The document discusses the history and growth of cricket internationally and in the United States. It analyzes alternatives to grow participation in the US, recommending the establishment of an American Premier League which would pursue corporate sponsorship and approval from cricket governing bodies. A phased implementation plan is proposed to launch the league over three years through sponsorship, hosting international matches, and using social media for promotion.
Integrated marketing-communication- for KKR by darshan Darshan Sheth
Kolkata Knight Riders (KKR) is the franchise representing Kolkata in the Indian Premier League, a Twenty20 cricket tournament.
UK based brand valuation company suggests , Kolkata Knight Riders (KKR) are ranked as the second most valuable franchise brand at US$42 million.
Bought by Bollywood actor Shahrukh Khan's Red Chillies Entertainment in partnership with Juhi Chawla Mehta and her husband Jay Mehta for a price of USD 75.09 million.
KKR are easily the most successful franchise in the IPL, achieving a profit of Rs. 13 crores.
Review of Scottish Football Part One (Henry McLeish)Dog Digital
The Review of Scottish Football, published by the former First Minister, Henry McLeish, has provided a set of far-reaching and ambitious proposals to improve the future of our national game.
The overall aims were clear:
Expand participation in the game for all ages and both sexes
Improve the prospects of talented and elite young Scots
Overhaul the governance of Scottish football and in particular the way the Scottish FA operates and administers the game
Create a much more integrated and successful league structure
Provide a more attractive and commercially viable product on the pitch
McLeish has already hailed the Scottish FA's "significant progress" in actioning 95% of his 103 recommendations from the two-part Review of Scottish Football inside the first six months.
Integrated marketing-communication- for KKR by darshan Darshan Sheth
Kolkata Knight Riders (KKR) is the franchise representing Kolkata in the Indian Premier League, a Twenty20 cricket tournament.
UK based brand valuation company suggests , Kolkata Knight Riders (KKR) are ranked as the second most valuable franchise brand at US$42 million.
Bought by Bollywood actor Shahrukh Khan's Red Chillies Entertainment in partnership with Juhi Chawla Mehta and her husband Jay Mehta for a price of USD 75.09 million.
KKR are easily the most successful franchise in the IPL, achieving a profit of Rs. 13 crores.
Review of Scottish Football Part One (Henry McLeish)Dog Digital
The Review of Scottish Football, published by the former First Minister, Henry McLeish, has provided a set of far-reaching and ambitious proposals to improve the future of our national game.
The overall aims were clear:
Expand participation in the game for all ages and both sexes
Improve the prospects of talented and elite young Scots
Overhaul the governance of Scottish football and in particular the way the Scottish FA operates and administers the game
Create a much more integrated and successful league structure
Provide a more attractive and commercially viable product on the pitch
McLeish has already hailed the Scottish FA's "significant progress" in actioning 95% of his 103 recommendations from the two-part Review of Scottish Football inside the first six months.
Seeking a sponsor for the JoePa Award, which annually honors that head coach excelling on the field, in the classroom and in the community. Virginia Tech's Frank Beamer was the 2010 recipient.
New Media in Professional Sport and the One Hotspur ExperienceSports Geek
Presented by Paul Barber, CEO Vancouver Whitecaps FC at the SRG Conference "Fan & Participant Engagement in the Digital Age" in Sydney on July 13 2010.
Paul talks of his experience in new media & professional sport at the Vancouver Whitecaps & the development of the One Hotspur program at Tottenham
Opportunity proposal to develop the professional cricket game in Ireland. The proposal sets out the terms of the opportunity and the partnership approach to developing the brand of Northern Knights Cricket, Junior Knights and Fantasy Premier League cricket.
Turkey's Euro 2024 Squad Overview and Transfer Speculation.docxEuro Cup 2024 Tickets
Vincenzo Montella has announced a preliminary 35-man squad for Turkey ahead of the UEFA Euro 2024, which includes three Serie A players, Hakan Calhanoglu, Kenan Yildiz, and Zeki Celik
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Results for LtCol Thomas Jasper, Marine, for the 2010 Marine Corps Marathon held October 31, 2010, marking the 35th annual marathon known as "The People's Marathon."
An impressive finishing time of 3:46:39, placing 324th in the Male division ages 40-44.
Euro Cup international supporters can book Euro 2024 Tickets from our online platform Worldwideticketsandhospitality.com. Followers can book Portugal Vs Czechia Tickets on our website at sale prices.
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Boletin de la I Copa Panamericana de Voleibol Femenino U17 Guatemala 2024Judith Chuquipul
holaesungusto.- Boletín final de la I Copa Panamericana de Voleibol Femenino U17 - Ciudad de Guatemala 2024 que se realizó del 27 de mayo al 01 de julio, en el Domo Polideportivo Zona 13.
Fuente: norceca.net
Narrated Business Proposal for the Philadelphia Eaglescamrynascott12
Slide 1:
Welcome, and thank you for joining me today. We will explore a strategic proposal to enhance parking and traffic management at Lincoln Financial Field, aiming to improve the overall fan experience and operational efficiency. This comprehensive plan addresses existing challenges and leverages innovative solutions to create a smoother and more enjoyable experience for our fans.
Slide 2:
Picture this: It’s a crisp fall afternoon, driving towards Lincoln Financial Field. The atmosphere is electric—tailgaters grilling, fans in Eagles jerseys creating a sea of green and white. The air buzzes with camaraderie and anticipation. You park, join the throng, and make your way to your seat. The stadium roars as the Eagles take the field, sending chills down your spine. Each play is a thrilling dance of strategy and skill. This is what being an Eagles fan is all about—the joy, the pride, and the shared experience.
Slide 3:
But now, the day is marred by frustration. The excitement wanes as you struggle to find a parking spot. The congestion is overwhelming, and tempers flare. The delays mean you miss the pre-game excitement, the tailgate camaraderie, and even the opening kick-off. After the game, the joy of victory or the shared solace of defeat is overshadowed by the stress of navigating out of the parking lot. The gridlock, honking horns, and endless waiting drain the energy and joy from what should have been an unforgettable experience.
Our proposal aims to eliminate these frustrations, ensuring that from arrival to departure, your experience is extraordinary. Efficient parking and smooth traffic flow are key to maintaining the high spirits and excitement that make game days special.
Slide 4:
The Philadelphia Eagles are not just a premier NFL team; they are an integral part of the community, hosting games, concerts, and various events at Lincoln Financial Field. Our state-of-the-art stadium is designed to provide a world-class experience for every attendee. Whether it's the thrill of game day, the excitement of a live concert, or the camaraderie of community events, we pride ourselves on delivering a fan-first experience and maintaining operational excellence across all our activities. Our commitment to our fans and community is unwavering, and we continuously strive to enhance every aspect of their experience, ensuring they leave with unforgettable memories.
Slide 5:
Recent trends show an increasing demand for efficient event logistics. Our customer feedback has consistently highlighted frustrations with parking and traffic. Surveys indicate that a significant number of fans are dissatisfied with the current parking situation. Comparisons with other venues like Citizens Bank Park and Wells Fargo Center reveal that we lag in terms of parking efficiency and convenience. These insights underscore the urgent need for innovation to meet and exceed fan expectations.
Slide 6:
As we delve into the intricacies of our operations, one glaring issue emer
Turkey vs Georgia Tickets: Turkey's Road to Glory and Building Momentum for U...Eticketing.co
Euro Cup Germany fans worldwide can book Euro 2024 Tickets from our online platform www.eticketing.co.Fans can book Euro Cup 2024 Tickets on our website at discounted prices.
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2. How many of you have ever played cricket, or know how to play? http://www.youtube.com/watch?v=-uZnWuW8fB8
3. History Originated in southern England in the 16th Century 18th Century: Cricket becomes England’s national sport Mid-19th Century: International matches begin being played World’s 2nd most popular sport today
6. 60 Affiliate MembersResponsible for organizing and governing international competitions Most notable is the Cricket World Cup
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9. Participation By Country Australia – 59% fans - Over ½ Million New Zealand – ¼ Million Adults – 16 + England – Over ½ Million United States – 30,000 106.5 Million People viewed the 2010 Super Bowl Over 2 Billion People viewed the 2006 Cricket World Cup 2nd largest sporting event in the world
10. Indian Premier League First season in 2008 Twenty/20 Matches 8 Franchises Avg. attendance – 57,000 – Dodgers 46,440 2nd Highest Paid League in world - NBA 2.5 Mill on average / Player League reportedly worth over 4 Billion
11. Indian Premier League 2010 IPL Season- First sporting events to ever be broadcast live on YouTube. Sponsorships – Pepsi, Hero Honda, Kingfisher Chairman LalitModi Twitter - http://twitter.com/LalitKModi Suspended April 25th amid financial corruption allegations May hurt IPL’s Brand Strategy International Marketing Chapter 14
12. Cricket in the U.S. 36 Established leagues 650 Clubs Here since 18th Century – High Class Only With advent of baseball, quickly lost popularity www.smithsonian.com
13. USA Cricket Association Receives $300,000 from ICC each year Associate Member since 1965 Announced July 2009 Want to begin a Twenty/20 tournament
14. Cricket SWOT Strengths: Worldwide popularity/Passionate fan base Vast marketing/sponsorship opportunities Weaknesses: Very time consuming sport – Twenty20 Limited involvement at highest levels of play Lack of interest & popularity in Affiliate countries
15. Cricket SWOT Opportunities: Market/Promote sport in Affiliate countries Create programs so Cricket is introduced to students at young ages Gain corporate sponsorships that will invest in growth of sport Threats: Numerous sports & leagues that are already popular Resistance from parents & teachers (Cricket is Un-American) Lack of financial support Elitist Sport
16. Problem Statement With Cricket being one of the world’s most popular sports, It has begun to gain popularity in the United States. How can the USACA capitalize on this interest and grow participation in the U.S.?
17. Alternative Solutions Align with corporate sponsors to commercialize Cricket Introduce Cricket to schools and begin promoting to children Host Matches with other countries American Premier League
18. Corporate Sponsorships How to gain corporate sponsorship: Make the sport recognizable Make 2015 World Cup – Create Buzz Sponsorship will Generate $ President Dainty of USACA: Cricket has one problem “It is money, money, money,” Sponsorship Marketing Chapter 18
19. Educate Youth Introduce cricket to children through "in school" coaching programs. To train coaches and teachers to expand the "in school" program. Relationship with the game kids won’t forget May not see it as “elitist” sport
20. Educate Youth The skills learned in cricket can be equated to life skills such as patience, determination, communication and above all, team work. Grow up with Cricket just like football, baseball, basketball and hockey.
21. Matches w/ other countries Need more facilities to attract national teams Increased awareness
22. American Premier League Long Term goal Twenty 20 Matches Become approved by USACA / ICC Need sponsorships Beverage, Sporting goods, etc. Facilities Awareness Market Entry and Expansion – Chapter 9 Avg. Household Income – $50,233 2007 Census
23. Analysis of Alternative Solutions Scale 1-5 5 being lowest cost, highest opportunity to raise $, + impact on awareness, and highest possibility for long term growth of the game.
24. Recommended Solution Work towards USACA/ICC approval of the American Premier League, which will lead to corporate sponsorship.
25. Implementation Schedule Year 1 – Petition the USACA to become an approved cricket league. (USACA work with ICC) Year 2 – Obtain Corporate Sponsorship Year 3 – APL becomes approved league First season of APL - 2013
26. Implementation Sponsorships: Find sponsors to promote Cricket Sponsorship for the APL League Increase its image through TV packages Direct TV is introducing a Cricket Ticket package to promote Cricket within the U.S.
27. Implementation Host matches w/other countries Just held first Twenty20 match on February 9th, 2010 Hosting 2 more May 20 -23rd Sri Lanka and New Zealand
28. Implementation Concerns ICC Disapproval Lack of interest Money Awareness Outdoor Fields Amount of Sports in U.S.
29. Social Media Amount of followers on Twitter: NBA:1,844,548 MLB: 927,547 IPL: 15,047 Dr.4ward: 2,679 USACA: 88 Facebook Fans: 1,081 ICC: No Twitter Page Only 7% of People in India are online
30. Social Media Recommendations Post more videos, blogs, etc. Ticket / Merchandise giveaways online Live stream a match hosted by U.S. Connected with real time chat http://www.youtube.com/watch?v=9oHz99xNUzQ&feature=player_embedded