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DIGITAL
MARKETING
COURSE
WHAT IS DIGITAL
WHAT IS DIGITAL
WHAT IS DIGITAL
MARKETING?
MARKETING?
MARKETING?
The term "Digital Marketing"
encompasses all marketing activities
conducted on the Internet or through
electronic devices.
Promoting products and services
through digital channels is one of the
most popular ways to reach and engage
potential customers.
The goal of SEO is to improve a website's
visibility in search engine results pages (SERPs).
The aim is to increase organic (non-paid) traffic
via search engines.
SEARCH ENGINE OPTIMIZATION (SEO)
1
Online advertising includes display ads, search
engine marketing (PPC or pay-per-click), social
media marketing, and video marketing.
2 ONLINE ADVERTISING
Social media sites such as Facebook, Twitter,
Instagram, LinkedIn, and others are used to
engage with users, share content, and build a
brand presence.
3 SOCIAL MEDIA MARKETING
Key components and strategies of digital marketing
Email marketing involves sending targeted emails
to subscribers.
Affiliate marketing involves businesses
collaborating with affiliates (partners) who
promote their products and services.
Brands partner with influential individuals or
celebrities (influencers) to promote their products
or services to a larger audience
EMAIL MARKETING
4
5
6
AFFILIATE MARKETING
INFLUENCER MARKETING
7 ANALYTICS AND DATA ANALYSIS
Digital marketers use data analytics tools to track
and analyze website traffic, user behavior, conversion
rates, and other key metrics. This data helps in
making informed decisions and optimizing marketing
strategies.
ABOUT INYMART
Inymart Institute of Digital Learning's is a
digital marketing institute dedicated to
providing high-quality education and
training in digital marketing. Our institute
was founded by a team of experienced digital
marketing professionals who are passionate
about sharing their knowledge and expertise
with others.
We offer a range of courses and programs in
digital marketing, designed to help
individuals and businesses develop the skills
and knowledge they need to succeed in the
digital world. Our instructors are experts in
their fields and are here to provide you with
Get the guidance and support you need to
accomplish your goals.
WHAT WE ARE DOING?
Inymart Academy typically offer a
range of courses, training programs,
or workshops focused on teaching
students the skills and knowledge
they need to succeed in the field of
digital marketing.
Inymart Academy might offer in-person
or online courses and may cater to
individuals or businesses looking to
improve their digital marketing skills.
Some academies might also offer
certification programs, which can help
students demonstrate their expertise to
potential employers or clients.
OUR TOPICS
SEARCH ENGINE OPTIMIZATION (SEO)
SOCIAL MEDIA MARKETING (SMM)
EMAIL MARKETING
CONTENT MARKETING
AFFILIATE MARKETING
PERFORMANCE MARKETING
PPC ADVERTISING
ANALYTICS AND DATA INTERPRETATION
In addition to courses and
training programs, Inymart
Academy might also offer
resources such as industry
news, job boards, networking
events, or guest lectures to
help students stay up-to-date
on the latest trends and
connect with professionals in
the field.
1
2
3
Why Choose Our Digital Marketing Course?
PRACTICAL SKILLS
EXPERT INSTRUCTORS
CERTIFICATIONS
FLEXIBILITY
CASE STUDIES AND PROJECTS
UPDATED CONTENT
NETWORKING OPPORTUNITIES
100% PLACEMENT ASSISTANCE
1
2
PERSONALIZED GUIDANCE
3
INDUSTRY-RELEVANT TOOLS
PROVEN TRACK RECORD
Experience the exact same tools and software used by the most successful
digital marketers. With keyword research, analytics and social media
scheduling tools, you'll be familiar with the tools driving digital marketing
success.
We understand that every student's learning journey is unique. Our
instructors provide personalized guidance and support, ensuring you
get the help you need to excel. Whether you're a beginner or looking to
enhance your skills, we're here to help you succeed.
We're proud of the success stories of our past students. Many of our
graduates have gone on to secure rewarding positions in renowned
companies and agencies. Join our community of successful digital
marketers and be a part of our legacy.
CONTACT US
+91 80565 53322
inymart@gmail.com
#17, C3, 3rd Floor, Ayodhya Complex,
Tennur High Road,Trichy-620017,
TamilNadu, India.
www.inymartacademy.com

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digital marketing inymart.pdf

  • 2. WHAT IS DIGITAL WHAT IS DIGITAL WHAT IS DIGITAL MARKETING? MARKETING? MARKETING? The term "Digital Marketing" encompasses all marketing activities conducted on the Internet or through electronic devices. Promoting products and services through digital channels is one of the most popular ways to reach and engage potential customers.
  • 3. The goal of SEO is to improve a website's visibility in search engine results pages (SERPs). The aim is to increase organic (non-paid) traffic via search engines. SEARCH ENGINE OPTIMIZATION (SEO) 1 Online advertising includes display ads, search engine marketing (PPC or pay-per-click), social media marketing, and video marketing. 2 ONLINE ADVERTISING Social media sites such as Facebook, Twitter, Instagram, LinkedIn, and others are used to engage with users, share content, and build a brand presence. 3 SOCIAL MEDIA MARKETING Key components and strategies of digital marketing
  • 4. Email marketing involves sending targeted emails to subscribers. Affiliate marketing involves businesses collaborating with affiliates (partners) who promote their products and services. Brands partner with influential individuals or celebrities (influencers) to promote their products or services to a larger audience EMAIL MARKETING 4 5 6 AFFILIATE MARKETING INFLUENCER MARKETING 7 ANALYTICS AND DATA ANALYSIS Digital marketers use data analytics tools to track and analyze website traffic, user behavior, conversion rates, and other key metrics. This data helps in making informed decisions and optimizing marketing strategies.
  • 5. ABOUT INYMART Inymart Institute of Digital Learning's is a digital marketing institute dedicated to providing high-quality education and training in digital marketing. Our institute was founded by a team of experienced digital marketing professionals who are passionate about sharing their knowledge and expertise with others. We offer a range of courses and programs in digital marketing, designed to help individuals and businesses develop the skills and knowledge they need to succeed in the digital world. Our instructors are experts in their fields and are here to provide you with Get the guidance and support you need to accomplish your goals.
  • 6. WHAT WE ARE DOING? Inymart Academy typically offer a range of courses, training programs, or workshops focused on teaching students the skills and knowledge they need to succeed in the field of digital marketing. Inymart Academy might offer in-person or online courses and may cater to individuals or businesses looking to improve their digital marketing skills. Some academies might also offer certification programs, which can help students demonstrate their expertise to potential employers or clients.
  • 7. OUR TOPICS SEARCH ENGINE OPTIMIZATION (SEO) SOCIAL MEDIA MARKETING (SMM) EMAIL MARKETING CONTENT MARKETING AFFILIATE MARKETING PERFORMANCE MARKETING PPC ADVERTISING ANALYTICS AND DATA INTERPRETATION
  • 8. In addition to courses and training programs, Inymart Academy might also offer resources such as industry news, job boards, networking events, or guest lectures to help students stay up-to-date on the latest trends and connect with professionals in the field.
  • 9. 1 2 3 Why Choose Our Digital Marketing Course? PRACTICAL SKILLS EXPERT INSTRUCTORS CERTIFICATIONS FLEXIBILITY CASE STUDIES AND PROJECTS UPDATED CONTENT NETWORKING OPPORTUNITIES 100% PLACEMENT ASSISTANCE
  • 10. 1 2 PERSONALIZED GUIDANCE 3 INDUSTRY-RELEVANT TOOLS PROVEN TRACK RECORD Experience the exact same tools and software used by the most successful digital marketers. With keyword research, analytics and social media scheduling tools, you'll be familiar with the tools driving digital marketing success. We understand that every student's learning journey is unique. Our instructors provide personalized guidance and support, ensuring you get the help you need to excel. Whether you're a beginner or looking to enhance your skills, we're here to help you succeed. We're proud of the success stories of our past students. Many of our graduates have gone on to secure rewarding positions in renowned companies and agencies. Join our community of successful digital marketers and be a part of our legacy.
  • 11. CONTACT US +91 80565 53322 inymart@gmail.com #17, C3, 3rd Floor, Ayodhya Complex, Tennur High Road,Trichy-620017, TamilNadu, India. www.inymartacademy.com