2. CONCEPT
Corporate social responsibility of business is
to pursue those policies, to make those
decision or to follow those line of action,
which are desirable in terms of the objective
and values of our society.
3. MEANING
Social responsibility of a corporation
means obligation to act in a manner
which will serve the best interest of the
society. It is based on the assumption
that what is good for the society is also
good for the business.
4. PERSPECTIVES OF CSR
1)Traditional corporate phelosphy,ie charity for socio-
cultural and religious purpose.
2)Corporate social responsibility, with focus on
stakeholder’s interest and sustainable development.
3)Ethical business based on social value and the
stakeholder ‘s long term interest.
5. Responsibility towards owners
To ensure safety of fund
To strengthen the financial position of company for
the propose of capital aspiration
To keep the owner well informed about the progress
and financial position of the company
To ensure fair and regular return on investment
To safeguard the asset of the company
To protect the interest of all type of inverstor in the
business
6. Responsibilities towards
employees
To pay reasonable wages and salary
To provide good working condition
To provide service benefits as housing and
medical facilities, insurance cover etc.
To maintain better human relation
To recognize workers right
To provide adequate training and
development
7. Responsibility towards customers
To produce goods which meets consumer needs
To provide goods at reasonable price
To provide prompt and adequate service to the
consumers
To handle the consumers complaints quickly and
carefully
To ensure regular supply of goods and service
To ensure that advertisement and other statement
issued by the business are truthful
To follow fair trade and practice
8. RESPONSIBILITY
TOWARDS SUPPLIERS
To ensure regular payment
To assist the small scale suppliers by
placing order with them
To exploitation of the suppliers
To help the suppliers in improving the
quality of their products
9. RESPONSIBILITY
TOWARDS GOVERNMENT
To follow the rules
To taxes honestly
To avoid corrupting government
employees
To encourage fair trade practices
To adopt fair dealing in foreign trade.
10. RESPONSIBILITY
TOWARDS COMMUNITY
To provide welfare of the local society as opening
dispensaries etc.
To ensure safety of local surroundings
To take steps against water, air noise pollution.
To ensure efficient use of local resources.
To generate employment opportunities.
To provide high quality product to the society.
To improve the quality of life of workers.
To promote national integration.
11. ARGUMENTS FOR CSR
Use of society’s resources
Long term business interest
Moral justification
Better public image
Government intervention
Comply with trade union
12. ARGUMENT AGAINTS CSR
Conflicting consideration
Arbitrary power
Disregard of market mechanism
Responsibility of government
Burden on consumers
Lack of self interest.