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Creating New Knowledge in the Classroom: An Indian Context
The document describes PSG Institute of Management's efforts to foster entrepreneurship among its students in India. It discusses how the school integrates experiential learning approaches into its curriculum through business plan competitions and mentorship opportunities. Several student-run businesses and social ventures have launched as a result of this focus on hands-on learning. The school aims to develop entrepreneurial skills and kindle the entrepreneurial spirit of its graduates.
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Creating New Knowledge in the Classroom: An Indian Context
- 1. Creating New Knowledgein the Classroom : An Indian Context Dr. V. Srividya Professor PSG Institute of Management @ACBSPAccredited #ACBSP2016
- 2. Creating New Knowledgein the Classroom : An Indian Context This presentation will share the experience of PSG Institute of Management in kindling the entrepreneurial spirit of the graduate students. @ACBSPAccredited #ACBSP2016
- 3. Context • Part ofthe prestigious foundation - PSG & Sons Charities created with a noble vision “Let there be charity, so that other people can share my family’s prosperity” • Institutions based on the need of the community
- 4. PSG Institute ofManagement @ACBSPAccredited #ACBSP2016 one of the top B- Schools in India Mission Foster decision making, leadership and entrepreneurial skills
- 5. Creating New Knowledgein the Classroom : An Indian Context The spirit of entrepreneurship is very strong in Coimbatore region (Coimbatore, Tirupur,Erode, Salem, Namakkal & Karur districts). There are more than 75000 SMEs who have the potential to grow tremendously. (TiE. Coimbatore Chapter) @ACBSPAccredited #ACBSP2016
- 6. Paradigm Shift @ACBSPAccredited #ACBSP2016 •Changing Input parameters • Student • Knowledge • Environmental Impact • Employer to Employed • Socio Economic Influence
- 7. Creating New Knowledgein the Classroom : An Indian Context • Entrepreneurs who have experience of being involved in start ups are more successful in starting and managing their second and third organization (Wright, westhead & sohl,1998)
- 8. Literature on Entrepreneurialskills • Entrepreneurship defined as Creation, purchase or inheritance of a business • Education can be an important source of knowledge, skills, problem solving ability, discipline, motivation and self confidence ( cooper et al, 1994) • With their knowledge they can scout for new opportunities and acquire additional and new resources, ( becker, 1993) @ACBSPAccredited #ACBSP2016
- 9. Literature on Entrepreneurialskills • Technical knowledge and capabilities (skills) in a particular domain may facilitate identification of business opportunities.( Chandler and Jansen , 1992) .This can be easily codified, written and transferred • Managerial and entrepreneurial capabilities are based on tacit knowledge and personal experience which is more difficult to acquire externally @ACBSPAccredited #ACBSP2016
- 10. @ACBSPAccredited #ACBSP2016 Intervention Identify Opportunities Conceptualize Mobilizeresources & Formulate Implementation Launch Discovery Entrepreneurship Process BPlanCourse
- 11. VAC on BusinessPlan • Course Description -The Business plan course is targeted towards students interested in starting their own ventures. The course will give the skill sets required to structure a B-plan, use tools and implement the venture in real world. @ACBSPAccredited #ACBSP2016
- 12. Learning Goals • Analyzethe environment to recognize business opportunities • Knowledge of analytical tools for forecasting and handling uncertainty • Know how to acquire resources for the venture • Apply strategy for growth and management of venture @ACBSPAccredited #ACBSP2016
- 13. @ACBSPAccredited #ACBSP2016 Creating NewKnowledge in the Classroom : An Indian Context Create knowledge through participatory approach “If we teach today’s students as we taught yesterday’s, we rob them of tomorrow.” ― John Dewey
- 14. • Real worldExperience • Case based learning environment • Invited Start up Entrepreneurs to discuss their story and inspire them with innovative and creative ideas @ACBSPAccredited #ACBSP2016 Idea Generation
- 15. • CEOs ofCompany’s to share their experience and expertise • Lectures of Management gurus and Industry Experts @ACBSPAccredited #ACBSP2016 Expert Talk
- 16. • Workshop on Creativityand Innovation @ACBSPAccredited #ACBSP2016 Workshops
- 17. Opportunity to engagephysically, socially, intellectually and creatively @ACBSPAccredited #ACBSP2016 Brainstorm for Ideas
- 18. • Students, Mentorand Faculty • Discuss ideas • Critical analysis, synthesis and reflection @ACBSPAccredited #ACBSP2016 Committee
- 19. • Mentor –Coimbatore based Entrepreneur / CEO often an alumnus of PSG was identified for each presenter @ACBSPAccredited #ACBSP2016 Mentoring
- 20. • Possibility tolearn from natural consequences, mistakes and success @ACBSPAccredited #ACBSP2016 Reasoning and Evaluation
- 21. • 8 –10 Weeks • Mentor plays an active role • Present authentic task (contextualizing rather than abstracting information) Jonassen 1994 • Discussions, reasoning and reflection @ACBSPAccredited #ACBSP2016 Conceptualize & Formulate
- 22. • The studentsworked on various b plans including projects on - Franchising , Online solution providers , health care , personal care , Hotel industry, Social entrepreneurship and Advertisement space. @ACBSPAccredited #ACBSP2016 B-Plan
- 23. • Rubrics @ACBSPAccredited #ACBSP2016 B-PlanPresentation
- 24.
- 25. • Funding from Institution •Alumni Support • Mentor involvement • PSG - STEP @ACBSPAccredited #ACBSP2016 Resources
- 26. • CHO -Coimbatore Hangouts a regional magazine for Coimbatore was launched. • It shares the information about the hangout places like Restaurants, Cafes, Bars, Cinema, Events, Sports clubs, Fitness centre's, etc. @ACBSPAccredited #ACBSP2016 Opportunities on Campus
- 27. • Nature CareFarming Kit. • Inspired by natural farming practices, students of PSGIM have come up with Nature Care Farming Kit, which can help families produce vegetables in their houses to meet their everyday household requirements. @ACBSPAccredited #ACBSP2016 Opportunities on Campus
- 28. • Mr. Vijaykrishna,an MBA student of PSGIM is running a stationary shop in the PSGIM Campus for the last 8 months. @ACBSPAccredited #ACBSP2016 Opportunities on Campus
- 29. @ACBSPAccredited #ACBSP2016 Student ManagedCafé on Campus
- 30. • FMS System: http://fms.psgims.net/index.php Opportunities on Campus @ACBSPAccredited #ACBSP2016
- 31. • Naveen ,II MBA student launched Swara • To provide employability skills to the youth of India Opportunities on Campus 13-14 @ACBSPAccredited #ACBSP2016
- 32. • Naveen ,II MBA student launched Swara • To provide employability skills to the youth of India Opportunities on Campus 13-14 @ACBSPAccredited #ACBSP2016
- 33. • Gangaraj. P,(2013 batch) was inspired to start a few business ventures during his MBA course at PSGIM. He said that he was inspired to do all these mainly due to the BP course, curriculum and projects in MBA. • He Indulges in Fireworks sale in Coimbatore, Chennai and Bangalore during Diwali season. • Is an Amway business owner with a sale of 50,000 Rs per month. • Has set up a printing lab which delivers Xerox, printouts, calendar and Diaries in a small scale. • Has converted his father’s grocery shop into a Supermarket Opportunities Explored 12-13 @ACBSPAccredited #ACBSP2016
- 34.
- 35. • Opportunity –Immersion & Brain storming • Team – Mentoring, Committee • Resources - Build Making of an Entrepreneur @ACBSPAccredited #ACBSP2016 Sourcehttp://www.brighthub.com/office/en trepreneurs/articles/73336.aspx#imgn_0
- 36. Outcomes @ACBSPAccredited #ACBSP2016 Students 2013-142014-15 2015-16 No Enrolled 30 30 30 Start up on campus 5 5 5 Ventures started 7 4 - Contributing to existing business 9 11 -
- 37. Sharing Involving in socialactivities – giving away first aid kits Funding Tinkle Charity Manavar Illam- Knowledge sharing & celebrating
- 38. • Becker, G.S(1993).Nobel Lecture: The Economic way of looking at behavior. The Journal of Political Economy,101(3),385-409 • Chandler,G.N and Jansen, E.(1992), The founder’s self assessed competence and venture performance, Journal of Business venturing,7 (3), 223-233 • Cooper et.al (1994) Initial Human and Financial capital predictors of New venture performance, Journal of Business Venturing, 9(5),371-395 • Jonassen, D. (1994).Thinking technology. Educational Technology, 34(4), 34-37 • Timmons et.al (2004) Business plans that work: A guide for small business, McGraw Hill • Wright et.al (1998) Editors Introduction: Habitual Entrepreneurs and Angel Investors: Entrepreneurship Theory and practice,22(4),5-21 • https://www.academia.edu • http://www.brighthub.com References @ACBSPAccredited #ACBSP2016
Editor's Notes
- #4 – PSG instrumental in developing coimbatore into an Industrial Hub - Need for technical skills – technology institutes - entrepreneurs – managerial skills – management programs – B School
- #5 50 years in Management Education
- #7 Diversity in student enrollment – scaling up Gen Z characteristic Placement statistics
- #8 Identified the need to provide the opportunity
- #9 Skill sets required
- #10 Experience
- #11 Necessary skills sets to take them through the process
- #15 Six entrepreneurs from various fields shared their start up stories, their experiences in starting up and running a business and how they handled it with the students. Dolly Sancehti – Founder/Creative Director of Poogle Media Rajan – Founder and CEO of Murugu Farms Hari Nagendiran – CEO of Chocolate Teddies Shamnas Mohammed Samsudeen – CEO of Pitstop Magazine Vishnu Prasath – CEO of Bright Bridge Info Tech Mr. Sundar Yazhin – Founder of Viyal Holidays and Kites Café
- #16 Mr.Sudarshan Ranganathan, CMD, Veeras Infotek Mr.CK Kumaravel Naturals CEO and co-founder Mr.SathyaNarayanan, Vice President - Sales & Marketing, Akmin Technologies Private Limited Mr. Rajesh Kalyanaraman, MD of Kalyan Jewellers Dr.Jayanthashri Balakrishnan and Shri T S Ramani Shankar
- #17 Intensive workshop on Secrets of Millionaire Mind conducted by Doug Nelson a World famous trainer Mr. Desai Narashimulu, Singapore Management University Mr. Ashok Gupta conducted a workshop on Creativity and Lateral thinking in advertisements Mr Jose Jacob, CEO of Integrow, Bangalore
- #18 Encouraged to work in teams – brainstorm for ideas With Coimbatore based Entrepreneurs / CEOs / PSG Alumni / Faculty
- #19 Six Faculty member team was responsible for facilitation of the VAC
- #20 Students worked closely with mentors
- #21 Knowledge construction rather than reproduction Knowledge construction is through collaboration and social negotiation Fosters reflective process (Jonassen 1994)
- #22 Learning was by seeking – initiated by the students Hurdles & challenges – knowledge & skills
- #23 Structured process with intervention from faculty and support from mentor
- #25 Make Decisions and are accountable for the results
- #28 Mr. Jaffar Sadiq, Mr. Dinesh Chandrasekar, and Ms. V Vinodhini (I MBA students) The initiative was launched at PSGIM. Dr. R. Nandagopal, Director PSGIM presided over the function which was graced by guests Mr. P. Vincent, Arboriculturist, Coimbatore, Mr. Andiyur G. Selvaraj, Organic farmer, and Dr. S. Murugesan, Scientist G & Head, Division of Bioprospecting, Institute of Forest Genetics and Tree Breeding, Coimbatore.
- #30 2012 – 16 , year on year – Juice bar – Rock Café – Madras café – conceived and managed by PSGIM students
- #31 Integrated online system for managing faculty data base
- #32 Swara is a training institute which aims to create an environment where the ambition of each individual is valued and to aid them in pursuit of their ambition and thereby upsurge the productivity of India’s youth population. Their mission is to identify and nurture the skills of students in line with corporate requirements to empower their employability and place them in a career they would love to dedicate their life.
- #38 Involving in Social activities – giving away first aid kits Funding - Tinkle Charity is non-profit social organization which helps girl children. Empowers them with basic education and employable skills Manavar Illam- An inhouse orphanage housing 60 students , Knowledge sharing & celebrating festivals with them