Internet Competitive Analysis Report                                                                      7/5/2011




                                                                           500 N. Michigan Ave.
                                                                           Suite 300
    Internet Competitive Analysis                                          Chicago, IL 60611
                                                                           877-710-2007
                                                                           www.SplinternetMarketing.c
                                                                           om

    Date:             7/5/2011

    Recipient:        Brian C. Bateman
                      SplinternetMarketing.com
                      1204 S. 3rd Street
                      WATERTOWN WI 53094

                      Phone: 920-285-7570



    This report has been created by Splinternet Marketing. Visit us on the Web at
    www.SplinternetMarketing.com or call 877-710-2007 for an appointment for your personalized plan to
    dominate in the search results on Google and Bing.




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Internet Competitive Analysis Report                                                                               7/5/2011



Report overview
This report helps you to optimize the web page "http://splinternetmarketing.com/default.aspx" for a high ranking on
Google.com (without Places) for the search term "Internet Marketing Services".


Your web page
                      http://splinternetmarketing.com/default.aspx


                      Title: SplinternetMarketing.com Search Engine Optimization and Internet Marketing Services


                      Description: Ensure your success with www.SplinternetMarketing.com. Guaranteed return on
                      investment Internet marketing solutions. Guaranteed successful search engine optimization (SEO)
                      and Search Engine Marketing (SEM).




Your competitors for the search term "Internet Marketing Services" on Google.com (without Places)
 1                           http://www.webpagefx.com/


                             Title: Internet Marketing Services | Internet Marketing Company


                             Description: Internet marketing services offered for every industry and business size. Contact
                             our Internet marketing company for a free service quote today!


 2                           http://www.karmasnack.com/


                             Title: → Karma Snack - Internet Marketing Services | Web Agency ←


                             Description: A Web Marketing, SEO, PPC Management, and Viral Marketing Full Service
                             Agency. We specialize in lead generation and increasing your bottom line.


 3                           http://www.verticalmeasures.com/services/website-marketing/


                             Title: Website Marketing Services | Internet Marketing Services | Vertical Measures


                             Description: Vertical Measures offers a range of internet marketing services to provide
                             everything you need for a more successful website and online business.




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Internet Competitive Analysis Report                                                                             7/5/2011

Your competitors for the search term "Internet Marketing Services" on Google.com (without Places)
 4                          http://www.internetmarketingninjas.com/


                            Title: Full Service Internet Marketing Company & Internet Marketing Tools


                            Description: Our Internet marketing offers the best link building and SEO services in the
                            industry. We Build Pages will get you the results you're looking for.


 5                          http://www.majon.com/


                            Title: Internet Marketing and Web Site Advertising and Marketing Services including Website
                            Promotion and Email Advertising.


                            Description: Internet Marketing and Search Engine Marketing. GET RESULTS and Increase
                            Website Traffic! Use Internet Marketing to build consistent and affordable targeted internet
                            website traffic.


 6                          http://www.internetmarketingservices.com/


                            Title: Internet Marketing Services


                            Description: Internet Marketing Services


 7                          http://www.tmaemarketing.com/


                            Title: Internet Marketing Services | E-Marketing | Online Advertising | Website Design


                            Description: TMA E-Marketing, a Minneapolis based Online marketing advertising company,
                            is one of the leading providers of Internet marketing services in the upper Midwest.


 8                          http://www.optimum7.com/


                            Title: Internet Marketing Services | Optimum7; an Internet Marketing Company


                            Description: Internet Marketing Services are offered by Optimum7; an Internet Marketing
                            Company. We focus on conversions, ROI and the bottom line of our clients. Search Engine
                            Optimization (SEO), Pay Per Click Management and Reputation Management are one of the
                            few areas Optimum7 specializes in. Contact us at 800-736-9618
                            begin_of_the_skype_highlighting           800-736-9618      end_of_the_skype_highlighting
                            begin_of_the_skype_highlighting           800-736-9618      end_of_the_skype_highlighting
                            for our offices in Miami, FL and New Jersey.




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Internet Competitive Analysis Report                                                                              7/5/2011

Your competitors for the search term "Internet Marketing Services" on Google.com (without Places)
 9                           http://www.spiderboost.com/


                             Title: Internet Marketing Services: Search, Advertising, SEO, PPC, Ecommerce


                             Description: Our agency offers more than 10 years of experience in internet marketing
                             services including search engine marketing, SEO, pay per click management, website
                             development and more. Our portfolio includes artists, local businesses, attorneys, plastic
                             surgeons, & fortune 500 companies.


 10                          http://www.internet-marketingservice.com/


                             Title: Internet Marketing Service, Internet Marketing Services, Website Marketing Company


                             Description: Internet Marketing Service an Internet Marketing Company with a proven track
                             record in delivering internet marketing services to get your website found on page one of
                             search results. Internet Marketing Services, Web Site Marketing and Optimization Services,
                             One Way Linking Service



Analyzed search terms
1. Internet Marketing Services
2. Internet
3. Marketing
4. Services


Top 10 Ranking Requirements Score™




              93%
The Top 10 Ranking Requirements Score™ of 93% means that the web page splinternetmarketing.com/default.aspx
meets only 93% of the requirements for a top 10 ranking on Google.com (without Places) for the search term "Internet
Marketing Services".


Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken into
account because search engines do not reveal the necessary data.




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Internet Competitive Analysis Report                                                                                    7/5/2011

Search engine ranking factors performance
Ranking Factor Importance                Factors        Factors
                                                                                   Ranking Factors Performance
                                         Passed         Failed
Essential (weighted most):                         26             1
Very Important:                                    11             0
Important:                                         42             2
Moderately Important:                              46             5
Slightly Important:                                26             6
Total:                                         151                14




                                                                                         151 ranking factors passed
                                                                                            14 ranking factors failed




Table of contents
 1. Report overview                                                19. Keyword use in same domain link URLs
 2. Keyword use in document title                                  20. Keyword use in outbound link URLs
 3. Global link popularity of web site                             21. Keyword use in meta description
 4. Link texts of inbound links                                    22. Number of trailing slashes in URL
 5. Keyword use in body text                                       23. HTML validation of web page to W3C standards
 6. Age of web site                                                24. Readability level of web page
 7. Keyword use in H1 headline texts                               25. Keyword use in meta keywords
 8. Keyword use in domain name                                     26. Keyword use in the first sentence of the body text
 9. Keyword use in page URL                                        27. Keyword use in HTML comments
10. Links from social networks                                     28. Search engine compatibility
11. Server speed                                                   29. Factors that could prevent your top ranking
12. Keyword use in H2-H6 headline texts                            30. Table: Number of keywords
13. Keyword use in IMG ALT attributes                              31. Table: Keyword density
14. Top level domain of web site                                   32. Table: Keyword position
15. Keyword use in bold body text                                  33. Table: Number of words
16. Number of visitors to the site                                 34. Table: Number of characters
17. Keyword use in same domain link texts                          35. Table: Ranking factors digest
18. Keyword use in outbound link texts




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Internet Competitive Analysis Report                                 7/5/2011




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Internet Competitive Analysis Report                                                                                 7/5/2011


Keyword use in document title
Essential
The document title is the text within the <title>...</title> tags in the HTML code of your web page. This chapter tries to
find out how to use the search term "Internet Marketing Services" in the document title and if it's important for
Google.com (without Places).


Example: <title>Your web page title</title>


Their contents
Rank Keyword use in document title
  1    Internet Marketing Services | Internet Marketing Company
  2    &rarr; Karma Snack - Internet Marketing Services | Web Agency &larr;
  3    Website Marketing Services | Internet Marketing Services | Vertical Measures
  4    Full Service Internet Marketing Company & Internet Marketing Tools
  5    Internet Marketing and Web Site Advertising and Marketing Services including Website Promotion and Email
       Advertising.
  6    Internet Marketing Services
  7    Internet Marketing Services | E-Marketing | Online Advertising | Website Design
  8    Internet Marketing Services | Optimum7; an Internet Marketing Company
  9    Internet Marketing Services: Search, Advertising, SEO, PPC, Ecommerce
 10    Internet Marketing Service, Internet Marketing Services, Website Marketing Company


Your contents
SplinternetMarketing .com Search Engine Optimization and Internet Marketing Services


Advice for your document title
Search term: "Internet Marketing Services"
                       Competitors Your Site         Advice
Number of keywords:            0 to 1              1 OK                                                                      OK
Keyword density:        0% to 100%             38% OK                                                                        OK
Search term: "Internet"
                       Competitors Your Site         Advice
Number of keywords:            1 to 2              2 OK                                                                      OK
Keyword density:          7% to 33%            25% OK                                                                        OK
Search term: "Marketing"
                       Competitors Your Site         Advice
Number of keywords:            1 to 3              2 OK                                                                      OK
Keyword density:        10% to 33%             25% OK                                                                        OK




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Internet Competitive Analysis Report                                               7/5/2011

Advice for your document title
Search term: "Internet Marketing Services"
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:          0 to 2           1 OK                                     OK
Keyword density:        0% to 33%        13% OK                                        OK
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:          3 to 6           5 OK                                     OK
Keyword density:        9% to 33%        21% OK                                        OK




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Internet Competitive Analysis Report                                                                             7/5/2011


Global link popularity of web site
Essential
The global link popularity measures how many web pages link to your site. The number of web pages linking to your site
is not as important as the quality of the web pages that link to your site.


All major search engines take the quality and the context of the links into account. Search engines assume that your
web page must offer relevant content if many quality sites link to it.


Number of inbound links according to these search engines (the more the better)
                Alexa                                AOL.com                            Peak Value
To Your Site:                                 134                                   1                                   134
To Site 1:                                    638                                   0                                   638
To Site 2:                                     90                                   0                                    90
To Site 3:                                    679                                   0                                   679
To Site 4:                                     77                                   0                                    77
To Site 5:                                  1,535                                 282                                  1,535
To Site 6:                                     33                                   0                                    33
To Site 7:                                     94                                   0                                    94
To Site 8:                                    322                                   0                                   322
To Site 9:                                     29                                  12                                    29
To Site 10:                                   255                                   0                                   255
Range:                                 29 to 1,535                           0 to 282                         29 to 1,535


Advice for the global link popularity
In average, less web pages link to your page than to the top ranked pages. The average link popularity of the top       <<
ranked pages is 341, the link popularity of your web page is 134. You must increase the number of web pages from
different domains that link to your web site. Keep in mind that all search engines also evaluate the link texts and
the quality of the web pages that link to your web site.




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Internet Competitive Analysis Report                                                                                      7/5/2011


Link texts of inbound links
Essential
Inbound links are links from other web sites to your site. If many other sites link to your site, then search engines
consider your site to be important. However, the number of links is not as important as is the relevance of the linking
page and the link text used in linking to your site.


This chapter lists a sample of the web pages that link to your site, along with the link text. Note that search engines do
not reveal all inbound links to your site.


Sample of the web pages that link to your site
Linked Text               Linked URL                                            Web Page That Links To Your Site
[empty]                   http://SplinternetMarketing.com/Default.aspx          http://www.computeruser.com/directory/?tag=S
                                                                                ocial+Media
Internet Marketing by http://SplinternetMarketing.com/Default.aspx              http://www.gallunjewelry.com/shopexd.asp?id=
SplinternetMarketing                                                            306
.com
Internet Marketing        http://splinternetmarketing.com/                      http://www.affluentmagazine.com/online_adverti
SplinternetMarketing                                                            ser/affluent_collections_advertiser_profile/122
.com
Internet Marketing        http://splinternetmarketing.com/                      http://www.affluentmagazine.com/online_adverti
SplinternetMarketing                                                            ser/affluent_collections_advertiser_profile/123
.com
SEO and Internet          http://SplinternetMarketing.com/Default.aspx          http://onlineapparelshop.com/shopcontent.asp?
Marketing By                                                                    type=privacy
www.Spl
internetMarketing
.com


Advice for the link texts of inbound links
To get a high ranking on Google.com (without Places), make sure that the web pages that link to your site use the              <
search term "Internet Marketing Services" in their link texts. The more links to your web site contain "Internet
Marketing Services" (or a part of it) in the link text, the more likely it is that your web site will get a high ranking on
Google.com (without Places) for that search term.


It is advisable to use different but related keywords for the link texts. If all links to your web site use exactly the
same link text, then Google.com (without Places) might lower your rankings because of unnatural linking patterns.


In addition, the quality and reputation of the web pages that link to your site is very important to the search
engines.
At least 10% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is                OK
good.
At least 20% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is                OK
good.




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Internet Competitive Analysis Report                                                                             7/5/2011

Advice for the link texts of inbound links
At least 40% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is       OK
good.
At least 60% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is       OK
good.
At least 80% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is       OK
good.




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Internet Competitive Analysis Report                                                                              7/5/2011


Keyword use in body text
Essential
The body text is the text on your web page that can be seen by people in their web browsers. It does not include HTML
commands, comments, etc. The more visible text there is on a web page, the more a search engine can index. The
calculations include spaces and punctuation marks.


Your contents
SplinternetMarketing Divides the Task and Multiplies Success. 877-710-2007 home about us services solutions
partners contacts Spl internetMarketing .com: Internet Marketing Services We have been in the Internet marketing
and web development business with outstanding results since 1995. Our professionals manage the best online
marketing strategies for top customers in retail, manufacturing, publishing and service industries. We even provide
search engine optimization consultation to other search engine optimization services companies in the US and overseas.
NEW CONTEST! Win A Supercar! Vote! Enter! Services Internet Marketing Keyword Research Competitive Analysis
Search Optimization Web Development Social Media Online marketing is the key to business success in today's
technological era. If your online marketing isn't bringing you the results you need, Spl internet Marketing can bring you
a positive return on your marketing investment. Guaranteed. Optimize everything. It is not enough to have your web
pages optimized and it is not enough to have an account on social media sites.
Each of your social media sites needs to be optimized and they should use your keyword phrases to link back to your
website . This sounds straight forward, but when you consider that there are over 145 social media bookmarking sites
and hundreds of social media sites with more springing up every day, it is a lot of hard work with a great reward. Brian
Bateman Read more Projects Sales Project Management Business Networking Internet Marketing Spl
internetMarketing .com strives to make small or medium sized businesses into large International businesses through
skillful execution of well planned Internet marketing programs and above all, integrity and work ethic.
We simply work harder. We work harder at building relationships with our customers, making profitable solutions for our
customers and documenting improvements with third party metrics so you'll have no doubt who is working for you. It's just
not enough to throw a few keywords onto your website, or maintain a presence on a few social networking sites. Your
online presence needs to be carefully crafted and maintained if it's going to bring you the business you want; it also
needs to be constantly and competently analyzed so that it can be adjusted to keep you on top of the online heap.
Dan Devlin Read more Solutions Emerging Trends Predictive Analysis Market Research Project Operations Business
Development Communications Splinternet Marketing can put analytics in place that will let you measure your return on
investment, do research on keywords , social media networks , and link partners and put together a plan that will
guarantee your success, and execute that plan to put you on top. Volunteering and community service work are the heart
around which the rest of the company revolves. It is my deep belief that “when we help one of us, we help all of
us.†Giving time and energy to others is one way to do this.
I currently serve on the Advisory Board for the UWM-School of Continuing Education, Career Transitions Center, and the
Advisory Board for Milwaukee Job Camp as well as the Sponsorship Committee. Jeannie Holland Read more Internet
Marketing Search Optimization Using every splinter of Internet marketing - Keyword Research, Competitive Analysis,
Social Media Marketing , Social Media Optimization, On-site search engine optimization, Pay Per Click, Pay Per
Conversion, Affiliate Management, organic link building, Articles, social media bookmarks, blogs, RSS Feeds.
You can have guaranteed positive ROI by using analytics to measure your current costs per website visit, cost per sale
and support expenses. Analytics are then used to measure progress toward meeting, then exceeding your goals to show
your positive ROI. Put analytics in place, add measurable goals in order to measure success with conversions, sales and
positive return on investment (ROI). Do research on keyword phrases, link partners, social media networks, groups,
industry news sites and competitors. Then formulate a plan that guarantees success and positive ROI.
Thoroughly execute a well planned comprehensive strategy that utilizes every splinter of Internet marketing services.
Search Engine Optimization (SEO) , Search Engine Marketing (SEM) , Social Media Optimization (SMO) , Social




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Internet Competitive Analysis Report                                                                      7/5/2011

Your contents
Media Marketing (SMM) , News and Press Release Articles, Affiliate Programs, and Devise Unique Strategies for
Challenging Situations. More Internet Marketing Data and Info on E level 3 Internet Marketing , Internet Marketing
Company, Internet Marketing Agency, Advertising, Social Media, SEO, Search Engine Optimization, Online Reputation
Management, PPC, Ecommerce.
877-710-2007 | 500 N. Michigan Avenue #300, Chicago, IL 60611 | 9235 W. Capitol Dr. #333, Milwaukee, WI 53222 |
1204 S. 3rd St., Watertown, WI 53094


Advice for your body text
Search term: "Internet Marketing Services"
                      Competitors Your Site      Advice
Number of keywords:           1 to 7          2 OK                                                                OK
Keyword density:          0% to 6%           1% OK                                                                OK
Number of words:       308 to 2,340          813 OK                                                               OK
Search term: "Internet"
                      Competitors Your Site      Advice
Number of keywords:          5 to 29          20 OK                                                               OK
Keyword density:          1% to 3%           3% OK                                                                OK
Search term: "Marketing"
                      Competitors Your Site      Advice
Number of keywords:         10 to 54          27 OK                                                               OK
Keyword density:          1% to 6%           3% OK                                                                OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:          6 to 29          6 OK                                                                OK
Keyword density:          1% to 3%           1% OK                                                                OK
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:         27 to 86          53 OK                                                               OK
Keyword density:          1% to 4%           2% OK                                                                OK




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Age of web site
Very Important
Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for
a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be
faked. The data is provided by Alexa.com (or Archive.org if Alexa.com does not have data about a site).


Dates of the domain registration or of the first contents
          URL                                                       Registration Date
Your Site http://splinternetmarketing.com/default.aspx              n/a
    1     http://www.webpagefx.com/                                 Thursday, December 05, 2002 (newest domain)
    2     http://www.karmasnack.com/                                n/a
    3     http://www.verticalmeasures.com/services/website-mar n/a
          keting/
    4     http://www.internetmarketingninjas.com/                   n/a
    5     http://www.majon.com/                                     Sunday, May 14, 1995 (oldest domain)
    6     http://www.internetmarketingservices.com/                 Sunday, January 20, 2002
    7     http://www.tmaemarketing.com/                             Friday, September 07, 2001
    8     http://www.optimum7.com/                                  n/a
    9     http://www.spiderboost.com/                               n/a
   10     http://www.internet-marketingservice.com/                 n/a
 Range    Sunday, May 14, 1995 to Thursday, December 05, 2002


Advice for the web site age
The web site age could not be determined. In general, the older your web site, the better it is for your rankings on        <
Google.com (without Places). If you have a young web site, you must compensate by improving the other search
engine ranking factors.




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Internet Competitive Analysis Report                                                                           7/5/2011


Keyword use in H1 headline texts
Very Important
H1 headline texts are the texts that are written between the <h1>...</h1> tags in the HTML code of a web page. Some
search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this
applies to Google.com (without Places), too.


Example: <h1>your very big headline text</h1>


Your contents
No. H1 Heading Text
 1.   SplinternetMarketing .com:
 2.   Search Optimization


Advice for your H1 headline texts
Search term: "Internet Marketing Services"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1            0 You could use the search term "Internet Marketing Services" at       <
                                                  least once but this is optional.
Keyword density:       0% to 100%             0% You could increase the keyword density for the search term            <
                                                 "Internet Marketing Services" but this is optional.
Search term: "Internet"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1            1 OK                                                                OK
Keyword density:          0% to 33%          33% OK                                                                 OK
Search term: "Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1            1 OK                                                                OK
Keyword density:          0% to 50%          33% OK                                                                 OK
Search term: "Services"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1            0 You could use the search term "Services" at least once but this      <
                                                  is optional.
Keyword density:          0% to 50%           0% You could increase the keyword density for the search term            <
                                                 "Services" but this is optional.
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site       Advice
Number of keywords:           0 to 3            2 OK                                                                OK
Keyword density:          0% to 33%          22% OK                                                                 OK




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Internet Competitive Analysis Report                                                                           7/5/2011


Keyword use in domain name
Important
The domain name is the main part of the web page address. This chapter tries to find out if Google.com (without Places)
gives extra relevance to search terms within the domain name.


Example: "your-keyword" is the domain name of http://www.your-keyword.com


Their contents
Rank Words In Domain Name                                         URL
  1   webpagefx                                                   http://www.webpagefx.com/
  2   karmasnack                                                  http://www.karmasnack.com/
  3   verticalmeasures                                            http://www.verticalmeasures.com/services/website-mark
                                                                  eting/
  4   internetmarketing ninjas                                    http://www.internetmarketingninjas.com/
  5   majon                                                       http://www.majon.com/
  6   internetmarketingservices                                   http://www.internetmarketingservices.com/
  7   tmaemarketing                                               http://www.tmaemarketing.com/
  8   optimum7                                                    http://www.optimum7.com/
  9   spiderboost                                                 http://www.spiderboost.com/
 10   internet marketing service                                  http://www.internet-marketingservice.com/


Your contents
splinternetmarketing (Domain name: "splinternetmarketing .com")


Advice for the domain name
The domain name splinternetmarketing.com contains only a part of the search term "Internet Marketing Services".      <
This is acceptable.




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Internet Competitive Analysis Report                                                                           7/5/2011


Keyword use in page URL
Important
The page URL is the part after the domain name in the web page address. This chapter tries to find out if Google.com
(without Places) gives extra relevance to search terms within the page URL. Separate your search terms in the page URL
with slashes, dashes or underscores.


Example: "keyword/another-keyword.htm" is the page URL of http://www.domain.com/keyword/another-keyword.htm


Their contents
Rank Words In Page URL                                           URL
  1   [no words]                                                 http://www.webpagefx.com/
  2   [no words]                                                 http://www.karmasnack.com/
  3   services website marketing                                 http://www.verticalmeasures.com/services/website-mark
                                                                 eting/
  4   [no words]                                                 http://www.internetmarketingninjas.com/
  5   [no words]                                                 http://www.majon.com/
  6   [no words]                                                 http://www.internetmarketingservices.com/
  7   [no words]                                                 http://www.tmaemarketing.com/
  8   [no words]                                                 http://www.optimum7.com/
  9   [no words]                                                 http://www.spiderboost.com/
 10   [no words]                                                 http://www.internet-marketingservice.com/


Your contents
default (Page URL: "/default.aspx")


Advice for your page URL
Search term: "Internet Marketing Services"
                      Competitors Your Site       Advice
Number of keywords:            all 0           0 OK                                                                OK
Keyword density:             all 0%          0% OK                                                                 OK
Search term: "Internet"
                      Competitors Your Site       Advice
Number of keywords:            all 0           0 OK                                                                OK
Keyword density:             all 0%          0% OK                                                                 OK
Search term: "Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1           0 You could use the search term "Marketing" at least once but        <
                                                 this is optional.




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Internet Competitive Analysis Report                                                                            7/5/2011

Advice for your page URL
Search term: "Internet Marketing Services"
Keyword density:        0% to 33%            0% You could increase the keyword density for the search term           <
                                                "Marketing" but this is optional.
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:          0 to 1            0 You could use the search term "Services" at least once but this     <
                                                 is optional.
Keyword density:        0% to 33%            0% You could increase the keyword density for the search term           <
                                                "Services" but this is optional.
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:          0 to 2            0 You could use one of the keywords "Internet", "Marketing" or        <
                                                 "Services" at least once but this is optional.
Keyword density:        0% to 22%            0% You could increase the keyword density for the keywords              <
                                                "Internet", "Marketing" or "Services" but this is optional.




Created by SplinternetMarketing.com                   19 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011


Links from social networks
Important
On social network sites, people decide which web sites are popular. This means that the popularity on social network
sites cannot be easily influenced. For this reason, search engines might trust web sites more if they are popular on
social networks. ("n/a" means "data not available".)


Links from social networks (the more the better)
               Delicious.com             Facebook Mentions          Twitter Tweets             Total
To Your Site: 0                          7                          582                        589
To Site 1:     13                        58                         3                          74
To Site 2:     7                         39                         2                          48
To Site 3:     33                        21                         58                         112
To Site 4:     0                         3                          0                          3
To Site 5:     15                        32                         0                          47
To Site 6:     2                         4                          1                          7
To Site 7:     15                        16                         25                         56
To Site 8:     0                         1                          8                          9
To Site 9:     0                         20                         1                          21
To Site 10:    0                         0                          0                          0
Range:         0 to 33                   0 to 58                    0 to 582                   0 to 112


Advice for the links from social networks
You have more web pages linking to your web page than the top ranking web pages. This is very good.                    OK




Created by SplinternetMarketing.com                    20 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                               7/5/2011


Server speed
Important
Popular web sites often have faster server response times compared to smaller unimportant sites. In addition, most
search engines index more pages from fast web sites. This chapter shows you how long it takes on average for web
pages on the top ranked sites to load. The data is based on the average server speed of the last 30 days and is provided
by Alexa.com ("n/a" means that Alexa.com does not have data about your server speed).


Server speed results
Average Page Load Time (measured in seconds, the lower the better)
   Your           1         2          3         4         5         6          7         8          9        10     Range
   Site
     n/a      1.50s     0.30s     2.43s     0.78s      1.65s        n/a       n/a     1.66s     1.22s        n/a 0.30s to
                                                                                                                    2.43s


Server Speed Relative To Other Servers On The Internet (the faster the better)
   Your           1         2          3         4         5         6          7         8          9        10     Range
   Site
     n/a average: very fast:      slow: very fast: average:         n/a       n/a average:       fast:       n/a       slow:
            top 50%    top 2%    bottom top 20%      bottom                         bottom top 35%                   bottom
                                   25%                 45%                            40%                            25% to
                                                                                                                   very fast:
                                                                                                                     top 2%


Advice for the server speed
The speed of your web site could not be determined. In general, the faster your web site, the better it could be for     <
your rankings on Google.com (without Places). If you have a slow web site, you should contact or even switch your
web hosting provider.




Created by SplinternetMarketing.com                     21 of 65                           www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                           7/5/2011


Keyword use in H2-H6 headline texts
Important
H2, H3, H4, H5 and H6 headline texts are the texts that are written between the <h2>...</h2>, <h3>...</h3>, etc. tags in
the HTML code of your web page. Some search engines give extra relevance to search terms that appear in the headline
texts. This chapter examines if this applies to Google.com (without Places), too.


Example: <h3>your big headline text</h3>


Your contents
No. Heading Texts
 1.   [H2] Internet Marketing Services
 2.   [H3] Using every splinter of Internet marketing - Keyword Research, Competitive Analysis, Social Media
      Marketing , Social Media Optimization, On-site search engine optimization, Pay Per Click, Pay Per Conversion,
      Affiliate Management, organic link building, Articles, social media bookmarks, blogs, RSS Feeds.
 3.   [H5] SEO, LLC dba www.SplinternetMarketing .com - Chicago and Milwaukee.
 4.   [H5] 877-710-2007 | 500 N. Michigan Avenue #300, Chicago, IL 60611 | 9235 W. Capitol Dr. #333, Milwaukee, WI
      53222 | 1204 S. 3rd St., Watertown, WI 53094


Advice for your H2-H6 headline texts
Search term: "Internet Marketing Services"
                      Competitors Your Site        Advice
Number of keywords:           0 to 2            1 OK                                                                  OK
Keyword density:          0% to 27%           4% OK                                                                   OK
Search term: "Internet"
                      Competitors Your Site        Advice
Number of keywords:           0 to 3            3 OK                                                                  OK
Keyword density:          0% to 50%           4% OK                                                                   OK
Search term: "Marketing"
                      Competitors Your Site        Advice
Number of keywords:           0 to 3            4 Use the search term "Marketing" at most 3 times.                    <<
Keyword density:          0% to 50%           5% OK                                                                   OK
Search term: "Services"
                      Competitors Your Site        Advice
Number of keywords:           0 to 4            1 OK                                                                  OK
Keyword density:           0% to 9%           1% OK                                                                   OK
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site        Advice
Number of keywords:          0 to 10            8 OK                                                                  OK




Created by SplinternetMarketing.com                    22 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                7/5/2011

Advice for your H2-H6 headline texts
Search term: "Internet Marketing Services"
Keyword density:        0% to 33%            3% OK                                      OK




Created by SplinternetMarketing.com                  23 of 65   www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                                  7/5/2011


Keyword use in IMG ALT attributes
Important
The <img alt> attribute defines an alternative text for an image when the user uses a text browser or when the user has
turned off the display of images in the web browser application. Microsoft's Internet Explorer displays the alternative text if
the user puts the cursor over the graphic. This chapter tries to find out if it makes sense to include the search term in the
<img alt> attributes to improve your rankings.


Example: <img src="logo.gif" width="200" height="75" alt="picture description with keyword">


Your contents
No. Image Alt Attribute Text                                         Image File Name
 1.   SplinternetMarketing .com Site Search                          images/button.gif
 2.   Connect on LinkedIn                                            images/icon1.gif
 3.   Follow us on Twitter                                           images/icon2.gif
 4.   Internet Marketing Solutions                                   images/icon3.gif
 5.   Visit Sites We've Stumbled Upon                                images/icon4.gif
 6.   Research, Planning, Tracking, Training, Social                 images/img.jpg
      Networking, Public Relations, Marketing Strategies,
      Brand Management, Promotion, SEO
 7.   Guaranteed ROI Program                                         http://SplinternetMarketing.com/images/banner.jpg
 8.   Comprehensive Marketing Services                               images/logo.gif
 9.   [empty]                                                        images/1page_img1.jpg
10. [empty]                                                          images/3page_img2.jpg
11. [empty]                                                          images/1page_img3.jpg
12. [empty]                                                          images/verification_seal.gif
13. Top Merchant on Merchant Circle Watertown, WI.                   images/top%20merchant.jpg
    Locations in Milwaukee, Watertown and Chicago.
14. [empty]                                                          images/img1.gif
15. [empty]                                                          images/title.gif


Advice for your IMG ALT attributes
Search term: "Internet Marketing Services"
                       Competitors Your Site         Advice
Number of keywords:            0 to 5              0 You could use the search term "Internet Marketing Services" at         <
                                                     least once but this is optional.
Keyword density:          0% to 23%              0% You could increase the keyword density for the search term              <
                                                    "Internet Marketing Services" but this is optional.
Search term: "Internet"
                       Competitors Your Site         Advice




Created by SplinternetMarketing.com                       24 of 65                             www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                7/5/2011

Advice for your IMG ALT attributes
Search term: "Internet Marketing Services"
Number of keywords:         0 to 30           2 OK                                      OK
Keyword density:        0% to 21%            4% OK                                      OK
Search term: "Marketing"
                      Competitors Your Site      Advice
Number of keywords:         0 to 36           4 OK                                      OK
Keyword density:        0% to 26%            8% OK                                      OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:          0 to 6           1 OK                                      OK
Keyword density:          0% to 9%           2% OK                                      OK
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:         0 to 72           7 OK                                      OK
Keyword density:        0% to 17%            5% OK                                      OK




Created by SplinternetMarketing.com                  25 of 65   www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                                 7/5/2011


Top level domain of web site
Important
Web sites with certain top level domains (TLD) are statistically more likely to contain higher quality, trustworthy contents.
For this reason, search engines might prefer web sites with restricted TLD (.edu, .gov., .mil) over younger TLD (e.g., .biz,
.info, .jobs). In addition, country code TLD (e.g., .ca, .de, .fr) are often preferred in the country's local search results.


Top level domain results
     Your           1           2          3           4              5       6          7           8           9         10
     Site
     .com       .com        .com       .com        .com        .com       .com       .com        .com        .com       .com


Advice for the top level domain of your web site
Your web site URL splinternetmarketing.com/default.aspx contains the often used top level domain .com. This is           OK
neither good nor bad for your rankings on Google.com (without Places).




Created by SplinternetMarketing.com                        26 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011


Keyword use in bold body text
Important
The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a
darker and heavier face than the regular type face. It appears between <b>...</b> or <strong>...</strong> tags in the
HTML source of your web page. CSS is not recognized. The statistics include spaces and punctuation marks.


Their contents
Rank Keyword use in bold body text
  1    Internet marketing services I'm just amazed at how well it's put together. Finally we have a professional looking
       website. WEBFX
  2    Marketing Services Miami SEO Lead Generation Internet Marketing Services Exclusive Leads Best Internet
       Marketing Companies Google search engine marketing agency Viral Marketing Marketing Services
       Marketing Process Online Branding Umbrella Social Media
  3    888.476.1881 Link Building SEO Article Marketing : Social Media Video Website Analytics : Local Search Press
       Releases : Paul
  4    Search Engine Optimization (SEO) Internet Marketing Services Custom Internet Marketing Services Include:
       C. McCarren Ed W. Dan Neil K. Gabe H. Nick D. Brian Y. Ethan M. Alex G. Daniel C. Michael G. Kevin P. Harry
       G. Sean V. Peter C. Mike R. View what industry experts and other clients have said about We Build Pages (tons
       more testimonials)!
  5    Trusted & Experienced Internet Marketing Professionals Since 1995... Ron Sukenick V.P. Factory Direct
       Tablepad Co. Brooke Branning Sales Manager Bug Off Instant Screen Douglas Lichterman (for Gabrielle
       Lichterman) Hormonology.info Internet Marketing & Website Promotion Advertising . Search Engine Marketing
       Email Marketing Press Release Distribution Welcome to Majon International! internet marketing internet
       marketing online advertising Tour Ser [and 392 additional characters]
  6    [not used]
  7    internet marketing strategy 1-866-840-3062 internet marketing services Internet marketing & online
       advertising company Internet marketing services Internet marketing strategies 1-866-840-3062 Internet
       Marketing Services
  8    Internet Marketing Company Internet Marketing Services Search Engine Marketing Search Engine
       Optimization Pay per Click E-commerce design
  9    internet marketing services directional internet marketing promotional advertising brand awareness
       campaigns.
 10    “Search Engine Optimization and Internet Marketing for natural search is an investment in infrastructure for your
       company and should be treated like an asset that has value to your company.” Internet


Your contents
SplinternetMarketing Divides the Task and Multiplies Success. NEW CONTEST! Win A Supercar! Vote! Enter!
Services Projects Sales Project Management Business Networking Internet Marketing Solutions Emerging Trends
Predictive Analysis Market Research Project Operations Business Development Communications Internet Marketing
Search Optimization Spl internetMarketing .com © 2010 E-mail: Spl internetMarketing .com If you'd like to talk to
someone about your business and our services, please




Created by SplinternetMarketing.com                    27 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                         7/5/2011

Advice for your bold body text
Search term: "Internet Marketing Services"
                      Competitors Your Site      Advice
Number of keywords:           0 to 3          0 You could use the search term "Internet Marketing Services" at    <
                                                least once but this is optional.
Keyword density:          0% to 31%          0% You could increase the keyword density for the search term        <
                                                "Internet Marketing Services" but this is optional.
Search term: "Internet"
                      Competitors Your Site      Advice
Number of keywords:           0 to 6          5 OK                                                               OK
Keyword density:          0% to 21%          9% OK                                                               OK
Search term: "Marketing"
                      Competitors Your Site      Advice
Number of keywords:          0 to 12          5 OK                                                               OK
Keyword density:          0% to 23%          9% OK                                                               OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:           0 to 3          2 OK                                                               OK
Keyword density:          0% to 10%          3% OK                                                               OK
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:          0 to 19          12 OK                                                              OK
Keyword density:          0% to 17%          7% OK                                                               OK




Created by SplinternetMarketing.com                   28 of 65                        www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                               7/5/2011


Number of visitors to the site
Important
Search engines might look at web site usage data, such as the number of visitors to your site, to determine if your site is
reputable and contains popular contents. The Alexa.com traffic rank is based on three months of aggregated traffic data
from millions of Alexa Toolbar users and is a combined measure of page views and number of site visitors.


Alexa.com Traffic Rank results (the lower the better)
            URL                                                                                         Alexa Traffic Rank
Your Site http://splinternetmarketing.com/default.aspx                                                     Rank #2,346,370
    1       http://www.webpagefx.com/                                                                         Rank #35,697
    2       http://www.karmasnack.com/                                                                        Rank #98,343
    3       http://www.verticalmeasures.com/services/website-mar                                              Rank #24,411
            keting/
    4       http://www.internetmarketingninjas.com/                                                          Rank #139,113
    5       http://www.majon.com/                                           Rank #16,740 (most visitors of the competitors)
    6       http://www.internetmarketingservices.com/                                                      Rank #1,025,072
    7       http://www.tmaemarketing.com/                                                                    Rank #345,010
    8       http://www.optimum7.com/                                                                          Rank #36,395
    9       http://www.spiderboost.com/                                                                      Rank #838,206
   10       http://www.internet-marketingservice.com/                    Rank #1,289,107 (least visitors of the competitors)
 Range                                                                                                  16,740 to 1,289,107
                                                                                                   (average rank: #384,809)


Advice for the number of visitors to your site
Your web site splinternetmarketing.com/default.aspx does not appear to attract many visitors because your traffic       <<
rank is above #100,000 and you have less visitors than the average of your competitors. This could be
disadvantageous to your rankings on Google.com (without Places).




Created by SplinternetMarketing.com                      29 of 65                           www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                               7/5/2011


Keyword use in same domain link texts
Moderately Important
Link texts are words and sentences that are used as links. Same domain link texts are the link texts of the links that
point to a web page on the same domain. This chapter examines if Google.com (without Places) takes search terms in
same domain link texts into account.


Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link text "Contact
information".


Your contents
No. Same Domain Link Text                                          Link URL
 1.   [empty]                                                      /Internet Marketing Internet Marketing Services.xml
 2.   [empty]                                                      /partners.html
 3.   [empty]                                                      /InternetMarketingGuaranteedROI.html
 4.   home                                                         /default.aspx
 5.   about us                                                     /about-marketing.html
 6.   services                                                     /splinternetmarketing-services.html
 7.   solutions                                                    /splinternetmarketing-solutions.html
 8.   partners                                                     /partners.html
 9.   contacts                                                     /contact-marketing.html
10. web development                                                /WebDevelopment.html
11. online marketing                                               /splinternetmarketing-solutions.html
12. search engine optimization                                     /Search-Engine-Optimization-Services.html
13. search engine optimization                                     /SearchEngineOptimization.html
14. NEW CONTEST! Win A Supercar!                                   /win-a-supercar.html
15. Vote!                                                          /votes-for-supercar-winners.html
16. Enter!                                                         /how-to-win-a-supercar.html
17. [empty]                                                        /default.aspx
18. Internet Marketing                                             /InternetMarketing.html
19. Keyword Research                                               /KeywordResearch.html
20. Competitive Analysis                                           /CompetitiveAnalysis.html
21. Search Optimization                                            /SearchEngineOptimization.html
22. Web Development                                                /WebDevelopment.html
23. Social Media                                                   /SocialMedia.html
24. Optimize                                                       /Search-Engine-Optimization-Services.html
25. social media                                                   /SocialMedia.html
26. keyword phrases                                                /KeywordResearch.html
27. link back to your website                                      /OrganicLinkBuilding.html




Created by SplinternetMarketing.com                     30 of 65                               www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                             7/5/2011

Your contents
No. Same Domain Link Text                                        Link URL
28. social media bookmarking                                     /SocialMedia.html
29. social media sites                                           /SocialMedia.html
30. Read more                                                    /brianbateman.html
31. Sales                                                        /Sales.html
32. Project Management                                           /ProjectManagement.html
33. Business Networking                                          /BusinessNetworking.html
34. Internet Marketing                                           /default.aspx
35. skillful execution of well planned Internet marketing        /danieldevlin.html
36. third party metrics                                          /WebsiteAnalytics.html
37. keywords                                                     /KeywordResearch.html
38. social networking                                            /SocialMedia.html
39. competently analyzed                                         /CompetitiveAnalysis.html
40. Read more                                                    /ProjectManagement.html
41. Emerging Trends                                              /EmergingTrends.html
42. Predictive Analysis                                          /PredictiveAnalysis.html
43. Market Research                                              /MarketResearch.html
44. Project Operations                                           /ProjectOperations.html
45. Business Development                                         /BusinessDevelopment.html
46. Communications                                               /Communications.html
47. analytics                                                    /WebsiteAnalytics.html
48. research on keywords                                         /KeywordResearch.html
49. social media networks                                        /SocialMedia.html
50. link partners                                                /OrganicLinkBuilding.html
51. Advisory Board for the UWM-School                            /Jeannieholland.html
52. Milwaukee Job Camp                                           /hiring-asp-ecommerce-developer-milwaukee-chicago.htm
                                                                 l
53. Read more                                                    /Jeannieholland.html
54. Search Engine Optimization (SEO)                             /SearchEngineOptimization.html
55. Search Engine Marketing (SEM)                                /SearchEngineMarketing-SEM.html
56. Social Media Optimization (SMO)                              /SocialMedia.html
57. Social Media Marketing (SMM)                                 /SocialMedia.html
58. Competitive Analysis                                         /CompetitiveAnalysis.html
59. Keyword Research                                             /KeywordResearch.html
60. SEO                                                          /Search-Engine-Optimization-Services.html
61. SMM                                                          /SocialMedia.html
62. Web Development                                              /WebDevelopment.html




Created by SplinternetMarketing.com                   31 of 65                               www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011

Your contents
No. Same Domain Link Text                                        Link URL
63. Project Management                                           /ProjectManagement.html
64. Business Networking                                          /BusinessNetworking.html
65. Emerging Trends                                              /EmergingTrends.html
66. Predictive Analysis                                          /PredictiveAnalysis.html
67. Market Research                                              /MarketResearch.html
68. Project Operations                                           /ProjectOperations.html
69. Business Development                                         /BusinessDevelopment.html
70. Communications                                               /Communications.html
71. Social Media                                                 /SocialMedia.html
72. Site Map                                                     /SiteMap.html
73. Privacy Policy                                               /privacypolicy.html


Advice for your same domain link texts
Search term: "Internet Marketing Services"
                      Competitors Your Site      Advice
Number of keywords:           0 to 2          0 You could use the search term "Internet Marketing Services" at       <
                                                least once but this is optional.
Keyword density:          0% to 15%          0% You could increase the keyword density for the search term           <
                                                "Internet Marketing Services" but this is optional.
Search term: "Internet"
                      Competitors Your Site      Advice
Number of keywords:           0 to 7          3 OK                                                                  OK
Keyword density:           0% to 6%          2% OK                                                                  OK
Search term: "Marketing"
                      Competitors Your Site      Advice
Number of keywords:          1 to 23          6 OK                                                                  OK
Keyword density:          3% to 13%          4% OK                                                                  OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:           0 to 9          1 OK                                                                  OK
Keyword density:           0% to 5%          1% OK                                                                  OK
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:          3 to 34          10 OK                                                                 OK
Keyword density:           2% to 7%          2% OK                                                                  OK




Created by SplinternetMarketing.com                   32 of 65                              www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                                7/5/2011


Keyword use in outbound link texts
Moderately Important
Link texts are words and sentences that are used as links. Outbound link texts are the texts within the <a>...</a> tags
when the <a> tag links to a web page on a different domain. This chapter examines if Google.com (without Places) gives
relevance to search terms in outbound link texts.


Example: The HTML tag <a href="http://www.not-your-site.com/about.htm">About the company</a> contains the
outbound link text "About the company".


Your contents
No. Outbound Link Text                                            Link URL
 1.   [empty]                                                     http://www.linkedin.com/in/splinternetmarketing
 2.   [empty]                                                     http://twitter.com/splinternetmark
 3.   [empty]                                                     http://www.stumbleupon.com/stumbler/Elevel3/
 4.   More Internet Marketing Data and Info on E level 3          http://usalocalsearch.com/searchcenter/Pages/results.a
                                                                  spx?k=internet+marketing+search+engine+optimization
 5.   [empty]                                                     https://www.paypal.com/us/verified/pal=Webmaster@US
                                                                  ALocalSearch.com
 6.   SEO Support and Data                                        http://usalocalsearch.com/Pages/Internet%20Traffic%20
                                                                  Data.aspx


Advice for your outbound link texts
Search term: "Internet Marketing Services"
                      Competitors Your Site       Advice
Number of keywords:             all 0           0 OK                                                                    OK
Keyword density:              all 0%          0% OK                                                                     OK
Search term: "Internet"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1            1 OK                                                                    OK
Keyword density:          0% to 33%           7% OK                                                                     OK
Search term: "Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 3            1 OK                                                                    OK
Keyword density:          0% to 33%           7% OK                                                                     OK
Search term: "Services"
                      Competitors Your Site       Advice
Number of keywords:             all 0           0 OK                                                                    OK
Keyword density:              all 0%          0% OK                                                                     OK
Keywords "Internet", "Marketing" or "Services"




Created by SplinternetMarketing.com                    33 of 65                              www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                7/5/2011

Advice for your outbound link texts
Search term: "Internet Marketing Services"
                      Competitors Your Site    Advice
Number of keywords:          0 to 4           2 OK                                      OK
Keyword density:        0% to 22%            5% OK                                      OK




Created by SplinternetMarketing.com                  34 of 65   www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011


Keyword use in same domain link URLs
Moderately Important
Links connect one web page to another. Same domain links are the links in <a href> attributes that point to other pages
on the same domain. This chapter examines if search terms in same domain link URLs are relevant to Google.com
(without Places).


Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link URL
"contact.htm".


Your contents
No. Same Domain Link URL                                           Link Text
 1.   Internet Marketing Internet Marketing Services [/            [empty]
      Internet Marketing Internet Marketing Services.xml]
 2.   partners [/partners.html]                                    [empty]
 3.   InternetMarketing GuaranteedROI [/InternetMarketing          [empty]
      GuaranteedROI.html]
 4.   default [/default.aspx]                                      home
 5.   about marketing [/about-marketing .html]                     about us
 6.   splinternetmarketing services [/splinternetmarketing - services
      services.html]
 7.   splinternetmarketing solutions [/spl internetmarketing       solutions
      -solutions.html]
 8.   partners [/partners.html]                                    partners
 9.   contact marketing [/contact- marketing .html]                contacts
10. WebDevelopment [/WebDevelopment.html]                          web development
11. splinternetmarketing solutions [/spl internetmarketing         online marketing
    -solutions.html]
12. Search Engine Optimization Services                            search engine optimization
    [/Search-Engine-Optimization-Services.html]
13. SearchEngineOptimization                                       search engine optimization
    [/SearchEngineOptimization.html]
14. win a supercar [/win-a-supercar.html]                          NEW CONTEST! Win A Supercar!
15. votes for supercar winners                                     Vote!
    [/votes-for-supercar-winners.html]
16. how to win a supercar [/how-to-win-a-supercar.html]            Enter!
17. default [/default.aspx]                                        [empty]
18. InternetMarketing [/InternetMarketing .html]                   Internet Marketing
19. KeywordResearch [/KeywordResearch.html]                        Keyword Research
20. CompetitiveAnalysis [/CompetitiveAnalysis.html]                Competitive Analysis
21. SearchEngineOptimization                                       Search Optimization




Created by SplinternetMarketing.com                     35 of 65                            www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                               7/5/2011

Your contents
No. Same Domain Link URL                                         Link Text
     [/SearchEngineOptimization.html]
22. WebDevelopment [/WebDevelopment.html]                        Web Development
23. SocialMedia [/SocialMedia.html]                              Social Media
24. Search Engine Optimization Services                          Optimize
    [/Search-Engine-Optimization-Services.html]
25. SocialMedia [/SocialMedia.html]                              social media
26. KeywordResearch [/KeywordResearch.html]                      keyword phrases
27. OrganicLinkBuilding [/OrganicLinkBuilding.html]              link back to your website
28. SocialMedia [/SocialMedia.html]                              social media bookmarking
29. SocialMedia [/SocialMedia.html]                              social media sites
30. brianbateman [/brianbateman.html]                            Read more
31. Sales [/Sales.html]                                          Sales
32. ProjectManagement [/ProjectManagement.html]                  Project Management
33. BusinessNetworking [/BusinessNetworking.html]                Business Networking
34. default [/default.aspx]                                      Internet Marketing
35. danieldevlin [/danieldevlin.html]                            skillful execution of well planned Internet marketing
36. WebsiteAnalytics [/WebsiteAnalytics.html]                    third party metrics
37. KeywordResearch [/KeywordResearch.html]                      keywords
38. SocialMedia [/SocialMedia.html]                              social networking
39. CompetitiveAnalysis [/CompetitiveAnalysis.html]              competently analyzed
40. ProjectManagement [/ProjectManagement.html]                  Read more
41. EmergingTrends [/EmergingTrends.html]                        Emerging Trends
42. PredictiveAnalysis [/PredictiveAnalysis.html]                Predictive Analysis
43. MarketResearch [/MarketResearch.html]                        Market Research
44. ProjectOperations [/ProjectOperations.html]                  Project Operations
45. BusinessDevelopment [/BusinessDevelopment.html]              Business Development
46. Communications [/Communications.html]                        Communications
47. WebsiteAnalytics [/WebsiteAnalytics.html]                    analytics
48. KeywordResearch [/KeywordResearch.html]                      research on keywords
49. SocialMedia [/SocialMedia.html]                              social media networks
50. OrganicLinkBuilding [/OrganicLinkBuilding.html]              link partners
51. Jeannieholland [/Jeannieholland.html]                        Advisory Board for the UWM-School
52. hiring asp ecommerce developer milwaukee chicago      Milwaukee Job Camp
    [/hiring-asp-ecommerce-developer-milwaukee-chicago.ht
    ml]
53. Jeannieholland [/Jeannieholland.html]                        Read more




Created by SplinternetMarketing.com                   36 of 65                               www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                          7/5/2011

Your contents
No. Same Domain Link URL                                          Link Text
54. SearchEngineOptimization                                      Search Engine Optimization (SEO)
    [/SearchEngineOptimization.html]
55. SearchEngineMarketing SEM [/SearchEngine                      Search Engine Marketing (SEM)
    Marketing -SEM.html]
56. SocialMedia [/SocialMedia.html]                               Social Media Optimization (SMO)
57. SocialMedia [/SocialMedia.html]                               Social Media Marketing (SMM)
58. CompetitiveAnalysis [/CompetitiveAnalysis.html]               Competitive Analysis
59. KeywordResearch [/KeywordResearch.html]                       Keyword Research
60. Search Engine Optimization Services                           SEO
    [/Search-Engine-Optimization-Services.html]
61. SocialMedia [/SocialMedia.html]                               SMM
62. WebDevelopment [/WebDevelopment.html]                         Web Development
63. ProjectManagement [/ProjectManagement.html]                   Project Management
64. BusinessNetworking [/BusinessNetworking.html]                 Business Networking
65. EmergingTrends [/EmergingTrends.html]                         Emerging Trends
66. PredictiveAnalysis [/PredictiveAnalysis.html]                 Predictive Analysis
67. MarketResearch [/MarketResearch.html]                         Market Research
68. ProjectOperations [/ProjectOperations.html]                   Project Operations
69. BusinessDevelopment [/BusinessDevelopment.html]               Business Development
70. Communications [/Communications.html]                         Communications
71. SocialMedia [/SocialMedia.html]                               Social Media
72. SiteMap [/SiteMap.html]                                       Site Map
73. privacypolicy [/privacypolicy.html]                           Privacy Policy


Advice for your same domain link URLs
Search term: "Internet Marketing Services"
                      Competitors Your Site         Advice
Number of keywords:           0 to 3            1 OK                                                              OK
Keyword density:          0% to 3%            3% OK                                                               OK
Search term: "Internet"
                      Competitors Your Site         Advice
Number of keywords:          0 to 22            7 OK                                                              OK
Keyword density:          0% to 7%            7% OK                                                               OK
Search term: "Marketing"
                      Competitors Your Site         Advice
Number of keywords:          0 to 35           10 OK                                                              OK




Created by SplinternetMarketing.com                    37 of 65                           www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                 7/5/2011

Advice for your same domain link URLs
Search term: "Internet Marketing Services"
Keyword density:        0% to 10%            9% OK                                       OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:         0 to 23           5 OK                                       OK
Keyword density:        0% to 15%            5% OK                                       OK
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:         0 to 71           22 OK                                      OK
Keyword density:          0% to 8%           7% OK                                       OK




Created by SplinternetMarketing.com                   38 of 65   www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                                 7/5/2011


Keyword use in outbound link URLs
Moderately Important
Links connect one web page to another. Outbound links are the links on a web page that point to web pages on other
web sites, i.e. links to other domains. This chapter examines if Google.com (without Places) gives relevance to search
terms in outbound links


Example: The HTML tag <a href="http://www.not-your-site.com/info.htm">Click here</a> contains the outbound link URL
"www.not-your-site.com/info.htm".


Your contents
No. Outbound Link URL                                                 Link Text
 1.   www linkedin in splinternetmarketing                            [empty]
      [http://www.linkedin.com/in/spl internetmarketing ]
 2.   twitter splinternet mark [http://twitter.com/spl internet       [empty]
      mark]
 3.   www stumbleupon stumbler Elevel3                                [empty]
      [http://www.stumbleupon.com/stumbler/Elevel3/]
 4.   usalocalsearch searchcenter Pages results k internet            More Internet Marketing Data and Info on E level 3
      marketing search engine optimization
      [http://usalocalsearch.com/searchcenter/Pages/results.a
      spx?k= internet +marketing
      +search+engine+optimization]
 5.   www paypal us verified pal                           [empty]
      Webmaster@USALocalSearch
      [https://www.paypal.com/us/verified/pal=Webmaster@US
      ALocalSearch.com]
 6.   usalocalsearch Pages Internet 20Traffic 20Data                  SEO Support and Data
      [http://usalocalsearch.com/Pages/ Internet
      %20Traffic%20Data.aspx]


Advice for your outbound link URLs
Search term: "Internet Marketing Services"
                        Competitors Your Site         Advice
Number of keywords:             0 to 1              0 You could use the search term "Internet Marketing Services" at       <
                                                      least once but this is optional.
Keyword density:           0% to 4%              0% You could increase the keyword density for the search term             <
                                                    "Internet Marketing Services" but this is optional.
Search term: "Internet"
                        Competitors Your Site         Advice
Number of keywords:             0 to 1              4 Use the search term "Internet" at most once.                         <<
Keyword density:          0% to 50%             13% OK                                                                     OK
Search term: "Marketing"




Created by SplinternetMarketing.com                        39 of 65                            www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                         7/5/2011

Advice for your outbound link URLs
Search term: "Internet Marketing Services"
                      Competitors Your Site      Advice
Number of keywords:         0 to 11           2 OK                                                                OK
Keyword density:        0% to 50%            7% OK                                                                OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:          0 to 1           0 You could use the search term "Services" at least once but this   <
                                                is optional.
Keyword density:          0% to 1%           0% You could increase the keyword density for the search term        <
                                                "Services" but this is optional.
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:         0 to 13           6 OK                                                                OK
Keyword density:        0% to 33%            7% OK                                                                OK




Created by SplinternetMarketing.com                  40 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                             7/5/2011


Keyword use in meta description
Moderately Important
The Meta Description tag allows you to describe your web page. This chapter tries to find out if Google.com (without
Places) takes the Meta Description tag into account. Some search engines display the text to the user in the search
results.


Example: <meta name="description" content="This sentence describes the contents of your web site.">


Even if the Meta Description tag might not be important for ranking purposes, you should use the Meta Description tag to
make sure that your web site is displayed with an attractive description in the search results.


Their contents
Rank Keyword use in meta description
  1    Internet marketing services offered for every industry and business size. Contact our Internet marketing
       company for a free service quote today!
  2    A Web Marketing , SEO, PPC Management, and Viral Marketing Full Service Agency. We specialize in lead
       generation and increasing your bottom line.
  3    Vertical Measures offers a range of internet marketing services to provide everything you need for a more
       successful website and online business.
  4    Our Internet marketing offers the best link building and SEO services in the industry. We Build Pages will get
       you the results you're looking for.
  5    Internet Marketing and Search Engine Marketing . GET RESULTS and Increase Website Traffic! Use Internet
       Marketing to build consistent and affordable targeted internet website traffic.
  6    Internet Marketing Services
  7    TMA E-Marketing , a Minneapolis based Online marketing advertising company, is one of the leading providers
       of Internet marketing services in the upper Midwest.
  8    Internet Marketing Services are offered by Optimum7; an Internet Marketing Company. We focus on
       conversions, ROI and the bottom line of our clients. Search Engine Optimization (SEO), Pay Per Click
       Management and Reputation Management are one of the few areas Optimum7 specializes in. Contact us at
       800-736-9618 begin_of_the_skype_highlighting             800-736-9618     end_of_the_skype_highlighting
       begin_of_the_skype_highlighting          8 [and 91 additional characters]
  9    Our agency offers more than 10 years of experience in internet marketing services including search engine
       marketing , SEO, pay per click management, website development and more. Our portfolio includes artists, local
       businesses, attorneys, plastic surgeons, & fortune 500 companies.
 10    Internet Marketing Service an Internet Marketing Company with a proven track record in deliveringinternet
       marketing services to get your website found on page one of search results. Internet Marketing Services,
       Web Site Marketing and Optimization Services, One Way Linking Service


Your contents
Ensure your success with www.SplinternetMarketing .com. Guaranteed return on investment Internet marketing
solutions. Guaranteed successful search engine optimization (SEO) and Search Engine Marketing (SEM).




Created by SplinternetMarketing.com                     41 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                          7/5/2011

Advice for your meta description
Search term: "Internet Marketing Services"
                      Competitors Your Site      Advice
Number of keywords:           0 to 2          0 You should use the search term "Internet Marketing Services"      <<
                                                at least once.
Keyword density:       0% to 100%            0% You should increase the keyword density for the search term       <<
                                                "Internet Marketing Services".
Search term: "Internet"
                      Competitors Your Site      Advice
Number of keywords:           0 to 4          2 OK                                                                OK
Keyword density:          0% to 33%          9% OK                                                                OK
Search term: "Marketing"
                      Competitors Your Site      Advice
Number of keywords:           1 to 5          3 OK                                                                OK
Keyword density:          3% to 33%      13% OK                                                                   OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:           0 to 3          0 You should use the search term "Services" at least once.          <<
Keyword density:          0% to 33%          0% You should increase the keyword density for the search term       <<
                                                "Services".
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:          2 to 12          5 OK                                                                OK
Keyword density:          2% to 33%          7% OK                                                                OK




Created by SplinternetMarketing.com                  42 of 65                         www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                               7/5/2011


Number of trailing slashes in URL
Moderately Important
The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overall hierarchy. If the URL
contains many trailing slashes, meaning it is placed in a sub-sub-directory, then the webmaster does not seem to think
that the page is important in relation to the other pages.


Number of trailing slashes
   Your           1         2          3         4         5          6         7          8         9        10    Range
   Site
       0          0         0          2         0         0          0         0          0         0         0     0 to 2


Advice for the number of trailing slashes in your web site URL
The URL splinternetmarketing.com/default.aspx does not contain more or less trailing slashes than the top ranked       OK
pages. This means that you do not have to change the number of trailing slashes in your URL.




Created by SplinternetMarketing.com                      43 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011


HTML validation of web page to W3C standards
Slightly Important
Web pages are written in special languages called HTML and CSS. Like any language, HTML and CSS change
constantly. The World Wide Web Consortium (W3C) is the governing body that establishes what is valid HTML/CSS and
what is not. Search engines obey the HTML/CSS standard. If there are errors in the HTML/CSS code of your web page,
then search engines might not be able to read everything of your web page.


Validation results
        Validity
HTML: 5 errors, not valid
        http://validator.w3.org/check?uri=http://splinternetmarketing.com/default.aspx
CSS:    no errors, valid
        http://jigsaw.w3.org/css-validator/validator?uri=http://splinternetmarketing.com/default.aspx


Advice regarding the validity of your web site
The HTML code validation of your web page splinternetmarketing.com/default.aspx failed. This means that             <<
Google.com (without Places) might not be able to read your web page. You should fix any HTML errors.




Created by SplinternetMarketing.com                     44 of 65                            www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                           7/5/2011


Readability level of web page
Slightly Important
The Flesch Reading Ease test is a United States governmental standard to determine how easy a text is to read. It
measures the approximate level of education necessary to understand the web page content. Higher scores indicate the
text that is easier to read, and lower numbers mark harder-to-read texts. Scores among different languages are not
comparable.


Readability results
Flesch Reading Ease Score (0-100, higher score means that the text is easier to understand)
   Your          1         2           3       4         5         6         7         8         9        10       Range
   Site
      34        38        39           47     57        46        56        42        42        30        49 30 to 57


Flesch-Kincaid Grade Level (shows the number of years of education required to understand the text)
   Your          1         2           3       4         5         6         7         8         9        10       Range
   Site
      13        12        12           12     11        10         9        13        11        14        11       9 to 14


Advice for the readability of your web site
The Flesch Reading Ease Score of your web page splinternetmarketing.com/default.aspx is 34. A score of 60 to 80       <<
is considered to be optimal. This means that the text of your web page is too difficult to comprehend. If the
language of your web page is not English, then the score might be alright.


To improve your score, break long sentences into shorter sentences and use shorter words. In addition, make sure
that you end sentences with punctuation (a period, question mark, or exclamation point). There should be one
space between each word, and after any punctuation, including commas.




Created by SplinternetMarketing.com                   45 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                          7/5/2011


Keyword use in meta keywords
Slightly Important
The Meta Keywords tag allows you to define which search terms are important to your web page according to your
opinion. It should be placed between the <head>...</head> tags in the HTML code of your web page. This chapter tries to
find out if Google.com (without Places) gives relevance to search terms in the Meta Keywords tag.


Example: <meta name="keywords" content="keyword, another keyword">


Their contents
Rank Keyword use in meta keywords
  1   Internet marketing services, Internet marketing company, Internet marketing , SEO, web design, web
      development, cost, pricing
  2   Internet Marketing Services, Marketing Services, Internet Marketing Service, Miami SEO, Internet
      Marketing Miami, Miami SEO Company, Miami Internet Marketing , SEO Miami, Web Marketing Services,
      SEO Company Miami
  3   website marketing services, web site marketing services, website marketing service, internet marketing
      services, internet marketing service
  4   internet marketing , seo services, link building, seo company, internet advertising, online marketing
  5   Internet marketing , search engine marketing , email marketing , website promotion, internet advertising,
      targeted traffic, international business, web marketing , email advertising, press release distribution
  6   Internet Marketing Services, Internet Marketing Company, Internet Marketing Service, Internet Marketing
      Companies, Search Engine Optimization, SEO Services
  7   [not used]
  8   internet marketing services, internet marketing company, search engine optimization, seo company, search
      engine marketing , pay per click management, reputation management
  9   [not used]
 10   Internet Marketing Service, web site marketing , Internet Marketing Company, web site, Internet Marketing
      Services, Website Marketing Service, Website Marketing Services, Internet Marketing Services, Website
      Marketing , Search Engine Marketing , Internet Marketing , Service, Services


Your contents
Internet Marketing , Internet Marketing Company, Internet Marketing Agency, Advertising, Social Media, SEO,
Search Engine Optimization, Online Reputation Management, PPC, Ecommerce


Advice for your meta keywords
Search term: "Internet Marketing Services"
                      Competitors Your Site       Advice
Number of keywords:          0 to 2             0 You could use the search term "Internet Marketing Services" at    <
                                                  least once but this is optional.
Keyword density:        0% to 20%             0% You could increase the keyword density for the search term         <
                                                 "Internet Marketing Services" but this is optional.




Created by SplinternetMarketing.com                    46 of 65                         www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                         7/5/2011

Advice for your meta keywords
Search term: "Internet Marketing Services"
Search term: "Internet"
                      Competitors Your Site      Advice
Number of keywords:           0 to 5          3 OK                                                                OK
Keyword density:          0% to 24%      15% OK                                                                   OK
Search term: "Marketing"
                      Competitors Your Site      Advice
Number of keywords:          0 to 10          3 OK                                                                OK
Keyword density:          0% to 31%      15% OK                                                                   OK
Search term: "Services"
                      Competitors Your Site      Advice
Number of keywords:           0 to 4          0 You could use the search term "Services" at least once but this   <
                                                is optional.
Keyword density:          0% to 19%          0% You could increase the keyword density for the search term        <
                                                "Services" but this is optional.
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site      Advice
Number of keywords:          0 to 19          6 OK                                                                OK
Keyword density:          0% to 21%      10% OK                                                                   OK




Created by SplinternetMarketing.com                  47 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011


Keyword use in the first sentence of the body text
Slightly Important
The first sentence of the body text is the first sentence after the <body> tag in the HTML code of your web page. Some
search engines give more relevance to search terms when they appear in the first sentence. Some will use your first
sentence as the description of your page on the search result page.


Example: <body>Here goes the first sentence. This text is not the first sentence.


Their contents
Rank Keyword use in the first sentence of the body text
  1    Get a Free Quote Full Name * Company * Email * Phone Number * Website Service you're interested in: Design
       Development Marketing What is your projected budget for this project?
  2    Marketing Services.
  3    Call Us 888.476.1881 Home What We Do Our Approach Strategy Development Research Content Creation
       Optimization Promotion Distribution Link Building Measure Results Services Link Building SEO Website
       Marketing Social Media Local Search Content Development Video Marketing Resources SEO Webinars SEO
       Tutorial Videos SEO Best Practices Compelling Content Concepts Workshops Our Work Clients Case Studies
       About Us Our Company Our Team Press Room Careers I [and 85 additional characters]
  4    Blog About Contact SEO Services Link Building Services Content Creation Services Linkbait Local Marketing
       SEO Consultant Website Usability Reports On-Page Optimization Social Media Marketing Widget Creation
       Services Reputation Management Google Reinclusion Services SEO Training SEO Speaking Services Web
       Design Services PPC Management Services Other SEO Free SEO Tools Pictures of SEOs Old Link Building
       Blog New We Build Pages Blog Jobs at We Build [and 178 additional characters]
  5    Internet Marketing | Member Login | Contact Us
  6    Internet Marketing Services
  7    1-866-840-3062 Internet Marketing Services That Mean More Internet Marketing Services That Means More
       Business
  8    Internet Marketing Services by Optimum7
  9    Leads
 10    Website Optimization


Your contents
SplinternetMarketing Divides the Task and Multiplies Success.


Advice for your first sentence of the body text
Search term: "Internet Marketing Services"
                      Competitors Your Site         Advice
Number of keywords:           0 to 2             0 You could use the search term "Internet Marketing Services" at    <
                                                   least once but this is optional.
Keyword density:        0% to 100%             0% You could increase the keyword density for the search term         <
                                                  "Internet Marketing Services" but this is optional.




Created by SplinternetMarketing.com                     48 of 65                         www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                         7/5/2011

Advice for your first sentence of the body text
Search term: "Internet Marketing Services"
Search term: "Internet"
                      Competitors Your Site       Advice
Number of keywords:           0 to 2          1 OK                                                                OK
Keyword density:          0% to 33%        14% OK                                                                 OK
Search term: "Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 3          1 OK                                                                OK
Keyword density:          0% to 50%        14% OK                                                                 OK
Search term: "Services"
                      Competitors Your Site       Advice
Number of keywords:           0 to 8          0 You could use the search term "Services" at least once but this   <
                                                is optional.
Keyword density:          0% to 50%          0% You could increase the keyword density for the search term        <
                                                "Services" but this is optional.
Keywords "Internet", "Marketing" or "Services"
                      Competitors Your Site       Advice
Number of keywords:          0 to 10          2 OK                                                                OK
Keyword density:          0% to 33%        10% OK                                                                 OK




Created by SplinternetMarketing.com                  49 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                               7/5/2011


Keyword use in HTML comments
Slightly Important
HTML comment tags are "hidden comments" in the HTML code of your web page. They are not visible to the user. This
chapter tries to find out if search terms in the HTML comment tags are relevant for a good ranking in Google.com (without
Places).


Example: <!-- comments with keywords -->


Your contents
No. HTML Comment Text
 1.   webbot bot="PurpleText" PREVIEW="Ensure your success with SEO, LLC. Guaranteed return on investment
      Internet marketing solutions. Guaranteed successful search engine optimization (SEO) and Search Engine
      Marketing (SEM). Internet Marketing Company, Social Media, SEO, Search Engine Optimization, Online
      Reputation Management, PPC, Ecommerce."
 2.   Include the Google Friend Connect javascript library.
 3.   Define the div tag where the gadget will be inserted.
 4.   Render the gadget into a div.


Advice for your HTML comments
Search term: "Internet Marketing Services"
                       Competitors Your Site        Advice
Number of keywords:             all 0             0 OK                                                                 OK
Keyword density:              all 0%            0% OK                                                                  OK
Search term: "Internet"
                       Competitors Your Site        Advice
Number of keywords:             all 0             2 It seems to be better to remove the search term "Internet".        <<
Keyword density:              all 0%            3% It seems to be better to remove the search term "Internet".         <<
Search term: "Marketing"
                       Competitors Your Site        Advice
Number of keywords:             all 0             3 It seems to be better to remove the search term "Marketing".       <<
Keyword density:              all 0%            5% It seems to be better to remove the search term "Marketing".        <<
Search term: "Services"
                       Competitors Your Site        Advice
Number of keywords:           0 to 16             0 You could use the search term "Services" at least once but this     <
                                                    is optional.
Keyword density:           0% to 8%             0% You could increase the keyword density for the search term           <
                                                   "Services" but this is optional.
Keywords "Internet", "Marketing" or "Services"
                       Competitors Your Site        Advice




Created by SplinternetMarketing.com                      50 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                7/5/2011

Advice for your HTML comments
Search term: "Internet Marketing Services"
Number of keywords:         0 to 16           5 OK                                      OK
Keyword density:         0% to 3%            3% OK                                      OK




Created by SplinternetMarketing.com                  51 of 65   www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                               7/5/2011


Search engine compatibility
This chapter examines the general search engine compatibility of your web page.


Advice
Search engines need text to index your web pages, to determine the theme of your web site and to produce a site        OK
summary. They cannot read what is written on your graphical images or in a Flash movie. Google recommends to
create a useful, information-rich site. Fresh, continuously updated content is one of the best ways to ensure that
search engines return to your web site (and your visitors, too). Your web page
"splinternetmarketing.com/default.aspx" contains 821 words which should be enough for search engines.
Some search engines penalize web sites if the search terms of the Meta Keywords tag don't appear in the body           OK
text of the web page. All search terms of your Meta Keywords tag appear in the body text of your web page so
there will not be any problems with the search engines in this aspect.
Your web page doesn't use the Meta Refresh tag so there won't be any problems with the search engines in this          OK
aspect.
Your web page uses the Meta Robots tag to allow search engines to index your web page.                                 OK
Your web page doesn't use the Meta Title tag so there won't be any problems with the search engines in this            OK
aspect.
Your web page doesn't use any Dublin Core meta tags so there won't be any problems with the search engines in          OK
this aspect.
Your web page doesn't use any Meta tags twice so there won't be any problems with the search engines in this           OK
aspect.
Your web page doesn't use the <title> tag twice so there won't be any problems with search engines in this aspect.     OK
Some search engines and directories don't accept submissions with capitalized letters in the document title or in      OK
the meta tags. Your web page doesn't use all capitalized letters in those web page elements so there won't be any
problems with the search engines in this aspect.
Your web page uses script code in an external file so you've already minimized the problems with scripts and the       OK
search engines.
Your web page uses style sheet code in an external file so you've already minimized the problems with style            OK
sheets and the search engines.
Your web page doesn't use frames so there won't be any problems with the search engines in this aspect.                OK
Some search engines consider tiny text (i.e. font size 1) as an attempt to fool the search engines. Some               OK
webmasters have abused tiny text in the past to hide dozens of keywords on a web page that human web surfers
cannot see. Your web page doesn't seem to use tiny text so there shouldn't be any problems with the search
engines in this aspect.
Your web page URL "splinternetmarketing.com/default.aspx" indicates a dynamically served web page. Some                <<
search engines cannot index web pages that are created dynamically. Consider using static web pages.
Your web page URL "splinternetmarketing.com/default.aspx" doesn't contain any of the special characters "&", "$",      OK
"%", "?" or "=" in it so there shouldn't be any problems with the search engines in this aspect.
Some search engines and directories rank web sites lower that are hosted at free web space providers, or if web        OK
sites don't have their own domain name. Some search engines also limit the number of web pages they'll index
from a single domain. Your web site doesn't seem to be hosted at a free web space provider. If it does, consider
getting your own domain name.




Created by SplinternetMarketing.com                     52 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011


Factors that could prevent your top ranking
Some ranking factors cannot be measured because the search engines do not reveal the necessary data, or it would be
extremely time-consuming to measure the data. Make sure you pay attention to the following factors because they could
prevent a top ranking for splinternetmarketing.com/default.aspx on Google.com (without Places).


Advice
Inbound links to your web page
Are the web pages linking to your web page relevant to the search term "Internet Marketing Services"?
How fast does your web page get new links pointing to it?
Do the web sites which link to your page belong to the same content category?
Since when do the links to your page exist?
Is the text surrounding the link to your page relevant to the search term "Internet Marketing Services"?
Your web page
How many important links from your other pages point to your web page?
Do the links on your web page point to high quality, topically-related pages?
How often and how many changes do you make to your web page over time? Is your content up-to-date?
How often and how many web pages do you add to your web site?
How long do your visitors spend time on your web page?
Search engine result page
Do your competitors on the search engine result page get a manual ranking boost by Google.com (without Places), for
example Amazon or Wikipedia?
How many visitors of the search engine result pages click through to your page?
How often do search engine visitors search for your company name or web page URL on Google.com (without Places)?
Negative ranking factors (you should be able to say "no" to all the following questions)
Is your content very similar or a duplicate of existing content?
Is your server often down when search engine crawlers try to access it?
Do you link to web sites that do not deserve a link?
Do you use the same title or meta tags for many web pages?
Do you overuse the same keyword or key phrase?
Do you participate in link schemes?
Do you actively sell links on your web page?
Do a majority of your inbound links come from low quality or spam sites?
Does your web page have any spelling or grammar mistakes?




Created by SplinternetMarketing.com                       53 of 65                          www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                     7/5/2011


Table: Number of keywords
This chapter lists the analyzed keyword ranking factors in tabular form.
(LT = link text, LU = link URL, SD = same domain.)
Search term: "Internet Marketing Services"
                   Your        1        2       3        4          5      6   7    8      9     10       Range
                   Site
Document Title:        1       1        1       1        0          0      1   1    1      1       1       0 to 1
Body Text:             2       6        3       3        4          1      7   6    3      3       4       1 to 7
H1 Texts:              0       1        0       0        0          0      1   1    1      0       0       0 to 1
Domain:                0       0        0       0        0          0      1   0    0      0       0       0 to 1
Page URL:              0       0        0       0        0          0      0   0    0      0       0         all 0
H2-H6 Texts:           1       2        0       1        0          0      1   1    0      1       0       0 to 2
IMG ALT:               0       1        1       0        1          0      0   5    0      1       1       0 to 5
Bold Text:             0       1        1       0        2          0      0   3    1      1       0       0 to 3
SD LT:                 0       1        2       0        0          0      1   1    1      0       0       0 to 2
Outbound LT:           0       0        0       0        0          0      0   0    0      0       0         all 0
SD LU:                 1       0        1       0        0          0      0   0    3      0       0       0 to 3
Outbound LU:           0       0        0       0        0          0      0   1    0      0       0       0 to 1
Meta Descr.:           0       1        0       1        0          0      1   1    1      1       2       0 to 2
Meta Keyw.:            0       1        1       1        0          0      1   0    1      0       2       0 to 2
First Sentence:        0       0        0       0        0          0      1   2    1      0       0       0 to 2
HTML Comm.:            0       0        0       0        0          0      0   0    0      0       0         all 0
Search term: "Internet"
                   Your        1        2       3        4          5      6   7    8      9     10       Range
                   Site
Document Title:        2       2        1       1        2          1      1   1    2      1       2       1 to 2
Body Text:           20       29        8       5      16       15         8   10   10    21     27       5 to 29
H1 Texts:              1       1        0       0        1          0      1   1    1      1       1       0 to 1
Domain:                1       0        0       0        1          0      1   0    0      0       1       0 to 1
Page URL:              0       0        0       0        0          0      0   0    0      0       0         all 0
H2-H6 Texts:           3       3        0       1        0          1      1   1    0      2       0       0 to 3
IMG ALT:               2       1        1       1        6          3      0   30   0      1       4      0 to 30
Bold Text:             5       1        2       0        2          5      0   6    2      2       2       0 to 6
SD LT:                 3       6        6       0        1          4      1   1    7      1       4       0 to 7
Outbound LT:           1       0        0       0        0          1      1   0    0      0       0       0 to 1
SD LU:                 7       5        5       3        7          0      0   4    22     0       2      0 to 22
Outbound LU:           4       0        0       0        0          1      1   1    0      0       0       0 to 1




Created by SplinternetMarketing.com                      54 of 65                    www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                            7/5/2011

Search term: "Internet"
                  Your        1        2    3    4           5   6    7    8      9     10       Range
                  Site
Meta Descr.:          2       2        0    1    1           3   1    1    2      1       4       0 to 4
Meta Keyw.:           3       3        4    2    2           2   4    0    2      0       5       0 to 5
First Sentence:       1       0        0    0    0           1   1    2    1      0       0       0 to 2
HTML Comm.:           2       0        0    0    0           0   0    0    0      0       0         all 0
Search term: "Marketing"
                  Your        1        2    3    4           5   6    7    8      9     10       Range
                  Site
Document Title:       2       2        1    2    2           2   1    2    2      1       3       1 to 3
Body Text:          27       29        27   23   21     54       10   18   21    35     35      10 to 54
H1 Texts:             1       1        1    1    1           0   1    1    1      1       1       0 to 1
Domain:               1       0        0    0    1           0   1    1    0      0       1       0 to 1
Page URL:             0       0        0    1    0           0   0    0    0      0       0       0 to 1
H2-H6 Texts:          4       3        0    3    0           1   2    3    3      2       0       0 to 3
IMG ALT:              4       1        8    1    6      16       1    36   0      1       4      0 to 36
Bold Text:            5       1        7    1    2      12       0    6    3      2       1      0 to 12
SD LT:                6       7        15   6    5      23       2    1    15     2     10       1 to 23
Outbound LT:          1       0        0    0    0           3   1    0    0      0       0       0 to 3
SD LU:              10        6        10   12   8      16       3    8    35     0       8      0 to 35
Outbound LU:          2       0        0    0    0           1   1    11   0      1       0      0 to 11
Meta Descr.:          3       2        2    1    1           3   1    3    2      2       5       1 to 5
Meta Keyw.:           3       3        6    5    2           4   4    0    3      0     10       0 to 10
First Sentence:       1       1        1    3    2           1   1    2    1      0       0       0 to 3
HTML Comm.:           3       0        0    0    0           0   0    0    0      0       0         all 0

Search term: "Services"
                  Your        1        2    3    4           5   6    7    8      9     10       Range
                  Site
Document Title:       1       1        1    2    0           1   1    1    1      1       1       0 to 2
Body Text:            6      17        10   15   29     17       9    6    10     8       6      6 to 29
H1 Texts:             0       1        1    1    0           0   1    1    1      0       0       0 to 1
Domain:               0       0        0    0    0           0   1    0    0      0       0       0 to 1
Page URL:             0       0        0    1    0           0   0    0    0      0       0       0 to 1
H2-H6 Texts:          1       4        0    1    0           0   1    1    1      1       0       0 to 4
IMG ALT:              1       2        1    0    2           2   0    6    0      1       2       0 to 6
Bold Text:            2       1        3    0    2           2   0    3    1      1       0       0 to 3




Created by SplinternetMarketing.com               55 of 65                  www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                            7/5/2011

Search term: "Services"
                  Your        1        2    3    4           5   6    7    8      9     10       Range
                  Site
SD LT:                1       2        6    5    9           7   1    1    7      0       0       0 to 9
Outbound LT:          0       0        0    0    0           0   0    0    0      0       0         all 0
SD LU:                5       2        23   20   1           1   0    1    14     0       0      0 to 23
Outbound LU:          0       0        0    0    0           0   0    1    0      0       0       0 to 1
Meta Descr.:          0       1        0    1    1           0   1    1    1      1       3       0 to 3
Meta Keyw.:           0       1        3    3    1           0   2    0    1      0       4       0 to 4
First Sentence:       0       0        1    2    8           0   1    2    1      0       0       0 to 8
HTML Comm.:           0       0        3    0    0           1   0    0    16     0       0      0 to 16
Keywords "Internet", "Marketing" or "Services"
                  Your        1        2    3    4           5   6    7    8      9     10       Range
                  Site
Document Title:       5       5        3    5    4           4   3    4    5      3       6       3 to 6
Body Text:          53       75        45   43   66     86       27   34   41    64     68      27 to 86
H1 Texts:             2       3        2    2    2           0   3    3    3      2       2       0 to 3
Domain:               2       0        0    0    2           0   3    1    0      0       2       0 to 3
Page URL:             0       0        0    2    0           0   0    0    0      0       0       0 to 2
H2-H6 Texts:          8      10        0    5    0           2   4    5    4      5       0      0 to 10
IMG ALT:              7       4        10   2    14     21       1    72   0      3     10       0 to 72
Bold Text:          12        3        12   1    6      19       0    15   6      5       3      0 to 19
SD LT:              10       15        27   11   15     34       4    3    29     3     14       3 to 34
Outbound LT:          2       0        0    0    0           4   2    0    0      0       0       0 to 4
SD LU:              22       13        38   35   16     17       3    13   71     0     10       0 to 71
Outbound LU:          6       0        0    0    0           2   2    13   0      1       0      0 to 13
Meta Descr.:          5       5        2    3    3           6   3    5    5      4     12       2 to 12
Meta Keyw.:           6       7        13   10   5           6   10   0    6      0     19       0 to 19
First Sentence:       2       1        2    5    10          2   3    6    3      0       0      0 to 10
HTML Comm.:           5       0        3    0    0           1   0    0    16     0       0      0 to 16




Created by SplinternetMarketing.com               56 of 65                  www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                       7/5/2011


Table: Keyword density
This chapter lists the analyzed keyword ranking factors in tabular form.
(LT = link text, LU = link URL, SD = same domain.)
Search term: "Internet Marketing Services"
                   Your        1        2       3        4          5      6     7     8     9     10       Range
                   Site
Document Title:    38%      43%     30%      30%      0%       0%       100%   25%   33%   38%    33% 0% to 100%
Body Text:           1%      1%        2%     1%      1%       0%        6%    4%    1%    1%      1%     0% to 6%
H1 Texts:            0%     75%        0%     0%      0%       0%       100%   50%   60%   0%      0% 0% to 100%
Domain:              0%      0%        0%     0%      0%       0%       100%   0%    0%    0%      0% 0% to 100%
Page URL:            0%      0%        0%     0%      0%       0%        0%    0%    0%    0%      0%        all 0%
H2-H6 Texts:         4%      6%        0%    13%      0%       0%       27%    12%   0%    18%     0%    0% to 27%
IMG ALT:             0%      4%        9%     0%      2%       0%        0%    11%   0%    23%    13%    0% to 23%
Bold Text:           0%     15%     10%       0%     10%       0%        0%    31%   17%   27%     0%    0% to 31%
SD LT:               0%      1%        5%     0%      0%       0%       13%    15%   1%    0%      0%    0% to 15%
Outbound LT:         0%      0%        0%     0%      0%       0%        0%    0%    0%    0%      0%        all 0%
SD LU:               3%      0%        2%     0%      0%       0%        0%    0%    3%    0%      0%     0% to 3%
Outbound LU:         0%      0%        0%     0%      0%       0%        0%    4%    0%    0%      0%     0% to 4%
Meta Descr.:         0%     14%        0%    14%      0%       0%       100%   13%   4%    8%     15% 0% to 100%
Meta Keyw.:          0%     20%     11%      19%      0%       0%       18%    0%    15%   0%     19%    0% to 20%
First Sentence:      0%      0%        0%     0%      0%       0%       100%   35%   60%   0%      0% 0% to 100%
HTML Comm.:          0%      0%        0%     0%      0%       0%        0%    0%    0%    0%      0%        all 0%
Search term: "Internet"
                   Your        1        2       3        4          5      6     7     8     9     10       Range
                   Site
Document Title:    25%      29%     10%      10%     22%       7%       33%    8%    22%   13%    22%    7% to 33%
Body Text:           3%      2%        2%     1%      1%       1%        3%    2%    1%    3%      3%     1% to 3%
H1 Texts:          33%      25%        0%     0%     11%       0%       33%    17%   20%   6%     14%    0% to 33%
Domain:           100%       0%        0%     0%     100%      0%       100%   0%    0%    0%     50% 0% to 100%
Page URL:            0%      0%        0%     0%      0%       0%        0%    0%    0%    0%      0%        all 0%
H2-H6 Texts:         4%      3%        0%     4%      0%      50%        9%    4%    0%    12%     0%    0% to 50%
IMG ALT:             4%      1%        3%     5%      4%       2%        0%    21%   0%    8%     17%    0% to 21%
Bold Text:           9%      5%        7%     0%      3%       5%        0%    21%   11%   18%     7%    0% to 21%
SD LT:               2%      2%        5%     0%      1%       1%        4%    5%    3%    6%      4%     0% to 6%
Outbound LT:         7%      0%        0%     0%      0%       3%       33%    0%    0%    0%      0%    0% to 33%
SD LU:               7%      1%        3%     2%      6%       0%        0%    4%    7%    0%      2%     0% to 7%
Outbound LU:       13%       0%        0%     0%      0%       2%       50%    1%    0%    0%      0%    0% to 50%




Created by SplinternetMarketing.com                      57 of 65                      www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                    7/5/2011

Search term: "Internet"
                  Your        1         2     3      4          5      6      7     8     9     10       Range
                  Site
Meta Descr.:        9%     10%         0%   5%     4%    13%        33%     4%    3%    3%     10%    0% to 33%
Meta Keyw.:       15%      20%     15%      13%   17%     9%        24%     0%    10%   0%     16%    0% to 24%
First Sentence:   14%       0%         0%   0%     0%    13%        33%    12%    20%   0%      0%    0% to 33%
HTML Comm.:         3%      0%         0%   0%     0%     0%         0%     0%    0%    0%      0%        all 0%
Search term: "Marketing"
                  Your        1         2     3      4          5      6      7     8     9     10       Range
                  Site
Document Title:   25%      29%     10%      20%   22%    13%        33%    17%    22%   13%    33% 10% to 33%
Body Text:          3%      2%         6%   3%     1%     4%         3%     4%    2%    4%      4%     1% to 6%
H1 Texts:         33%      25%     50%      33%   11%     0%        33%    17%    20%   6%     14%    0% to 50%
Domain:           100%      0%         0%   0%    100%    0%        100%   100%   0%    0%     50% 0% to 100%
Page URL:           0%      0%         0%   33%    0%     0%         0%     0%    0%    0%      0%    0% to 33%
H2-H6 Texts:        5%      3%         0%   13%    0%    50%        18%    12%    2%    12%     0%    0% to 50%
IMG ALT:            8%      1%     24%      5%     4%    10%        13%    26%    0%    8%     17%    0% to 26%
Bold Text:          9%      5%     23%      5%     3%    11%         0%    21%    17%   18%     3%    0% to 23%
SD LT:              4%      3%     12%      6%     3%     8%         8%     5%    6%    13%     9%    3% to 13%
Outbound LT:        7%      0%         0%   0%     0%     8%        33%     0%    0%    0%      0%    0% to 33%
SD LU:              9%      2%         7%   7%     7%     7%         8%     9%    10%   0%      7%    0% to 10%
Outbound LU:        7%      0%         0%   0%     0%     2%        50%    16%    0%    4%      0%    0% to 50%
Meta Descr.:      13%      10%         9%   5%     4%    13%        33%    13%    3%    5%     12%    3% to 33%
Meta Keyw.:       15%      20%     22%      31%   17%    18%        24%     0%    15%   0%     31%    0% to 31%
First Sentence:   14%       3%     50%      4%     2%    13%        33%    12%    20%   0%      0%    0% to 50%
HTML Comm.:         5%      0%         0%   0%     0%     0%         0%     0%    0%    0%      0%        all 0%

Search term: "Services"
                  Your        1         2     3      4          5      6      7     8     9     10       Range
                  Site
Document Title:   13%      14%     10%      20%    0%     7%        33%     8%    11%   13%    11%    0% to 33%
Body Text:          1%      1%         2%   2%     1%     1%         3%     1%    1%    1%      1%     1% to 3%
H1 Texts:           0%     25%     50%      33%    0%     0%        33%    17%    20%   0%      0%    0% to 50%
Domain:             0%      0%         0%   0%     0%     0%        100%    0%    0%    0%      0% 0% to 100%
Page URL:           0%      0%         0%   33%    0%     0%         0%     0%    0%    0%      0%    0% to 33%
H2-H6 Texts:        1%      4%         0%   4%     0%     0%         9%     4%    1%    6%      0%     0% to 9%
IMG ALT:            2%      2%         3%   0%     1%     1%         0%     4%    0%    8%      9%     0% to 9%
Bold Text:          3%      5%     10%      0%     3%     2%         0%    10%    6%    9%      0%    0% to 10%




Created by SplinternetMarketing.com                  58 of 65                       www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                  7/5/2011

Search term: "Services"
                  Your        1         2     3     4          5      6     7     8     9     10       Range
                  Site
SD LT:              1%      1%         5%   5%    5%     2%         4%    5%    3%    0%      0%     0% to 5%
Outbound LT:        0%      0%         0%   0%    0%     0%         0%    0%    0%    0%      0%        all 0%
SD LU:              5%      1%     15%      12%   1%     1%         0%    1%    4%    0%      0%    0% to 15%
Outbound LU:        0%      0%         0%   0%    0%     0%         0%    1%    0%    0%      0%     0% to 1%
Meta Descr.:        0%      5%         0%   5%    4%     0%        33%    4%    1%    3%      7%    0% to 33%
Meta Keyw.:         0%      7%     11%      19%   8%     0%        12%    0%    5%    0%     13%    0% to 19%
First Sentence:     0%      0%     50%      3%    9%     0%        33%    12%   20%   0%      0%    0% to 50%
HTML Comm.:         0%      0%         8%   0%    0%     0%         0%    0%    6%    0%      0%     0% to 8%
Keywords "Internet", "Marketing" or "Services"
                  Your        1         2     3     4          5      6     7     8     9     10       Range
                  Site
Document Title:   21%     24%      10%      17%   15%    9%        33%    11%   19%   13%    22%    9% to 33%
Body Text:          2%      1%         4%   2%    1%     2%         3%    3%    1%    3%      3%     1% to 4%
H1 Texts:         22%     25%      33%      22%   7%     0%        33%    17%   20%   4%     10%    0% to 33%
Domain:           67%       0%         0%   0%    67%    0%        100%   33%   0%    0%     33% 0% to 100%
Page URL:           0%      0%         0%   22%   0%     0%         0%    0%    0%    0%      0%    0% to 22%
H2-H6 Texts:        3%      3%         0%   7%    0%    33%        12%    7%    1%    10%     0%    0% to 33%
IMG ALT:            5%      2%     10%      3%    3%     4%         4%    17%   0%    8%     15%    0% to 17%
Bold Text:          7%      5%     13%      2%    3%     6%         0%    17%   11%   15%     3%    0% to 17%
SD LT:              2%      2%         7%   4%    3%     4%         6%    5%    4%    6%      4%     2% to 7%
Outbound LT:        5%      0%         0%   0%    0%     4%        22%    0%    0%    0%      0%    0% to 22%
SD LU:              7%      1%         8%   7%    4%     3%         3%    5%    7%    0%      3%     0% to 8%
Outbound LU:        7%      0%         0%   0%    0%     1%        33%    6%    0%    1%      0%    0% to 33%
Meta Descr.:        7%      8%         3%   5%    4%     8%        33%    7%    2%    3%     10%    2% to 33%
Meta Keyw.:       10%     16%      16%      21%   14%    9%        20%    0%    10%   0%     20%    0% to 21%
First Sentence:   10%       1%     33%      2%    4%     8%        33%    12%   20%   0%      0%    0% to 33%
HTML Comm.:         3%      0%         3%   0%    0%     0%         0%    0%    2%    0%      0%     0% to 3%




Created by SplinternetMarketing.com                 59 of 65                      www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                              7/5/2011


Table: Keyword position
This chapter lists the analyzed keyword ranking factors in tabular form.
(LT = link text, LU = link URL, SD = same domain.)
Search term: "Internet Marketing Services"
                   Your        1        2       3        4          5       6     7       8       9      10        Range
                   Site
Document Title:      57        1       22      30      n/a     n/a          1     1       1       1      29       n/a to 30
Body Text:          166      442       209    700    1,543   4,741          1    17       1    1,494   1,906    1 to 4,741
H1 Texts:            n/a      13       n/a    n/a      n/a     n/a          1     1       1      n/a     n/a      n/a to 13
Domain:              n/a     n/a       n/a    n/a      n/a     n/a          1    n/a     n/a     n/a     n/a       n/a to 1
Page URL:            n/a     n/a       n/a    n/a      n/a     n/a         n/a   n/a     n/a     n/a     n/a           n/a
H2-H6 Texts:           1      52       n/a     45      n/a     n/a          1     1      n/a     27      n/a      n/a to 52
IMG ALT:             n/a       1        1     n/a        1     n/a         n/a   135     n/a      1     149     n/a to 149
Bold Text:           n/a       1       46     n/a      34      n/a         n/a   44      28       1      n/a      n/a to 46
SD LT:               n/a   1,365       99     n/a      n/a     n/a          1     2    1,222     n/a     n/a   n/a to 1,365
Outbound LT:         n/a     n/a       n/a    n/a      n/a     n/a         n/a   n/a     n/a     n/a     n/a           n/a
SD LU:               20      n/a       657    n/a      n/a     n/a         n/a   n/a   1,661     n/a     n/a   n/a to 1,661
Outbound LU:         n/a     n/a       n/a    n/a      n/a     n/a         n/a   462     n/a     n/a     n/a    n/a to 462
Meta Descr.:         n/a       1       n/a     37      n/a     n/a          1    111      1      55      99     n/a to 111
Meta Keyw.:          n/a       1        1      85      n/a     n/a          1    n/a      1      n/a     87       n/a to 87
First Sentence:      n/a     n/a       n/a    n/a      n/a     n/a          1    16       1      n/a     n/a      n/a to 16
HTML Comm.:          n/a     n/a       n/a    n/a      n/a     n/a         n/a   n/a     n/a     n/a     n/a           n/a
Search term: "Internet"
                   Your        1        2       3        4          5       6     7       8       9      10        Range
                   Site
Document Title:        4       1       22      30      14           1       1     1       1       1       1         1 to 30
Body Text:             4     442       209    700     941           1       1    17       1       8     130       1 to 941
H1 Texts:              4      13       n/a    n/a      31      n/a          1     1       1      97       1       n/a to 97
Domain:                4     n/a       n/a    n/a        1     n/a          1    n/a     n/a     n/a      1        n/a to 1
Page URL:            n/a     n/a       n/a    n/a      n/a     n/a         n/a   n/a     n/a     n/a     n/a           n/a
H2-H6 Texts:           1      52       n/a     45      n/a          1       1     1      n/a      1      n/a      n/a to 52
IMG ALT:               4       1        1       1        1          9      n/a    1      n/a      1       1        n/a to 9
Bold Text:             4       1       46     n/a      34       23         n/a    1       1       1      33       n/a to 46
SD LT:              184       62       64     n/a    1,115          1       1     2    1,056     96     124    n/a to 1,115
Outbound LT:           7     n/a       n/a    n/a      n/a      84          2    n/a     n/a     n/a     n/a      n/a to 84
SD LU:                 1      46       286     30      23      n/a         n/a   61      51      n/a    310     n/a to 310
Outbound LU:         20      n/a       n/a    n/a      n/a     381          5    462     n/a     n/a     n/a    n/a to 462




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Internet Competitive Analysis Report                                                                    7/5/2011

Search term: "Internet"
                  Your        1         2     3     4           5    6     7     8       9      10        Range
                  Site
Meta Descr.:        33        1        n/a   37     5           1    1    111    1      55       1     n/a to 111
Meta Keyw.:           1       1         1    85     1           1    1    n/a    1      n/a      1      n/a to 85
First Sentence:       4     n/a        n/a   n/a   n/a          1    1    16     1      n/a     n/a     n/a to 16
HTML Comm.:        101      n/a        n/a   n/a   n/a     n/a      n/a   n/a   n/a     n/a     n/a          n/a
Search term: "Marketing"
                  Your        1         2     3     4           5    6     7     8       9      10        Range
                  Site
Document Title:     12       10        31     9    23      10       10    10    10      10      10        9 to 31
Body Text:          12     129          1    214   104     10       10    26    10      17     104       1 to 214
H1 Texts:           12       22         1     9    40      n/a      10    10    10     106      10     n/a to 106
Domain:             12      n/a        n/a   n/a    9      n/a       9     5    n/a     n/a     10      n/a to 10
Page URL:           n/a     n/a        n/a   18    n/a     n/a      n/a   n/a   n/a     n/a     n/a     n/a to 18
H2-H6 Texts:        10       61        n/a   22    n/a     10       10    10    124     10      n/a    n/a to 124
IMG ALT:            12       10        10    10    10      18       24    10    n/a     10      10      n/a to 24
Bold Text:          12       10         1    40    43      32       n/a   10    10      10      42      n/a to 43
SD LT:              76       71        73    179   85      10       10    11    233     36      99     10 to 233
Outbound LT:        16      n/a        n/a   n/a   n/a     93       11    n/a   n/a     n/a     n/a     n/a to 93
SD LU:              10       55        295   39    97      81       41     8    60      n/a    112     n/a to 295
Outbound LU:        28      n/a        n/a   n/a   n/a    390       13    18    n/a    169      n/a    n/a to 390
Meta Descr.:        41       10         7    46    14      10       10     7    10      64      10        7 to 64
Meta Keyw.:         10       10        10     9    10      10       10    n/a   10      n/a     10      n/a to 10
First Sentence:     12     120          1    199   97      10       10    25    10      n/a     n/a    n/a to 199
HTML Comm.:        110      n/a        n/a   n/a   n/a     n/a      n/a   n/a   n/a     n/a     n/a          n/a

Search term: "Services"
                  Your        1         2     3     4           5    6     7     8       9      10        Range
                  Site
Document Title:     76       20        41    19    n/a     59       20    20    20      20      48      n/a to 59
Body Text:          94     461         11    176   27     113       20    36    20    1,454   1,925   11 to 1,925
H1 Texts:           n/a      32        11    19    n/a     n/a      20    20    20      n/a     n/a     n/a to 32
Domain:             n/a     n/a        n/a   n/a   n/a     n/a      18    n/a   n/a     n/a     n/a     n/a to 18
Page URL:           n/a     n/a        n/a    1    n/a     n/a      n/a   n/a   n/a     n/a     n/a      n/a to 1
H2-H6 Texts:        20       71        n/a   64    n/a     n/a      20    20    783     46      n/a    n/a to 783
IMG ALT:           319       20        20    n/a   20     490       n/a   154   n/a     20     139     n/a to 490
Bold Text:         106       20        11    n/a   53     448       n/a   63    47      20      n/a    n/a to 448




Created by SplinternetMarketing.com                  61 of 65                     www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                   7/5/2011

Search term: "Services"
                  Your        1         2     3     4           5    6     7     8      9     10        Range
                  Site
SD LT:              16     434         36    144   35     285       20    21    46    n/a     n/a    n/a to 434
Outbound LT:        n/a     n/a        n/a   n/a   n/a     n/a      n/a   n/a   n/a   n/a     n/a           n/a
SD LU:              39     615         23    292   267   1,299      n/a   18    10    n/a     n/a   n/a to 1,299
Outbound LU:        n/a     n/a        n/a   n/a   n/a     n/a      n/a   481   n/a   n/a     n/a    n/a to 481
Meta Descr.:        n/a      20        n/a   56    62      n/a      20    130   20     74    118     n/a to 130
Meta Keyw.:         n/a      20        20    19    25      n/a      20    n/a   20    n/a    106     n/a to 106
First Sentence:     n/a     n/a        11    164   24      n/a      20    35    20    n/a     n/a    n/a to 164
HTML Comm.:         n/a     n/a        23    n/a   n/a    247       n/a   n/a   931   n/a     n/a    n/a to 931




Created by SplinternetMarketing.com                  62 of 65                     www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                          7/5/2011


Table: Number of words
This chapter lists the analyzed keyword ranking factors in tabular form.
(LT = link text, LU = link URL, SD = same domain.)
                   Your        1        2       3        4          5      6     7       8      9     10       Range
                   Site
Document Title:        8       7       10      10        9      15         3    12       9      8       9      3 to 15
Body Text:          813    1,920       421    803    2,340   1,332      308     425   1,319   806    910 308 to 2,340
H1 Texts:              3       4        2       3        9          0      3     6       5     16       7      0 to 16
Domain:                1       1        1       1        1          1      1     1       1      1       2       1 to 2
Page URL:              1       0        0       3        0          0      0     0       0      0       0       0 to 3
H2-H6 Texts:         78      105        0      24        7          2      11   25     169     17       3     0 to 169
IMG ALT:             51       82       34      21     151      162         8    140      1     13     23      1 to 162
Bold Text:           59       20       31      19      59      110         0    29      18     11     31      0 to 110
SD LT:              154      271       129    100     172      301         24   20     269     16    114     16 to 301
Outbound LT:         14       14        0       0        0      37         3     8       6      4       2      0 to 37
SD LU:              106      394       153    171     123      217         36   91     338     38    124     36 to 394
Outbound LU:         31      125        0      12      17       64         2    70      11     24       2     0 to 125
Meta Descr.:         23       21       22      22      25       24         3    24      80     39     41       3 to 80
Meta Keyw.:          20       15       27      16      12       22         17    0      20      0     32       0 to 32
First Sentence:        7      30        2      73      93           8      3    17       5      1       2      1 to 93
HTML Comm.:          63       30       38     129      20      225      104     28     283     93       0     0 to 283




Created by SplinternetMarketing.com                      63 of 65                         www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                             7/5/2011


Table: Number of characters
This chapter lists the analyzed keyword ranking factors in tabular form.
(LT = link text, LU = link URL, SD = same domain.)
                   Your        1        2       3        4          5      6       7       8       9      10      Range
                   Site
Document Title:      83       56       68      76      66      117         27     79      69      69      82    27 to 117
Body Text:        5,366 12,743     2,758     5,016 13,614    8,601      1,908   2,579   8,729   5,440   5,749    1,908 to
                                                                                                                  13,614
H1 Texts:            45       39       19      26      57           0      27     42      39     117      41     0 to 117
Domain:              20        9       10      16      23           5      25     13       8      11      25       5 to 25
Page URL:              7       0        0      26        0          0      0       0       0       0       0       0 to 26
H2-H6 Texts:        544      668        0     155      60       18         85    151    1,062    119      26    0 to 1,062
IMG ALT:            412      565       239    153     970    1,104         43   1,158      3      97     172    3 to 1,158
Bold Text:          462      125       238    119     324      805         0     212     132     106     198     0 to 805
SD LT:            1,149    1,897       883    684    1,116   2,172       159     115    1,945    109     807 109 to 2,172
Outbound LT:         70       96        0       0        0     237         28     54      43      22      10     0 to 237
SD LU:            1,272    2,865   1,121     1,236    875    1,867       250     606    2,570    283     945 250 to 2,865
Outbound LU:        277      744        0     123     124      476         30    516      91     198      23     0 to 744
Meta Descr.:        206      144       144    145     146      182         27    159     541     281     281    27 to 541
Meta Keyw.:         179      124       211    139     100      205       155       0     170       0     280     0 to 280
First Sentence:      61      176       19     535     628       46         27    110      39       5      20     5 to 628
HTML Comm.:         476      396       248    806     128    1,328       520     181    2,145    623       0    0 to 2,145




Created by SplinternetMarketing.com                      64 of 65                           www.SplinternetMarketing.com
Internet Competitive Analysis Report                                                                            7/5/2011


Table: Ranking factors digest
This chapter shows some of the search engine ranking factors in tabular form. Some of the values may have been
abbreviated by using "k" which means that the value must be multiplied by 1000. ("n/a" means "data not available".)
Digest
                  Your        1         2       3       4       5       6       7       8         9     10        Range
                  Site
Number of inbound links according to these search engines (the more the better)
Alexa:             134     638         90     679      77      2k     33       94     322        29    255       29 to 2k
AOL.com:              1       0         0       0       0     282       0       0       0        12       0      0 to 282
Links from social networks (the more the better)
Delicious.com:        0      13         7      33       0      15       2      15       0         0       0       0 to 33
Facebook              7      58        39      21       3      32       4      16       1        20       0       0 to 58
Mentions:
Twitter            582        3         2      58       0       0       1      25       8         1       0       0 to 58
Tweets:
Other ranking factors results (the older or the lower the better)
Web Site Age:       n/a    Dec         n/a     n/a     n/a   May      Jan    Sep      n/a       n/a     n/a May 1995 to
                          2002                               1995    2002   2001                              Dec 2002
Server Speed:       n/a   1.50s   0.30s      2.43s   0.78s   1.65s    n/a     n/a   1.66s     1.22s     n/a      0.30s to
                                                                                                                    2.43s
Alexa Traffic    2,346k    36k      98k       24k    139k     17k 1,025k    345k      36k      838k 1,289k        17k to
Rank:                                                                                                             1,289k




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Competitive analysis-internet-marketing-services-7-5-2011

  • 1.
    Internet Competitive AnalysisReport 7/5/2011 500 N. Michigan Ave. Suite 300 Internet Competitive Analysis Chicago, IL 60611 877-710-2007 www.SplinternetMarketing.c om Date: 7/5/2011 Recipient: Brian C. Bateman SplinternetMarketing.com 1204 S. 3rd Street WATERTOWN WI 53094 Phone: 920-285-7570 This report has been created by Splinternet Marketing. Visit us on the Web at www.SplinternetMarketing.com or call 877-710-2007 for an appointment for your personalized plan to dominate in the search results on Google and Bing. Created by SplinternetMarketing.com 1 of 65 www.SplinternetMarketing.com
  • 2.
    Internet Competitive AnalysisReport 7/5/2011 Report overview This report helps you to optimize the web page "http://splinternetmarketing.com/default.aspx" for a high ranking on Google.com (without Places) for the search term "Internet Marketing Services". Your web page http://splinternetmarketing.com/default.aspx Title: SplinternetMarketing.com Search Engine Optimization and Internet Marketing Services Description: Ensure your success with www.SplinternetMarketing.com. Guaranteed return on investment Internet marketing solutions. Guaranteed successful search engine optimization (SEO) and Search Engine Marketing (SEM). Your competitors for the search term "Internet Marketing Services" on Google.com (without Places) 1 http://www.webpagefx.com/ Title: Internet Marketing Services | Internet Marketing Company Description: Internet marketing services offered for every industry and business size. Contact our Internet marketing company for a free service quote today! 2 http://www.karmasnack.com/ Title: &rarr; Karma Snack - Internet Marketing Services | Web Agency &larr; Description: A Web Marketing, SEO, PPC Management, and Viral Marketing Full Service Agency. We specialize in lead generation and increasing your bottom line. 3 http://www.verticalmeasures.com/services/website-marketing/ Title: Website Marketing Services | Internet Marketing Services | Vertical Measures Description: Vertical Measures offers a range of internet marketing services to provide everything you need for a more successful website and online business. Created by SplinternetMarketing.com 2 of 65 www.SplinternetMarketing.com
  • 3.
    Internet Competitive AnalysisReport 7/5/2011 Your competitors for the search term "Internet Marketing Services" on Google.com (without Places) 4 http://www.internetmarketingninjas.com/ Title: Full Service Internet Marketing Company & Internet Marketing Tools Description: Our Internet marketing offers the best link building and SEO services in the industry. We Build Pages will get you the results you're looking for. 5 http://www.majon.com/ Title: Internet Marketing and Web Site Advertising and Marketing Services including Website Promotion and Email Advertising. Description: Internet Marketing and Search Engine Marketing. GET RESULTS and Increase Website Traffic! Use Internet Marketing to build consistent and affordable targeted internet website traffic. 6 http://www.internetmarketingservices.com/ Title: Internet Marketing Services Description: Internet Marketing Services 7 http://www.tmaemarketing.com/ Title: Internet Marketing Services | E-Marketing | Online Advertising | Website Design Description: TMA E-Marketing, a Minneapolis based Online marketing advertising company, is one of the leading providers of Internet marketing services in the upper Midwest. 8 http://www.optimum7.com/ Title: Internet Marketing Services | Optimum7; an Internet Marketing Company Description: Internet Marketing Services are offered by Optimum7; an Internet Marketing Company. We focus on conversions, ROI and the bottom line of our clients. Search Engine Optimization (SEO), Pay Per Click Management and Reputation Management are one of the few areas Optimum7 specializes in. Contact us at 800-736-9618 begin_of_the_skype_highlighting 800-736-9618 end_of_the_skype_highlighting begin_of_the_skype_highlighting 800-736-9618 end_of_the_skype_highlighting for our offices in Miami, FL and New Jersey. Created by SplinternetMarketing.com 3 of 65 www.SplinternetMarketing.com
  • 4.
    Internet Competitive AnalysisReport 7/5/2011 Your competitors for the search term "Internet Marketing Services" on Google.com (without Places) 9 http://www.spiderboost.com/ Title: Internet Marketing Services: Search, Advertising, SEO, PPC, Ecommerce Description: Our agency offers more than 10 years of experience in internet marketing services including search engine marketing, SEO, pay per click management, website development and more. Our portfolio includes artists, local businesses, attorneys, plastic surgeons, & fortune 500 companies. 10 http://www.internet-marketingservice.com/ Title: Internet Marketing Service, Internet Marketing Services, Website Marketing Company Description: Internet Marketing Service an Internet Marketing Company with a proven track record in delivering internet marketing services to get your website found on page one of search results. Internet Marketing Services, Web Site Marketing and Optimization Services, One Way Linking Service Analyzed search terms 1. Internet Marketing Services 2. Internet 3. Marketing 4. Services Top 10 Ranking Requirements Score™ 93% The Top 10 Ranking Requirements Score™ of 93% means that the web page splinternetmarketing.com/default.aspx meets only 93% of the requirements for a top 10 ranking on Google.com (without Places) for the search term "Internet Marketing Services". Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken into account because search engines do not reveal the necessary data. Created by SplinternetMarketing.com 4 of 65 www.SplinternetMarketing.com
  • 5.
    Internet Competitive AnalysisReport 7/5/2011 Search engine ranking factors performance Ranking Factor Importance Factors Factors Ranking Factors Performance Passed Failed Essential (weighted most): 26 1 Very Important: 11 0 Important: 42 2 Moderately Important: 46 5 Slightly Important: 26 6 Total: 151 14 151 ranking factors passed 14 ranking factors failed Table of contents 1. Report overview 19. Keyword use in same domain link URLs 2. Keyword use in document title 20. Keyword use in outbound link URLs 3. Global link popularity of web site 21. Keyword use in meta description 4. Link texts of inbound links 22. Number of trailing slashes in URL 5. Keyword use in body text 23. HTML validation of web page to W3C standards 6. Age of web site 24. Readability level of web page 7. Keyword use in H1 headline texts 25. Keyword use in meta keywords 8. Keyword use in domain name 26. Keyword use in the first sentence of the body text 9. Keyword use in page URL 27. Keyword use in HTML comments 10. Links from social networks 28. Search engine compatibility 11. Server speed 29. Factors that could prevent your top ranking 12. Keyword use in H2-H6 headline texts 30. Table: Number of keywords 13. Keyword use in IMG ALT attributes 31. Table: Keyword density 14. Top level domain of web site 32. Table: Keyword position 15. Keyword use in bold body text 33. Table: Number of words 16. Number of visitors to the site 34. Table: Number of characters 17. Keyword use in same domain link texts 35. Table: Ranking factors digest 18. Keyword use in outbound link texts Created by SplinternetMarketing.com 5 of 65 www.SplinternetMarketing.com
  • 6.
    Internet Competitive AnalysisReport 7/5/2011 Created by SplinternetMarketing.com 6 of 65 www.SplinternetMarketing.com
  • 7.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in document title Essential The document title is the text within the <title>...</title> tags in the HTML code of your web page. This chapter tries to find out how to use the search term "Internet Marketing Services" in the document title and if it's important for Google.com (without Places). Example: <title>Your web page title</title> Their contents Rank Keyword use in document title 1 Internet Marketing Services | Internet Marketing Company 2 &rarr; Karma Snack - Internet Marketing Services | Web Agency &larr; 3 Website Marketing Services | Internet Marketing Services | Vertical Measures 4 Full Service Internet Marketing Company & Internet Marketing Tools 5 Internet Marketing and Web Site Advertising and Marketing Services including Website Promotion and Email Advertising. 6 Internet Marketing Services 7 Internet Marketing Services | E-Marketing | Online Advertising | Website Design 8 Internet Marketing Services | Optimum7; an Internet Marketing Company 9 Internet Marketing Services: Search, Advertising, SEO, PPC, Ecommerce 10 Internet Marketing Service, Internet Marketing Services, Website Marketing Company Your contents SplinternetMarketing .com Search Engine Optimization and Internet Marketing Services Advice for your document title Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 100% 38% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 1 to 2 2 OK OK Keyword density: 7% to 33% 25% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 1 to 3 2 OK OK Keyword density: 10% to 33% 25% OK OK Created by SplinternetMarketing.com 7 of 65 www.SplinternetMarketing.com
  • 8.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your document title Search term: "Internet Marketing Services" Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 33% 13% OK OK Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 3 to 6 5 OK OK Keyword density: 9% to 33% 21% OK OK Created by SplinternetMarketing.com 8 of 65 www.SplinternetMarketing.com
  • 9.
    Internet Competitive AnalysisReport 7/5/2011 Global link popularity of web site Essential The global link popularity measures how many web pages link to your site. The number of web pages linking to your site is not as important as the quality of the web pages that link to your site. All major search engines take the quality and the context of the links into account. Search engines assume that your web page must offer relevant content if many quality sites link to it. Number of inbound links according to these search engines (the more the better) Alexa AOL.com Peak Value To Your Site: 134 1 134 To Site 1: 638 0 638 To Site 2: 90 0 90 To Site 3: 679 0 679 To Site 4: 77 0 77 To Site 5: 1,535 282 1,535 To Site 6: 33 0 33 To Site 7: 94 0 94 To Site 8: 322 0 322 To Site 9: 29 12 29 To Site 10: 255 0 255 Range: 29 to 1,535 0 to 282 29 to 1,535 Advice for the global link popularity In average, less web pages link to your page than to the top ranked pages. The average link popularity of the top << ranked pages is 341, the link popularity of your web page is 134. You must increase the number of web pages from different domains that link to your web site. Keep in mind that all search engines also evaluate the link texts and the quality of the web pages that link to your web site. Created by SplinternetMarketing.com 9 of 65 www.SplinternetMarketing.com
  • 10.
    Internet Competitive AnalysisReport 7/5/2011 Link texts of inbound links Essential Inbound links are links from other web sites to your site. If many other sites link to your site, then search engines consider your site to be important. However, the number of links is not as important as is the relevance of the linking page and the link text used in linking to your site. This chapter lists a sample of the web pages that link to your site, along with the link text. Note that search engines do not reveal all inbound links to your site. Sample of the web pages that link to your site Linked Text Linked URL Web Page That Links To Your Site [empty] http://SplinternetMarketing.com/Default.aspx http://www.computeruser.com/directory/?tag=S ocial+Media Internet Marketing by http://SplinternetMarketing.com/Default.aspx http://www.gallunjewelry.com/shopexd.asp?id= SplinternetMarketing 306 .com Internet Marketing http://splinternetmarketing.com/ http://www.affluentmagazine.com/online_adverti SplinternetMarketing ser/affluent_collections_advertiser_profile/122 .com Internet Marketing http://splinternetmarketing.com/ http://www.affluentmagazine.com/online_adverti SplinternetMarketing ser/affluent_collections_advertiser_profile/123 .com SEO and Internet http://SplinternetMarketing.com/Default.aspx http://onlineapparelshop.com/shopcontent.asp? Marketing By type=privacy www.Spl internetMarketing .com Advice for the link texts of inbound links To get a high ranking on Google.com (without Places), make sure that the web pages that link to your site use the < search term "Internet Marketing Services" in their link texts. The more links to your web site contain "Internet Marketing Services" (or a part of it) in the link text, the more likely it is that your web site will get a high ranking on Google.com (without Places) for that search term. It is advisable to use different but related keywords for the link texts. If all links to your web site use exactly the same link text, then Google.com (without Places) might lower your rankings because of unnatural linking patterns. In addition, the quality and reputation of the web pages that link to your site is very important to the search engines. At least 10% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is OK good. At least 20% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is OK good. Created by SplinternetMarketing.com 10 of 65 www.SplinternetMarketing.com
  • 11.
    Internet Competitive AnalysisReport 7/5/2011 Advice for the link texts of inbound links At least 40% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is OK good. At least 60% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is OK good. At least 80% of the analyzed inbound link texts contain the search term "Internet Marketing Services". This is OK good. Created by SplinternetMarketing.com 11 of 65 www.SplinternetMarketing.com
  • 12.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in body text Essential The body text is the text on your web page that can be seen by people in their web browsers. It does not include HTML commands, comments, etc. The more visible text there is on a web page, the more a search engine can index. The calculations include spaces and punctuation marks. Your contents SplinternetMarketing Divides the Task and Multiplies Success. 877-710-2007 home about us services solutions partners contacts Spl internetMarketing .com: Internet Marketing Services We have been in the Internet marketing and web development business with outstanding results since 1995. Our professionals manage the best online marketing strategies for top customers in retail, manufacturing, publishing and service industries. We even provide search engine optimization consultation to other search engine optimization services companies in the US and overseas. NEW CONTEST! Win A Supercar! Vote! Enter! Services Internet Marketing Keyword Research Competitive Analysis Search Optimization Web Development Social Media Online marketing is the key to business success in today's technological era. If your online marketing isn't bringing you the results you need, Spl internet Marketing can bring you a positive return on your marketing investment. Guaranteed. Optimize everything. It is not enough to have your web pages optimized and it is not enough to have an account on social media sites. Each of your social media sites needs to be optimized and they should use your keyword phrases to link back to your website . This sounds straight forward, but when you consider that there are over 145 social media bookmarking sites and hundreds of social media sites with more springing up every day, it is a lot of hard work with a great reward. Brian Bateman Read more Projects Sales Project Management Business Networking Internet Marketing Spl internetMarketing .com strives to make small or medium sized businesses into large International businesses through skillful execution of well planned Internet marketing programs and above all, integrity and work ethic. We simply work harder. We work harder at building relationships with our customers, making profitable solutions for our customers and documenting improvements with third party metrics so you'll have no doubt who is working for you. It's just not enough to throw a few keywords onto your website, or maintain a presence on a few social networking sites. Your online presence needs to be carefully crafted and maintained if it's going to bring you the business you want; it also needs to be constantly and competently analyzed so that it can be adjusted to keep you on top of the online heap. Dan Devlin Read more Solutions Emerging Trends Predictive Analysis Market Research Project Operations Business Development Communications Splinternet Marketing can put analytics in place that will let you measure your return on investment, do research on keywords , social media networks , and link partners and put together a plan that will guarantee your success, and execute that plan to put you on top. Volunteering and community service work are the heart around which the rest of the company revolves. It is my deep belief that “when we help one of us, we help all of us.†Giving time and energy to others is one way to do this. I currently serve on the Advisory Board for the UWM-School of Continuing Education, Career Transitions Center, and the Advisory Board for Milwaukee Job Camp as well as the Sponsorship Committee. Jeannie Holland Read more Internet Marketing Search Optimization Using every splinter of Internet marketing - Keyword Research, Competitive Analysis, Social Media Marketing , Social Media Optimization, On-site search engine optimization, Pay Per Click, Pay Per Conversion, Affiliate Management, organic link building, Articles, social media bookmarks, blogs, RSS Feeds. You can have guaranteed positive ROI by using analytics to measure your current costs per website visit, cost per sale and support expenses. Analytics are then used to measure progress toward meeting, then exceeding your goals to show your positive ROI. Put analytics in place, add measurable goals in order to measure success with conversions, sales and positive return on investment (ROI). Do research on keyword phrases, link partners, social media networks, groups, industry news sites and competitors. Then formulate a plan that guarantees success and positive ROI. Thoroughly execute a well planned comprehensive strategy that utilizes every splinter of Internet marketing services. Search Engine Optimization (SEO) , Search Engine Marketing (SEM) , Social Media Optimization (SMO) , Social Created by SplinternetMarketing.com 12 of 65 www.SplinternetMarketing.com
  • 13.
    Internet Competitive AnalysisReport 7/5/2011 Your contents Media Marketing (SMM) , News and Press Release Articles, Affiliate Programs, and Devise Unique Strategies for Challenging Situations. More Internet Marketing Data and Info on E level 3 Internet Marketing , Internet Marketing Company, Internet Marketing Agency, Advertising, Social Media, SEO, Search Engine Optimization, Online Reputation Management, PPC, Ecommerce. 877-710-2007 | 500 N. Michigan Avenue #300, Chicago, IL 60611 | 9235 W. Capitol Dr. #333, Milwaukee, WI 53222 | 1204 S. 3rd St., Watertown, WI 53094 Advice for your body text Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 1 to 7 2 OK OK Keyword density: 0% to 6% 1% OK OK Number of words: 308 to 2,340 813 OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 5 to 29 20 OK OK Keyword density: 1% to 3% 3% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 10 to 54 27 OK OK Keyword density: 1% to 6% 3% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 6 to 29 6 OK OK Keyword density: 1% to 3% 1% OK OK Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 27 to 86 53 OK OK Keyword density: 1% to 4% 2% OK OK Created by SplinternetMarketing.com 13 of 65 www.SplinternetMarketing.com
  • 14.
    Internet Competitive AnalysisReport 7/5/2011 Age of web site Very Important Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be faked. The data is provided by Alexa.com (or Archive.org if Alexa.com does not have data about a site). Dates of the domain registration or of the first contents URL Registration Date Your Site http://splinternetmarketing.com/default.aspx n/a 1 http://www.webpagefx.com/ Thursday, December 05, 2002 (newest domain) 2 http://www.karmasnack.com/ n/a 3 http://www.verticalmeasures.com/services/website-mar n/a keting/ 4 http://www.internetmarketingninjas.com/ n/a 5 http://www.majon.com/ Sunday, May 14, 1995 (oldest domain) 6 http://www.internetmarketingservices.com/ Sunday, January 20, 2002 7 http://www.tmaemarketing.com/ Friday, September 07, 2001 8 http://www.optimum7.com/ n/a 9 http://www.spiderboost.com/ n/a 10 http://www.internet-marketingservice.com/ n/a Range Sunday, May 14, 1995 to Thursday, December 05, 2002 Advice for the web site age The web site age could not be determined. In general, the older your web site, the better it is for your rankings on < Google.com (without Places). If you have a young web site, you must compensate by improving the other search engine ranking factors. Created by SplinternetMarketing.com 14 of 65 www.SplinternetMarketing.com
  • 15.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in H1 headline texts Very Important H1 headline texts are the texts that are written between the <h1>...</h1> tags in the HTML code of a web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.com (without Places), too. Example: <h1>your very big headline text</h1> Your contents No. H1 Heading Text 1. SplinternetMarketing .com: 2. Search Optimization Advice for your H1 headline texts Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Internet Marketing Services" at < least once but this is optional. Keyword density: 0% to 100% 0% You could increase the keyword density for the search term < "Internet Marketing Services" but this is optional. Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 33% 33% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 50% 33% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Services" at least once but this < is optional. Keyword density: 0% to 50% 0% You could increase the keyword density for the search term < "Services" but this is optional. Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 33% 22% OK OK Created by SplinternetMarketing.com 15 of 65 www.SplinternetMarketing.com
  • 16.
    Internet Competitive AnalysisReport 7/5/2011 Created by SplinternetMarketing.com 16 of 65 www.SplinternetMarketing.com
  • 17.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in domain name Important The domain name is the main part of the web page address. This chapter tries to find out if Google.com (without Places) gives extra relevance to search terms within the domain name. Example: "your-keyword" is the domain name of http://www.your-keyword.com Their contents Rank Words In Domain Name URL 1 webpagefx http://www.webpagefx.com/ 2 karmasnack http://www.karmasnack.com/ 3 verticalmeasures http://www.verticalmeasures.com/services/website-mark eting/ 4 internetmarketing ninjas http://www.internetmarketingninjas.com/ 5 majon http://www.majon.com/ 6 internetmarketingservices http://www.internetmarketingservices.com/ 7 tmaemarketing http://www.tmaemarketing.com/ 8 optimum7 http://www.optimum7.com/ 9 spiderboost http://www.spiderboost.com/ 10 internet marketing service http://www.internet-marketingservice.com/ Your contents splinternetmarketing (Domain name: "splinternetmarketing .com") Advice for the domain name The domain name splinternetmarketing.com contains only a part of the search term "Internet Marketing Services". < This is acceptable. Created by SplinternetMarketing.com 17 of 65 www.SplinternetMarketing.com
  • 18.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in page URL Important The page URL is the part after the domain name in the web page address. This chapter tries to find out if Google.com (without Places) gives extra relevance to search terms within the page URL. Separate your search terms in the page URL with slashes, dashes or underscores. Example: "keyword/another-keyword.htm" is the page URL of http://www.domain.com/keyword/another-keyword.htm Their contents Rank Words In Page URL URL 1 [no words] http://www.webpagefx.com/ 2 [no words] http://www.karmasnack.com/ 3 services website marketing http://www.verticalmeasures.com/services/website-mark eting/ 4 [no words] http://www.internetmarketingninjas.com/ 5 [no words] http://www.majon.com/ 6 [no words] http://www.internetmarketingservices.com/ 7 [no words] http://www.tmaemarketing.com/ 8 [no words] http://www.optimum7.com/ 9 [no words] http://www.spiderboost.com/ 10 [no words] http://www.internet-marketingservice.com/ Your contents default (Page URL: "/default.aspx") Advice for your page URL Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Marketing" at least once but < this is optional. Created by SplinternetMarketing.com 18 of 65 www.SplinternetMarketing.com
  • 19.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your page URL Search term: "Internet Marketing Services" Keyword density: 0% to 33% 0% You could increase the keyword density for the search term < "Marketing" but this is optional. Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Services" at least once but this < is optional. Keyword density: 0% to 33% 0% You could increase the keyword density for the search term < "Services" but this is optional. Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 2 0 You could use one of the keywords "Internet", "Marketing" or < "Services" at least once but this is optional. Keyword density: 0% to 22% 0% You could increase the keyword density for the keywords < "Internet", "Marketing" or "Services" but this is optional. Created by SplinternetMarketing.com 19 of 65 www.SplinternetMarketing.com
  • 20.
    Internet Competitive AnalysisReport 7/5/2011 Links from social networks Important On social network sites, people decide which web sites are popular. This means that the popularity on social network sites cannot be easily influenced. For this reason, search engines might trust web sites more if they are popular on social networks. ("n/a" means "data not available".) Links from social networks (the more the better) Delicious.com Facebook Mentions Twitter Tweets Total To Your Site: 0 7 582 589 To Site 1: 13 58 3 74 To Site 2: 7 39 2 48 To Site 3: 33 21 58 112 To Site 4: 0 3 0 3 To Site 5: 15 32 0 47 To Site 6: 2 4 1 7 To Site 7: 15 16 25 56 To Site 8: 0 1 8 9 To Site 9: 0 20 1 21 To Site 10: 0 0 0 0 Range: 0 to 33 0 to 58 0 to 582 0 to 112 Advice for the links from social networks You have more web pages linking to your web page than the top ranking web pages. This is very good. OK Created by SplinternetMarketing.com 20 of 65 www.SplinternetMarketing.com
  • 21.
    Internet Competitive AnalysisReport 7/5/2011 Server speed Important Popular web sites often have faster server response times compared to smaller unimportant sites. In addition, most search engines index more pages from fast web sites. This chapter shows you how long it takes on average for web pages on the top ranked sites to load. The data is based on the average server speed of the last 30 days and is provided by Alexa.com ("n/a" means that Alexa.com does not have data about your server speed). Server speed results Average Page Load Time (measured in seconds, the lower the better) Your 1 2 3 4 5 6 7 8 9 10 Range Site n/a 1.50s 0.30s 2.43s 0.78s 1.65s n/a n/a 1.66s 1.22s n/a 0.30s to 2.43s Server Speed Relative To Other Servers On The Internet (the faster the better) Your 1 2 3 4 5 6 7 8 9 10 Range Site n/a average: very fast: slow: very fast: average: n/a n/a average: fast: n/a slow: top 50% top 2% bottom top 20% bottom bottom top 35% bottom 25% 45% 40% 25% to very fast: top 2% Advice for the server speed The speed of your web site could not be determined. In general, the faster your web site, the better it could be for < your rankings on Google.com (without Places). If you have a slow web site, you should contact or even switch your web hosting provider. Created by SplinternetMarketing.com 21 of 65 www.SplinternetMarketing.com
  • 22.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in H2-H6 headline texts Important H2, H3, H4, H5 and H6 headline texts are the texts that are written between the <h2>...</h2>, <h3>...</h3>, etc. tags in the HTML code of your web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.com (without Places), too. Example: <h3>your big headline text</h3> Your contents No. Heading Texts 1. [H2] Internet Marketing Services 2. [H3] Using every splinter of Internet marketing - Keyword Research, Competitive Analysis, Social Media Marketing , Social Media Optimization, On-site search engine optimization, Pay Per Click, Pay Per Conversion, Affiliate Management, organic link building, Articles, social media bookmarks, blogs, RSS Feeds. 3. [H5] SEO, LLC dba www.SplinternetMarketing .com - Chicago and Milwaukee. 4. [H5] 877-710-2007 | 500 N. Michigan Avenue #300, Chicago, IL 60611 | 9235 W. Capitol Dr. #333, Milwaukee, WI 53222 | 1204 S. 3rd St., Watertown, WI 53094 Advice for your H2-H6 headline texts Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 27% 4% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 3 3 OK OK Keyword density: 0% to 50% 4% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 3 4 Use the search term "Marketing" at most 3 times. << Keyword density: 0% to 50% 5% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 4 1 OK OK Keyword density: 0% to 9% 1% OK OK Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 10 8 OK OK Created by SplinternetMarketing.com 22 of 65 www.SplinternetMarketing.com
  • 23.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your H2-H6 headline texts Search term: "Internet Marketing Services" Keyword density: 0% to 33% 3% OK OK Created by SplinternetMarketing.com 23 of 65 www.SplinternetMarketing.com
  • 24.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in IMG ALT attributes Important The <img alt> attribute defines an alternative text for an image when the user uses a text browser or when the user has turned off the display of images in the web browser application. Microsoft's Internet Explorer displays the alternative text if the user puts the cursor over the graphic. This chapter tries to find out if it makes sense to include the search term in the <img alt> attributes to improve your rankings. Example: <img src="logo.gif" width="200" height="75" alt="picture description with keyword"> Your contents No. Image Alt Attribute Text Image File Name 1. SplinternetMarketing .com Site Search images/button.gif 2. Connect on LinkedIn images/icon1.gif 3. Follow us on Twitter images/icon2.gif 4. Internet Marketing Solutions images/icon3.gif 5. Visit Sites We've Stumbled Upon images/icon4.gif 6. Research, Planning, Tracking, Training, Social images/img.jpg Networking, Public Relations, Marketing Strategies, Brand Management, Promotion, SEO 7. Guaranteed ROI Program http://SplinternetMarketing.com/images/banner.jpg 8. Comprehensive Marketing Services images/logo.gif 9. [empty] images/1page_img1.jpg 10. [empty] images/3page_img2.jpg 11. [empty] images/1page_img3.jpg 12. [empty] images/verification_seal.gif 13. Top Merchant on Merchant Circle Watertown, WI. images/top%20merchant.jpg Locations in Milwaukee, Watertown and Chicago. 14. [empty] images/img1.gif 15. [empty] images/title.gif Advice for your IMG ALT attributes Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 5 0 You could use the search term "Internet Marketing Services" at < least once but this is optional. Keyword density: 0% to 23% 0% You could increase the keyword density for the search term < "Internet Marketing Services" but this is optional. Search term: "Internet" Competitors Your Site Advice Created by SplinternetMarketing.com 24 of 65 www.SplinternetMarketing.com
  • 25.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your IMG ALT attributes Search term: "Internet Marketing Services" Number of keywords: 0 to 30 2 OK OK Keyword density: 0% to 21% 4% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 36 4 OK OK Keyword density: 0% to 26% 8% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 6 1 OK OK Keyword density: 0% to 9% 2% OK OK Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 72 7 OK OK Keyword density: 0% to 17% 5% OK OK Created by SplinternetMarketing.com 25 of 65 www.SplinternetMarketing.com
  • 26.
    Internet Competitive AnalysisReport 7/5/2011 Top level domain of web site Important Web sites with certain top level domains (TLD) are statistically more likely to contain higher quality, trustworthy contents. For this reason, search engines might prefer web sites with restricted TLD (.edu, .gov., .mil) over younger TLD (e.g., .biz, .info, .jobs). In addition, country code TLD (e.g., .ca, .de, .fr) are often preferred in the country's local search results. Top level domain results Your 1 2 3 4 5 6 7 8 9 10 Site .com .com .com .com .com .com .com .com .com .com .com Advice for the top level domain of your web site Your web site URL splinternetmarketing.com/default.aspx contains the often used top level domain .com. This is OK neither good nor bad for your rankings on Google.com (without Places). Created by SplinternetMarketing.com 26 of 65 www.SplinternetMarketing.com
  • 27.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in bold body text Important The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a darker and heavier face than the regular type face. It appears between <b>...</b> or <strong>...</strong> tags in the HTML source of your web page. CSS is not recognized. The statistics include spaces and punctuation marks. Their contents Rank Keyword use in bold body text 1 Internet marketing services I'm just amazed at how well it's put together. Finally we have a professional looking website. WEBFX 2 Marketing Services Miami SEO Lead Generation Internet Marketing Services Exclusive Leads Best Internet Marketing Companies Google search engine marketing agency Viral Marketing Marketing Services Marketing Process Online Branding Umbrella Social Media 3 888.476.1881 Link Building SEO Article Marketing : Social Media Video Website Analytics : Local Search Press Releases : Paul 4 Search Engine Optimization (SEO) Internet Marketing Services Custom Internet Marketing Services Include: C. McCarren Ed W. Dan Neil K. Gabe H. Nick D. Brian Y. Ethan M. Alex G. Daniel C. Michael G. Kevin P. Harry G. Sean V. Peter C. Mike R. View what industry experts and other clients have said about We Build Pages (tons more testimonials)! 5 Trusted & Experienced Internet Marketing Professionals Since 1995... Ron Sukenick V.P. Factory Direct Tablepad Co. Brooke Branning Sales Manager Bug Off Instant Screen Douglas Lichterman (for Gabrielle Lichterman) Hormonology.info Internet Marketing & Website Promotion Advertising . Search Engine Marketing Email Marketing Press Release Distribution Welcome to Majon International! internet marketing internet marketing online advertising Tour Ser [and 392 additional characters] 6 [not used] 7 internet marketing strategy 1-866-840-3062 internet marketing services Internet marketing & online advertising company Internet marketing services Internet marketing strategies 1-866-840-3062 Internet Marketing Services 8 Internet Marketing Company Internet Marketing Services Search Engine Marketing Search Engine Optimization Pay per Click E-commerce design 9 internet marketing services directional internet marketing promotional advertising brand awareness campaigns. 10 “Search Engine Optimization and Internet Marketing for natural search is an investment in infrastructure for your company and should be treated like an asset that has value to your company.” Internet Your contents SplinternetMarketing Divides the Task and Multiplies Success. NEW CONTEST! Win A Supercar! Vote! Enter! Services Projects Sales Project Management Business Networking Internet Marketing Solutions Emerging Trends Predictive Analysis Market Research Project Operations Business Development Communications Internet Marketing Search Optimization Spl internetMarketing .com © 2010 E-mail: Spl internetMarketing .com If you'd like to talk to someone about your business and our services, please Created by SplinternetMarketing.com 27 of 65 www.SplinternetMarketing.com
  • 28.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your bold body text Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 3 0 You could use the search term "Internet Marketing Services" at < least once but this is optional. Keyword density: 0% to 31% 0% You could increase the keyword density for the search term < "Internet Marketing Services" but this is optional. Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 6 5 OK OK Keyword density: 0% to 21% 9% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 12 5 OK OK Keyword density: 0% to 23% 9% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 10% 3% OK OK Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 19 12 OK OK Keyword density: 0% to 17% 7% OK OK Created by SplinternetMarketing.com 28 of 65 www.SplinternetMarketing.com
  • 29.
    Internet Competitive AnalysisReport 7/5/2011 Number of visitors to the site Important Search engines might look at web site usage data, such as the number of visitors to your site, to determine if your site is reputable and contains popular contents. The Alexa.com traffic rank is based on three months of aggregated traffic data from millions of Alexa Toolbar users and is a combined measure of page views and number of site visitors. Alexa.com Traffic Rank results (the lower the better) URL Alexa Traffic Rank Your Site http://splinternetmarketing.com/default.aspx Rank #2,346,370 1 http://www.webpagefx.com/ Rank #35,697 2 http://www.karmasnack.com/ Rank #98,343 3 http://www.verticalmeasures.com/services/website-mar Rank #24,411 keting/ 4 http://www.internetmarketingninjas.com/ Rank #139,113 5 http://www.majon.com/ Rank #16,740 (most visitors of the competitors) 6 http://www.internetmarketingservices.com/ Rank #1,025,072 7 http://www.tmaemarketing.com/ Rank #345,010 8 http://www.optimum7.com/ Rank #36,395 9 http://www.spiderboost.com/ Rank #838,206 10 http://www.internet-marketingservice.com/ Rank #1,289,107 (least visitors of the competitors) Range 16,740 to 1,289,107 (average rank: #384,809) Advice for the number of visitors to your site Your web site splinternetmarketing.com/default.aspx does not appear to attract many visitors because your traffic << rank is above #100,000 and you have less visitors than the average of your competitors. This could be disadvantageous to your rankings on Google.com (without Places). Created by SplinternetMarketing.com 29 of 65 www.SplinternetMarketing.com
  • 30.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in same domain link texts Moderately Important Link texts are words and sentences that are used as links. Same domain link texts are the link texts of the links that point to a web page on the same domain. This chapter examines if Google.com (without Places) takes search terms in same domain link texts into account. Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link text "Contact information". Your contents No. Same Domain Link Text Link URL 1. [empty] /Internet Marketing Internet Marketing Services.xml 2. [empty] /partners.html 3. [empty] /InternetMarketingGuaranteedROI.html 4. home /default.aspx 5. about us /about-marketing.html 6. services /splinternetmarketing-services.html 7. solutions /splinternetmarketing-solutions.html 8. partners /partners.html 9. contacts /contact-marketing.html 10. web development /WebDevelopment.html 11. online marketing /splinternetmarketing-solutions.html 12. search engine optimization /Search-Engine-Optimization-Services.html 13. search engine optimization /SearchEngineOptimization.html 14. NEW CONTEST! Win A Supercar! /win-a-supercar.html 15. Vote! /votes-for-supercar-winners.html 16. Enter! /how-to-win-a-supercar.html 17. [empty] /default.aspx 18. Internet Marketing /InternetMarketing.html 19. Keyword Research /KeywordResearch.html 20. Competitive Analysis /CompetitiveAnalysis.html 21. Search Optimization /SearchEngineOptimization.html 22. Web Development /WebDevelopment.html 23. Social Media /SocialMedia.html 24. Optimize /Search-Engine-Optimization-Services.html 25. social media /SocialMedia.html 26. keyword phrases /KeywordResearch.html 27. link back to your website /OrganicLinkBuilding.html Created by SplinternetMarketing.com 30 of 65 www.SplinternetMarketing.com
  • 31.
    Internet Competitive AnalysisReport 7/5/2011 Your contents No. Same Domain Link Text Link URL 28. social media bookmarking /SocialMedia.html 29. social media sites /SocialMedia.html 30. Read more /brianbateman.html 31. Sales /Sales.html 32. Project Management /ProjectManagement.html 33. Business Networking /BusinessNetworking.html 34. Internet Marketing /default.aspx 35. skillful execution of well planned Internet marketing /danieldevlin.html 36. third party metrics /WebsiteAnalytics.html 37. keywords /KeywordResearch.html 38. social networking /SocialMedia.html 39. competently analyzed /CompetitiveAnalysis.html 40. Read more /ProjectManagement.html 41. Emerging Trends /EmergingTrends.html 42. Predictive Analysis /PredictiveAnalysis.html 43. Market Research /MarketResearch.html 44. Project Operations /ProjectOperations.html 45. Business Development /BusinessDevelopment.html 46. Communications /Communications.html 47. analytics /WebsiteAnalytics.html 48. research on keywords /KeywordResearch.html 49. social media networks /SocialMedia.html 50. link partners /OrganicLinkBuilding.html 51. Advisory Board for the UWM-School /Jeannieholland.html 52. Milwaukee Job Camp /hiring-asp-ecommerce-developer-milwaukee-chicago.htm l 53. Read more /Jeannieholland.html 54. Search Engine Optimization (SEO) /SearchEngineOptimization.html 55. Search Engine Marketing (SEM) /SearchEngineMarketing-SEM.html 56. Social Media Optimization (SMO) /SocialMedia.html 57. Social Media Marketing (SMM) /SocialMedia.html 58. Competitive Analysis /CompetitiveAnalysis.html 59. Keyword Research /KeywordResearch.html 60. SEO /Search-Engine-Optimization-Services.html 61. SMM /SocialMedia.html 62. Web Development /WebDevelopment.html Created by SplinternetMarketing.com 31 of 65 www.SplinternetMarketing.com
  • 32.
    Internet Competitive AnalysisReport 7/5/2011 Your contents No. Same Domain Link Text Link URL 63. Project Management /ProjectManagement.html 64. Business Networking /BusinessNetworking.html 65. Emerging Trends /EmergingTrends.html 66. Predictive Analysis /PredictiveAnalysis.html 67. Market Research /MarketResearch.html 68. Project Operations /ProjectOperations.html 69. Business Development /BusinessDevelopment.html 70. Communications /Communications.html 71. Social Media /SocialMedia.html 72. Site Map /SiteMap.html 73. Privacy Policy /privacypolicy.html Advice for your same domain link texts Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 2 0 You could use the search term "Internet Marketing Services" at < least once but this is optional. Keyword density: 0% to 15% 0% You could increase the keyword density for the search term < "Internet Marketing Services" but this is optional. Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 7 3 OK OK Keyword density: 0% to 6% 2% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 1 to 23 6 OK OK Keyword density: 3% to 13% 4% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 9 1 OK OK Keyword density: 0% to 5% 1% OK OK Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 3 to 34 10 OK OK Keyword density: 2% to 7% 2% OK OK Created by SplinternetMarketing.com 32 of 65 www.SplinternetMarketing.com
  • 33.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in outbound link texts Moderately Important Link texts are words and sentences that are used as links. Outbound link texts are the texts within the <a>...</a> tags when the <a> tag links to a web page on a different domain. This chapter examines if Google.com (without Places) gives relevance to search terms in outbound link texts. Example: The HTML tag <a href="http://www.not-your-site.com/about.htm">About the company</a> contains the outbound link text "About the company". Your contents No. Outbound Link Text Link URL 1. [empty] http://www.linkedin.com/in/splinternetmarketing 2. [empty] http://twitter.com/splinternetmark 3. [empty] http://www.stumbleupon.com/stumbler/Elevel3/ 4. More Internet Marketing Data and Info on E level 3 http://usalocalsearch.com/searchcenter/Pages/results.a spx?k=internet+marketing+search+engine+optimization 5. [empty] https://www.paypal.com/us/verified/pal=Webmaster@US ALocalSearch.com 6. SEO Support and Data http://usalocalsearch.com/Pages/Internet%20Traffic%20 Data.aspx Advice for your outbound link texts Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 33% 7% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 3 1 OK OK Keyword density: 0% to 33% 7% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Keywords "Internet", "Marketing" or "Services" Created by SplinternetMarketing.com 33 of 65 www.SplinternetMarketing.com
  • 34.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your outbound link texts Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 4 2 OK OK Keyword density: 0% to 22% 5% OK OK Created by SplinternetMarketing.com 34 of 65 www.SplinternetMarketing.com
  • 35.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in same domain link URLs Moderately Important Links connect one web page to another. Same domain links are the links in <a href> attributes that point to other pages on the same domain. This chapter examines if search terms in same domain link URLs are relevant to Google.com (without Places). Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link URL "contact.htm". Your contents No. Same Domain Link URL Link Text 1. Internet Marketing Internet Marketing Services [/ [empty] Internet Marketing Internet Marketing Services.xml] 2. partners [/partners.html] [empty] 3. InternetMarketing GuaranteedROI [/InternetMarketing [empty] GuaranteedROI.html] 4. default [/default.aspx] home 5. about marketing [/about-marketing .html] about us 6. splinternetmarketing services [/splinternetmarketing - services services.html] 7. splinternetmarketing solutions [/spl internetmarketing solutions -solutions.html] 8. partners [/partners.html] partners 9. contact marketing [/contact- marketing .html] contacts 10. WebDevelopment [/WebDevelopment.html] web development 11. splinternetmarketing solutions [/spl internetmarketing online marketing -solutions.html] 12. Search Engine Optimization Services search engine optimization [/Search-Engine-Optimization-Services.html] 13. SearchEngineOptimization search engine optimization [/SearchEngineOptimization.html] 14. win a supercar [/win-a-supercar.html] NEW CONTEST! Win A Supercar! 15. votes for supercar winners Vote! [/votes-for-supercar-winners.html] 16. how to win a supercar [/how-to-win-a-supercar.html] Enter! 17. default [/default.aspx] [empty] 18. InternetMarketing [/InternetMarketing .html] Internet Marketing 19. KeywordResearch [/KeywordResearch.html] Keyword Research 20. CompetitiveAnalysis [/CompetitiveAnalysis.html] Competitive Analysis 21. SearchEngineOptimization Search Optimization Created by SplinternetMarketing.com 35 of 65 www.SplinternetMarketing.com
  • 36.
    Internet Competitive AnalysisReport 7/5/2011 Your contents No. Same Domain Link URL Link Text [/SearchEngineOptimization.html] 22. WebDevelopment [/WebDevelopment.html] Web Development 23. SocialMedia [/SocialMedia.html] Social Media 24. Search Engine Optimization Services Optimize [/Search-Engine-Optimization-Services.html] 25. SocialMedia [/SocialMedia.html] social media 26. KeywordResearch [/KeywordResearch.html] keyword phrases 27. OrganicLinkBuilding [/OrganicLinkBuilding.html] link back to your website 28. SocialMedia [/SocialMedia.html] social media bookmarking 29. SocialMedia [/SocialMedia.html] social media sites 30. brianbateman [/brianbateman.html] Read more 31. Sales [/Sales.html] Sales 32. ProjectManagement [/ProjectManagement.html] Project Management 33. BusinessNetworking [/BusinessNetworking.html] Business Networking 34. default [/default.aspx] Internet Marketing 35. danieldevlin [/danieldevlin.html] skillful execution of well planned Internet marketing 36. WebsiteAnalytics [/WebsiteAnalytics.html] third party metrics 37. KeywordResearch [/KeywordResearch.html] keywords 38. SocialMedia [/SocialMedia.html] social networking 39. CompetitiveAnalysis [/CompetitiveAnalysis.html] competently analyzed 40. ProjectManagement [/ProjectManagement.html] Read more 41. EmergingTrends [/EmergingTrends.html] Emerging Trends 42. PredictiveAnalysis [/PredictiveAnalysis.html] Predictive Analysis 43. MarketResearch [/MarketResearch.html] Market Research 44. ProjectOperations [/ProjectOperations.html] Project Operations 45. BusinessDevelopment [/BusinessDevelopment.html] Business Development 46. Communications [/Communications.html] Communications 47. WebsiteAnalytics [/WebsiteAnalytics.html] analytics 48. KeywordResearch [/KeywordResearch.html] research on keywords 49. SocialMedia [/SocialMedia.html] social media networks 50. OrganicLinkBuilding [/OrganicLinkBuilding.html] link partners 51. Jeannieholland [/Jeannieholland.html] Advisory Board for the UWM-School 52. hiring asp ecommerce developer milwaukee chicago Milwaukee Job Camp [/hiring-asp-ecommerce-developer-milwaukee-chicago.ht ml] 53. Jeannieholland [/Jeannieholland.html] Read more Created by SplinternetMarketing.com 36 of 65 www.SplinternetMarketing.com
  • 37.
    Internet Competitive AnalysisReport 7/5/2011 Your contents No. Same Domain Link URL Link Text 54. SearchEngineOptimization Search Engine Optimization (SEO) [/SearchEngineOptimization.html] 55. SearchEngineMarketing SEM [/SearchEngine Search Engine Marketing (SEM) Marketing -SEM.html] 56. SocialMedia [/SocialMedia.html] Social Media Optimization (SMO) 57. SocialMedia [/SocialMedia.html] Social Media Marketing (SMM) 58. CompetitiveAnalysis [/CompetitiveAnalysis.html] Competitive Analysis 59. KeywordResearch [/KeywordResearch.html] Keyword Research 60. Search Engine Optimization Services SEO [/Search-Engine-Optimization-Services.html] 61. SocialMedia [/SocialMedia.html] SMM 62. WebDevelopment [/WebDevelopment.html] Web Development 63. ProjectManagement [/ProjectManagement.html] Project Management 64. BusinessNetworking [/BusinessNetworking.html] Business Networking 65. EmergingTrends [/EmergingTrends.html] Emerging Trends 66. PredictiveAnalysis [/PredictiveAnalysis.html] Predictive Analysis 67. MarketResearch [/MarketResearch.html] Market Research 68. ProjectOperations [/ProjectOperations.html] Project Operations 69. BusinessDevelopment [/BusinessDevelopment.html] Business Development 70. Communications [/Communications.html] Communications 71. SocialMedia [/SocialMedia.html] Social Media 72. SiteMap [/SiteMap.html] Site Map 73. privacypolicy [/privacypolicy.html] Privacy Policy Advice for your same domain link URLs Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 3 1 OK OK Keyword density: 0% to 3% 3% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 22 7 OK OK Keyword density: 0% to 7% 7% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 35 10 OK OK Created by SplinternetMarketing.com 37 of 65 www.SplinternetMarketing.com
  • 38.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your same domain link URLs Search term: "Internet Marketing Services" Keyword density: 0% to 10% 9% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 23 5 OK OK Keyword density: 0% to 15% 5% OK OK Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 71 22 OK OK Keyword density: 0% to 8% 7% OK OK Created by SplinternetMarketing.com 38 of 65 www.SplinternetMarketing.com
  • 39.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in outbound link URLs Moderately Important Links connect one web page to another. Outbound links are the links on a web page that point to web pages on other web sites, i.e. links to other domains. This chapter examines if Google.com (without Places) gives relevance to search terms in outbound links Example: The HTML tag <a href="http://www.not-your-site.com/info.htm">Click here</a> contains the outbound link URL "www.not-your-site.com/info.htm". Your contents No. Outbound Link URL Link Text 1. www linkedin in splinternetmarketing [empty] [http://www.linkedin.com/in/spl internetmarketing ] 2. twitter splinternet mark [http://twitter.com/spl internet [empty] mark] 3. www stumbleupon stumbler Elevel3 [empty] [http://www.stumbleupon.com/stumbler/Elevel3/] 4. usalocalsearch searchcenter Pages results k internet More Internet Marketing Data and Info on E level 3 marketing search engine optimization [http://usalocalsearch.com/searchcenter/Pages/results.a spx?k= internet +marketing +search+engine+optimization] 5. www paypal us verified pal [empty] Webmaster@USALocalSearch [https://www.paypal.com/us/verified/pal=Webmaster@US ALocalSearch.com] 6. usalocalsearch Pages Internet 20Traffic 20Data SEO Support and Data [http://usalocalsearch.com/Pages/ Internet %20Traffic%20Data.aspx] Advice for your outbound link URLs Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Internet Marketing Services" at < least once but this is optional. Keyword density: 0% to 4% 0% You could increase the keyword density for the search term < "Internet Marketing Services" but this is optional. Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 1 4 Use the search term "Internet" at most once. << Keyword density: 0% to 50% 13% OK OK Search term: "Marketing" Created by SplinternetMarketing.com 39 of 65 www.SplinternetMarketing.com
  • 40.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your outbound link URLs Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 11 2 OK OK Keyword density: 0% to 50% 7% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Services" at least once but this < is optional. Keyword density: 0% to 1% 0% You could increase the keyword density for the search term < "Services" but this is optional. Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 13 6 OK OK Keyword density: 0% to 33% 7% OK OK Created by SplinternetMarketing.com 40 of 65 www.SplinternetMarketing.com
  • 41.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in meta description Moderately Important The Meta Description tag allows you to describe your web page. This chapter tries to find out if Google.com (without Places) takes the Meta Description tag into account. Some search engines display the text to the user in the search results. Example: <meta name="description" content="This sentence describes the contents of your web site."> Even if the Meta Description tag might not be important for ranking purposes, you should use the Meta Description tag to make sure that your web site is displayed with an attractive description in the search results. Their contents Rank Keyword use in meta description 1 Internet marketing services offered for every industry and business size. Contact our Internet marketing company for a free service quote today! 2 A Web Marketing , SEO, PPC Management, and Viral Marketing Full Service Agency. We specialize in lead generation and increasing your bottom line. 3 Vertical Measures offers a range of internet marketing services to provide everything you need for a more successful website and online business. 4 Our Internet marketing offers the best link building and SEO services in the industry. We Build Pages will get you the results you're looking for. 5 Internet Marketing and Search Engine Marketing . GET RESULTS and Increase Website Traffic! Use Internet Marketing to build consistent and affordable targeted internet website traffic. 6 Internet Marketing Services 7 TMA E-Marketing , a Minneapolis based Online marketing advertising company, is one of the leading providers of Internet marketing services in the upper Midwest. 8 Internet Marketing Services are offered by Optimum7; an Internet Marketing Company. We focus on conversions, ROI and the bottom line of our clients. Search Engine Optimization (SEO), Pay Per Click Management and Reputation Management are one of the few areas Optimum7 specializes in. Contact us at 800-736-9618 begin_of_the_skype_highlighting 800-736-9618 end_of_the_skype_highlighting begin_of_the_skype_highlighting 8 [and 91 additional characters] 9 Our agency offers more than 10 years of experience in internet marketing services including search engine marketing , SEO, pay per click management, website development and more. Our portfolio includes artists, local businesses, attorneys, plastic surgeons, & fortune 500 companies. 10 Internet Marketing Service an Internet Marketing Company with a proven track record in deliveringinternet marketing services to get your website found on page one of search results. Internet Marketing Services, Web Site Marketing and Optimization Services, One Way Linking Service Your contents Ensure your success with www.SplinternetMarketing .com. Guaranteed return on investment Internet marketing solutions. Guaranteed successful search engine optimization (SEO) and Search Engine Marketing (SEM). Created by SplinternetMarketing.com 41 of 65 www.SplinternetMarketing.com
  • 42.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your meta description Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 2 0 You should use the search term "Internet Marketing Services" << at least once. Keyword density: 0% to 100% 0% You should increase the keyword density for the search term << "Internet Marketing Services". Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 4 2 OK OK Keyword density: 0% to 33% 9% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 1 to 5 3 OK OK Keyword density: 3% to 33% 13% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 3 0 You should use the search term "Services" at least once. << Keyword density: 0% to 33% 0% You should increase the keyword density for the search term << "Services". Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 2 to 12 5 OK OK Keyword density: 2% to 33% 7% OK OK Created by SplinternetMarketing.com 42 of 65 www.SplinternetMarketing.com
  • 43.
    Internet Competitive AnalysisReport 7/5/2011 Number of trailing slashes in URL Moderately Important The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overall hierarchy. If the URL contains many trailing slashes, meaning it is placed in a sub-sub-directory, then the webmaster does not seem to think that the page is important in relation to the other pages. Number of trailing slashes Your 1 2 3 4 5 6 7 8 9 10 Range Site 0 0 0 2 0 0 0 0 0 0 0 0 to 2 Advice for the number of trailing slashes in your web site URL The URL splinternetmarketing.com/default.aspx does not contain more or less trailing slashes than the top ranked OK pages. This means that you do not have to change the number of trailing slashes in your URL. Created by SplinternetMarketing.com 43 of 65 www.SplinternetMarketing.com
  • 44.
    Internet Competitive AnalysisReport 7/5/2011 HTML validation of web page to W3C standards Slightly Important Web pages are written in special languages called HTML and CSS. Like any language, HTML and CSS change constantly. The World Wide Web Consortium (W3C) is the governing body that establishes what is valid HTML/CSS and what is not. Search engines obey the HTML/CSS standard. If there are errors in the HTML/CSS code of your web page, then search engines might not be able to read everything of your web page. Validation results Validity HTML: 5 errors, not valid http://validator.w3.org/check?uri=http://splinternetmarketing.com/default.aspx CSS: no errors, valid http://jigsaw.w3.org/css-validator/validator?uri=http://splinternetmarketing.com/default.aspx Advice regarding the validity of your web site The HTML code validation of your web page splinternetmarketing.com/default.aspx failed. This means that << Google.com (without Places) might not be able to read your web page. You should fix any HTML errors. Created by SplinternetMarketing.com 44 of 65 www.SplinternetMarketing.com
  • 45.
    Internet Competitive AnalysisReport 7/5/2011 Readability level of web page Slightly Important The Flesch Reading Ease test is a United States governmental standard to determine how easy a text is to read. It measures the approximate level of education necessary to understand the web page content. Higher scores indicate the text that is easier to read, and lower numbers mark harder-to-read texts. Scores among different languages are not comparable. Readability results Flesch Reading Ease Score (0-100, higher score means that the text is easier to understand) Your 1 2 3 4 5 6 7 8 9 10 Range Site 34 38 39 47 57 46 56 42 42 30 49 30 to 57 Flesch-Kincaid Grade Level (shows the number of years of education required to understand the text) Your 1 2 3 4 5 6 7 8 9 10 Range Site 13 12 12 12 11 10 9 13 11 14 11 9 to 14 Advice for the readability of your web site The Flesch Reading Ease Score of your web page splinternetmarketing.com/default.aspx is 34. A score of 60 to 80 << is considered to be optimal. This means that the text of your web page is too difficult to comprehend. If the language of your web page is not English, then the score might be alright. To improve your score, break long sentences into shorter sentences and use shorter words. In addition, make sure that you end sentences with punctuation (a period, question mark, or exclamation point). There should be one space between each word, and after any punctuation, including commas. Created by SplinternetMarketing.com 45 of 65 www.SplinternetMarketing.com
  • 46.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in meta keywords Slightly Important The Meta Keywords tag allows you to define which search terms are important to your web page according to your opinion. It should be placed between the <head>...</head> tags in the HTML code of your web page. This chapter tries to find out if Google.com (without Places) gives relevance to search terms in the Meta Keywords tag. Example: <meta name="keywords" content="keyword, another keyword"> Their contents Rank Keyword use in meta keywords 1 Internet marketing services, Internet marketing company, Internet marketing , SEO, web design, web development, cost, pricing 2 Internet Marketing Services, Marketing Services, Internet Marketing Service, Miami SEO, Internet Marketing Miami, Miami SEO Company, Miami Internet Marketing , SEO Miami, Web Marketing Services, SEO Company Miami 3 website marketing services, web site marketing services, website marketing service, internet marketing services, internet marketing service 4 internet marketing , seo services, link building, seo company, internet advertising, online marketing 5 Internet marketing , search engine marketing , email marketing , website promotion, internet advertising, targeted traffic, international business, web marketing , email advertising, press release distribution 6 Internet Marketing Services, Internet Marketing Company, Internet Marketing Service, Internet Marketing Companies, Search Engine Optimization, SEO Services 7 [not used] 8 internet marketing services, internet marketing company, search engine optimization, seo company, search engine marketing , pay per click management, reputation management 9 [not used] 10 Internet Marketing Service, web site marketing , Internet Marketing Company, web site, Internet Marketing Services, Website Marketing Service, Website Marketing Services, Internet Marketing Services, Website Marketing , Search Engine Marketing , Internet Marketing , Service, Services Your contents Internet Marketing , Internet Marketing Company, Internet Marketing Agency, Advertising, Social Media, SEO, Search Engine Optimization, Online Reputation Management, PPC, Ecommerce Advice for your meta keywords Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 2 0 You could use the search term "Internet Marketing Services" at < least once but this is optional. Keyword density: 0% to 20% 0% You could increase the keyword density for the search term < "Internet Marketing Services" but this is optional. Created by SplinternetMarketing.com 46 of 65 www.SplinternetMarketing.com
  • 47.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your meta keywords Search term: "Internet Marketing Services" Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 5 3 OK OK Keyword density: 0% to 24% 15% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 10 3 OK OK Keyword density: 0% to 31% 15% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 4 0 You could use the search term "Services" at least once but this < is optional. Keyword density: 0% to 19% 0% You could increase the keyword density for the search term < "Services" but this is optional. Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 19 6 OK OK Keyword density: 0% to 21% 10% OK OK Created by SplinternetMarketing.com 47 of 65 www.SplinternetMarketing.com
  • 48.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in the first sentence of the body text Slightly Important The first sentence of the body text is the first sentence after the <body> tag in the HTML code of your web page. Some search engines give more relevance to search terms when they appear in the first sentence. Some will use your first sentence as the description of your page on the search result page. Example: <body>Here goes the first sentence. This text is not the first sentence. Their contents Rank Keyword use in the first sentence of the body text 1 Get a Free Quote Full Name * Company * Email * Phone Number * Website Service you're interested in: Design Development Marketing What is your projected budget for this project? 2 Marketing Services. 3 Call Us 888.476.1881 Home What We Do Our Approach Strategy Development Research Content Creation Optimization Promotion Distribution Link Building Measure Results Services Link Building SEO Website Marketing Social Media Local Search Content Development Video Marketing Resources SEO Webinars SEO Tutorial Videos SEO Best Practices Compelling Content Concepts Workshops Our Work Clients Case Studies About Us Our Company Our Team Press Room Careers I [and 85 additional characters] 4 Blog About Contact SEO Services Link Building Services Content Creation Services Linkbait Local Marketing SEO Consultant Website Usability Reports On-Page Optimization Social Media Marketing Widget Creation Services Reputation Management Google Reinclusion Services SEO Training SEO Speaking Services Web Design Services PPC Management Services Other SEO Free SEO Tools Pictures of SEOs Old Link Building Blog New We Build Pages Blog Jobs at We Build [and 178 additional characters] 5 Internet Marketing | Member Login | Contact Us 6 Internet Marketing Services 7 1-866-840-3062 Internet Marketing Services That Mean More Internet Marketing Services That Means More Business 8 Internet Marketing Services by Optimum7 9 Leads 10 Website Optimization Your contents SplinternetMarketing Divides the Task and Multiplies Success. Advice for your first sentence of the body text Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: 0 to 2 0 You could use the search term "Internet Marketing Services" at < least once but this is optional. Keyword density: 0% to 100% 0% You could increase the keyword density for the search term < "Internet Marketing Services" but this is optional. Created by SplinternetMarketing.com 48 of 65 www.SplinternetMarketing.com
  • 49.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your first sentence of the body text Search term: "Internet Marketing Services" Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 33% 14% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 3 1 OK OK Keyword density: 0% to 50% 14% OK OK Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 8 0 You could use the search term "Services" at least once but this < is optional. Keyword density: 0% to 50% 0% You could increase the keyword density for the search term < "Services" but this is optional. Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Number of keywords: 0 to 10 2 OK OK Keyword density: 0% to 33% 10% OK OK Created by SplinternetMarketing.com 49 of 65 www.SplinternetMarketing.com
  • 50.
    Internet Competitive AnalysisReport 7/5/2011 Keyword use in HTML comments Slightly Important HTML comment tags are "hidden comments" in the HTML code of your web page. They are not visible to the user. This chapter tries to find out if search terms in the HTML comment tags are relevant for a good ranking in Google.com (without Places). Example: <!-- comments with keywords --> Your contents No. HTML Comment Text 1. webbot bot="PurpleText" PREVIEW="Ensure your success with SEO, LLC. Guaranteed return on investment Internet marketing solutions. Guaranteed successful search engine optimization (SEO) and Search Engine Marketing (SEM). Internet Marketing Company, Social Media, SEO, Search Engine Optimization, Online Reputation Management, PPC, Ecommerce." 2. Include the Google Friend Connect javascript library. 3. Define the div tag where the gadget will be inserted. 4. Render the gadget into a div. Advice for your HTML comments Search term: "Internet Marketing Services" Competitors Your Site Advice Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: all 0 2 It seems to be better to remove the search term "Internet". << Keyword density: all 0% 3% It seems to be better to remove the search term "Internet". << Search term: "Marketing" Competitors Your Site Advice Number of keywords: all 0 3 It seems to be better to remove the search term "Marketing". << Keyword density: all 0% 5% It seems to be better to remove the search term "Marketing". << Search term: "Services" Competitors Your Site Advice Number of keywords: 0 to 16 0 You could use the search term "Services" at least once but this < is optional. Keyword density: 0% to 8% 0% You could increase the keyword density for the search term < "Services" but this is optional. Keywords "Internet", "Marketing" or "Services" Competitors Your Site Advice Created by SplinternetMarketing.com 50 of 65 www.SplinternetMarketing.com
  • 51.
    Internet Competitive AnalysisReport 7/5/2011 Advice for your HTML comments Search term: "Internet Marketing Services" Number of keywords: 0 to 16 5 OK OK Keyword density: 0% to 3% 3% OK OK Created by SplinternetMarketing.com 51 of 65 www.SplinternetMarketing.com
  • 52.
    Internet Competitive AnalysisReport 7/5/2011 Search engine compatibility This chapter examines the general search engine compatibility of your web page. Advice Search engines need text to index your web pages, to determine the theme of your web site and to produce a site OK summary. They cannot read what is written on your graphical images or in a Flash movie. Google recommends to create a useful, information-rich site. Fresh, continuously updated content is one of the best ways to ensure that search engines return to your web site (and your visitors, too). Your web page "splinternetmarketing.com/default.aspx" contains 821 words which should be enough for search engines. Some search engines penalize web sites if the search terms of the Meta Keywords tag don't appear in the body OK text of the web page. All search terms of your Meta Keywords tag appear in the body text of your web page so there will not be any problems with the search engines in this aspect. Your web page doesn't use the Meta Refresh tag so there won't be any problems with the search engines in this OK aspect. Your web page uses the Meta Robots tag to allow search engines to index your web page. OK Your web page doesn't use the Meta Title tag so there won't be any problems with the search engines in this OK aspect. Your web page doesn't use any Dublin Core meta tags so there won't be any problems with the search engines in OK this aspect. Your web page doesn't use any Meta tags twice so there won't be any problems with the search engines in this OK aspect. Your web page doesn't use the <title> tag twice so there won't be any problems with search engines in this aspect. OK Some search engines and directories don't accept submissions with capitalized letters in the document title or in OK the meta tags. Your web page doesn't use all capitalized letters in those web page elements so there won't be any problems with the search engines in this aspect. Your web page uses script code in an external file so you've already minimized the problems with scripts and the OK search engines. Your web page uses style sheet code in an external file so you've already minimized the problems with style OK sheets and the search engines. Your web page doesn't use frames so there won't be any problems with the search engines in this aspect. OK Some search engines consider tiny text (i.e. font size 1) as an attempt to fool the search engines. Some OK webmasters have abused tiny text in the past to hide dozens of keywords on a web page that human web surfers cannot see. Your web page doesn't seem to use tiny text so there shouldn't be any problems with the search engines in this aspect. Your web page URL "splinternetmarketing.com/default.aspx" indicates a dynamically served web page. Some << search engines cannot index web pages that are created dynamically. Consider using static web pages. Your web page URL "splinternetmarketing.com/default.aspx" doesn't contain any of the special characters "&", "$", OK "%", "?" or "=" in it so there shouldn't be any problems with the search engines in this aspect. Some search engines and directories rank web sites lower that are hosted at free web space providers, or if web OK sites don't have their own domain name. Some search engines also limit the number of web pages they'll index from a single domain. Your web site doesn't seem to be hosted at a free web space provider. If it does, consider getting your own domain name. Created by SplinternetMarketing.com 52 of 65 www.SplinternetMarketing.com
  • 53.
    Internet Competitive AnalysisReport 7/5/2011 Factors that could prevent your top ranking Some ranking factors cannot be measured because the search engines do not reveal the necessary data, or it would be extremely time-consuming to measure the data. Make sure you pay attention to the following factors because they could prevent a top ranking for splinternetmarketing.com/default.aspx on Google.com (without Places). Advice Inbound links to your web page Are the web pages linking to your web page relevant to the search term "Internet Marketing Services"? How fast does your web page get new links pointing to it? Do the web sites which link to your page belong to the same content category? Since when do the links to your page exist? Is the text surrounding the link to your page relevant to the search term "Internet Marketing Services"? Your web page How many important links from your other pages point to your web page? Do the links on your web page point to high quality, topically-related pages? How often and how many changes do you make to your web page over time? Is your content up-to-date? How often and how many web pages do you add to your web site? How long do your visitors spend time on your web page? Search engine result page Do your competitors on the search engine result page get a manual ranking boost by Google.com (without Places), for example Amazon or Wikipedia? How many visitors of the search engine result pages click through to your page? How often do search engine visitors search for your company name or web page URL on Google.com (without Places)? Negative ranking factors (you should be able to say "no" to all the following questions) Is your content very similar or a duplicate of existing content? Is your server often down when search engine crawlers try to access it? Do you link to web sites that do not deserve a link? Do you use the same title or meta tags for many web pages? Do you overuse the same keyword or key phrase? Do you participate in link schemes? Do you actively sell links on your web page? Do a majority of your inbound links come from low quality or spam sites? Does your web page have any spelling or grammar mistakes? Created by SplinternetMarketing.com 53 of 65 www.SplinternetMarketing.com
  • 54.
    Internet Competitive AnalysisReport 7/5/2011 Table: Number of keywords This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Search term: "Internet Marketing Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 1 1 1 1 0 0 1 1 1 1 1 0 to 1 Body Text: 2 6 3 3 4 1 7 6 3 3 4 1 to 7 H1 Texts: 0 1 0 0 0 0 1 1 1 0 0 0 to 1 Domain: 0 0 0 0 0 0 1 0 0 0 0 0 to 1 Page URL: 0 0 0 0 0 0 0 0 0 0 0 all 0 H2-H6 Texts: 1 2 0 1 0 0 1 1 0 1 0 0 to 2 IMG ALT: 0 1 1 0 1 0 0 5 0 1 1 0 to 5 Bold Text: 0 1 1 0 2 0 0 3 1 1 0 0 to 3 SD LT: 0 1 2 0 0 0 1 1 1 0 0 0 to 2 Outbound LT: 0 0 0 0 0 0 0 0 0 0 0 all 0 SD LU: 1 0 1 0 0 0 0 0 3 0 0 0 to 3 Outbound LU: 0 0 0 0 0 0 0 1 0 0 0 0 to 1 Meta Descr.: 0 1 0 1 0 0 1 1 1 1 2 0 to 2 Meta Keyw.: 0 1 1 1 0 0 1 0 1 0 2 0 to 2 First Sentence: 0 0 0 0 0 0 1 2 1 0 0 0 to 2 HTML Comm.: 0 0 0 0 0 0 0 0 0 0 0 all 0 Search term: "Internet" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 2 2 1 1 2 1 1 1 2 1 2 1 to 2 Body Text: 20 29 8 5 16 15 8 10 10 21 27 5 to 29 H1 Texts: 1 1 0 0 1 0 1 1 1 1 1 0 to 1 Domain: 1 0 0 0 1 0 1 0 0 0 1 0 to 1 Page URL: 0 0 0 0 0 0 0 0 0 0 0 all 0 H2-H6 Texts: 3 3 0 1 0 1 1 1 0 2 0 0 to 3 IMG ALT: 2 1 1 1 6 3 0 30 0 1 4 0 to 30 Bold Text: 5 1 2 0 2 5 0 6 2 2 2 0 to 6 SD LT: 3 6 6 0 1 4 1 1 7 1 4 0 to 7 Outbound LT: 1 0 0 0 0 1 1 0 0 0 0 0 to 1 SD LU: 7 5 5 3 7 0 0 4 22 0 2 0 to 22 Outbound LU: 4 0 0 0 0 1 1 1 0 0 0 0 to 1 Created by SplinternetMarketing.com 54 of 65 www.SplinternetMarketing.com
  • 55.
    Internet Competitive AnalysisReport 7/5/2011 Search term: "Internet" Your 1 2 3 4 5 6 7 8 9 10 Range Site Meta Descr.: 2 2 0 1 1 3 1 1 2 1 4 0 to 4 Meta Keyw.: 3 3 4 2 2 2 4 0 2 0 5 0 to 5 First Sentence: 1 0 0 0 0 1 1 2 1 0 0 0 to 2 HTML Comm.: 2 0 0 0 0 0 0 0 0 0 0 all 0 Search term: "Marketing" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 2 2 1 2 2 2 1 2 2 1 3 1 to 3 Body Text: 27 29 27 23 21 54 10 18 21 35 35 10 to 54 H1 Texts: 1 1 1 1 1 0 1 1 1 1 1 0 to 1 Domain: 1 0 0 0 1 0 1 1 0 0 1 0 to 1 Page URL: 0 0 0 1 0 0 0 0 0 0 0 0 to 1 H2-H6 Texts: 4 3 0 3 0 1 2 3 3 2 0 0 to 3 IMG ALT: 4 1 8 1 6 16 1 36 0 1 4 0 to 36 Bold Text: 5 1 7 1 2 12 0 6 3 2 1 0 to 12 SD LT: 6 7 15 6 5 23 2 1 15 2 10 1 to 23 Outbound LT: 1 0 0 0 0 3 1 0 0 0 0 0 to 3 SD LU: 10 6 10 12 8 16 3 8 35 0 8 0 to 35 Outbound LU: 2 0 0 0 0 1 1 11 0 1 0 0 to 11 Meta Descr.: 3 2 2 1 1 3 1 3 2 2 5 1 to 5 Meta Keyw.: 3 3 6 5 2 4 4 0 3 0 10 0 to 10 First Sentence: 1 1 1 3 2 1 1 2 1 0 0 0 to 3 HTML Comm.: 3 0 0 0 0 0 0 0 0 0 0 all 0 Search term: "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 1 1 1 2 0 1 1 1 1 1 1 0 to 2 Body Text: 6 17 10 15 29 17 9 6 10 8 6 6 to 29 H1 Texts: 0 1 1 1 0 0 1 1 1 0 0 0 to 1 Domain: 0 0 0 0 0 0 1 0 0 0 0 0 to 1 Page URL: 0 0 0 1 0 0 0 0 0 0 0 0 to 1 H2-H6 Texts: 1 4 0 1 0 0 1 1 1 1 0 0 to 4 IMG ALT: 1 2 1 0 2 2 0 6 0 1 2 0 to 6 Bold Text: 2 1 3 0 2 2 0 3 1 1 0 0 to 3 Created by SplinternetMarketing.com 55 of 65 www.SplinternetMarketing.com
  • 56.
    Internet Competitive AnalysisReport 7/5/2011 Search term: "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site SD LT: 1 2 6 5 9 7 1 1 7 0 0 0 to 9 Outbound LT: 0 0 0 0 0 0 0 0 0 0 0 all 0 SD LU: 5 2 23 20 1 1 0 1 14 0 0 0 to 23 Outbound LU: 0 0 0 0 0 0 0 1 0 0 0 0 to 1 Meta Descr.: 0 1 0 1 1 0 1 1 1 1 3 0 to 3 Meta Keyw.: 0 1 3 3 1 0 2 0 1 0 4 0 to 4 First Sentence: 0 0 1 2 8 0 1 2 1 0 0 0 to 8 HTML Comm.: 0 0 3 0 0 1 0 0 16 0 0 0 to 16 Keywords "Internet", "Marketing" or "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 5 5 3 5 4 4 3 4 5 3 6 3 to 6 Body Text: 53 75 45 43 66 86 27 34 41 64 68 27 to 86 H1 Texts: 2 3 2 2 2 0 3 3 3 2 2 0 to 3 Domain: 2 0 0 0 2 0 3 1 0 0 2 0 to 3 Page URL: 0 0 0 2 0 0 0 0 0 0 0 0 to 2 H2-H6 Texts: 8 10 0 5 0 2 4 5 4 5 0 0 to 10 IMG ALT: 7 4 10 2 14 21 1 72 0 3 10 0 to 72 Bold Text: 12 3 12 1 6 19 0 15 6 5 3 0 to 19 SD LT: 10 15 27 11 15 34 4 3 29 3 14 3 to 34 Outbound LT: 2 0 0 0 0 4 2 0 0 0 0 0 to 4 SD LU: 22 13 38 35 16 17 3 13 71 0 10 0 to 71 Outbound LU: 6 0 0 0 0 2 2 13 0 1 0 0 to 13 Meta Descr.: 5 5 2 3 3 6 3 5 5 4 12 2 to 12 Meta Keyw.: 6 7 13 10 5 6 10 0 6 0 19 0 to 19 First Sentence: 2 1 2 5 10 2 3 6 3 0 0 0 to 10 HTML Comm.: 5 0 3 0 0 1 0 0 16 0 0 0 to 16 Created by SplinternetMarketing.com 56 of 65 www.SplinternetMarketing.com
  • 57.
    Internet Competitive AnalysisReport 7/5/2011 Table: Keyword density This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Search term: "Internet Marketing Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 38% 43% 30% 30% 0% 0% 100% 25% 33% 38% 33% 0% to 100% Body Text: 1% 1% 2% 1% 1% 0% 6% 4% 1% 1% 1% 0% to 6% H1 Texts: 0% 75% 0% 0% 0% 0% 100% 50% 60% 0% 0% 0% to 100% Domain: 0% 0% 0% 0% 0% 0% 100% 0% 0% 0% 0% 0% to 100% Page URL: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% H2-H6 Texts: 4% 6% 0% 13% 0% 0% 27% 12% 0% 18% 0% 0% to 27% IMG ALT: 0% 4% 9% 0% 2% 0% 0% 11% 0% 23% 13% 0% to 23% Bold Text: 0% 15% 10% 0% 10% 0% 0% 31% 17% 27% 0% 0% to 31% SD LT: 0% 1% 5% 0% 0% 0% 13% 15% 1% 0% 0% 0% to 15% Outbound LT: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% SD LU: 3% 0% 2% 0% 0% 0% 0% 0% 3% 0% 0% 0% to 3% Outbound LU: 0% 0% 0% 0% 0% 0% 0% 4% 0% 0% 0% 0% to 4% Meta Descr.: 0% 14% 0% 14% 0% 0% 100% 13% 4% 8% 15% 0% to 100% Meta Keyw.: 0% 20% 11% 19% 0% 0% 18% 0% 15% 0% 19% 0% to 20% First Sentence: 0% 0% 0% 0% 0% 0% 100% 35% 60% 0% 0% 0% to 100% HTML Comm.: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Search term: "Internet" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 25% 29% 10% 10% 22% 7% 33% 8% 22% 13% 22% 7% to 33% Body Text: 3% 2% 2% 1% 1% 1% 3% 2% 1% 3% 3% 1% to 3% H1 Texts: 33% 25% 0% 0% 11% 0% 33% 17% 20% 6% 14% 0% to 33% Domain: 100% 0% 0% 0% 100% 0% 100% 0% 0% 0% 50% 0% to 100% Page URL: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% H2-H6 Texts: 4% 3% 0% 4% 0% 50% 9% 4% 0% 12% 0% 0% to 50% IMG ALT: 4% 1% 3% 5% 4% 2% 0% 21% 0% 8% 17% 0% to 21% Bold Text: 9% 5% 7% 0% 3% 5% 0% 21% 11% 18% 7% 0% to 21% SD LT: 2% 2% 5% 0% 1% 1% 4% 5% 3% 6% 4% 0% to 6% Outbound LT: 7% 0% 0% 0% 0% 3% 33% 0% 0% 0% 0% 0% to 33% SD LU: 7% 1% 3% 2% 6% 0% 0% 4% 7% 0% 2% 0% to 7% Outbound LU: 13% 0% 0% 0% 0% 2% 50% 1% 0% 0% 0% 0% to 50% Created by SplinternetMarketing.com 57 of 65 www.SplinternetMarketing.com
  • 58.
    Internet Competitive AnalysisReport 7/5/2011 Search term: "Internet" Your 1 2 3 4 5 6 7 8 9 10 Range Site Meta Descr.: 9% 10% 0% 5% 4% 13% 33% 4% 3% 3% 10% 0% to 33% Meta Keyw.: 15% 20% 15% 13% 17% 9% 24% 0% 10% 0% 16% 0% to 24% First Sentence: 14% 0% 0% 0% 0% 13% 33% 12% 20% 0% 0% 0% to 33% HTML Comm.: 3% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Search term: "Marketing" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 25% 29% 10% 20% 22% 13% 33% 17% 22% 13% 33% 10% to 33% Body Text: 3% 2% 6% 3% 1% 4% 3% 4% 2% 4% 4% 1% to 6% H1 Texts: 33% 25% 50% 33% 11% 0% 33% 17% 20% 6% 14% 0% to 50% Domain: 100% 0% 0% 0% 100% 0% 100% 100% 0% 0% 50% 0% to 100% Page URL: 0% 0% 0% 33% 0% 0% 0% 0% 0% 0% 0% 0% to 33% H2-H6 Texts: 5% 3% 0% 13% 0% 50% 18% 12% 2% 12% 0% 0% to 50% IMG ALT: 8% 1% 24% 5% 4% 10% 13% 26% 0% 8% 17% 0% to 26% Bold Text: 9% 5% 23% 5% 3% 11% 0% 21% 17% 18% 3% 0% to 23% SD LT: 4% 3% 12% 6% 3% 8% 8% 5% 6% 13% 9% 3% to 13% Outbound LT: 7% 0% 0% 0% 0% 8% 33% 0% 0% 0% 0% 0% to 33% SD LU: 9% 2% 7% 7% 7% 7% 8% 9% 10% 0% 7% 0% to 10% Outbound LU: 7% 0% 0% 0% 0% 2% 50% 16% 0% 4% 0% 0% to 50% Meta Descr.: 13% 10% 9% 5% 4% 13% 33% 13% 3% 5% 12% 3% to 33% Meta Keyw.: 15% 20% 22% 31% 17% 18% 24% 0% 15% 0% 31% 0% to 31% First Sentence: 14% 3% 50% 4% 2% 13% 33% 12% 20% 0% 0% 0% to 50% HTML Comm.: 5% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Search term: "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 13% 14% 10% 20% 0% 7% 33% 8% 11% 13% 11% 0% to 33% Body Text: 1% 1% 2% 2% 1% 1% 3% 1% 1% 1% 1% 1% to 3% H1 Texts: 0% 25% 50% 33% 0% 0% 33% 17% 20% 0% 0% 0% to 50% Domain: 0% 0% 0% 0% 0% 0% 100% 0% 0% 0% 0% 0% to 100% Page URL: 0% 0% 0% 33% 0% 0% 0% 0% 0% 0% 0% 0% to 33% H2-H6 Texts: 1% 4% 0% 4% 0% 0% 9% 4% 1% 6% 0% 0% to 9% IMG ALT: 2% 2% 3% 0% 1% 1% 0% 4% 0% 8% 9% 0% to 9% Bold Text: 3% 5% 10% 0% 3% 2% 0% 10% 6% 9% 0% 0% to 10% Created by SplinternetMarketing.com 58 of 65 www.SplinternetMarketing.com
  • 59.
    Internet Competitive AnalysisReport 7/5/2011 Search term: "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site SD LT: 1% 1% 5% 5% 5% 2% 4% 5% 3% 0% 0% 0% to 5% Outbound LT: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% SD LU: 5% 1% 15% 12% 1% 1% 0% 1% 4% 0% 0% 0% to 15% Outbound LU: 0% 0% 0% 0% 0% 0% 0% 1% 0% 0% 0% 0% to 1% Meta Descr.: 0% 5% 0% 5% 4% 0% 33% 4% 1% 3% 7% 0% to 33% Meta Keyw.: 0% 7% 11% 19% 8% 0% 12% 0% 5% 0% 13% 0% to 19% First Sentence: 0% 0% 50% 3% 9% 0% 33% 12% 20% 0% 0% 0% to 50% HTML Comm.: 0% 0% 8% 0% 0% 0% 0% 0% 6% 0% 0% 0% to 8% Keywords "Internet", "Marketing" or "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 21% 24% 10% 17% 15% 9% 33% 11% 19% 13% 22% 9% to 33% Body Text: 2% 1% 4% 2% 1% 2% 3% 3% 1% 3% 3% 1% to 4% H1 Texts: 22% 25% 33% 22% 7% 0% 33% 17% 20% 4% 10% 0% to 33% Domain: 67% 0% 0% 0% 67% 0% 100% 33% 0% 0% 33% 0% to 100% Page URL: 0% 0% 0% 22% 0% 0% 0% 0% 0% 0% 0% 0% to 22% H2-H6 Texts: 3% 3% 0% 7% 0% 33% 12% 7% 1% 10% 0% 0% to 33% IMG ALT: 5% 2% 10% 3% 3% 4% 4% 17% 0% 8% 15% 0% to 17% Bold Text: 7% 5% 13% 2% 3% 6% 0% 17% 11% 15% 3% 0% to 17% SD LT: 2% 2% 7% 4% 3% 4% 6% 5% 4% 6% 4% 2% to 7% Outbound LT: 5% 0% 0% 0% 0% 4% 22% 0% 0% 0% 0% 0% to 22% SD LU: 7% 1% 8% 7% 4% 3% 3% 5% 7% 0% 3% 0% to 8% Outbound LU: 7% 0% 0% 0% 0% 1% 33% 6% 0% 1% 0% 0% to 33% Meta Descr.: 7% 8% 3% 5% 4% 8% 33% 7% 2% 3% 10% 2% to 33% Meta Keyw.: 10% 16% 16% 21% 14% 9% 20% 0% 10% 0% 20% 0% to 21% First Sentence: 10% 1% 33% 2% 4% 8% 33% 12% 20% 0% 0% 0% to 33% HTML Comm.: 3% 0% 3% 0% 0% 0% 0% 0% 2% 0% 0% 0% to 3% Created by SplinternetMarketing.com 59 of 65 www.SplinternetMarketing.com
  • 60.
    Internet Competitive AnalysisReport 7/5/2011 Table: Keyword position This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Search term: "Internet Marketing Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 57 1 22 30 n/a n/a 1 1 1 1 29 n/a to 30 Body Text: 166 442 209 700 1,543 4,741 1 17 1 1,494 1,906 1 to 4,741 H1 Texts: n/a 13 n/a n/a n/a n/a 1 1 1 n/a n/a n/a to 13 Domain: n/a n/a n/a n/a n/a n/a 1 n/a n/a n/a n/a n/a to 1 Page URL: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a H2-H6 Texts: 1 52 n/a 45 n/a n/a 1 1 n/a 27 n/a n/a to 52 IMG ALT: n/a 1 1 n/a 1 n/a n/a 135 n/a 1 149 n/a to 149 Bold Text: n/a 1 46 n/a 34 n/a n/a 44 28 1 n/a n/a to 46 SD LT: n/a 1,365 99 n/a n/a n/a 1 2 1,222 n/a n/a n/a to 1,365 Outbound LT: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a SD LU: 20 n/a 657 n/a n/a n/a n/a n/a 1,661 n/a n/a n/a to 1,661 Outbound LU: n/a n/a n/a n/a n/a n/a n/a 462 n/a n/a n/a n/a to 462 Meta Descr.: n/a 1 n/a 37 n/a n/a 1 111 1 55 99 n/a to 111 Meta Keyw.: n/a 1 1 85 n/a n/a 1 n/a 1 n/a 87 n/a to 87 First Sentence: n/a n/a n/a n/a n/a n/a 1 16 1 n/a n/a n/a to 16 HTML Comm.: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Search term: "Internet" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 4 1 22 30 14 1 1 1 1 1 1 1 to 30 Body Text: 4 442 209 700 941 1 1 17 1 8 130 1 to 941 H1 Texts: 4 13 n/a n/a 31 n/a 1 1 1 97 1 n/a to 97 Domain: 4 n/a n/a n/a 1 n/a 1 n/a n/a n/a 1 n/a to 1 Page URL: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a H2-H6 Texts: 1 52 n/a 45 n/a 1 1 1 n/a 1 n/a n/a to 52 IMG ALT: 4 1 1 1 1 9 n/a 1 n/a 1 1 n/a to 9 Bold Text: 4 1 46 n/a 34 23 n/a 1 1 1 33 n/a to 46 SD LT: 184 62 64 n/a 1,115 1 1 2 1,056 96 124 n/a to 1,115 Outbound LT: 7 n/a n/a n/a n/a 84 2 n/a n/a n/a n/a n/a to 84 SD LU: 1 46 286 30 23 n/a n/a 61 51 n/a 310 n/a to 310 Outbound LU: 20 n/a n/a n/a n/a 381 5 462 n/a n/a n/a n/a to 462 Created by SplinternetMarketing.com 60 of 65 www.SplinternetMarketing.com
  • 61.
    Internet Competitive AnalysisReport 7/5/2011 Search term: "Internet" Your 1 2 3 4 5 6 7 8 9 10 Range Site Meta Descr.: 33 1 n/a 37 5 1 1 111 1 55 1 n/a to 111 Meta Keyw.: 1 1 1 85 1 1 1 n/a 1 n/a 1 n/a to 85 First Sentence: 4 n/a n/a n/a n/a 1 1 16 1 n/a n/a n/a to 16 HTML Comm.: 101 n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Search term: "Marketing" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 12 10 31 9 23 10 10 10 10 10 10 9 to 31 Body Text: 12 129 1 214 104 10 10 26 10 17 104 1 to 214 H1 Texts: 12 22 1 9 40 n/a 10 10 10 106 10 n/a to 106 Domain: 12 n/a n/a n/a 9 n/a 9 5 n/a n/a 10 n/a to 10 Page URL: n/a n/a n/a 18 n/a n/a n/a n/a n/a n/a n/a n/a to 18 H2-H6 Texts: 10 61 n/a 22 n/a 10 10 10 124 10 n/a n/a to 124 IMG ALT: 12 10 10 10 10 18 24 10 n/a 10 10 n/a to 24 Bold Text: 12 10 1 40 43 32 n/a 10 10 10 42 n/a to 43 SD LT: 76 71 73 179 85 10 10 11 233 36 99 10 to 233 Outbound LT: 16 n/a n/a n/a n/a 93 11 n/a n/a n/a n/a n/a to 93 SD LU: 10 55 295 39 97 81 41 8 60 n/a 112 n/a to 295 Outbound LU: 28 n/a n/a n/a n/a 390 13 18 n/a 169 n/a n/a to 390 Meta Descr.: 41 10 7 46 14 10 10 7 10 64 10 7 to 64 Meta Keyw.: 10 10 10 9 10 10 10 n/a 10 n/a 10 n/a to 10 First Sentence: 12 120 1 199 97 10 10 25 10 n/a n/a n/a to 199 HTML Comm.: 110 n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Search term: "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 76 20 41 19 n/a 59 20 20 20 20 48 n/a to 59 Body Text: 94 461 11 176 27 113 20 36 20 1,454 1,925 11 to 1,925 H1 Texts: n/a 32 11 19 n/a n/a 20 20 20 n/a n/a n/a to 32 Domain: n/a n/a n/a n/a n/a n/a 18 n/a n/a n/a n/a n/a to 18 Page URL: n/a n/a n/a 1 n/a n/a n/a n/a n/a n/a n/a n/a to 1 H2-H6 Texts: 20 71 n/a 64 n/a n/a 20 20 783 46 n/a n/a to 783 IMG ALT: 319 20 20 n/a 20 490 n/a 154 n/a 20 139 n/a to 490 Bold Text: 106 20 11 n/a 53 448 n/a 63 47 20 n/a n/a to 448 Created by SplinternetMarketing.com 61 of 65 www.SplinternetMarketing.com
  • 62.
    Internet Competitive AnalysisReport 7/5/2011 Search term: "Services" Your 1 2 3 4 5 6 7 8 9 10 Range Site SD LT: 16 434 36 144 35 285 20 21 46 n/a n/a n/a to 434 Outbound LT: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a SD LU: 39 615 23 292 267 1,299 n/a 18 10 n/a n/a n/a to 1,299 Outbound LU: n/a n/a n/a n/a n/a n/a n/a 481 n/a n/a n/a n/a to 481 Meta Descr.: n/a 20 n/a 56 62 n/a 20 130 20 74 118 n/a to 130 Meta Keyw.: n/a 20 20 19 25 n/a 20 n/a 20 n/a 106 n/a to 106 First Sentence: n/a n/a 11 164 24 n/a 20 35 20 n/a n/a n/a to 164 HTML Comm.: n/a n/a 23 n/a n/a 247 n/a n/a 931 n/a n/a n/a to 931 Created by SplinternetMarketing.com 62 of 65 www.SplinternetMarketing.com
  • 63.
    Internet Competitive AnalysisReport 7/5/2011 Table: Number of words This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 8 7 10 10 9 15 3 12 9 8 9 3 to 15 Body Text: 813 1,920 421 803 2,340 1,332 308 425 1,319 806 910 308 to 2,340 H1 Texts: 3 4 2 3 9 0 3 6 5 16 7 0 to 16 Domain: 1 1 1 1 1 1 1 1 1 1 2 1 to 2 Page URL: 1 0 0 3 0 0 0 0 0 0 0 0 to 3 H2-H6 Texts: 78 105 0 24 7 2 11 25 169 17 3 0 to 169 IMG ALT: 51 82 34 21 151 162 8 140 1 13 23 1 to 162 Bold Text: 59 20 31 19 59 110 0 29 18 11 31 0 to 110 SD LT: 154 271 129 100 172 301 24 20 269 16 114 16 to 301 Outbound LT: 14 14 0 0 0 37 3 8 6 4 2 0 to 37 SD LU: 106 394 153 171 123 217 36 91 338 38 124 36 to 394 Outbound LU: 31 125 0 12 17 64 2 70 11 24 2 0 to 125 Meta Descr.: 23 21 22 22 25 24 3 24 80 39 41 3 to 80 Meta Keyw.: 20 15 27 16 12 22 17 0 20 0 32 0 to 32 First Sentence: 7 30 2 73 93 8 3 17 5 1 2 1 to 93 HTML Comm.: 63 30 38 129 20 225 104 28 283 93 0 0 to 283 Created by SplinternetMarketing.com 63 of 65 www.SplinternetMarketing.com
  • 64.
    Internet Competitive AnalysisReport 7/5/2011 Table: Number of characters This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Your 1 2 3 4 5 6 7 8 9 10 Range Site Document Title: 83 56 68 76 66 117 27 79 69 69 82 27 to 117 Body Text: 5,366 12,743 2,758 5,016 13,614 8,601 1,908 2,579 8,729 5,440 5,749 1,908 to 13,614 H1 Texts: 45 39 19 26 57 0 27 42 39 117 41 0 to 117 Domain: 20 9 10 16 23 5 25 13 8 11 25 5 to 25 Page URL: 7 0 0 26 0 0 0 0 0 0 0 0 to 26 H2-H6 Texts: 544 668 0 155 60 18 85 151 1,062 119 26 0 to 1,062 IMG ALT: 412 565 239 153 970 1,104 43 1,158 3 97 172 3 to 1,158 Bold Text: 462 125 238 119 324 805 0 212 132 106 198 0 to 805 SD LT: 1,149 1,897 883 684 1,116 2,172 159 115 1,945 109 807 109 to 2,172 Outbound LT: 70 96 0 0 0 237 28 54 43 22 10 0 to 237 SD LU: 1,272 2,865 1,121 1,236 875 1,867 250 606 2,570 283 945 250 to 2,865 Outbound LU: 277 744 0 123 124 476 30 516 91 198 23 0 to 744 Meta Descr.: 206 144 144 145 146 182 27 159 541 281 281 27 to 541 Meta Keyw.: 179 124 211 139 100 205 155 0 170 0 280 0 to 280 First Sentence: 61 176 19 535 628 46 27 110 39 5 20 5 to 628 HTML Comm.: 476 396 248 806 128 1,328 520 181 2,145 623 0 0 to 2,145 Created by SplinternetMarketing.com 64 of 65 www.SplinternetMarketing.com
  • 65.
    Internet Competitive AnalysisReport 7/5/2011 Table: Ranking factors digest This chapter shows some of the search engine ranking factors in tabular form. Some of the values may have been abbreviated by using "k" which means that the value must be multiplied by 1000. ("n/a" means "data not available".) Digest Your 1 2 3 4 5 6 7 8 9 10 Range Site Number of inbound links according to these search engines (the more the better) Alexa: 134 638 90 679 77 2k 33 94 322 29 255 29 to 2k AOL.com: 1 0 0 0 0 282 0 0 0 12 0 0 to 282 Links from social networks (the more the better) Delicious.com: 0 13 7 33 0 15 2 15 0 0 0 0 to 33 Facebook 7 58 39 21 3 32 4 16 1 20 0 0 to 58 Mentions: Twitter 582 3 2 58 0 0 1 25 8 1 0 0 to 58 Tweets: Other ranking factors results (the older or the lower the better) Web Site Age: n/a Dec n/a n/a n/a May Jan Sep n/a n/a n/a May 1995 to 2002 1995 2002 2001 Dec 2002 Server Speed: n/a 1.50s 0.30s 2.43s 0.78s 1.65s n/a n/a 1.66s 1.22s n/a 0.30s to 2.43s Alexa Traffic 2,346k 36k 98k 24k 139k 17k 1,025k 345k 36k 838k 1,289k 17k to Rank: 1,289k Created by SplinternetMarketing.com 65 of 65 www.SplinternetMarketing.com