SlideShare a Scribd company logo
Improved Sales Results
with KITABOO
What Is Hindering Your Sales Efforts?
SirriusDecisions survey showed that 26% of sales reps couldn’t reach targets due to inability to communicate value
messages!
Pre-sales prospect engagement
Immediate Response to Client Objections is difficult
Post-sale communication
Too Many Products
Too Much Information
Sales Difficulties
Corporate Sales Enablement – Some Facts
Forrester estimates that high tech companies average $135,000 per salesperson each year in sales support activity,
making up as much as 19% of the company’s expense.
Is your sales enablement strategy really
poised for profit ?
KITABOO by Hurix is the solution!
89%
OF SALES AND MARKETING
MANAGERS THINK THEIR
COMPANY’S SALES
ENABLEMENT STRATEGY IS ON
TRACK
BUT ONLY
30%
OF THEM ARE CURRENTLY
IMPLEMENTING SALES
ENABLEMENT SOLUTIONS
Pillars of Sales Enablement
Pre-sales prospect engagement
Internal Communication
Post-sale communication
Onboarding
Ongoing Training
Why Hurix?
15
MORE THAN
YEARS
OF EXPERIENCE
MILLION+
HOURS
OF RICH
CONTENT
20000+
LEARNING
OBJECTS
20+
COUNTRIES
MULTIPLE
AWARDS
OVERTHE
YEARS
PIONEERS
AUTOMATED
EBOOK PRODUCTION
Trusted partners of Fortune 500 companies
KITABOO – The Complete Digital Sales & Marketing Platform
for
Marketing Health Care Sales
allowing
Rich Content
Distribution
On All
Devices
With
Collaboration
Analytics,
Feedback
& Digital Rights
Management
KITABOO Components
CREATE
Digitize and enrich your sales collaterals
Audio Hyperlinks ImagesVideos Widgets
WHITE LABEL APPS
Best in-class apps for delivering sales content
iOS
Android
Windows
Online HTML5
DISTRIBUTE & COLLAB
Distribute, Collaborate and Analyze
Distribute using KITABOO
Collaborate using notes
Get usage Analytics
Enrich Existing Content
Create New Content
Assessments MCQ Over 40 other templatesQuizzes
Integrate with your existing LMS
Audio /
Video
Modules
KITABOO for Corporate Sales Enablement Matters because…
It is driven by modern corporate sales’ 3 major demands:
Your Sales Team will have all they need,
when they need it to deliver complete
value and technical messages to clients.
Differentiated by Complete Info
In today's age of buying, the sales
experience must also be remarkable to grow
your business
Provide Great User Experience
By leveraging the right content, with the right leads, at
the right time, your team can maximize their impact and
take your leads from awareness, to evaluation, to
purchase.
Deliver at the right time
Without having to change your existing content or infrastructure
Existing Content? New Content? No Existing LMS? Existing LMS?
Digitize and Enrich them
with multiple interactive
elements
Create New Sales Enablement
Content including audio, video
modules and much more
Use KITABOO to distribute your
content to your employees and
gain analytics
Integrate with your LMS using
APIs. No need to change your
existing infrastructure
KITABOO Benefits
Reach out to
all digital
devices
Analytics
and
Feedback
Super quick
Turnaround
Time
Cost
Effective
Distribution
Easy &
Intuitive
Interface
Collaborate
with other
users
Own branded Apps
Offline Reading enabled
Interactivities & Widgets Integration with Existing Content & LMS
Analytics
Collaboration and sharing
KITABOO for Medical Products Sales Teams
Free Trial!
Setup Assistance and training – no charge!
Limited time offer - $25/user/month locked in pricing
Free cloud based upgrades automatically
Thank You
5 Global Offices 24/7 Delivery Capability 500+ Employees Multiple Awards
Dave Parkhurst - 253.906.2705
kitaboo@hurix.com

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corporate sales enablement

  • 2. What Is Hindering Your Sales Efforts? SirriusDecisions survey showed that 26% of sales reps couldn’t reach targets due to inability to communicate value messages! Pre-sales prospect engagement Immediate Response to Client Objections is difficult Post-sale communication Too Many Products Too Much Information Sales Difficulties
  • 3. Corporate Sales Enablement – Some Facts Forrester estimates that high tech companies average $135,000 per salesperson each year in sales support activity, making up as much as 19% of the company’s expense. Is your sales enablement strategy really poised for profit ? KITABOO by Hurix is the solution! 89% OF SALES AND MARKETING MANAGERS THINK THEIR COMPANY’S SALES ENABLEMENT STRATEGY IS ON TRACK BUT ONLY 30% OF THEM ARE CURRENTLY IMPLEMENTING SALES ENABLEMENT SOLUTIONS Pillars of Sales Enablement Pre-sales prospect engagement Internal Communication Post-sale communication Onboarding Ongoing Training
  • 4. Why Hurix? 15 MORE THAN YEARS OF EXPERIENCE MILLION+ HOURS OF RICH CONTENT 20000+ LEARNING OBJECTS 20+ COUNTRIES MULTIPLE AWARDS OVERTHE YEARS PIONEERS AUTOMATED EBOOK PRODUCTION Trusted partners of Fortune 500 companies
  • 5. KITABOO – The Complete Digital Sales & Marketing Platform for Marketing Health Care Sales allowing Rich Content Distribution On All Devices With Collaboration Analytics, Feedback & Digital Rights Management
  • 6. KITABOO Components CREATE Digitize and enrich your sales collaterals Audio Hyperlinks ImagesVideos Widgets WHITE LABEL APPS Best in-class apps for delivering sales content iOS Android Windows Online HTML5 DISTRIBUTE & COLLAB Distribute, Collaborate and Analyze Distribute using KITABOO Collaborate using notes Get usage Analytics Enrich Existing Content Create New Content Assessments MCQ Over 40 other templatesQuizzes Integrate with your existing LMS Audio / Video Modules
  • 7. KITABOO for Corporate Sales Enablement Matters because… It is driven by modern corporate sales’ 3 major demands: Your Sales Team will have all they need, when they need it to deliver complete value and technical messages to clients. Differentiated by Complete Info In today's age of buying, the sales experience must also be remarkable to grow your business Provide Great User Experience By leveraging the right content, with the right leads, at the right time, your team can maximize their impact and take your leads from awareness, to evaluation, to purchase. Deliver at the right time Without having to change your existing content or infrastructure Existing Content? New Content? No Existing LMS? Existing LMS? Digitize and Enrich them with multiple interactive elements Create New Sales Enablement Content including audio, video modules and much more Use KITABOO to distribute your content to your employees and gain analytics Integrate with your LMS using APIs. No need to change your existing infrastructure
  • 8. KITABOO Benefits Reach out to all digital devices Analytics and Feedback Super quick Turnaround Time Cost Effective Distribution Easy & Intuitive Interface Collaborate with other users Own branded Apps Offline Reading enabled Interactivities & Widgets Integration with Existing Content & LMS Analytics Collaboration and sharing
  • 9. KITABOO for Medical Products Sales Teams Free Trial! Setup Assistance and training – no charge! Limited time offer - $25/user/month locked in pricing Free cloud based upgrades automatically
  • 10. Thank You 5 Global Offices 24/7 Delivery Capability 500+ Employees Multiple Awards Dave Parkhurst - 253.906.2705 kitaboo@hurix.com

Editor's Notes

  1. Dave Parkhurst Consultant with Hurix I’ve been in high tech Sales for over 20 years so I’m always looking for ways to improve my results.
  2. Surveys of sales reps consistently show difficulty in communicating the value messages for highly technical products, such as in medical related industries. Let’s review some of these issues: Pre-sales prospect engagement the ongoing communications between prospect and Sales are a driving factor in whether a deal gets done. The sales team that has the communications tools they need can move prospects through the sales process more effectively. Post-sale communication – Complete information, regularly communicated creates both a happier client and an opportunity for follow on sales. http://www.brainshark.com/Ideas-Blog/2013/July/sales-enablement-content-path-infographic.aspx http://www.brainshark.com/Ideas-Blog/2015/June/5-features-sales-enablement-solution.aspx http://panopto.com/blog/what-is-sales-enablement/ https://blogs.adobe.com/digitalpublishing/2014/09/new-research-indicates-that-mobile-is-the-future-of-sales-enablement.html
  3. 5 Pillars of Sales Enablement Onboarding :you need to instill your team culture, vision, and mission into every member of your team. You’ll also need to get them up to speed on your products, your sales strategy, and your methodology Ongoing Training :The world never stops evolving, and neither do your products and processes. As noted above, ensuring your sales team sees and understands all the latest features and enhancements in your product line as soon as they are ready is essential to their success Internal Communication: Effective communications is the lifeblood of any team-are essential to helping your team sharing insights, learning from one another, improving sales techniques, and closing more business Pre-sales prospect engagementthe ongoing communications between prospect and Sales are a driving factor in whether a deal gets done. your sales team has the communications tools they need to move prospects through the sales funnel Post-sale communication http://www.brainshark.com/Ideas-Blog/2013/July/sales-enablement-content-path-infographic.aspx http://www.brainshark.com/Ideas-Blog/2015/June/5-features-sales-enablement-solution.aspx http://panopto.com/blog/what-is-sales-enablement/ https://blogs.adobe.com/digitalpublishing/2014/09/new-research-indicates-that-mobile-is-the-future-of-sales-enablement.html
  4. Who is hurix and why are we qualified to talk about this? As a technology, elearning and cloud developer, we’ve worked with some of the worlds leading companies. We’ve got over 500 people working globally on complex cloud based projects, including Corporate Sales Enablement. We’re the creator of Kitaboo which we’ll discuss shortly and have been engaged in multimillion dollar corporate sales for many years.
  5. Including training for your reps so they have the most complete, rich experience with your marketing and sales materials!
  6. Let’s go over the 3 primary functions of the Kitaboo system 1st – Create or Enrich content…of any kind! 2nd – Distribute content to the sales and marketing teams 3rd – Usage of the content with whatever device you choose- agnostic
  7. Why does Kitaboo benefit your sales team?