Dell is an American technology company founded in 1984 by Michael Dell. It produces computers, servers, data storage devices, and networking products. Dell employs over 100,000 people worldwide and had revenues of $62 billion in 2010. Dell pioneered direct sales of custom-built computers directly to customers and focuses on building products tailored to customer needs. It faces competition from companies like HP, Acer, and Lenovo but has been successful through strategies like lowering prices, free shipping, and retail locations.

1. PRINCIPLES OF MANAGEMENT

2. SPECIAL THANKS TO MADHURA MISS

3. GROUP MEMBERSANKIT KANOJIYABHAVESH SHARMABHAVEEN BHANUSHALISUDHIR CHAUDHARYMAHENDRA SAHANIANKITKUMAR PANDEY

4. DELL INC.

5. introductionDell Inc. - an American MNC Information Technology corporation based in Texas, USA.Founded by - Michael Dell on November 4, 1984.Products - Desktops, Servers, Notebooks, Netbooks, Peripherals, Printers, Televisions, Scanners, Storage, Smart Phones etc.Its products are sold Worldwide.It was ranked 41st by Fortune-500 list in 2010.

6. Dell employees

7. revenue

8. HISTORY

9. Turbo pc

10. DELL FACILITIESDell is headquartered in Round Rock, Texas.

11. United States - Austin, Texas, Nashua, New Hampshire; Nashville, Tennessee; Oklahoma City, Oklahoma; Peoria, Illinois; Winston-Salem, North Carolina; Eden Prairie, Minnesota and Miami, Florida.

12. Global - Penang, Malaysia; Xiamen, China; Bracknell, UK; Manila, Philippines; Bangalore, India; Hortolandia, Brazil; Łódź, Poland and Limerick, Ireland.

13. The US and India are the only countries which have all of Dell's business functions and provide support globally.Indian facility

14. PRODUCTSDell's Peripherals class includes USB key drives, LCD televisions, and printers; Dell monitors include LCD TVs, plasma TVs and projectors for HDTV and monitors. Dell Ultra Sharp is further a high-end brand of monitors.

15. OptiPlex (office desktop computer systems)

16. Vostro (office/small business desktop and notebook systems)

17. n Series (desktop and notebook computers shipped with Linux or FreeDOS installed)

18. Latitude (business-focused notebookDell's Home Office/Consumer class emphasizes value, performance, and expandability. These brands include:

19. Inspiron (budget desktop and notebook computers)

20. Studio (mainstream desktop and laptop computers)

21. XPS (high-end desktop and notebook computers)

22. Alien ware (high-performance gaming systems)

23. Adamo (high-end luxury laptop)

24. xps

25. vostro

26. OptiPlex

27. studio

28. inspiron

29. latitude

30. Alienware

31. adamo

32. Dell notebook

33. Dell chargers

34. manufacturingJust-in-time manufacturingManufacturing processNo mass production

35. MARKETINGAdvertisements in television, the Internet, magazines, catalogs and newspapers.

36. A Popular Phrase "Dude, you're gettin' a Dell!“ was used to market it’s Products.

37. In 2007, Dell began using the slogan "Yours is here" to say that it customizes computers to fit customers' requirements.

38. Retail storesRetail stores

39. advertisements

40. strategiesDell KioskLowering pricesOffering free bonus productsOffering free shipping

41. Dell ki0sks

42. MARKET COMPETITION Major competitors include Hewlett-Packard (HP), Acer, Toshiba, HCL, Sony, Lenovo, IBM, Samsung, Apple.In 2006, Dell had between 18% and 19% share of the worldwide personal computer market, compared to HP with roughly 15%.Dell had major chunk in Netbooks Market in Asia-Pacific region (95%).

43. Major competitors

46. dell’s core strategiesMichael's business philosophies sampling of some of these key ideas includes:Hiring ahead of the curve