Leon Wong has experience in publicity, marketing, and media production. He has built online social networks from scratch and promoted university programs. His skills include copywriting, creativity, research, project management, social media, and teamwork. He created marketing reports, guides, presentations, and articles. As Director and Media Producer of a charity group, he built an online presence through video and social media fundraising over £4,000. Currently, he is Communications Officer for a university theater society, where he helps stage productions and films rehearsals for promotional purposes.

1. 07809672675leonclw@outlook.com linkedin.com/in/leonclw leonclw.me
Leon Wong
“I
LOVE engaging people, more specifically - an audience. I have built online social
networks from scratch with musical fundraising group The Busk, and have
been promoting The University of Chester’s biggest programmes and awards
such as: The Chester Difference Award, Graduate Head Start and Santander Universities
Internship Programme. From copy, to print, to online, I have been involved in all stages
of publicity and marketing. So whether you need attention to the tiniest details or a wider
plan of action; I believe I can be a proactive, efficient and creative asset to your team.”
Publicity & Marketing Assistant
Careers & Employability, University of Chester, May-June 2015
Key Skills: Analysis, copywriting, creativity, initiative, research, project management,
reporting, social media, teamwork.
»» Consolidated the department’s initiatives and workflows into easily understood guides.
»» Created marketing reports by filtering and analysing large sets of data.
»» Demonstrated ability to work on my own initiative as well as within a team.
»» Evaluated online websites and social networks and suggested areas of improvement.
»» Project managed a client-facing report.
»» Conducted a focus group with students and provided team with suggestions based on
feedback.
»» Produced an article promoting the department’s services.
Relevant Experience
Clerical Assistant
Careers & Employability, University of Chester, June-September 2015
Key Skills: Analysis, branding, case studies, copywriting, evaluation, graphic design,
production of promotional materials, marketing.
»» Created the concept for Careers & You, a piece of promotional literature designed to
engage students in a different and unique way.
»» Produced many pieces of promotional literature, which were then used as a
promotional springboard for emerging programmes and schemes.
»» Created a number of professional PowerPoint presentations for the department
including cross-campus TV ad-campaigns.
»» Led branding design of a new Ambassador scheme.
»» Involved in the rebranding of two major departmental programmes.
»» Helped refine and produce a client-facing promotional video.
»» Received the University of Chester Student Employee of the Year 2016 Award as well
as the SEOTY Above and Beyond Award.
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2. Director and Media Production
The Busk (charity group), University of Chester, August 2013, June 2014
Key Skills: Budget management, events management, fundraising, media production, publicity,
social networking.
»» Capturing and delivering videos to develop an online prescene.
»» Taught myself the basics of media production including how to record and edit
professional video and audio.
»» Built and cultivated from the ground up a Youtube and Facebook fan base
»» Across only two events, my contributions have helped the group raise over £4000 to date.
Communications Officer
CUTS (Chester University Thespian Society), University of Chester, October 2014 - present
Key Skills: Backstage, communications, events management, filming, fundraising, lights,
photography, promotional literature, social media.
»» Helped to stage Shakespeare’s Twelfth Night with fellow students for three nights.
»» The event turned over a profit and donated much of its proceeds to charity.
»» Involved in the filming of rehearsals and B-Roll for promotional purposes.
»» Responsible for the setting up of social media pages for promotional purposes.
»» In charge of backstage operations, including lighting and filming.
»» Photography was used to produced high quality promotional literature as well as for
social media purposes.
»» Was voted in as Communications Officer and currently looking forward to putting on
yet another stage production for the new academic year.
Education
The University of Chester English Literature with Creative Writing, 2013 - 2016
Wirral Grammar School for Boys (Sixth Form 2004-2006 / Secondary School 1999 - 2006)
»» A levels: English Literature B / General Studies B / History B
»» GCSEs (9+ including): English Literature A / English Language A / Mathematics C /
Biology A / Chemistry A / Physics B
References available upon request
Software
»» Office 365
»» Adobe Indesign / Photoshop
»» Result pending.
Interests
»» Branding: I am always interested to see branding evolve in the marketplace.
»» Typography: I believe typography is an essential element to publicity and marketing.
»» Self learning: I love to learn, whether it is new software or some technical skill, I am
always seeking to learn new things in my own time.
»» Reading and Writing: My passion is in reading and writing because of how effective
words can be in engaging others.
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