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즐거움을 다시 채우다, 다락
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Interaction Media Design
1.
다시 즐거움을 채우다, 다락
2.
갔는데 닫혀있고
3.
사라져있고 갔는데
4.
갔는데 도로�나오고
5.
어떻게�하면�독립서점을�덜�불편하게, 즐겁게 갈�수�있을까? 독립서점에�대한�선호도와�방문이�증가하는�추세이지만, 이와�관련된�다양한�서비스는�부재해�있는�상태입니다. 독립서점이�언제�열고�닫는지,
앉아서�읽어도�되는�곳인지, 카페를�겸하는�복합서점인지, 어디에�위치해�있는지... 플랫폼�이곳저곳을�돌아다니지�않고�한�곳에서�한눈에�찾아볼�수는�없을까요? 그리고�또, 독립서점의�그�분위기를�생생하게�공유할�수는�없을까요? 있습니다! ‘다락’은�독립서점의�방문부터�이용까지�일련의�경험�속에서�다시�즐거움을�채워줄�수�있는 사용자�맞춤�독립서점�경험�어플리케이션입니다.
6.
‘다락’은�다양한�경험을�들어봤어요 다양한�사람들로부터�심층�인터뷰를�통한�일련의�방문-이용�경험을�수집하고 하나하나�살펴보며�그�중�꼭�필요한�것들부터�집중하고자�했어요.
7.
‘다락’은�이런�것들을�고민했어요 독립서점의�상황을 실시간으로�반영 독립서점에서�증강현실(AR)을 이용한�즐거움과�경험�공유 개인의�취향에�맞는 독립서점�추천 독립서점의�각기�다른 유동적인�운영시간으로 겪는�어려움 독립서점�코앞에서�헤매다�도착, 다양한�사람들이�오간�독립서점에서의 경험�커뮤니티�부재 ‘다락’에는�독립서점을�이용해�본�사람들의�다양한�인터뷰�리서치를�바탕으로 경험을�분석하고, 불편한�점을�즐거움으로�어떻게�전환할지에�대한�고민이�담겨�있어요. 동물�유무, 좌석�유무,
복합서점�여부 선호도�및�성향에�따라�원하는 독립서점�분위기가�각기�다름
8.
多 樂 다시
즐거움을 채우다 많을 다 즐거울 락 ‘다락’이라고�지어주었어요 작게�딸려있는�방, 다락방이�우리에게�추억이�되고�따뜻함을�주는�것처럼, ‘다락’은�당신에게�다시�즐거움을�선사할�거예요.
9.
Typography Medium, 150ptNoto Sans
CJK KR Bold Medium Regular Demi Light 다시�즐거움을�채우다 ,다락 다시�즐거움을�채우다 ,다락 다시�즐거움을�채우다 ,다락 다시�즐거움을�채우다 ,다락
10.
Color Primary RGB 110 106
95 #6E6A5F #FFFCF4RGB 255 252 244 Secondary #C7C7C7RGB 199 199 199 Basic
11.
Icons
12.
Buttons Search for... Dropdown Button (enabled) Button
(disabled) 적용적용
13.
Characters 취향테스트에�나오는�결과�화면으로, 뚝딱뚝딱형, 무럭무럭형,
차근차근형�등, 캐릭터를 통해�사용자의�취향을�분류했습니다.
14.
Symbol 다락의�심볼은�다락의�영문�약자인 D와 R로�구성되어,
책의�형태와�결합하여 즐거움을�주는�독립서점을�표현하고자�했습니다.
15.
Wireframe
16.
All Screens 튜토리얼�화면
17.
All Screens 취향테스트
18.
All Screens 취향테스트 -
결과화면
19.
All Screens 홈화면 -
필터링
20.
All Screens 홈화면 -
리뷰쓰기
21.
All Screens 홈화면 -
지역설정
22.
All Screens 검색화면 -
키워드�필터링
23.
All Screens AR 화면
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