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How CNBC International is winning
over
a new generation of viewers online
Cristy Garratt
Head of Digital Video and Social
Media
The Influential
The Aspirational
COLORFUL
AGILE
ACTIONABLE
OF INTEGRITY
GLOBAL
CONFIDENT
CNBC Explains
CNBC Reports
Life Hacks Live
What I’ve Learned
STAY TRUE TO WHAT MAKES YOUR
BRAND UNIQUE
PUSH THE BOUNDARIES
DEVELOP A DISTINCT LOOK AND
FEEL
CREATE APPOINTMENTS TO VIEW
ENGAGE WITH YOUR AUDIENCE
USE GUT INSTINCT AND DATA AS
Thank you
@CRISTYGARRATT

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