Sr. Business Solution Manager & Technology Leader guiding and leading digital transformation initiatives in manufacturing and retail companies from idea to operation spanning whole enterprises and supply chains.
Danny has a strong background in Supply Chain Management, Manufacturing, Logistics and Distribution, Field Service, Warehousing, Business Analysis, Application Integration and EDI, Solution Design.
He has experience working with international retail and manufacturing companies such as Philips, ASML, M&G Group, Van Wijhe Verf, Coulisse, Duravent Group.
Danny Gaethofs Profile - D365 - SAP Solution Leader.pdf
1. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Curriculum Vitae – Danny Gaethofs
Personalia
Email: danny.gaethofs@live.com
Mobile: +31 6 515 40 255
City: Almelo
Nationality: Belgian
Languages: Dutch, English, French, German
Profile Summary
Sr. Business Solution Manager & Technology Leader guiding and leading digital transformation initiatives in
manufacturing and retail companies from idea to operation spanning whole enterprises and supply chains.
Danny has a strong background in Supply Chain Management, Manufacturing, Logistics and Distribution,
Field Service, Warehousing, Business Analysis, Application Integration and EDI, Solution Design.
He has experience working with international retail and manufacturing companies such as Philips, ASML,
M&G Group, Van Wijhe Verf, Coulisse, Duravent Group.
Responsible for:
▪ Guiding Digital Transformation projects – ERP, WMS, PIM and Commerce, PLM and SCM
▪ Leading Greenfield projects in Supply Chain Management, Digital Commerce, Sustainability and Legislation
▪ Executing Organizational Life Cycle Assessments, steering Application Portfolio Rationalization and
Business Process Optimization initiatives
▪ Advising and supporting companies with the automation of their business processes
▪ Translating requirements and needs into working solutions
Danny is a bridge builder with a passion for technologically complex and organization-sensitive business
challenges, bringing together companies and innovating processes, information flows and systems.
He works with Microsoft D365 Finance & Supply Chain Management, SAP (EDI, Sales, Purchasing) and QAD
ERP (eCommerce, EDI, Sales, Logistics & Distribution, Purchasing, Manufacturing).
Danny has proven experience applying Prince2, PMI PMBOK, Prosci ADKAR, AgilePM DSDM / SCRUM and
Design Thinking.
His core values openness, reliability, decisiveness, result-driven makes him the ideal sparring partner and
implementation leader for challenging transformation initiatives.
2. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Experience level Interim since Sep 2015
Project Leader and Consultancy Partner for Multiple companies | 2023
Guide and advise Business Directors in establishing action plans for their digital transformation projects
including eCommerce, PIM, ERP, MES, QMS, WMS.
Companies and Industries: Outdoor Fashion Retailers, Manufacturer of Industrial Dust Extractors, Food
manufacturer and distributor, International Flooring and Carpets manufacturer.
Sr. Advisor – Digital Transformation
Supplier of Paint and Coatings | Dec 2022 till Feb 2023
Develop a vision, strategy and action plan on digitalization initiatives including solutions and
implementation partners.
Challenges:
▪ Replacement of an outdated ERP solution (AX2009) by D365 Finance & Supply Chain Management
▪ Implementation of an eCommerce platform and Product Information Management (PIM) solution
▪ Selecting a point-of-sales solution for various locations and offering self-service capabilities to customers
▪ Unlocking customer, order, product and stock information to internal and external employees
Information Manager & Business Architect
Coulisse | Aug 2021 till Jun 2022
Coordinate the selection of an ERP and WMS solution and rationalize the application-landscape: ERP, PDM,
PIM, Customer Portals, Webshops, Customer Data Platform (CDP), CRM, Service, Marketing, EDI, Customs –
Free Trade Zone reporting applications (NCTS, DMS).
Responsible for:
▪ Developing a Supply Chain platform vision and strategy
▪ Designing the future process-, information-, and application landscape
▪ Defining the future IT organizational structure and culture
▪ Organizing discovery and inspiration workshops with solution providers
▪ Defining business and functional requirements
▪ Setting up Project Portfolio Management
▪ Starting up improvement initiatives to eliminate bottlenecks in current ways of working
▪ Executing an in depth evaluation of D365 Finance and Supply Chain Management, Oracle NetSuite, D365
Business Central mapping the business requirements and processes to functionalities.
Main business goals: increase visibility, control and predictability of manufacturing and logistics value chains.
3. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Docent & Coach – BPMN2
STODT – INTERREG GEP digital | Dec 2019 till Aug 2021
Conduct workshops “Applying the business process modelling language BPMN2 for analysis, visualization
and optimization of business processes in production companies” in the context of the INTERREG project
GEP DIGITAL.
Project Manager – ERP, CPQ and Production Control System
Reinaerdt Deuren | Sep 2019 till Jan 2021
Guiding the transition from a legacy ERP environment to an environment based on Microsoft D365 Business
Central (NAV) and eCon Solutions CPQ
Responsible for:
▪ Selecting and implementing software for controlling CNC and other industrial machines and the
integration with D365 Business Central, the existing HMIs and the legacy ERP solution.
Project Manager – PIM & eCommerce
Koninklijke Van Wijhe Verf | Jan 2020 till Apr 2020
Coordinate the selection of a Product Information Management and eCommerce solution.
Responsible for:
▪ Organizing and guiding the requirements workshops
▪ Defining the high-level Business architecture including the process-, information- and system landscapes
▪ Compiling list of solutions and suppliers
▪ Organizing and guiding supplier workshops
▪ Executing cost- and benefit analysis and preparing the decision-making
▪ Setting up DEVOPS Kanban environment for registration of requirements
Sr. Advisor
MHB | Jan till Mar 2019
Conduct research and define action plans for the transformation from a 2D-oriented to a 3D model-driven
production organization.
4. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Sr. Projectmanager – ERP
Prodware Nederland B.V. | Nov 2018 till Jan 2020
Implement Microsoft D365 Finance & Operations at the Van Wijhe Verf Group.
The Van Wijhe Group consists of the production and laboratory facilities (Van Wijhe Verf, Wijzonol
Bouwverven, Ralston Color & Coatings) and the wholesaler Mooij Verf.
Responsible for:
▪ Coordinating the cooperation between customer and supplier representatives
▪ Initiating and coordinating of business and solution consultants, and key-users
▪ Designing the future process, application and information landscape – Enterprise Architecture
▪ Developing a Digital Roadmap for ERP, eCommerce, PIM, LIMS taken into account short and long term
ambitions, initiatives and interdependencies, investments and plans.
Implement Dynamics NAV 2018 at Rinos, manufacturer of entrance mats and coir mats.
Responsible for:
▪ Coordinating the activities of consultants and guiding the change process.
ICT Manager
Rollecate | Sep 2017 till Apr 2018
Responsible for:
▪ Implementing Dynamics 365 Sales, Field Service, Marketing, Operations, Finance
▪ Implementing Data Integration between Dynamics 365 solutions and external applications
▪ Implementing GDPR / AVG
▪ Increasing insight in Business Processes by implementing Business Process Modelling
▪ Advising business owners, corporate and local management on IT & Business related issues
▪ Initiating new Business Automation Projects such as BIM + FIS (Facade Information System)
▪ Improving purchasing processes through proper use of automation
▪ Managing a team of business consultants
Sr. Technology Advisor – Electronic Invoicing Ministerie van Economische Zaken
Consulting Firm Verdonck, Klooster & Associates | Apr 2017 till Jul 2017
Gather and analyze information of infrastructures and scenarios for eInvoicing from policy makers in
European countries, providers of B2G Cloud solutions, and responsible leaders of PEPPOL and
SimplerInvoicing.
Present an overview of scenario’s with elaboration of the most optimal scenario's including financial
underpinning.
5. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Sr. Advisor – B2B Integration
KAEMINGK Season Decorations B.V. | Mar till Jun 2016
Kaemingk is a distributor of decorative items for Christmas and Spring seasons. With 17.000 products
Kaemingk handles 4.200 sea containers on a yearly basis and distributes products to customers in over 30
countries in Europe and around the World.
Some of these customers are:
▪ (Europe) Aveve, Delhaize, BOL, Carrefour, Agri Retail, Leroy Merlin
▪ (US) ACE Hardware, True Value, Nordstrom, Stein Mart, Macy’s Inc.
Responsible for:
▪ Implementing the electronic exchange and processing of orders, invoices and shipment notices
▪ Developing instructions and advisory reports for implementing eBusiness processes
▪ Defining generic EDI message specifications and JDE translation mappings
▪ Developing a plan of approach for the future B2B integration landscape
6. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Experience level Employed by Atos | Jun 1998 till Sep 2015
Project Manager & Consultant – SAP O2C (Atos)
Duravent – M&G Group America | Jan 2013 till Sep 2015
M&G DuraVent is a leader in the US venting industry offering innovative, safe and professional products for
the HVAC and flue venting markets.
Customers are large wholesalers such as Home Depot, ACE Hardware, Northern Tool, Tractor Supply and
Interline Brands. These customers require Duravent to work with electronic orders (850), send invoices (810)
and shipping notifications (856) in the ANSI X12 standard.
Responsible for:
▪ Selecting a B2B / EDI service provider (IBM Sterling Commerce)
▪ Defining ANSI X12 message specifications and mappings from / to SAP IDOCS
▪ Implementing SAP EDI aligned with the Sales and Distribution processes.
Project Manager & Consultant – SAP O2C / P2P (Atos)
M&G Group Europe | Jul 2010 till Sep 2015
M&G Group is an international manufacturer of flue and ventilation systems with production sites in Europe
– Netherlands, Turkey, Belgium.
Customers of the group are manufacturers of boilers (Vaillant, Bosch) and technical wholesalers (Technische
Unie, Wasco, Rensa).
The M&G Group has its business architecture fully based on SAP.
Responsible for:
▪ Supply Chain integration and improvements projects within the domains sales (O2C) and purchasing (P2P)
▪ Implementing electronic ordering and invoicing with customer and suppliers (internal and external) using
SAP IDOCs and implementing electronic shipping documents
▪ Selecting a B2B / EDI service provider (Basware Certipost)
▪ Defining EDIFACT message specifications and mappings from / to SAP IDOCS
▪ Implementing Scheduling Agreements in SAP and forecast and JIT schedules with customer Vaillant
Sr. Business Consultant – Electronic Invoicing and Procurement (Atos)
ASML | Aug 2011 till Jun 2012
Responsible for drafting functional and technical requirements, defining selection criteria, preparing list of
potential suppliers, and participating in consultation and technology workshops with selected suppliers.
7. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Business Consultant – Electronic Billing (Atos)
KPN Billing | Jul 2008 till Feb 2009
Responsible for mapping the billing systems, drafting the functional and technical requirements and putting
together a list of potential suppliers.
Project Manager – Electronic Ordering and Invoicing (Atos)
Atos – Nederlandse Belastingdienst | Dec 2007 till Jul 2008
Responsible for initiating and guiding the project in cooperation with Sales & Client management, steering
and guiding the realization of the message exchange, the setup of the integration platform and SAP, and the
implementation of process adjustments.
Sr. Business Consultant (Atos)
KPN Sales | May 2006 till Dec 2007
Responsible for developing an approach to unlock the order processing systems, researching existing
information flows and designing the future application architecture. I developed a plan of approach and
business case for the realization of a web-based ordering system and integration with customers and back-
end systems.
Project Manager (Atos)
Atos – Philips Corporate Purchasing | Sep 2005 till May 2006
Responsible for initiating and guiding the project together with Philips, steering and guiding the
implementation of message definitions and exchanges, setup of the integration platform and SAP.
Project Manager & Consultant – QAD MFG/Pro (Atos)
Philips DAP (Hoogeveen / Bialystok) | Jan 2003 till Oct 2003
Philips DAP is a manufacturer of consumer electronics and domestic appliances with sites in the Netherlands
(Hoogeveen) and Poland (Bialystok). Philips DAP started in 2002 with the implementation of MFG/Pro under
supervision of Atos Origin Poland.
From January 2003, responsible for implementing the business functions purchasing, product cost
calculation and bill of material in the Technical Competence Center in Hoogeveen.
From April 2003, responsible for the entire project. Appointed a local project leader in Poland, established a
new project team and revised the implementation plan.
8. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Project Manager & Consultant – QAD MFG/Pro (Atos)
Philips Business Electronics / Panalytical | Jun 1998 till Dec 2002
Implement purchase, sales, distribution and manufacturing processes, service support management and EDI
at Panalytical, Assembleon, FEI, and Bosch Security Systems. At Panalytical I was responsible for the
implementation of configured products and Engineering Change Management in the factory and Sales &
Service Management in the European Competence Center.
Experience level Employed by Philips | Oct 1990 till Jun 1998
Business Analyst – MFG/Pro (Philips Analytical and Business Electronics
1996 tot 1998: develop a new design of the ERP environment for the Philips Business Electronics Group in
Netherlands.
1992 tot 1996: application manager responsible for the operational support of the users in the logistics and
sales processes of the ERP package MFG/Pro at Philips Analytical.
1990 tot 1992: internal sales responsible for handling sales orders, shipments, invoicing and EDI/customs
matters for a number of sales organizations in the ASEAN Pacific and Americas region at Philips Analytical
(now Malvern – Pananalytical).
10. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Courses & Achievements
SAP
▪ Exploring SAP Cloud ERP – SAP (2024)
▪ Discover Organizational Change Management for SAP Cloud Projects – SAP (2024)
▪ Discovering Extended Warehouse Management with SAP S/4HANA – SAP (2024)
▪ Discovering the Basics of SAP Global Trade Services (2024)
▪ Getting Started with ESG Steering and Reporting – openSAP (2023)
▪ Crisis Management and Resilience – openSAP (2022)
▪ SAP Business Technology Platform in a Nutshell – openSAP (2021)
▪ Guide Your SAP S/4HANA Project to Success – openSAP (2021)
▪ Understanding Your Customer’s Journey – Jeannie Walters / openSAP (2021)
▪ How to Best Leverage SAP S/4HANA Cloud for Your Company – openSAP (2017)
▪ SAP Leonardo – An Introduction to Blockchain – openSAP (2018)
▪ Touch IoT with SAP Leonardo – openSAP (2017)
▪ Application Integration Made Simple with SAP HANA Cloud Integration – openSAP (2016)
D365 Finance, Supply Chain and Warehouse Management
▪ Describe manufacturing strategies in Dynamics 365 Supply Chain Management – Microsoft (2024)
▪ Get started with Success by Design for Dynamics 365 – Microsoft (2024)
▪ Get started with Dynamics 365 Supply Chain Management – Microsoft (2024)
▪ Describe the general capabilities of Dynamics 365 Supply Chain Management – Microsoft (2024)
▪ Create a solution blueprint for Dynamics 365 solutions – Microsoft (2024)
▪ Plan a testing strategy for your Dynamics 365 solution – Microsoft (2024)
▪ Describe warehouse and inventory management capabilities in D365 Supply Chain Management – Microsoft (2024)
▪ Inbound warehouse operations using Dynamics 365 Supply Chain Management – Microsoft (2024)
▪ Get started with production control in Dynamics 365 Supply Chain Management – Microsoft (2022)
Supply Chain & Sustainability & Retail
▪ Content Branding and Digital Storytelling for CCIs - Politecnico di Milano (2023)
▪ Retail and Service Experience Design for CCIs – Politecnico di Milano (2023)
▪ Higher Education for Sustainable Development Goals – Politecnico di Milano (2023)
▪ Getting Started with ESG Steering and Reporting – openSAP (2023)
▪ The Fashion Tech paradigm disrupting CCIs models – Politecnico di Milano (2023)
▪ New Business Models and Creative Entrepreneurship in the digital era – Politecnico di Milano (2023)
▪ Digital Supply Chain Ecosystems for Creative Industries – Politecnico di Milano (2022)
11. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Courses & Achievements
Project Management
▪ Agile Solutions for Greater Innovation – University of Maryland (Agile Project Management - 2018)
▪ Driving Speed Through Agile Planning – University of Maryland (Agile Project Management - 2018)
▪ Applied Scrum for Project Management – University of Maryland (Agile Project Management - 2018)
▪ Project Management Life Cycle – Rochester Institute (micro master PM - 2018)
▪ Best Practices for Project Management Success – Rochester Institute (micro master PM - 2018)
▪ International Project Management – Rochester Institute (micro master PM - 2017)
▪ Overview of the Scrum Development Process (2015)
▪ Software Practices (SCRUM): SCRUM Roles (2015)
▪ Managing Procurements (PMBOK® Guide Fifth Edition) (2014)
▪ Project Procurement Management (PMBOK® Guide Fifth Edition) (2014)
Process Management / Process Mining & Six Sigma
▪ A Step-by-Step Introduction to Process Mining – Hasso Plattner Institute (2021)
▪ Six Sigma: Define and Measure – Technische Universität München (2017)
▪ Fundamentals of BPM: Process implementation and monitoring – Queensland University (2017)
▪ Fundamentals of BPM: Process analysis and redesign – Queensland University (2016)
▪ Fundamentals of BPM: Process Identification and Discovery – Queensland University (2016)
▪ Business Process Management: Introduction to Process Thinking – Queensland University (2016)
▪ Process Mining: Data science in Action – TU/e (2016)
▪ Introduction to Process Mining with PROM – TU/e (2016)
▪ BPMN Meets DMN: Business Process and Decision Modeling – Hasso Plattner Institute (2016)
Blockchain – Cybersecurity
▪ What Can Blockchain Do for You – openSAP (2022)
▪ Confidential Communication in the Internet – Hasso Plattner Institute (2021)
Digital Manufacturing & Supply Chain Management
▪ Understanding Agribusiness, Value Chains, and Consumers in Global Food Systems - University of Adelaide (2018)
▪ Digital Manufacturing & Design Technology Specialization - University at Buffalo (2018)
▪ Industry 4.0: How to Revolutionize your Business - Hong Kong Polytechnic University (2018)
▪ Master Control in Supply Chain Management and Logistics - Chalmers University (2017)
▪ System Design for Supply Chain Management and Logistics - Chalmers University (2016)
▪ Supply Chain Innovation - University of Twente (2016)
12. decisive leader | inspiring coach | entrepreneurial thinker | result-driven advisor
Courses & Achievements
Leadership
▪ Leadership and followership? – Open University via openLearn (2020)
▪ New Work and Purpose – University of Mannheim and SAP (2020)
▪ What is Leadership – Deaking University (2020)
▪ Leading in the Digital Age – Boston University (micro master Digital Leadership - 2018)
▪ Platform Strategy for Business – Boston University (micro master Digital Leadership - 2018)
▪ Driving Digital Innovation Through Experimentation – Boston University (micro master Digital Leadership - 2018)
▪ Digital Leadership: Creating Value Through Technology – University of Reading (2016)
Design Thinking
▪ Design Thinking in a Nutshell – openSAP (2021)
▪ Design Thinking and Creativity for Innovation – University of Queensland, Brisbane (micro master Corporate
Innovation - 2018)
▪ Design Thinking Fundamentals – Rochester Institute of Technology (micro master Design Thinking - 2018)
▪ Design Thinking: Empathizing to Understand the Problem – Rochester Institute of Technology (micro master Design
Thinking - 2018)
▪ Design Thinking for Innovation – University of Virginia (2017)
GDPR / AVG – Cybersecurity
▪ Protecting Health Data in the Modern Age - University of Groningen (2018)
▪ Understanding the General Data Protection Regulation - University of Groningen (2017)
eProcurement
▪ Les fondamentaux des marchés publics (public procurement – 2017)
▪ Managing Procurements (PMBOK® Guide Fifth Edition) (2014)
▪ Project Procurement Management (PMBOK® Guide Fifth Edition) (2014)