convincingly delivering them
to my reader. Also, I have a ton of fun when I spend my time searching, collecting data, and making
decisions. In Digital Marketing there are a lot of branches, so again you have to dig deeper reading
different articles and listening to experts in order to make your call about the field in which you want to be
a pro. As I love writing, I decided to join every course related to content creation and marketing besides
copywriting which I need in running successful ad campaigns.
Digital Marketing Nanodegree program:
When I saw the advertisement for this scholarship, I got engaged, and what killed my doubts that it
covers a lot of crucial topics for free. In this program, I not only sharpen my knowledge about tailoring
content that attracts and sells but also I put this knowledge into practice.
You may wonder now how to join you too?
Just search for a Nanodegree Program from Udacity, and you will find it everywhere, but here are some
tips to be taken into your consideration:
● You have to promise to be a hard worker.
● Be an action taker, and start searching for your beloved branch in digital marketing in which you
want to take your skills up to the next level.

10. During the learning process, how to motivate yourself to the end?
What is working with me when my resistance attacks that:
● I remind myself of my dream, the big goal, and why I am learning digital marketing in the first
place.
● I go to the community that you can join once you enroll in this program and talk to my colleagues,
motivate each other, and share our experience.
I guarantee you that you will find a very engaging content that you cannot resist.
What are you waiting for? Take a step forward to your dream and start learning right now! In case you
have started already, I cannot wait to hear your experience.

11. Blog Post

12. Step 3
Craft Social Media
Posts

13. Summary

14. Platform 1 and Post

15. Platform 2 and Post

17. Platform 3 and Post