Overview and some tactical advice for folks looking to put out a new mobile service or product. This presentation was given at the Women 2.0 Founder Lab Mobile event. Most of the folks were already working in mobile, but hadn't necessarily run their own projects. I'm not sure it'll make sense as a standalone set of data without me talking about it. But hopefully it will.
A short presentation from a talk I did last year about the importance of social and organic user acquisition on mobile games. Why? Because the competitive market of standard marketing techniques (CPI, CPA, etc) is quickly raising in cost and dropping in effectiveness.
Overview and some tactical advice for folks looking to put out a new mobile service or product. This presentation was given at the Women 2.0 Founder Lab Mobile event. Most of the folks were already working in mobile, but hadn't necessarily run their own projects. I'm not sure it'll make sense as a standalone set of data without me talking about it. But hopefully it will.
A short presentation from a talk I did last year about the importance of social and organic user acquisition on mobile games. Why? Because the competitive market of standard marketing techniques (CPI, CPA, etc) is quickly raising in cost and dropping in effectiveness.
Wouldn’t it be great to get more users to spend more time and money in your a...Game-Consultant.com
Wouldn’t it be great to get more users to spend more time and money in your app and share it with their friends?
We’re here to change your game! A next-gen platform that amplifies viral growth, engagement & monetization for mobile gaming.
Up to 65 percent of gaming is now social. GAMING IS SOCIAL
So why isn’t your game...(yet)?
WHY NOT MAKE ‘EM LAND ON OUR PLATFORM? Where you can grow your user base organically, engage users and increase their value.
SDK: Easy to install, powering any developer to seamlessly blend social layers into their app.
Dashboard: Bring communities to life, track behaviour, and make data driven decisions.
Mobile is Eating Our World
Mobile is eating our world, perspectives on the next chapter in mobile (hint its multi platform and worldwide)
The pace of mobility is accelerating, consumer and enterprise markets are adopting smart phones and tablets at frenetic pace. Perspectives from Chief Strategy Officer, Russ Whitman of Ratio about how to take advantage of the next chapter in mobile.
Creel is a social monetization system that merchants add to their website or ...Game-Consultant.com
Creel is a social monetization system that merchants add to their website or mobile app at no cost. With this simple plug- and-play solution their customers can trade any type of virtual currency while also extending their time on the merchant’s platform. The users allocate the amount of virtual currencies they want to use through Creel. These funds can now be redeemed instantly across any platforms in every available currency. For merchants and users alike, this global system gives instant value to unused assets and adds purchasing power for the consumer.
Why your business needs a Mobile App with UPG! The Complete SolutionUrphoneguy SD
At UPG Mobile Marketing Group we were the guys that brought the Smart Phone and Text era to life when many said they would never. Today we are the same guys but who now are teaching the world about mobile apps and how powerful they are for businesses off all kinds and sizes. In the last year alone we sold over 110 Apps in 25 Industries with over 60,000 downloads, all small business! Business such as Bands, Salons, Restaurants, Real Estate Agents, HOAs, Schools, Non Profits and so much more. The most powerful aspect is the Push Notifications. The Open rate is 97% vs Email which is only less than 20%. We know the industry and we are excited to bring it to you with our creative marketing and mobile phone knowledge. Together we can change the way business and customers communicate!
Political campaign managers, rejoice...Our team develops mobile apps for every smartphone platform at a far lower cost, furthering your fundraising dollars!
Check out our new mobile platform that can help your business engage and reward your customers. Our platform allows you to reward your customers to promote your brand across their social network. We also offer a tool to help generate new content straight from your customers - who said content generation was expensive?
Check out our deck today!
Mobile trends to transform your business in 2015Self-employed
To download the eBook, head on over to www.mobext.ph/ebook-download2015
In the eBook you'll find:
- The five crucial developments in the mobile space that your business must keep in mind to stay ahead
- Creative ways that other companies have leveraged mobile to reach both their business targets and their customers
- Tips to help boost your business’ mobile efforts
9 Proven Ways to Create Super Engaging Mobile Experiences for CustomersXiklab Digital
In this presentation, Mobext CEO Arthur Policarpio shares nine (9) proven ways to create incredibly engaging experiences on mobile for customers. For more info on Mobext, visit www.mobext.ph
Monetizing Mobile Apps - #chipfiesta 2013Mohamad Iqbal
Slide seminar "Monetizing Mobile Apps" pada acara Chipfiesta 2013 di Universitas Gunadarma (19 Juni 2013).
Liputan acara: http://chip.co.id/news/tips-events_community-apps/6912/menjadi_kaya_melalui_aplikasi_mobile
The importance of Mobile Application in the emerging market and its potential for increasing your business worth. It helps in driving repeat business, generating revenue and increasing customer engagement.
With Loot! you can earn cash and other great rewards like gift cards, product, unique experience and discounts by creating and sharing awesome content for your favorite brands.
People carry their smartphones everywhere and all the time, so they are connected with the world always. To reach the mobile consumer you need to be present on their smartphones.
Wouldn’t it be great to get more users to spend more time and money in your a...Game-Consultant.com
Wouldn’t it be great to get more users to spend more time and money in your app and share it with their friends?
We’re here to change your game! A next-gen platform that amplifies viral growth, engagement & monetization for mobile gaming.
Up to 65 percent of gaming is now social. GAMING IS SOCIAL
So why isn’t your game...(yet)?
WHY NOT MAKE ‘EM LAND ON OUR PLATFORM? Where you can grow your user base organically, engage users and increase their value.
SDK: Easy to install, powering any developer to seamlessly blend social layers into their app.
Dashboard: Bring communities to life, track behaviour, and make data driven decisions.
Mobile is Eating Our World
Mobile is eating our world, perspectives on the next chapter in mobile (hint its multi platform and worldwide)
The pace of mobility is accelerating, consumer and enterprise markets are adopting smart phones and tablets at frenetic pace. Perspectives from Chief Strategy Officer, Russ Whitman of Ratio about how to take advantage of the next chapter in mobile.
Creel is a social monetization system that merchants add to their website or ...Game-Consultant.com
Creel is a social monetization system that merchants add to their website or mobile app at no cost. With this simple plug- and-play solution their customers can trade any type of virtual currency while also extending their time on the merchant’s platform. The users allocate the amount of virtual currencies they want to use through Creel. These funds can now be redeemed instantly across any platforms in every available currency. For merchants and users alike, this global system gives instant value to unused assets and adds purchasing power for the consumer.
Why your business needs a Mobile App with UPG! The Complete SolutionUrphoneguy SD
At UPG Mobile Marketing Group we were the guys that brought the Smart Phone and Text era to life when many said they would never. Today we are the same guys but who now are teaching the world about mobile apps and how powerful they are for businesses off all kinds and sizes. In the last year alone we sold over 110 Apps in 25 Industries with over 60,000 downloads, all small business! Business such as Bands, Salons, Restaurants, Real Estate Agents, HOAs, Schools, Non Profits and so much more. The most powerful aspect is the Push Notifications. The Open rate is 97% vs Email which is only less than 20%. We know the industry and we are excited to bring it to you with our creative marketing and mobile phone knowledge. Together we can change the way business and customers communicate!
Political campaign managers, rejoice...Our team develops mobile apps for every smartphone platform at a far lower cost, furthering your fundraising dollars!
Check out our new mobile platform that can help your business engage and reward your customers. Our platform allows you to reward your customers to promote your brand across their social network. We also offer a tool to help generate new content straight from your customers - who said content generation was expensive?
Check out our deck today!
Mobile trends to transform your business in 2015Self-employed
To download the eBook, head on over to www.mobext.ph/ebook-download2015
In the eBook you'll find:
- The five crucial developments in the mobile space that your business must keep in mind to stay ahead
- Creative ways that other companies have leveraged mobile to reach both their business targets and their customers
- Tips to help boost your business’ mobile efforts
9 Proven Ways to Create Super Engaging Mobile Experiences for CustomersXiklab Digital
In this presentation, Mobext CEO Arthur Policarpio shares nine (9) proven ways to create incredibly engaging experiences on mobile for customers. For more info on Mobext, visit www.mobext.ph
Monetizing Mobile Apps - #chipfiesta 2013Mohamad Iqbal
Slide seminar "Monetizing Mobile Apps" pada acara Chipfiesta 2013 di Universitas Gunadarma (19 Juni 2013).
Liputan acara: http://chip.co.id/news/tips-events_community-apps/6912/menjadi_kaya_melalui_aplikasi_mobile
The importance of Mobile Application in the emerging market and its potential for increasing your business worth. It helps in driving repeat business, generating revenue and increasing customer engagement.
With Loot! you can earn cash and other great rewards like gift cards, product, unique experience and discounts by creating and sharing awesome content for your favorite brands.
People carry their smartphones everywhere and all the time, so they are connected with the world always. To reach the mobile consumer you need to be present on their smartphones.
Tailored for Mobile: Why Apps are the New Black Amanda Laviana
Fashion retailers everywhere are leveraging shopping apps to deliver the most seamless shopping experience for their customers. Explore fashion retail's shift to mobile commerce and how Shopgate's iOS, Android and Apple TV apps are helping fashion retailers lift conversions, increase customer retention and significantly boost revenue.
The future of ecommerce ecommerce trends to expect in 2021Kelly Ston
Ecommerce is developing faster than Amazon can deliver, and that means something. One minute we were amazed at being able to order from a family computer and the next minute we yelled at Alexa to re-order the kitchen towel. The future of ecommerce is already here, and it is changing.
To help you prepare your business for the next step in ecommerce, here are few steps you can take to look at 2021:
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
1. BEYOND THE CAMPAIGN: digital marketing beyond brand promotion Meghana Bhat Creative Director, Webchutney
2.
3.
4. Things you do Stories you tell about things you do Digital TV Print Radio Creation of value Perception of value
5. WHERE VALUE GETS CREATED PRODUCT MORE USEFUL, RELEVANT & MEANINGFUL TO THE DIGITAL CONSUMER PLACE SOCIAL LOCAL MOBILE REAL-TIME PRICE
6. #1. Embedding or Integrating solutions or services into products
7. IMAGINE : A car embedded with a solution to lower your carbon footprint by 15%.
8. IMAGINE : Food products that assist you in the kitchen Over 7000 recipes, many of them featuring Kraft products Launched in 2008, 60% of those who downloaded continue to use it App charged at 99 cents per download
9. IMAGINE : A DTH service that makes TV social for you An app that lets you control the TV with your mobile phone
13. #3. Buy where you connect, Connect where you buy
14. IMAGINE : Store as entertainment destination We live in an age where you can’t sell a bad product even ONCE. Over 200K views, coverage in 200 blogs, started as a campaign in 2010 but lives on as an ongoing sales platform for the brand
16. As on April 2011, Square has shipped 341,688 of its card readers to date and has 332,483 activated users It currently processes $2mn payments per day
17. #1. Integrate solutions or services into your product #2. Make price into a reward for social behavior #3. Give consumers a chance to buy where they connect and connect where they buy
Editor's Notes
In June 2005, a blogger named Jeff Jarvis wrote this and then another post in the Guardian titled Dell hell which kick-started a PR storm for the brand. A subsequent product recall only made things worse. They could have tried the usual - a giant feel-good campaign, a multi million dollar film that shows CEO telling people ‘we will make this right’.. Dell realized early on that in the digital age, the consumer doesn’t just consume, he spits back, he knows how to use the network and he can singlehandedly bring down your company. So instead of TALKING or simply creating the perception of value, Dell focused on DOING or creating real value.
And that’s how IdeaStorm was born. A community where Dell customers can suggest product improvements / new products and DELL would review and implement the ones their own team of experts found most suitable. So what they did was ACTUALLY create value and not just talk about it. As of today Dell has implemented 500 ideas (across product, distribution & price). This presentation is about ideas like this
There’s typically two things we do in marketing. One is make things or do stuff and then of course the other is talk about the stuff you do, tell stories built around the stuff you do. Typically we imagine the role of digital media within the storytelling space, because we look at it as advertising whose function is really to create the perception of value. But what if we start looking at using technology to create value for consumer?
Things we do or the creation of value is rooted in what we do with product, place, price. Imagine if we embed digital technologies - Social, Local, Mobile, Real time, into the brand’s core - we’ll get stories worth telling and brands that are more useful, meaningful and relevant to people. By digital consumer I mean anyone in India who has access to some kind of digital technology from SMS to ipad. So the universe is much larger than ‘Indians online.
So lets look at some innovations that can become thought starters for us.
http://www.youtube.com/watch?v=SluE9Zco55c
7000 recipes, many of them using Kraft products. The application has also in-built shopping lists and deals/ coupon features that incentivize users. It is one of the few applications that has continued to keep its users engaged: It launched in 2008 and to date, about 60% of users that downloaded the application continue to use it. In fact, Kraft charged a cool 99cents per download as well, ensuring an alternative revenue stream and solidifying its value with the users.
An app that lets you control the TV with your mobile phone. Numbers unknown so far.