Difference Between Search & Browse Methods in Odoo 17
Fild Work
1. A Case Study On
The Marketing of Instant Noodles in
Geetanager Bazzar
by:
Kamala Kunwar
T.U. Regd. No. : 7-1-240-294-2000
S.No. : 5371
A Field Work Report
Submitted to:
Arunodaya College, Geetanager
Tribhuvan University
In partial fulfillment of the requirements for the degree of Bachelor of
Business Studies
Project Management
Geetanagar, Chitwan
July, 2007
2. Faculty of Management
Tribhuvan University
RECOMMENDATION
This is to certify that the fieldwork assignment report
Submitted by:
Kamala Kunwar
T.U. Regd. No. : 7-1-240-294-2000
S.No. : 5371
Entitled:
A Case Study On
The Marketing of Instant Noodles In
Geetanager Bazzar
has been prepared as approved by this department. This fieldwork
assignment report is forwarded for examination.
.....................................
Supervisor
Date : .................... Head of the department
Arunodaya College
Geetanager, Chitwan
3. ACKNOWLEDEGEMENT
B.B.S. programme to order by T.U. every student have to prepare a
fieldwork study report on any one selected concentration areas. Actually, this
report is a practical work of project management in Nepal. In this regard. I
have prepared a fieldwork report on the topic. "The Marketing of Instant
Noodles in Geetanager, Bazzar."
I feel great pleasure in expressing my grateful in datedness and sincere
thanks to lecture Rajesh Baniya and Padam Raj Sapkota. My thanks also
go to Banju K.C. or the correction of language. I wish to express my deep
appreciation to all my friends whose ideas have helpful me in preparing this
fieldwork report.
At last, but not least, I express my thank to Gyanjyoti Pustak
Bhandar for having computer layout and print of this report.
Kamala Kunwar
B.B.S. 3rd year
Arunodaya College
Geetanager
4. Table of Contents
Recommendation
Acknowledgement
List of table
List of figure
Page no.
CHAPTER -1
Introduction 1-4
1.1 Background of the fieldwork report 1
1.2 Marketing and Marketing environment 1
1.3 Noodles 2
1.3.1 Types of Noodles 2
1.3.2 Objectives of fieldwork report 3
1.4 Organization of the study 3
1.5 Review of study 3
1.6 Brief introduction of sample noodles companies 4
CHAPTER -2
Research Methodology 5-6
2.1 Research design 5
2.2 Nature and source of data 5
2.3 Population 5
2.4 Sampling 5
2.5 Data collection procedure 5
2.6 Data processing and analysis techniques 6
CHAPTER -3
Data presentation and Analysis 7-12
3.1 Opinion collected from consumer 7
3.1.1 Noodles consumption method
7
3.1.2 Noodles consumption by purpose 8
3.1.3 Background characteristics of end use consumers of noodles 8
3.1.4 Preference f consumers over different brands 9
3.1.5 Availability f noodles 10
3.1.6 Sources of knowledge about noodles 10
3.1.7 Consumers loyalty over different brands 11
3.1.8 Major Findings 12
CHAPTER -4
Summary, Conclusion and Recommendation 13-14
4.1 Summary and Conclusion 13
4.2 Recommendations 13
Bibliography 15
Appendix - I 16
6. List of Table
Table no. Title Page no.
1 Methods of using noodles 7
2 Classification of consuming purpose of noodles 8
3 Classification of consumer's by background characteristics 9
4 Ranking of noodles by consumers preference 10
5 Ranking of noodles brands by their availability 10
6 Distribution of consumers introducing sources of
knowledge about noodles
11
7 Distribution of consumers loyalty over different brands 11
List of Figures
Figure
no.
Title Page no.
1 Methods of using noodles 7
2 Classification of consuming purpose of noodles 8
7. List of Table
Table no. Title Page no.
1 Methods of using noodles 7
2 Classification of consuming purpose of noodles 8
3 Classification of consumer's by background characteristics 9
4 Ranking of noodles by consumers preference 10
5 Ranking of noodles brands by their availability 10
6 Distribution of consumers introducing sources of
knowledge about noodles
11
7 Distribution of consumers loyalty over different brands 11
List of Figures
Figure
no.
Title Page no.
1 Methods of using noodles 7
2 Classification of consuming purpose of noodles 8