The document discusses strategies for becoming a compelling candidate in the competitive job market, emphasizing the importance of having professional experience and a strong portfolio. It offers practical tips on job searching, including networking, resume writing, and interview techniques, alongside self-reflection questions to keep one's career on track. Additionally, it highlights the changing nature of job descriptions and the need for candidates to demonstrate real-world results and enthusiasm.

1. San Francisco STC meeting, June 18 th , 2008 Becoming the Compelling Candidate Andrew Davis Synergistech Communications

2. Overview Assumptions Today’s Job Market Job-Searching 101 New Tactics The Final Touches Part 4: Q & A

3. My Assumptions I’m assuming you: Have professional tech comms experience Have relevant portfolio samples to show Have current tools and technology skills Have market-compatible comp requirements Can identify the right ‘culture’ for your needs

4. Today’s Job Market More competitive than last year Lots of work (if you’re geeky & S.Bay-based) Technical knowledge (domain > tools) matters Job descriptions more unrealistic Publications managers’ role has changed Profession’s stature has diminished

5. Job Searching 101, pt 1 Write a flawless resume Network, network, network Put your portfolio online Apply liberally (but not to the forehead)

6. Job Searching 101, pt 2 During phone interviews… Do your research During in-person interviews… Following in-person interviews… During negotiations… When you get an offer…

7. New tactics Get your candidacy noticed Resourcefulness Educated enthusiasm Demonstrate real-world results

8. The Final Touches Chemistry Attitude Engagement Growth Compensation

9. Questions to ask yourself, pt 1 Ten questions to keep your career on track Am I making a measurable contribution? Learning valuable skills? Responsibilities evolving? Evidence I’m valued? Am I being held back?

10. Questions to ask yourself, pt 2 Who’s got it better? Where? Why? Which other role here would I prefer? Will this company support my evolution? Is there precedent for taking on a new role? Would I survive a layoff?

11. For more info... Please see Synergistech’s Advice pages www.synergistech.com/advice.shtml 1-866-591-2968