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Construction Industry Event - April 2016
This document provides WiFi login credentials and details about an upcoming networking event for professionals in the construction industry. It also includes statistics and insights about construction professionals on LinkedIn, such as their gender breakdown, most common functions and levels of seniority, job hopping tendencies, and how they use LinkedIn. The document focuses on project managers in the UK construction industry, outlining key details about their location, previous industry experience, LinkedIn activities, followed companies, and interested topics.
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Construction Industry Event - April 2016
- 1. Wifi details Username: london-guest Password:LinkedIn-UK Employer Brand Networking Event: Construction Industry 14th April 2016
- 2. April 2016 Construction& Related Industries
- 3. Some quick factsabout professionals in the Construction Industry on LinkedIn 22% Female 78% Male Industries Included: Construction, Civil Engineering, Facilities Services, Transportation/Trucking/Railroad These results were analyzed through the lens of LinkedIn data, where gender is inferred based on a member’s first name. 66% of all members within this group can be mapped to a specific gender; names that cannot be identified as either gender were excluded from the analysis.
- 4. Some quick factsabout professionals in the Construction Industry on LinkedIn 25% 14% 12% 10% 7% 6% 5% 3% Operations Engineering Entrepreneurship Administrative Sales Program and Project Management Support Finance 44% 17% 17% 6% 3% 13% Entry Senior Manager Director Industries Included: Construction, Civil Engineering, Facilities Services, Transportation/Trucking/Railroad Top Functions (by volume) Seniority Distribution
- 5. Professionals in theConstruction Industry tend to spend an average of 8 years at each company they work for Average Years Experience 12.6 years Average # of Companies 1.5 companies Average Years per Company 8.4 years Industries Included: Construction, Civil Engineering, Facilities Services, Transportation/Trucking/Railroad
- 6. Within this industry,these are the most popular companies on LinkedIn globally Highest Follower per Employee Ratio (by volume) Inman News Harvard Business Review Engadget HeadHonchos.com ArchDaily CNNMoney The Verge WRS - Worldwide Recruitment Solutions MAZRUI INTERNATIONAL Amida Recruitment Ltd TechCrunch HR Source Consulting Confluence Project Management Go 4 Construction Jobs Inc. Magazine Industries Included: Construction, Civil Engineering, Facilities Services, Transportation/Trucking/Railroad
- 7. Connect & Communicate 49%network with other professionals Here are how professionals in the Construction Industries spending their time on LinkedIn You can engage these members across many different touch points Note: out of members who were active in the last 3 months 57% learn about what other colleagues are doing Research People & Companies Professional Insights 57% are staying up to date on industry discussions Viewing Jobs 22% are actively learning about career opportunities
- 8. In this industry,Job Seasonality shows spikes in January, May/June, and again in September for members starting new jobs K 10K 20K 30K 40K 50K 60K 70K 80K 90K 100K Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec MonthlyJobStarts 2013 2014 2015 The largest peaks coincide with the end of Christmas holidays, the end of the school term, and the end of Summer holidays Industries Included: Construction, Civil Engineering, Facilities Services, Transportation/Trucking/Railroad
- 9. Professionals in theConstruction Industry don’t make careers decisions overnight In these industries, you need to start warming up and pipelining talent pools months in advance 7 months prior to starting at a new company, LinkedIn influenced hires had their first view of a job from that company 6 months prior to starting at a new company, LinkedIn influenced hires are for the first time impacted by Recruiter 4 months prior to starting at a new company, LinkedIn influenced hires have their first interaction with the Company’s Career page Industries Included: Construction, Civil Engineering, Facilities Services, Transportation/Trucking/Railroad Data in this slide is for new hires from 2015
- 10. Talent Pool April 2016 Project Managers in the UK Construction Industry
- 11. Where is thistalent pool located?
- 12. We analysed Construction& Related Industries on LinkedIn using the following criteria filters: Construction, Civil Engineering, Facilities Services, Transportation/ Trucking/Railroad Industries United KingdomGeography Program & Project ManagementFunction
- 13. Globally there are628K+ members in this talent pool – 6% (39K) are in the UK Global 628K+ members EMEA 191K+ members United Kingdom 39K+ members
- 14. LinkedIn can helpassess supply and demand for talent across regions Higher demand means that professionals are receiving more contact from recruiters than peers in other regions Supply # of talent pool members in each region Demand Based on recruiter activity on LinkedIn
- 15. There are 39Kmembers in this talent pool in the UK, with most of this talent pool residing in London Size of bubble =Supply Red is high demand, Green is low demand
- 16. What are somekey indicators of this talent pool?
- 17. These professionals tendto spend 6 years at each company they work for Average Years Experience 14.9 years Average # of Companies 2.5 companies Average Years per Company 6 years
- 18. Consider looking outsideof your core industry. Of these 39K+ members, 11K (28%) have worked in companies that are not in Construction or related industries* 5.7% 5.1% 4.6% 4.6% 4.2% 3.9% 3.7% 3.5% government administration information technology and services oil & energy management consulting retail utilities mechanical or industrial engineering design Previous Industries % who have worked in this other industry * Related Industries Include: Construction, Civil Engineering, Facilities Services, Transportation/Trucking/ Railroad
- 19. What are thesemembers doing on LinkedIn?
- 20. Connect & Communicate 64%network with other professionals Here are how professionals in the Construction Industries spending their time on LinkedIn? You can engage these members across many different touch points. Note: out of members who were active in the last 3 months 67% learn about what other colleagues are doing Research People & Companies Professional Insights 70% are staying up to date on industry discussions Viewing Jobs 31% are actively learning about career opportunities
- 21. What companies arethis talent pool actively following? They are predominantly following companies related to their own industry on LinkedIn Top followed companies of non-employees (by volume) Mace Laing O'Rourke Kier Group Carillion Skanska Transport for London Lendlease Balfour Beatty plc Atkins Network Rail Morgan Sindall High Speed Two (HS2) Ltd EC Harris Hays Jacobs
- 22. What is thistalent pool interested in?
- 23. What kind ofcontent is this talent pool most interested in? These topics can help you understand what kind of content resonates. Top Trending Topics by Shares YTD Example Articles per Trending Topic Construction • HS2 contractors named • Opinion: Contractors give clients a reality check on costs • HS2 to create jobs and boost skills as companies shortlisted for major engineering contracts -... Social Housing • Lend Lease’s $5bn London chase • Rio Ferdinand to build thousands of new homes • Plan for cluster of four skyscrapers in Manchester Public Transport • £150m Christmas and New Year improvement works finish successfully and to schedule • Mace wins Rail Industry Award for Birmingham New Street station • Network Rail starts work on £17m investment in Cheshire bridges and viaducts
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- 27. Group Discussion 27 1. Whattype of talent does your business struggle to recruit and why? 2. What is the focus of your talent brand strategy for 2016? 3. What is the biggest challenge your business faces in terms of developing a strong talent brand in 2016?
- 28. ©2016 LinkedIn Corporation.All Rights Reserved.