The document discusses the importance of design principles in digital media for education, emphasizing clarity in various aspects such as focus, frame, image, word, and flow. It references Scott McCloud, a comic artist known for his work on visual storytelling, who outlines how these five choices can enhance lesson effectiveness. Additionally, it includes resources for further reading and acknowledgments related to the content.

2. Introduction
• As we introduce and use digital media in our
classrooms we need to pay attention to design
principles
• as we create media
• when we select media
• when we use media
• It is all about CLARITY.

3. Scott McCloud
• Scott McCloud is a comic artist
• He has written books to teach others how to
create successful comics
• He was the comic artist for Google when his
comics prepared the way for the new browser
Chrome.
• He believes good design comes down to 5
choices: Focus,Frame,Image, Word, Flow

4. Focus
• What exactly do you want to teach?
• What is the focus of the lesson, the image, the
text, the presentation?
• What do you want your students to know at
the end of the session? The presentation?
• Is your message clear at the start?
• What can you leave out?

5. Frame
• What is your angle?
• Are you focussing on detail and complexity or
is it a general overview and contextualisation?
• Is it inclusive?
• Where are the boundaries for today?
• Where does this lesson fit in with the rest of
your narrative?

6. Image
• Are your images inclusive?
• Do you want your images to teach a subtext?
• Are the images crystal clear?
• What kind of atmosphere are you setting?
• Are your images able to contribute to visual
literacy?

7. Word
• What register are you using and why?
• Are you using words which will convey
meaning to students?
• Do you need to include clarification of terms?
• Are you preventing misconceptions?
• Are you captioning when and where you can?

8. Flow
• Are you showing how one thing leads to
another?
• Are you showing how this connects to prior
knowledge, life, the world, other subjects?
• Have you explained which part of the picture
you are in at the moment and where that can
lead?
• Are you making connections with what you
have taught and what comes next?

10. Resources
• A photographer’s frame of mind
• Literacy Today
• A rhetoric of sequential art
• 30 graphic novels in 30 days

11. Acknowledgements
• Microsoft Office 2010
• Templateswise.com
• Scott McCloud
• @sally07 January 2013