1) Twitter will become the dominant social media channel for discussing EU policy as it allows stories to break, spread across Europe, and fade away. 2) Personal brands will become increasingly important for those wanting a voice in EU policy as only those seen as trustworthy, knowledgeable, and well-intentioned will be given access. 3) Storytelling skills will grow in importance for public affairs practitioners as a faster policy environment demands clear, simple explanations rather than technical ones.