This profile is for a communications professional with experience in digital marketing, content writing, and copyediting. Their experience includes managing external communications, digital marketing strategies, and creative content for a 3D technology company. They are also responsible for community management, publishing content, consumer engagement, and coordinating with marketing teams. They have developed strategies for earned media and monitored campaign metrics and impact.

1.
P R O F I L E
Creative, passionate and social media savvy writer and communications professional with a
specialty in digital marketing, content writing and copyediting, as well as several years of
experience in customer service management and business development.
• Responsible for managing all external communications, digital
marketing and online creative content strategies for business development
team at Matter and Form Inc., a 3D consumer product-based technology
company
• Responsible for all public-facing community management, including
publishing weekly blog and web content, technical writing, consumer
engagement strategies and event management in coordination with the CEO
and public relations and marketing team
• Responsible for developing earned media strategies and keeping up with
technology trends in order to amplify impact of media programs and
engagement marketing efforts
• Responsible for monitoring measurable impact of campaigns, written
content and marketing metrics through a completion report
• Provide all technical and non-technical support for customer-related
issues through the support site to the user community
• Develop digital and print content for online help site including user-
manual, video tutorials, related articles, and contributing to the online forum
• Ensured public profile raising activities for the CEO, including booking
speeches, appearances, writing op-ed pieces and engaging editorial boards,
planning logistics for events, press conferences, red carpets, one-on-one
interviews as well as tracked media coverage
• Created invites, pitches, pitching tools, press releases, collateral and
media bios for DOT affiliates
• Assisted the DOT communications team interface with the
communications officers as they developed local public relations and external
communications strategies and plans
S K I L L S E X P E R I E N C E
E D U C A T I O N
G R A D U A T E C E R T I F I C A T E I N
C O R P O R A T E
C O M M U N I C A T I O N S
S E N E C A C O L L E G E / 2013
B A C H E L O R O F A R T S I N
E N G L I S H L I T E R A T U R E
A N D C U L T U R A L
S T U D I E S
M C M A S T E R U N I V E R S I T Y / 2010
C O M M U N I C A T I O N S
s S
C O N T E N T W R I T I N G
C O P Y E D I T I N G
D I G I T A L M A R K E T I N G
M A R K E T I N G C O M M U N I C A T I O N S
A N D C U S T O M E R E X P E R I E N C E
S P E C I A L I S T
M A T T E R A N D F O R M I N C . / 2014 - Present
E X T E R N A L R E L A T I O N S A N D
C O M M U N I C A T I O N S
D I G I T A L O P P O R T U N I T Y T R U S T / 2013 - 2014
4 1 6 . 8 8 2 . 4 8 6 8 / D A N A I M U S H @ G M A I L . C O M / @ D N I Z Z L E R
R E S E A R C H
R E L A T I O N S H I P B U I L D I N G

2.
4 1 6 . 8 8 2 . 4 8 6 8 / D A N A I M U S H @ G M A I L . C O M / @ D N I Z Z L E R
E X P E R I E N C E C O N T I N U E D
E X T R A - C U R R I C U L A R
• Developed and implemented English curriculum for Kindergarten to Grade 10
• Planned and directed special promotional events for the school, such as Student’s Day, Halloween and Valentine’s Day
festivities, as well as community outreach projects to promote Avalon English
• Promoted to Head Foreign Teacher for excellent teaching and outreach skills
E N G L I S H I N S T R U C T O R
A V A L O N E N G L I S H , C H E O N G J U , S O U T H K O R E A / 2011 - 2012
• Cultivated public interest in a yoga-inspired athletic apparel brand by building rapport with community members and
executing community artwork and outreach projects
• Promoted Lululemon products by championing the company’s core values of entrepreneurship, creativity and personal
achievement in my own life by helping others do the same
• Promoted to key-holding manager for excellent internal management and customer relations skills
K E Y L E A D E R A N D C U L T U R E E X P E R T
L U L U L E M O N A T H L E T I C A / 2007 - 2009
E V E N T L I A S I O N
E L E V A T I O N C H U R C H
elevationoutreach.com
C O M M U N I C A T I O N S
C O O R D I N A T O R
N I N E B E A U T Y L O U N G E , P U R E N E R G Y
S T U D I O S & B O P O M A V I L L A G E S
nineeautylounge.com/ purenergystudios.ca /
bopomavillages.org
T H E B R E A K F A S T C L U B
C O - A U T H O R
thebreakfastclubto.blogspot.com
A C C O U N T C O O R D I N A T O R , K N O T P R / 2014
E N G L I S H I N S T R U C T O R , T R O I S R I V I E R E S Q U E B E C / 2012-2013
K E Y H O L D E R – A M E R I C A N E A G L E O U T F I T T E R S / 2003-2007
F R E E L A N C E C O P Y W R I T E R
C A N A D I A N O F F I C E P R O D U C T S
A S S O C I A T I O N ( C O P A ) & T O U C H
B I S T R O
copa.ca / touchbistro.com