SlideShare a Scribd company logo
Delivering Better Patient Outcomes
with Salesforce1
Salesforce Identity, Microservices, Wearables, oh my!
Joseph Ferraro
CTO, Mavens Consulting
Sam Rosen
Technical Architect, Mavens Consulting
Agenda
Patient support network
Salesforce Identity, Communities, & Service Cloud
Heroku microservices
Integration of wearable activity & vitals data
High-level Architecture
Demo!
Patient Support Network
Delivering exceptional customer experiences is achieved by
creating a system that is greater than the sum of its parts
Patient Support Architecture
Salesforce Service
Compliance Gamification
Device API
Messaging Activity
Salesforce Identity
Mobile
Application
Co-Pay
Program
Pain Tracking
Application
Disease State
Community
Medical
Adherence API
Salesforce
Identity
Salesforce Communities & Service Cloud
Facilitates collaboration amongst the patient’s network
• Distinct Groups of Users
• Patients, HCP, Payers/Providers, Family Members
• Salesforce Communities Supports
• Interactions between all of these groups
Enforcing Visibility and Sharing Rules
• Salesforce Service Cloud
• Allows Pharmaceutical Companies to interact with
Patients and Physicians
Driving Compliance
Microservices
Application architecture comprised of independent, discrete parts
• Services can be swapped and replaced easily
• SoC
• Independently scalable
Queue or REST-based interface
• Easy exchange of information
Shared or independent resources
• Databases, caches, etc.
Patient Support Architecture
Salesforce Service
Compliance Gamification
Device API
Messaging Activity
Demo
Let’s summarize, shall we?
Salesforce1 is greater than the sum of its parts
• Heroku for microservices
• Service Cloud for proactive customer engagement
• Salesforce1 for customizable data model
• Identity/Community Cloud
• Better patient outcomes!
Questions?
Thank you

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