Dia v3
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Prescriptive Analytics platform delivering messaging live in store. Through our personal recommendation Engine.Personalise the in store journey, localising the customer experience. Creating Experiential Retail through our recommendation engine.
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More from Gary Mc Donald Limitless Insight
Dia v3
- 1. L I M I T L E S S A G R O U N D B R E A K I N G S O L U T I O N T R A N S F O R M I N G P H Y S I C A L R E TA I L M A R K E T I N G I N S I G H T
- 2. THE PROBLEM Retailers lack easy to use instore analytical and digital marketing tools. They are struggling to stay relevant against fierce online competition.
- 3. THE SOLUTION Limitless gives Dia amazing insights into your customers and provides you with a direct way to market to your customers live in store 1. Location Analytics 2. Basic Basket Analysis 3. Delivering Personal Relevant Offers live in store 4. Personal Recommendation Engine FUTURE DEVELOPMET SCAN & PAY / REPORTING & BI
- 4. A COMPLETE SET OF ANALYTICS AND DIGITAL MARKETING TOOLS REALTIMEMARKETING SURPRISE DELIGHT RICH CUSTOMER DATA SEAMLESS ONBOARDING OMNI CHANNEL CUSTOMER VIEW IMPROVE INSTORE JOURNEY
- 5. SHAPING THE FUTURE OF SHOPPING AT DIA • Increased Basket size / Profitability by 5% • Improve store layouts increase margin 1% • Understanding Anonymous shoppers MAKING CUSTOMER’S LIVES EASIER • Personal Relevant Offers delivered Instore • Improved Instore journey • Improve Queues / Customer Service Levels
- 6. TRACTION Piloting MVP With Big Names In The UK Including: • General Retail • Supermarket • Pharmacy
- 7. Benjamin Fellowes CTO Pete Williams SENIOR DATA ENGINEER Clare Colhoun COMMERCIAL SALES Gary McDonald CEO/Founder MANAGEMENT TEAM BUILT BY RETAIL EXPERTS FOR RETAILERS 1 RETAIL 2 LOYALTY RETAIL DATA3 SALES
- 8. WHY • Dia’s Strong focus on Customer / Personalisation • Obvious problem with low app usage below 9% (pain point) • Opportunity to work with in market leader
- 9. Innovative Inform your strategy with real-world analytics and insight Prescriptive Use Basket Analysis to create Unique Tailored offers Analytics Cut through the clutter to Get to the real issue Personalised Deliver Personal Relevant Unique Location Based offers Insights Business & Customer insights To deliver sales & Margin L I M I T L E S S THE FUTURE OF RETAILING IS
Editor's Notes
- We give Dia the Physical Analytics to compete with the online threat. Improving Customer experience & Innovating in store processes
- The Purchase of Whole foods by Amazon is a game changer Amazon now have more analytics on “your” customer than you have on your own
- Blending the digital and in store experiences Adding an additional 50k profit to an Average store
- Optimise / Utilise Existing Wi Fi Hardware No App required Frictionless Registration Additional Sales Shopping Duration Heat Maps Unique Customer Insights (Surprise & Delight) Segmentation Localisation Additional Incremental sales Appreciation Personalisation / Appreciation This givess Dia to (Ability to leverage Suppliers)
- Making Unique Customer Experience’s Changing the way Dia does business
- Retailer T/0 Stores Employees Dunnes 3.5BN 155 14,000 Hendersons £699m 80 / 400 2300 Cara £50m 17 250
- Improving conversion rates & transaction values in store
- Global Retail brand with Over 40m Customers Brand new markets with access to data Demonstrate results in 10 weeks by engaging fully with the programme
- change the future of Shopping for Dia