CSMediaKit2016

www.CorporateSecretary.com | @CorpSecMag | salesteam@CorporateSecretary.com
ABOUT
DIGITAL
SPEC
Media kitThe people behind
good governance

The new Corporate Secretary
After 14 years and 135 print editions, Corporate Secretary
is going digital for the 21st century reader
THE PEOPLE BEHIND GOOD
GOVERNANCE
Corporate Secretary was founded in 2002 to help
corporate secretaries and other governance
professionals develop a deeper understanding
ABOUT DIGITAL SPEC
The publication, which is no longer available
in print editions as of February 2016 but
continues to thrive as a website, provided a
forum where governance experts and service
providers could share their experience, insights
and best practice recommendations on a
wide range of critical issues, from corruption,
internal investigations, e-discovery and records
management to succession planning, executive
compensation, proxy actions and shareholder
engagement.
Corporate Secretary is independently owned
and today continues to serve a vital role in
highlighting the achievements and expertise of a
group of people who work outside the spotlight
and are often isolated as the only individuals in
their organizations focusing on these complex
matters.
Desktop + mobile + tablet
Corporate Secretary news content is now
available free to registered readers on desktop,
tablet and mobile devices.
of their roles and become more effective in
them at a time when publicly listed companies’
regulatory compliance requirements began to
escalate amid a series of high-profile corporate
accounting scandals.

Global audience
Key statistics
ROLES
CAP SIZES
SECTORS
Other – 35%
Risk officer – 2%
Compliance/governance officer – 6%
General counsel – 21%
Corporate secretary – 36%
Mega-cap – 8%
Large cap – 14%
Mid-cap – 18%
Small cap – 60%
Financial services – 34%
Business services – 23%
TMT – 13%
Consumer – 9%
Energy & utilities – 9%
Materials (incl chemicals) – 6%
Industrials – 2%
Pharma, biotech & healthcare – 2%
*All data is based on average rates for the 12 months of 2013

Registered readers for digital* 3,400
Global social media audience* 4,000
Total website sessions/month** 9,376
*As at Feb 2016 **Jan 2013 to Dec 2015
The geographical split is based on the 48,746 different people who received the magazine between Jan 1, 2013 and Dec 31, 2015
Central
4.4%
West Coast
5.1%
East Coast
1.1%
Central
23.2%
West Coast
21.1%
East Coast
44.3%
Corporate Secretary’s audience is mainly in North
America – but as business became more global,
so did we. The print magazine was distributed in
Asia, Europe and Central America, too.
ABOUT DIGITAL SPEC
Rest of the
world
0.6%

Corporate Governance Awards
Categories
• Best overall governance for a private company
• Governance professional of the year (small
to mid-cap)
• Governance professional of the year (large cap)
• Governance team of the year (small to mid-cap)
• Governance team of the year (large cap)
• Best CSR disclosure
• Best shareholder engagement
• Best compliance and ethics program (small
to mid-cap)
• Best compliance and ethics program (large cap)
• Best proxy statement (small to mid-cap)
• Best proxy statement (large cap)
• Rising star
• Best use of technology by a corporate
secretary or general counsel
• Best overall governance – international
Click to visit events website
Corporate Secretary recognizes and celebrates
excellence in corporate governance at its
prestigious annual awards dinner in November.
The winners are chosen by a panel of highly
esteemed judges from the corporate governance
community, including leaders of academic
institutes for governance, leading
institutional investors, former presidents
of professional organizations and
knowledgeable and experienced lawyers
with a governance focus.
ABOUT DIGITAL SPEC

Digital multiscreen
New site delivered to desktop + tablet + mobile
Click to visit

Total sessions/month 9,376
New users/month 6,976 or 74%
Users/month 7,032
Average time spent on site 3.5 mins
Page views/session 1.7
Page views/month 16,258
THE NEW
CORPORATESECRETARY.COM
No paywalls
All Corporate Secretary news articles and digital
services are now free on all devices for registered
readers.
Key statistics
Statistics for 36 months – Jan 2013 to Dec 2015
ABOUT DIGITAL SPEC

Website banner advertising
Access to highly targeted global corporate secretary audience
Leaderboard
728 pixels (w) x
90 pixels (h)
Medium
rectangle
300 pixels (w) x
250 pixels (h)
Jump to specs
Web banners
Web banners appear in rotation on a number
of run-of-site positions including high-traffic
locations like the home page and the events pages.
Impressions and clicks of your ads are tracked.
ABOUT DIGITAL SPEC

IRMagazine.com | Media Kit September 2015
eNewsletter banners
EDITOR’S PICKS: Weekly roundup of the top news
EDITOR’S PICKS
Editor’s Picks is a weekly must-read
eNewsletter that delivers free summaries
and links for trending news stories from
CorporateSecretary.com directly to inboxes and
smartphones.
Frequency
Weekly
Advertising opportunity
Top leaderboard and sidebar banners
Key statistics
eNewsletter Deliveries Opened Clicked
Editor’s Picks 4,633 15.35% 1.89%
Email leaderboard
560 pixels (w) x
69 pixels (h)
Statistics Jan 2014 to Dec 2015
Email leaderboard
168 pixels (w) x
260 pixels (h)
Jump to specs
ABOUT DIGITAL SPEC
Click to sign up

eNewsletter banners
APPOINTMENTS ALERT:
Global appointments & career advice
APPOINTMENTS ALERT
Appointments Alert is a unique and popular
eNewsletter that tracks key appointments from
around the world.
Frequency
Monthly
Advertising opportunity
Top leaderboard
Key statistics

eNewsletter Deliveries Open
rate
Click
rate
Appointments
Alert
4,604 18.25% 2.07%
Email leaderboard
560 pixels (w) x
69 pixels (h)
Jump to specs
Statistics Jan 2014 to Dec 2015
ABOUT DIGITAL SPEC
Click to sign up

Digital topic sponsorships
Advertising opportunities to a targeted audience
Leaderboard
728 pixels (w) x
90 pixels (h)
Sponsor’s
statement
Max 500
characters incl
spaces
White paper
benefits
Max 500
characters incl
spaces
Medium
rectangle
300 pixels (w) x
250 pixels (h)
TOPIC HOME PAGE
What’s included:
1. Sponsor’s statement on
topic home page and on all
topic tagged articles
2. White paper benefits on
topic home page and on all
topic tagged articles (see
white paper downloads page)
3. Monthly promotion of
the white paper via the
Special Reports eNewsletter
4. Weekly email sent to you
with sales leads from white
paper downloads
Digital topic sponsorship gives you exclusivity on a topic section
and individual articles under that section as well as appearing
in the run-of-site locations mentioned on the website banner
advertising page. Impressions and clicks of your ads are tracked.
Jump to specs
ABOUT DIGITAL SPEC

White paper downloads
Targeted leads from your content marketing
Many pages on the Corporate Secretary website
feature white paper downloads: a collection of
high-value white papers, research reports and
surveys. These pages are viewed more than
680 times per month by corporate secretary
decision-makers worldwide.
Website visitors are required to fill in a contact
form before downloading, with the details
provided in a lead generation report
each week to drive sales activities.
Key statistic
Jump to specs
From 2013 to 2015, white papers have
generated an average of 37 leads per month
Statistics for 24 months – Jan 1, 2013 to Dec 31, 2015
ABOUT DIGITAL SPEC

Specialist webinars
Thought leadership, audience interaction, leads
Interact with your target audience
Corporate Secretary Webinars provide a channel
to promote your thought leadership, innovation
and strategies to a qualified, high-value global
audience. They also offer a unique opportunity
to interact with the audience – and build a
pipeline of leads for sales.
Moderated by our world-renowned editorial
staff, our webinar sponsorships include:
• Webinar content development
• Project management and delivery
• Contact details for all opted-in registrants
• Branding with links on website, registration
page, live screen, hosted recording
• Ability to ask questions to registrants
• A relevant panel speaker for your brand
How it works
Our webinars, created by our experienced
editorial team, deliver valuable and actionable
information to our global audience. We will
work alongside your team to produce a webinar
that complements your communications
campaign and deliver it seamlessly on the day.
Content work includes developing:
• Webinar topic
• Overall webinar structure
• Copy writing and graphics
• Webinar presentation
For more information, please contact us.
Key statistics

Avg attendance time 23 mins
Avg registrations 305
Avg attendees 122

Statistics from all webinars (Corporate Secretary and
IR Magazine) between Mar 2011 and Nov 2015
ABOUT DIGITAL SPEC

Native advertising
Drive traffic from Corporate Secretary to your content
Additional content marketing channel
Native advertising is advertiser promotional
content that matches the editorial style.
Native advertising drives targeted prospects
from high-traffic CorporateSecretary.com
to your website or content marketing piece,
increasing your audience engagement,
conversion rates and boosting ROI on your
content investments.
The native advertising opportunity includes an
editorial-style headline linking to your content,
and your company name linking to your website.
Key statistics
Jump to specs
Statistics for 36 months – Jan 2013 to Dec 2015

Total visitors/month 9,376
New visitors/month 6,976 or 74%
Unique visitors/month 7,032
ABOUT DIGITAL SPEC

Social media publishing
High-quality, free content through social media
@CorpSecMag
Corporate Secretary publishes all news,
research and event information to its active
4,391 followers to drive traffic back to the
Corporate Secretary website.
Corporate Secretary | LinkedIn
Corporate Secretary’s LinkedIn group is where
our editorial team and members discuss and
offer opinions on the latest news and industry
developments affecting them.
All news, research and event information is
published through social channels to Corporate
Secretary’s already impressive global audience.
Corporate Secretary’s high-quality global news
is available free of charge to all registered
readers.
ABOUT DIGITAL SPEC
We can post weekly promotions out through
Corporate Secretary’s social media channels.
Click to follow Click to join

Custom content
Trusted and reliable content creation
Writing high-quality content about governance,
risk and compliance is a challenging task: you
need industry experience, the time to track
breaking stories, a network of professionals to
call on, and – most of all – the nose for a great
story and the ability to write snappy prose to
a deadline. In short, you need the Corporate
Secretary editorial team.
Thought leadership on demand
We currently work with some of the biggest
players in corporate governance to build a custom
editorial strategy to power their content marketing.
Our experienced editors can then research, create
and deliver thought leadership and fresh news
content under your brand, right on time.
All our custom content is fully researched, can
include quotes from GRC practitioners, is SEO-
optimized and fully quality-checked.
Types of editorial content
• News articles
• White papers
• eBooks
• Audio articles
High-quality custom content from the experts
ABOUT DIGITAL SPEC

Our first ever printed yearbook, capturing
the excitement of the ninth annual Corporate
Governance Awards and key stories from the
past year. This glossy commemorative book,
printed and distributed in January 2017, will
include:
• Awards: Why the 15 winners won
• Judges’ profiles: Inspirational stories
• 2016 recap: Main GRC stories this year
• Annual conference recap
• Montage: Fun photos from the awards
• Social media roundup
To hear about the advertising opportunities
available, please contact us.
Corporate Secretary Yearbook
Commemorative book capturing the best of 2016
ABOUT DIGITAL SPEC

WEBSITE BANNER ADVERTISING
ARTWORK REQUIREMENTS
Artwork should only be supplied as an animated .gif or .jpeg file,
72 dpi, RGB format, and less than 25k in size. Please supply a valid
link; this cannot be an email address.
Leaderboard: 728 pixels (w) x 90 pixels (h)
Medium rectangle: 300 pixels (w) x 250 pixels (h)
SUPPLY OF ARTWORK
Gabi Gal Tel: +44 20 8004 5341
Email: gabi.gal@irmagazine.com
ENEWSLETTER BANNERS
Artwork as animated .gif or .jpeg file, 72 dpi, RGB format, less than
25k in size. Please supply a link, not an email address. As .gifs
(.gif89a) do not animate in Outlook 7 email, submit a .jpg or .gif file
without rotation. If you submit an animated .gif file, we suggest
you put all your salient information on the first slide.
SIZES
Email leaderboard: 560 pixels (w) x 69 pixels (h)
Email sidebar: 168 pixels (w) x 260 pixels (h)
SUPPLY OF ARTWORK
Gabi Gal Tel: +44 20 8004 5341
DIGITAL TOPIC SPONSORSHIPS
TOPIC AREAS
Topic areas available for section sponsorship include:
• Boardroom
• Case studies
• Compensation
• Compliance & ethics and CSR
• Corruption & internal investigations
• E-discovery and records management
• International
• People moves, profiles & awards
• Proxy voting & shareholder actions
• Regulation & legal
• Risk management and D&O liability
• Stock transfer & unclaimed property
• Succession planning, education & training
• Technology & social media
See web banner advertising (above) for specs
SUPPLY OF ARTWORK
Gabi Gal Tel: +44 20 8004 5341
WHITE PAPER DOWNLOADS
• A PDF version of your white paper/thought leadership piece
• The document’s title and a maximum 500 characters, including
spaces, describing the content
• A link to your privacy policy on your website
• A link to your company website
• Logo in vector format with all type outlined as Adobe Illustrator
.eps file, or as a 300 dpi .jpeg CMYK bitmap format at 50mm width
SUPPLY OF ARTWORK
Gabi Gal Tel: +44 20 8004 5341
NATIVE ADVERTISING
Supply company name and a headline of up to 45 characters in
length, including spaces. For best results, the headline should
be written to attract clicks, and link to a piece of content with
clear value for the target prospect. Please provide a link to the
destination page and to your company website.
SUPPLY OF ARTWORK
Gabi Gal Tel: +44 20 8004 5341
YEARbook print advertising
PRINT ADVERTISING
Artwork to be supplied as a press-optimized PDF file (Acrobat-
generated) with all fonts and hi-res images (300 dpi) embedded.
Failure to embed high-res images will result in pixelated output.
Please note that while IR Media Group endeavors to ensure all
advertisements are correctly reproduced, it will not be held
responsible for errors due to incorrectly prepared files.
ARTWORK SIZES
Full and double-page ads must include crop marks and bleed.
Full page: Double-page spread
Trim size: Trim size:
Metric: 208mm (w) x 270mm (h) Metric: 416mm (w) x 270mm (h)
Imperial: 8.189” (w) x 10.630” (h) Imperial: 16.378” (w) x 10.630” (h)
Bleed size: Bleed size:
Type area: Type area:
Half-page
Metric: 188mm (w) x 115mm (h)
Imperial: 7.400” (w) x 4.528” (h)
SUPPLY OF ARTWORK
Email: james.noden@irmagazine.com
We Transfer: Send to james.noden@irmagazine.com
Contact: James Noden Tel: +44 20 8004 6215
ABOUT DIGITAL SPEC

North America
Renee Walton, director of sales
renee.walton@corporatesecretary.com
Direct: +1 212 430 6872
Cell: +1 917 476 2242
25 Broadway, New York, NY 10004, US
CorporateSecretary.com
Contact

CSMediaKit2016

Recommended

Recommended

More Related Content

What's hot

What's hot (13)

Viewers also liked

Viewers also liked (20)

Similar to CSMediaKit2016

Similar to CSMediaKit2016 (20)

CSMediaKit2016