This document outlines the process for coordinating the production of brochures and marketing materials. It involves planning production according to objectives and budgets, obtaining accurate information, getting quotes from suppliers, developing copy, coordinating the production process, and approving final materials before printing. Factors to consider include objectives, target markets, competitors, distribution, budgets, timelines, and legal requirements. Specifications provided to suppliers must be accurate and include details on size, colors, paper, layout, quantities, deadlines, and contract terms.

3. Plan the production of brochures and marketing materials

6. . Produce information for inclusion

7. Produce or obtain from the appropriate source accurate and complete information for inclusion.

8. 2.2 Present information in a clear and easily understood format.

9. 2.3 Present information

10. Obtain quotations for artwork and printing as appropriate

11. 3.1 Provide accurate and complete specifications to quoting organisations within appropriate timeframe.

12. 3.2 Obtain comprehensive quotations with full details of potential variations to cost and conditions that may apply.

13. Develop final copy for brochures and marketing materials

14. Develop copy using basic creative writing techniques where appropriate to sell the products presented.

15. 4.2 Produce copy that provides accurate practical and Coordinate the production of brochures and marketing materials

16. 5.1 Liaise with production house or responsible staff member in a manner that permits accurate monitoring of production schedule.

17. 5.2 Check and correct all production work as required.

18. 5.3 Re-check and gain approval of appropriate authority only when totally accurate.

19. 5.4 Approve artwork according to enterprise guidelines prior to commencement of printing.

21. operational details.

22. 4.3 Present all costs accurately with notes about conditions which may apply.

23. 4.4 Present general conditions clearly and accurately according to enterprise policy.

24. 4.5 Check all copy for accuracy prior to submission to external/internal arthouse or printers

27. This unit applies to all tourism and hospitality industry sectors. The following explanations identify how this unit may be applied in different workplaces, sectors and circumstances.

28. Actual production/printing may be conducted either in-house or by an external agency.