- Devil's Lunchbox opened an Etsy shop selling "Crackadamia" cookies for $4 each in a pack of 6 cookies for $25 plus shipping and handling.
- Some customers questioned the value of a $4 cookie in the current economic climate.
- The document provides suggestions for convincing customers that 6 cookies for $25 is a good deal, such as comparing it to other overpriced items and using marketing strategies like rewards programs and guilt trips.
Running With The Big Boys / ADI 2015 / Louisville, KYMartin Pazzani
The former VP Marketing for Smirnoff, Jose Cuervo, Black Velvet, Famous Grouse, Highland Park, and many other brands -- now a member of the craft distilling industry -- gives advice on effectively competing as a small craft distiller in a world of giant, global, mega-brands.
Running With The Big Boys / ADI 2015 / Louisville, KYMartin Pazzani
The former VP Marketing for Smirnoff, Jose Cuervo, Black Velvet, Famous Grouse, Highland Park, and many other brands -- now a member of the craft distilling industry -- gives advice on effectively competing as a small craft distiller in a world of giant, global, mega-brands.
A short description on how to generate more ideas until you reach your breakthrough idea.
Learn more about lean with The Joy of Standards, available on Amazon in paperback, Kindle and iPad (Kindle App).
https://www.amazon.com/Joy-Standards-problems-effort-problem/dp/1523372680
Up sh** creek without a paddle? Need a pedicure but don't want a human touching your feet? Like a bit of porn with your pizza?
You're in luck - there's a franchise to meet your needs. As you’ll see from this collection of 20 franchise concepts that made us go: “No! Surely not?” Then we checked them out and they all exist – or did exist until recently. Really.
Then again, ten or twenty years ago, we thought dog walking and washing franchises were wacky. Now they’re mainstream.
Do these kinds of franchises prove any viable business can be franchised, no matter how offbeat? Are they simply innovative and original – tomorrow’s dog washing franchises? Or are they exploitative, bringing discredit to the franchising industry as a whole?
We’ll let you be the judge.
A common criticism of franchising is that because it seeks to systemise and standardise, it can be too boring and beige. These franchises prove otherwise!
This is a work in progress. It may become a playbook at some point. For now, what I’ve done is assembled advertising I’ve observed in social media and given some thought to why I think it’s good storytelling during the pandemic.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
A short description on how to generate more ideas until you reach your breakthrough idea.
Learn more about lean with The Joy of Standards, available on Amazon in paperback, Kindle and iPad (Kindle App).
https://www.amazon.com/Joy-Standards-problems-effort-problem/dp/1523372680
Up sh** creek without a paddle? Need a pedicure but don't want a human touching your feet? Like a bit of porn with your pizza?
You're in luck - there's a franchise to meet your needs. As you’ll see from this collection of 20 franchise concepts that made us go: “No! Surely not?” Then we checked them out and they all exist – or did exist until recently. Really.
Then again, ten or twenty years ago, we thought dog walking and washing franchises were wacky. Now they’re mainstream.
Do these kinds of franchises prove any viable business can be franchised, no matter how offbeat? Are they simply innovative and original – tomorrow’s dog washing franchises? Or are they exploitative, bringing discredit to the franchising industry as a whole?
We’ll let you be the judge.
A common criticism of franchising is that because it seeks to systemise and standardise, it can be too boring and beige. These franchises prove otherwise!
This is a work in progress. It may become a playbook at some point. For now, what I’ve done is assembled advertising I’ve observed in social media and given some thought to why I think it’s good storytelling during the pandemic.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
Devilslunchbox
1. Devil’s Lunchbox Value Reframe Analysis Prepared by Boyband @ Global Strategery, Inc March 30th, 2009
2. The Situation Devil’s Lunchbox opened its Etsy “crack shack” on March 30 th , 2009. The shop features “six-packs” of Crackadamia™ cookies for $25 (plus shipping and handling). While overall excitement seems high, there are some people on the interwebs who seem to be questioning the value of a $4 cookie.
3. The Challenge In these tough economic times, how do we convince crazy peeps that forking over $25+ for 6 cookies is a good idea. A few well-thought ideas…
4. Shamelessly celebrate the Crackadamia™ as the world’s finest $4 cookie. This is a crazy, yet classic piece of reverse psychology. By championing a seemingly whack price point you actually end up creating more desire and talk-value for your product. Check out Carl’s Jr’s $6 burger for inspiration.
5. Remind people what they pay for other dumb stuff that isn’t even half as tasty. Sure, some people might balk at the very thought of 6 cookies for $25. But let’s consider some of the other options currently available online. Consider the following…
10. Compare your crack to other, more expensive kinds of crack. Crack is a delicacy. But this cookie crack is far more cost-efficient than other cracks currently on the market.
11. According to WikiAnswers, a large rock of crack cocaine costs $40, considerably higher than the cost of 6 Crackadamias™.
13. My sources tell me that getting a BJ from a crack ho on Interstate Ave in Portland, OR, can cost up to $50. Talk about a ripoff!
14. Reward your “crack hos” with the chance to win free crack. Think about throwing all commenters into a weekly pool for a free shipment of cracks.
15. Enable your readers to become crack dealers. Give your BMC fans the ability to put “order now” buttons on their own blogs. Dealers who drive the most traffic can be rewarded with free crack.
16. Open up your books. Drop some knowledge on people. Show ‘em that each Crackadamia™ is made with $1 in premium, raw materials.
17. Make people feel sorry for you. Guilt goes a long way. There a few different angles you could work on this front…
18. Talk more on your blog about your broke-ass baby sister.
19. Remind people that their future is at stake. Do people really want these kids to go to trade school?
