Arslan Dawood CV - Digital Marketing Specialist
5+ Years of Experience in Marketing Strategies, Social Media Marketing, Website Development, Marketing Automation and Creative work
Orchestrate go-to-market strategies and integrated marketing plans that exceed targeted objectives by leveraging âout of the boxâ methodologies. Broad-based experience spanning consumer retail, telecommunications and advertising industries.
Recognized thought leader and creative thinker who identifies trends and seizes market opportunities. In-depth knowledge and experience in fast-growth commercial and entrepreneurial ventures.
Arslan Dawood CV - Digital Marketing Specialist
5+ Years of Experience in Marketing Strategies, Social Media Marketing, Website Development, Marketing Automation and Creative work
Orchestrate go-to-market strategies and integrated marketing plans that exceed targeted objectives by leveraging âout of the boxâ methodologies. Broad-based experience spanning consumer retail, telecommunications and advertising industries.
Recognized thought leader and creative thinker who identifies trends and seizes market opportunities. In-depth knowledge and experience in fast-growth commercial and entrepreneurial ventures.
Lindsey Bohm On LinkedIn - Professional Experience At A Glancelbohm
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Overview of Lindsey Bohm and her professional experience and samples and expertise as a marketing, digital, new business development, and entrepreneur.
Enthusiastic, motivated and creative marketing professional, with a strong interest in Project Management, Digital and Analytics. Growing business through different channels, achieving results, learning about the latest developments in digital technology, creating opportunities and driving revenue are the activities that drive me. I am also great in developing trustworthy relations through my customer sensibility. I love to explore customer insights and employ the best technical and strategic marketing capacities for a more efficient achievement of companiesâ goals
Dear Sir /Ma'am,
Greetings..!!!
I am applying to your Digital Marketing Specialist position. Brand (Digital Marketing) Specialists support online marketing strategies throughout their full cycle, from conceptualization through implementation and evaluation. Typical work responsibilities include campaign development, social network engagement, lead qualification, and user experience analysis. Strong communication and technical skills are highly beneficial to success in this role.
Highly skilled in conceptualizing and implementing innovative digital marketing initiatives to boost market impact and expansion, I am committed to exceeding expectations. With a deep understanding of various marketing channels â and a proven record of developing and executing all facets of successful digital marketing campaigns â I am positioned to make a significant impact on your bottom line.
Digital Marketing Specialists reference the following types of skills and experience:
Digital marketing campaign creation and execution
Online marketing tools and platforms.
Social media channels.
Understanding of Google Analytics, Google-Ads & PPC
Website analytics and development.
Budget development/management.
Sales conversions.
Customer segmentation, profiling, and targeting.
Writing compellingly for the web, social networks, and other digital media.
Analyzing the impact of all marketing tactics to determine effectiveness and ROI.
Search engine marketing, Social media marketing, OutDoor Media, ATL/BTL Marketing experience
Knowledge of Photoshop, Corel Draw, website development,
Creative Design with the help of photoshop and coreldraw.
Making Campaigns, Ad Group, Ads (Image, Text, Display)
Handling Google Analytics and other Web Analytics Tools
Lead Generation by PPC, SEO, and Social Media Improve Quality Score & lower CPC for all the projects, Create a campaign, Ad group, and Ads on Google AdWords
Landing page optimization for PPC and SEO.
Brand promotion, awareness, and expansion, Budget planning, and management, Revenue growth/ROI, Media and vendor relations. Creative agency coordinate.
I am applying to your Digital Marketing Specialist position. Brand (Digital Marketing) Specialists support online marketing strategies throughout their full cycle, from conceptualization through implementation and evaluation. Typical work responsibilities include campaign development, social network engagement, lead qualification, and user experience analysis. Strong communication and technical skills are highly beneficial to success in this role.
Highly skilled in conceptualizing and implementing innovative digital marketing initiatives to boost market impact and expansion, I am committed to exceeding expectations. With a deep understanding of various marketing channels â and a proven record of developing and executing all facets of successful digital marketing campaigns â I am positioned to make a significant impact on your bottom line.
Digital Marketing Specialists reference the following types of skills and experience:
Digital marketing campaign creation and execution
Online marketing tools and platforms.
Social media channels.
Understanding of Google Analytics, Google-Ads & PPC
Website analytics and development.
Budget development/management.
Sales conversions.
Customer segmentation, profiling, and targeting.
Writing compellingly for the web, social networks, and other digital media.
Analyzing the impact of all marketing tactics to determine effectiveness and ROI.
Search engine marketing, Social media marketing, OutDoor Media, ATL/BTL Marketing experience
Knowledge of Photoshop, Corel Draw, website development,
Creative Design with the help of photoshop and coreldraw.
Making Campaigns, Ad Group, Ads (Image, Text, Display)
Handling Google Analytics and other Web Analytics Tools
Lead Generation by PPC, SEO, and Social Media Improve Quality Score & lower CPC for all the projects, Create a campaign, Ad group, and Ads on Google AdWords
Landing page optimization for PPC and SEO.
Brand promotion, awareness, and expansion, Budget planning, and management, Revenue growth/ROI, Media and vendor relations. Creative agency coordinate.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. Youâll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. Youâll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customerâs journey. By the end of the session, youâll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
⢠Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
⢠Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
⢠Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
⢠Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
The digital marketing industry is changing faster than ever and those who donât adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
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In this session, Demandbaseâs Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. Youâll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. Youâll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customerâs journey. By the end of the session, youâll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
⢠Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
⢠Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
⢠Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
⢠Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. Iâll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
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In todayâs era of AI, personalization is more than just a trendâitâs a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your usersâkey factors for business success. However, relying solely on AI capabilities isnât enough. You need to anchor your approach in solid principles, understand your usersâ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
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Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and weâll provide actionable tips for navigating these intricate challenges.
Youâll learn:
- How todayâs users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, weâll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
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In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Videos are more engaging, more memorable, and more popular than any other type of content out there. Thatâs why itâs estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant â our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, youâll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, sheâll show you how to captivate on command so that viewers are excited and ready to take action.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
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E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
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Cv pierre clement lihou webmarketing - en
1. PIERRE-CLEMENT LIHOU
Phone +33 6 62 76 90 62
Email
PERSONAL
WORK EXPERIENCES
CONTACT
lihou.pierre@gmail.com
Name Pierre-ClĂŠment LIHOU
Nationality French
PROFILE
With more than 3 years of experience in the
digital world, including 2 and a half years as co-
founder of the startup base10, I want to evolve
within an ambitious, innovative and customer-
oriented company that will challenge my skills
in project management, digital marketing and
SEO.
Interacting with people and building new
strategies strongly motivates me to pursue my
career in Marketing.
HARD SKILLS
Wordpress
SEA
SEO
Design UX / UI
Google Analytics
Adobe
LANGUAGES
Driving License Category B
French Native
English Fluent (C2)
Spanish Independant (B1)
Bordeaux / June 2017 - October 2019
Co-founder Associate, head of digital
⢠Implementation of the marketing plan and its supportive technologies.
⢠Design of the base10 website as well as the white label website via Wordpress.
⢠In charge of the backlog, mock-ups and management of the development teams for
the redesign of the base10 site and the creation of the White Label service. (Agile
SCRUM methodology).
⢠300% increase in revenue, just 6 months after the launch of the white label
service.
London / June 2015 - June 2016
Digital Marketing Executive
⢠Monthly monitoring and management of KPIs. (Google Analytics, Global Statistics,
and Fabric.io for mobile apps).
⢠Assessment of digital maturity for US and European Xerox Concessionaires.
(Website, SEO, Online presence etc).
⢠This audit, combined with a highly personalised report, enabled around 15% of
those who followed the recommendations to see their revenue increase within 6
months. (Xerox Marketing Excellence Award)
⢠Team training and mentoring.
⢠Project Management with an external supplier of a website offer for Xerox partners.
(rewarded with the Excellence in Marketing award Adetem 2017).
EDUCATION ET CERTIFICATIONS
SIENA COLLEGE, New York, USA, GPA : 3.74 / 2016-2017
Master in Marketing (Magna Cum Laude)
CEFAM, Lyon, France / 2012-2015
Master in Business Administration and Management
SOFT SKILLS
Strategy
Problem solving
Presentation
Organisation
Teamwork
Reporting
LinkedIn /pierre-clement-lihou
Audit
⢠Implementation of project management and customer engagement software.
⢠Increase in the number of qualiďŹed prospects by 4 in just 6 months.
⢠Development of the brand's visibility and online presence. (SEO, SEA, Adwords,
etc...)
