CS Presents - A Prediction of the Past - 10th December 2012

Creative Social Presents...

Tuesday, 11 December 2012

@natterjack101 @dbedwood

@markcridge @sandoz

Simon Attwater
@natterjack101


!"#"!#"!


What technology
will you need
to survive this
brave new world?


!"#
!"#
! " #

! " #

!" !

!"#$

Dave Bedwood
@dbedwood


In eight words or less.


I know a man who knows a blog.


It’s a great time to be creative.


The danger is, it’s become too easy.


A pigeon with a webcam on its head.


Naturally, we’re lazy bastards.


Fore!


Boring. Unrelenting. Unforgiving.


With a poster, there’s no place to hide.


It’s not the medium. It’s the message.


Will work for food.


The End.


Commercial Break:
Why a change is as good as a rest
Mark Cridge, BERG London
10th December 2012


October 6th 1999
to June 30th 2012


7 year itch
Stefan Sagmeister


take one year off in seven


“The best way to predict the
future is to create it.”
Peter F. Drucker


"Entrepreneurship is more than just starting a company
- it's a way of looking at the world.”
Reid Hoffman, LinkedIn Cofounder


BERG are a design studio who have been inventing
products for the future since 2003

© BERG 2012, all content confidential


Their Own
Products
Work with
Clients



“We’re here to put a dent in the universe.
Otherwise why else even be here?”


Thank You!

mc@berglondon.com
twitter.com/markcridge


Skeuomorphism.

Creative Social 12/12

@sandoz


Skeuomorphism.

Only joking.


“if you want my future, forget my past.”
Melanie Chisholm


We’re going to prove this theory wrong.

“if you want my future, forget my past.”
Melanie Chisholm


To be progressive, to be futuristic... More scientific
knowledge, more tools, make more jobs, master nature, get
more power, cheaper power, struggle for a better life for your
children, health, prosperity, material security, shelter, bigger,
faster, stronger, knowing more.

Everyone knows that's progress. That's not what we're gonna
get. No money, scarcity, financial collapse, collapsed states,
general precarity, energy crisis, low intensity global warfare,
rapid advancing climate crisis.

That's the situation on the ground. People ask where did the
future go? The glamourous versions. We're deliberately
choosing to move away from that and into a non C20 space.
We're moving into a situation with GenX in power and a
depression. A depression where people are afraid of the sky.
That's what the next decade actually looks like, and, you’re
gonna live there.

Bruce Sterling


So, this talk is actually about

Atemporality.
2012, the year the future got old.


looking into the past flickr group
by jasonepowell


OLD
The Future is Old.


8110
this is how old it is!


the future is so old we’re remaking it.


Re-wearing it.

I wore these trendy Vandals ever day... about 25 yrs ago


Re-using it.
80s

70s
Chas & Dave. Timetravellers.

99


Re-living it.

Jake Bugg (now), Ian Brown (80s), Keith Richards (60s)


Reversing it.

Aubrey De Grey. A youngish man (49), trying
to look like an old man, who looks young.


Re-shooting it.

Young Me, Now Me. Ze Frank.


Re-jumping it.

1960 - - - - - - - - - - - > 2012


atemporality is everywhere (somewhat appropriately)


If you could have a talk with your younger self,
what would you say?


So what?


2013

If you want to know what the Future looks like,
look at the Past.

Have a great 2013 or 2011, 1911 or whatever.

Thanks for listening.
@sandoz


CS Presents - A Prediction of the Past - 10th December 2012

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