The annual revenue for the wholesale retail industry is $462 billion, with projected growth of 2.1% from 2014-2019. Costco and Wal-Mart account for over 82% of the market share. Key external drivers that impact industry performance include disposable income, corporate profits, time spent on leisure activities, and the price of crude oil. Costco has 451 warehouses serving 67 million members, with an inventory of around 3,600 items per store. Strengths include pricing authority, gasoline sales, and brand loyalty, while weaknesses include geographic dependence on the US and Canada and an older customer base. Opportunities exist in attracting younger customers and expanding e-commerce, while threats include competition from retailers like Wal-Mart