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Delta Dental: Unleashing the power of your people, ideas, customers and capital February, 2010 Dr. John J. Sviokla john.sviokla@diamondconsultants.com Blog: www.sviokla.com Harvard Business Review blog: blogs.hbr.org/sviokla/ twitter: jjsviokla cell: 617.510.3565
What’s Possible? Setting the Stage for the Self-Organization Revolution: 3-Clouds Internet… a connectivity utility – Capitalism by its nature connects Cloud 1 Source: David Reed
What’s Possible? Can you believe this has happened in less than 20 years!
What’s Possible  The Infinite Bazaar!  Everything a company could want! Cloud computing ... a resource utility – competition brings new resources Cloud 2 Cloud 1 Source: David Reed
“The owner of the memex, let us say, is interested in the origin and properties of the bow and arrow. Specifically he is studying why the short Turkish bow was apparently superior to the English long bow in the skirmishes of the Crusades. He has dozens of possibly pertinent books and articles in his memex. First he runs through an encyclopedia, finds an interesting but sketchy article, leaves it projected. Next, in a history, he finds another pertinent item, and ties the two together. Thus he goes, building a trail of many items.” What’s Possible? “As we may think…”  -- Vannevar Bush Conceived of the Memex Source: the Atlantic, http://www.theatlantic.com/doc/194507/bush
What’s Possible?  Everyone: Customers, Employees, & Suppliers are Always On The 3rd cloud –mobile, social interaction utility – Human connection is the Killer App of all Killer Apps Cloud 2 Cloud 1 Cloud 3 Source: David Reed
What’s Possible?  Reed’s Law: Self-Organization Dominates ALL other Approaches… Self organizing networks Dominate all  other network forms Value=2N e.g. Face book Value=N2 e.g. Others Value of a Network Value=N e.g. xxx Number of Users = N
Competitive advantage derives from the optimal mix. Choices for Executives	 In order to unlock the power of self-organization you need to examine where you are open and where you are closed! Degree of Openness Closed Open Dimensions Talent Hire and train internally  Outsource everything  Proprietary solutions with captive resources  Open innovation  Innovation Dell storm with wiki’s, self-help, and other peer to peer solutions  Internal service staff, all contacthandled by the company Service Open capital, where people finance anything, as with Indie GoGo  Capital Internal to the company Infrastructure Rent everything from Amazon & UPS  Company owned technology and logistics We engage the audience ala Seth Godin, and American Idol.  Marketing We control it all and make the message Leadership Getting people to look in and build Getting people to look out and link… 
Productivity is the key Target EBITDA/Employee by No. of Employees P&C and Multiline Insurers - 2004-2008 Avgs. Quadrant 4 Higher labor productivity,  Larger 4 Quadrant 3 Higher labor productivity,  Smaller 3 Median $113K EBITDA per employee Less productive			                 More productive Quadrant 2 Lower labor productivity,  Larger 2 Quadrant 1 Lower labor productivity,  Smaller 1 Median 4,100 employees Smaller							                Larger
Implications  Implications for your Business ,[object Object]
How well are your marketing your firm?
Do you rent or own your infrastructure?
Do you take advantage of the whole world of talent?

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Delta Dental Feb252010 Sviokla

  • 1. Delta Dental: Unleashing the power of your people, ideas, customers and capital February, 2010 Dr. John J. Sviokla john.sviokla@diamondconsultants.com Blog: www.sviokla.com Harvard Business Review blog: blogs.hbr.org/sviokla/ twitter: jjsviokla cell: 617.510.3565
  • 2. What’s Possible? Setting the Stage for the Self-Organization Revolution: 3-Clouds Internet… a connectivity utility – Capitalism by its nature connects Cloud 1 Source: David Reed
  • 3. What’s Possible? Can you believe this has happened in less than 20 years!
  • 4. What’s Possible The Infinite Bazaar! Everything a company could want! Cloud computing ... a resource utility – competition brings new resources Cloud 2 Cloud 1 Source: David Reed
  • 5. “The owner of the memex, let us say, is interested in the origin and properties of the bow and arrow. Specifically he is studying why the short Turkish bow was apparently superior to the English long bow in the skirmishes of the Crusades. He has dozens of possibly pertinent books and articles in his memex. First he runs through an encyclopedia, finds an interesting but sketchy article, leaves it projected. Next, in a history, he finds another pertinent item, and ties the two together. Thus he goes, building a trail of many items.” What’s Possible? “As we may think…” -- Vannevar Bush Conceived of the Memex Source: the Atlantic, http://www.theatlantic.com/doc/194507/bush
  • 6. What’s Possible? Everyone: Customers, Employees, & Suppliers are Always On The 3rd cloud –mobile, social interaction utility – Human connection is the Killer App of all Killer Apps Cloud 2 Cloud 1 Cloud 3 Source: David Reed
  • 7. What’s Possible? Reed’s Law: Self-Organization Dominates ALL other Approaches… Self organizing networks Dominate all other network forms Value=2N e.g. Face book Value=N2 e.g. Others Value of a Network Value=N e.g. xxx Number of Users = N
  • 8. Competitive advantage derives from the optimal mix. Choices for Executives In order to unlock the power of self-organization you need to examine where you are open and where you are closed! Degree of Openness Closed Open Dimensions Talent Hire and train internally Outsource everything  Proprietary solutions with captive resources Open innovation  Innovation Dell storm with wiki’s, self-help, and other peer to peer solutions  Internal service staff, all contacthandled by the company Service Open capital, where people finance anything, as with Indie GoGo  Capital Internal to the company Infrastructure Rent everything from Amazon & UPS  Company owned technology and logistics We engage the audience ala Seth Godin, and American Idol.  Marketing We control it all and make the message Leadership Getting people to look in and build Getting people to look out and link… 
  • 9. Productivity is the key Target EBITDA/Employee by No. of Employees P&C and Multiline Insurers - 2004-2008 Avgs. Quadrant 4 Higher labor productivity, Larger 4 Quadrant 3 Higher labor productivity, Smaller 3 Median $113K EBITDA per employee Less productive More productive Quadrant 2 Lower labor productivity, Larger 2 Quadrant 1 Lower labor productivity, Smaller 1 Median 4,100 employees Smaller Larger
  • 10.
  • 11. How well are your marketing your firm?
  • 12. Do you rent or own your infrastructure?
  • 13. Do you take advantage of the whole world of talent?
  • 14. Where do your innovations come from?
  • 15. Whose money do you use?
  • 16.
  • 18. Trust
  • 20. Clear limits and boundaries
  • 22.
  • 23.

Editor's Notes

  1. Source: http://steeljawscribe.com/2009/01/26/how-big-is-the-internet1.3 billion – The number of email users worldwide.210 billion – The number of emails sent per day in 2008.70% – The percentage of emails that are spam.53.8 trillion – The number of spam emails sent in 2008 (assuming 70% are spam).Internet users1,463,632,361 – The number of Internet users worldwide (June 2008).578,538,257 – Internet users in Asia.384,633,765 – Internet users in Europe.248,241,969 – Internet users in North America.  (”Hello, Senator — about the infrastructure part of the National Pork Recovery Act, I have a suggestion or two…”)139,009,209 – Internet users in Latin America/Caribbean.51,065,630 – Internet users in Africa.41,939,200 – Internet users in the Middle East.20,204,331 – Internet users in Oceania/Australia.Blogs133 million- The number of blogs on the Internet (as tracked by Technorati).900,000 – The number of new blog posts in a day.329 million – The number of blog posts in 2008.Images10 billion- Photos hosted by Facebook (October 2008). (ed: to put in perspective, if all those images were printed as 3×5 pics, they could be lined up end-to-end from the center of the Earth to the center of the Moon three times with enough left over to get back to the vicinity of the space station in low Earth orbit. – SJS)