Michele M. Bierzynski is a grant writer and editor with expertise in grant writing, curriculum editing, and thesis editing. She has a Master's degree in Linguistics from Oakland University and a Bachelor's degree in Mechanical Engineering from Kettering University. Her experience includes being an editor for AppInc., an adult education instructor for TechWorld Language Solutions, an ESL tutor at Baker College, and a graduate assistant in linguistics at Oakland University.
Larry Williams is seeking a CAD surfacing engineer position. He has over 20 years of experience creating CAD models and CNC programs. His experience includes creating Catia V5 surface models from point cloud data, translating designs to NX, and using Autoform software for die design simulations. He is proficient in Catia V5, NX, and Autoform and has a background in CNC programming and machining operations management.
Matthew Jacob Sowa has over 5 years of experience as a product engineer designing and testing suspension and powertrain components for military vehicles. He has held product engineer roles at Loc Performance Products and TRW Automotive where he designed components, tested designs, and incorporated feedback to improve designs. Sowa has a B.S. in Mechanical Engineering from Oakland University and a B.A. in Physics and Mathematics from Albion College.
This document is a resume for Gayle A. Brohl seeking a creative position. It summarizes her extensive experience with graphic design software and layout programs. Her professional experience includes over 10 years as Production Manager for Metro Times where she oversaw all creative services and production. She also has experience as Assistant Production Manager for The Jewish News and worked as a printer's assistant.
This document is a resume for La Tanya D. Thomas. It lists her education including a bachelor's degree in criminal justice from the University of Michigan-Dearborn and general coursework from Wayne County Community College District. Her work experience includes positions in loan origination, telemarketing, mortgage, security consulting, and cable sales. She has a history of meeting sales quotas and coaching or supervising others.
Ian Larson-Shidler is a recent graduate of Birmingham Seaholm High School seeking an engineering position. He has completed his freshman year at Northwestern Michigan College maintaining a 3.5 GPA and holds various certifications. His skills include web design, programming, CAD, and Microsoft Office. He has volunteer experience with after school programs and various church activities. His references include his former science instructor and supervisors from volunteer positions.
Jordan Stanek has experience in strength and conditioning, sports equipment management, sales, and volunteer work. He earned a Bachelor's degree in Exercise Science from Central Michigan University with a 3.55 GPA. During college, he held internships with a training center and the Oakland Raiders, where he assisted coaches and ensured equipment needs were met. Previously, he worked as a Regional Account Manager for a recovery services company. Stanek has also volunteered his time with at-risk youth, Special Olympics, and his fraternity.
Michele M. Bierzynski is an experienced English teacher with a Master's degree in TESOL. She has taught English to international students and professionals in the U.S. for over 5 years. Bierzynski is culturally sensitive and able to create a comfortable learning environment for diverse students. She is also skilled in public speaking, organization, and using technology in teaching. Bierzynski has lived abroad in China for 5 years and traveled extensively, giving her knowledge of other cultures.
Michele M. Bierzynski is a grant writer and editor with expertise in grant writing, curriculum editing, and thesis editing. She has a Master's degree in Linguistics from Oakland University and a Bachelor's degree in Mechanical Engineering from Kettering University. Her experience includes being an editor for AppInc., an adult education instructor for TechWorld Language Solutions, an ESL tutor at Baker College, and a graduate assistant in linguistics at Oakland University.
Larry Williams is seeking a CAD surfacing engineer position. He has over 20 years of experience creating CAD models and CNC programs. His experience includes creating Catia V5 surface models from point cloud data, translating designs to NX, and using Autoform software for die design simulations. He is proficient in Catia V5, NX, and Autoform and has a background in CNC programming and machining operations management.
Matthew Jacob Sowa has over 5 years of experience as a product engineer designing and testing suspension and powertrain components for military vehicles. He has held product engineer roles at Loc Performance Products and TRW Automotive where he designed components, tested designs, and incorporated feedback to improve designs. Sowa has a B.S. in Mechanical Engineering from Oakland University and a B.A. in Physics and Mathematics from Albion College.
This document is a resume for Gayle A. Brohl seeking a creative position. It summarizes her extensive experience with graphic design software and layout programs. Her professional experience includes over 10 years as Production Manager for Metro Times where she oversaw all creative services and production. She also has experience as Assistant Production Manager for The Jewish News and worked as a printer's assistant.
This document is a resume for La Tanya D. Thomas. It lists her education including a bachelor's degree in criminal justice from the University of Michigan-Dearborn and general coursework from Wayne County Community College District. Her work experience includes positions in loan origination, telemarketing, mortgage, security consulting, and cable sales. She has a history of meeting sales quotas and coaching or supervising others.
Ian Larson-Shidler is a recent graduate of Birmingham Seaholm High School seeking an engineering position. He has completed his freshman year at Northwestern Michigan College maintaining a 3.5 GPA and holds various certifications. His skills include web design, programming, CAD, and Microsoft Office. He has volunteer experience with after school programs and various church activities. His references include his former science instructor and supervisors from volunteer positions.
Jordan Stanek has experience in strength and conditioning, sports equipment management, sales, and volunteer work. He earned a Bachelor's degree in Exercise Science from Central Michigan University with a 3.55 GPA. During college, he held internships with a training center and the Oakland Raiders, where he assisted coaches and ensured equipment needs were met. Previously, he worked as a Regional Account Manager for a recovery services company. Stanek has also volunteered his time with at-risk youth, Special Olympics, and his fraternity.
Michele M. Bierzynski is an experienced English teacher with a Master's degree in TESOL. She has taught English to international students and professionals in the U.S. for over 5 years. Bierzynski is culturally sensitive and able to create a comfortable learning environment for diverse students. She is also skilled in public speaking, organization, and using technology in teaching. Bierzynski has lived abroad in China for 5 years and traveled extensively, giving her knowledge of other cultures.
This summary provides an overview of Vicky Fingeroot's professional experience in real estate management, event planning, and business development spanning over 20 years. She is currently seeking a position in real estate management and has extensive experience as a shopping center manager, real estate manager, meeting planner, on-site event coordinator, mobile home community manager, and business owner in event planning and video production.
Rodney Winkler is currently an undeclared major at Indiana University, where he has a 3.24 GPA. He previously attended Wylie E Groves Beverly High School in Michigan, graduating in 2014 with a 3.4 GPA. At Indiana University, Winkler has served as President of the French and Spanish Club and participated on the Philanthropy Council of Sigma Alpha Mu Fraternity, where he planned a large charity event. Over the summer of 2014, Winkler interned for a professional group in Detroit, where he prepared documentation for events and meetings and worked with high-level city officials of a Fortune 500 company. His skills include strong interpersonal abilities, working well in social environments, and an ability to
Grace Varlese is a current student at Central Michigan University studying advertising with a minor in marketing and event management. She is seeking an advertising internship. She has work experience in retail sales and food service. On campus, she has been involved with the American Advertising Federation club and Zeta Tau Alpha sorority, holding leadership positions. Her skills include customer service, teamwork, sales, and leadership.
Michelle McAuliffe has over 20 years of experience in advertising production. She has worked as an executive producer, freelance producer, senior producer, and production coordinator on campaigns for major brands like JC Penney, Chrysler, Dodge, Jeep, Walmart, and more. Her responsibilities have included managing budgets, hiring directors, overseeing post-production, and ensuring projects meet deadlines. She is proficient in all aspects of television and digital content production.
Laura P. Fett is seeking an internship to utilize her problem solving and analytical skills. She has a 3.26 GPA and is studying Industrial and Entrepreneurial Engineering at Western Michigan University, expected to graduate in May 2017. Her relevant experience includes personal property restoration, coaching volleyball and basketball, and participating in mentoring and professional engineering networks.
Ronald Tew has over 30 years of experience in sales and management in the cycling, athletic footwear and sports nutrition industries. He has a proven track record of increasing sales significantly at companies like BMC, Cervelo and Footaction. His key accomplishments include increasing BMC sales from $200k to $2 million and growing Cervelo sales in his territory from $3.5 million to $7 million. He is skilled in developing new dealer and customer relationships, executing sales programs and providing training.
This resume is for Jaclyn Rivard, who is seeking a position utilizing her quantitative and interpersonal skills in a strategic human resources environment. She has a Master's in Human Resources from Michigan State University and a Bachelor's in Business Administration from Central Michigan University. Her professional experience includes human resources internships at Consumers Energy, TAQA New World, and Provisions L.L.C., where she conducted data analysis, developed HR policies and procedures, and evaluated job applicants. She also has research experience from an internship with the Fraternal Order of Police.
Katie Malehorn is seeking a position as a veterinary technician. She will graduate from Baker College of Port Huron in June 2015 with an Associate of Applied Science in Veterinary Technology. She has experience working as an animal caretaker and has completed a 30-hour externship at Hollow Corners Veterinary Clinic. Her skills include medical terminology, customer service, problem solving, interpersonal skills, and various veterinary procedures. She is motivated to provide excellent care and contribute to the veterinary team.
Caadi D'Andrea is seeking a position as an Account Coordinator with over 15 years of experience in marketing, media relations, promotions, and event coordination. She has a proven track record of developing effective marketing strategies, building relationships, and executing projects. Her background includes experience in brand awareness, new product launches, media relations, and promotional strategies across various industries.
Christopher E. Merchant has over 10 years of experience working with vulnerable populations including those experiencing homelessness, disabilities, and mental health issues. He holds an Associate's degree in Liberal Arts and is pursuing a Bachelor's in Psychology and Philosophy. His career has focused on teaching life skills, facilitating groups, case management, and community outreach. He is passionate about empowering clients and connecting them to necessary services and support.
User Generated Content Tourism Campaigns That Actually WorkChad Wiebesick
According to the Nielsen Consumer Trust Index, 92% of consumers trust authentic, user generated content (UGC) more than traditional advertising. See UGC case studies from Pure Michigan and the West Michigan Tourist Association, and learn the secrets on how they're increasing awareness, getting followers and growing engagement. You'll get actionable insights and social media strategies that work regardless of the size of your budget or staff.
This presentation was part of a panel discussion at the 2019 Pure Michigan Governor's Conference on Tourism with panelists Nick Nerbonne of the Michigan Economic Development Corporation and Courtney Sheffer of the West Michigan Tourist Association. The panel was moderated by Chad Wiebesick of Destination Ann Arbor.
Social Media Disasters and What You Can Learn! Chad Wiebesick
Social Media can be a powerful tool for business. It can also be a disaster, if used the wrong way or the message is construed negatively – even if your intentions were positive. Learn from United Airlines, Pepsi and other organizations that made social media business blunders.
8 Things Your CEO Needs to Know Right Now About Social Media Tourism Trends i...Chad Wiebesick
Now, more than ever, social media and digital technology is increasingly influencing the way travelers plan, book and share their trip. Your social media efforts, however, will be an uphill battle if you cannot justify it to your CEO. Learn the top trends to help you build the business case for investing time, resources and budget in social media marketing
How To Use Metrics To Improve Your Social Media MarketingChad Wiebesick
It’s all too easy to get lost in the volume of metrics and Big Data that comes with having a social media presence. Social media can be an effective direct marketing platform, but only when you’re measuring the right metrics and focused on the right objectives. Many marketers routinely measure Facebook followers, retweets and other popular social media data, but there are other metrics that are even more important that many people ignore altogether. This presentation shows how you can use data to improve your social media marketing efforts.
Presented at the 20th annual Advanced Integrated Marketing Symposium hosted by the Detroit chapter of the Direct Marketing Association.
Social media gone wrong: What NOT to do onlineChad Wiebesick
Just as quickly as social media can help your business, it can hurt it. Even worse, a social media blunder can cost you your job. Here are lessons learned from real-life examples of people who lost their jobs, lost clients or tarnished their business reputation. You’ll learn what not to do – and what to do – to ensure you’re using social media to effectively promote your business.
Six Steps To Create A Social Media Marketing Plan At Little CostChad Wiebesick
The success of your social media efforts depends upon having a well-defined strategy that's measurable and manageable. These are six proven steps to create a social media strategy, ensuring that every tweet you send is guided by a plan and aimed at business goals.
How Mobile Live Streaming is the Future of Social Media and the Travel IndustryChad Wiebesick
The document discusses how Pure Michigan, Michigan's travel promotion agency, became one of the first destinations to use mobile live streaming as a way to promote tourism. It details Pure Michigan's mobile live stream from Mackinac Island, which had over 3,500 viewers from around the world. The presentation outlines lessons learned, including setting clear goals, extensively promoting the event, ensuring technical success, engaging viewers during the stream, and measuring results. It also explores the emerging landscape of mobile live streaming apps and the potential for platforms like Facebook Live.
Smart ways to use social media in your job search Chad Wiebesick
This document provides tips for using social media effectively in a job search. It recommends fully completing your LinkedIn profile, including a photo and regular status updates. It also suggests customizing your LinkedIn URL, giving and getting recommendations, engaging with others on the platform, and cautioning against only connecting to sell or spam. Additional tips include researching hiring managers on social media, hyperlinking your resume to profiles, connecting with necessary contacts, optimizing Google search results, joining industry discussions, and maintaining a professional online presence.
Pure Michigan: Social Media Strategies and Tips Any Business Can UseChad Wiebesick
This document provides social media strategies and tips for businesses based on the Pure Michigan social media campaign. It discusses engaging advocates and influencers to share brand content, focusing on quality over quantity of fans, being timely and relevant in content, using consistent branding across platforms, and reframing shared content to reach new audiences. The Pure Michigan campaign generated $17 million in PR value from quickly responding to a tweet about Wisconsin claiming to be the "Mitten State".
Top Tips for Starting a Business Blog: Insights from Pure MichiganChad Wiebesick
Chad Wiebesick shares tips, insights and best practices from Pure Michigan's blogging strategy that you can immediately use to start your own business blog.
Job Description | Discover Kalamazoo | Digital Communications Manager Chad Wiebesick
This document describes the position of Digital Communications Manager for Discover Kalamazoo. The position involves managing Discover Kalamazoo's digital communications plan including social media, website content, and analytics. Additional responsibilities include supporting traditional marketing efforts, public relations activities, and the Kalamazoo Tourism Ambassador Program. The ideal candidate will have a bachelor's degree in marketing or communications, 1-3 years of related experience, and skills in social media, analytics, design, and writing.
This summary provides an overview of Vicky Fingeroot's professional experience in real estate management, event planning, and business development spanning over 20 years. She is currently seeking a position in real estate management and has extensive experience as a shopping center manager, real estate manager, meeting planner, on-site event coordinator, mobile home community manager, and business owner in event planning and video production.
Rodney Winkler is currently an undeclared major at Indiana University, where he has a 3.24 GPA. He previously attended Wylie E Groves Beverly High School in Michigan, graduating in 2014 with a 3.4 GPA. At Indiana University, Winkler has served as President of the French and Spanish Club and participated on the Philanthropy Council of Sigma Alpha Mu Fraternity, where he planned a large charity event. Over the summer of 2014, Winkler interned for a professional group in Detroit, where he prepared documentation for events and meetings and worked with high-level city officials of a Fortune 500 company. His skills include strong interpersonal abilities, working well in social environments, and an ability to
Grace Varlese is a current student at Central Michigan University studying advertising with a minor in marketing and event management. She is seeking an advertising internship. She has work experience in retail sales and food service. On campus, she has been involved with the American Advertising Federation club and Zeta Tau Alpha sorority, holding leadership positions. Her skills include customer service, teamwork, sales, and leadership.
Michelle McAuliffe has over 20 years of experience in advertising production. She has worked as an executive producer, freelance producer, senior producer, and production coordinator on campaigns for major brands like JC Penney, Chrysler, Dodge, Jeep, Walmart, and more. Her responsibilities have included managing budgets, hiring directors, overseeing post-production, and ensuring projects meet deadlines. She is proficient in all aspects of television and digital content production.
Laura P. Fett is seeking an internship to utilize her problem solving and analytical skills. She has a 3.26 GPA and is studying Industrial and Entrepreneurial Engineering at Western Michigan University, expected to graduate in May 2017. Her relevant experience includes personal property restoration, coaching volleyball and basketball, and participating in mentoring and professional engineering networks.
Ronald Tew has over 30 years of experience in sales and management in the cycling, athletic footwear and sports nutrition industries. He has a proven track record of increasing sales significantly at companies like BMC, Cervelo and Footaction. His key accomplishments include increasing BMC sales from $200k to $2 million and growing Cervelo sales in his territory from $3.5 million to $7 million. He is skilled in developing new dealer and customer relationships, executing sales programs and providing training.
This resume is for Jaclyn Rivard, who is seeking a position utilizing her quantitative and interpersonal skills in a strategic human resources environment. She has a Master's in Human Resources from Michigan State University and a Bachelor's in Business Administration from Central Michigan University. Her professional experience includes human resources internships at Consumers Energy, TAQA New World, and Provisions L.L.C., where she conducted data analysis, developed HR policies and procedures, and evaluated job applicants. She also has research experience from an internship with the Fraternal Order of Police.
Katie Malehorn is seeking a position as a veterinary technician. She will graduate from Baker College of Port Huron in June 2015 with an Associate of Applied Science in Veterinary Technology. She has experience working as an animal caretaker and has completed a 30-hour externship at Hollow Corners Veterinary Clinic. Her skills include medical terminology, customer service, problem solving, interpersonal skills, and various veterinary procedures. She is motivated to provide excellent care and contribute to the veterinary team.
Caadi D'Andrea is seeking a position as an Account Coordinator with over 15 years of experience in marketing, media relations, promotions, and event coordination. She has a proven track record of developing effective marketing strategies, building relationships, and executing projects. Her background includes experience in brand awareness, new product launches, media relations, and promotional strategies across various industries.
Christopher E. Merchant has over 10 years of experience working with vulnerable populations including those experiencing homelessness, disabilities, and mental health issues. He holds an Associate's degree in Liberal Arts and is pursuing a Bachelor's in Psychology and Philosophy. His career has focused on teaching life skills, facilitating groups, case management, and community outreach. He is passionate about empowering clients and connecting them to necessary services and support.
User Generated Content Tourism Campaigns That Actually WorkChad Wiebesick
According to the Nielsen Consumer Trust Index, 92% of consumers trust authentic, user generated content (UGC) more than traditional advertising. See UGC case studies from Pure Michigan and the West Michigan Tourist Association, and learn the secrets on how they're increasing awareness, getting followers and growing engagement. You'll get actionable insights and social media strategies that work regardless of the size of your budget or staff.
This presentation was part of a panel discussion at the 2019 Pure Michigan Governor's Conference on Tourism with panelists Nick Nerbonne of the Michigan Economic Development Corporation and Courtney Sheffer of the West Michigan Tourist Association. The panel was moderated by Chad Wiebesick of Destination Ann Arbor.
Social Media Disasters and What You Can Learn! Chad Wiebesick
Social Media can be a powerful tool for business. It can also be a disaster, if used the wrong way or the message is construed negatively – even if your intentions were positive. Learn from United Airlines, Pepsi and other organizations that made social media business blunders.
8 Things Your CEO Needs to Know Right Now About Social Media Tourism Trends i...Chad Wiebesick
Now, more than ever, social media and digital technology is increasingly influencing the way travelers plan, book and share their trip. Your social media efforts, however, will be an uphill battle if you cannot justify it to your CEO. Learn the top trends to help you build the business case for investing time, resources and budget in social media marketing
How To Use Metrics To Improve Your Social Media MarketingChad Wiebesick
It’s all too easy to get lost in the volume of metrics and Big Data that comes with having a social media presence. Social media can be an effective direct marketing platform, but only when you’re measuring the right metrics and focused on the right objectives. Many marketers routinely measure Facebook followers, retweets and other popular social media data, but there are other metrics that are even more important that many people ignore altogether. This presentation shows how you can use data to improve your social media marketing efforts.
Presented at the 20th annual Advanced Integrated Marketing Symposium hosted by the Detroit chapter of the Direct Marketing Association.
Social media gone wrong: What NOT to do onlineChad Wiebesick
Just as quickly as social media can help your business, it can hurt it. Even worse, a social media blunder can cost you your job. Here are lessons learned from real-life examples of people who lost their jobs, lost clients or tarnished their business reputation. You’ll learn what not to do – and what to do – to ensure you’re using social media to effectively promote your business.
Six Steps To Create A Social Media Marketing Plan At Little CostChad Wiebesick
The success of your social media efforts depends upon having a well-defined strategy that's measurable and manageable. These are six proven steps to create a social media strategy, ensuring that every tweet you send is guided by a plan and aimed at business goals.
How Mobile Live Streaming is the Future of Social Media and the Travel IndustryChad Wiebesick
The document discusses how Pure Michigan, Michigan's travel promotion agency, became one of the first destinations to use mobile live streaming as a way to promote tourism. It details Pure Michigan's mobile live stream from Mackinac Island, which had over 3,500 viewers from around the world. The presentation outlines lessons learned, including setting clear goals, extensively promoting the event, ensuring technical success, engaging viewers during the stream, and measuring results. It also explores the emerging landscape of mobile live streaming apps and the potential for platforms like Facebook Live.
Smart ways to use social media in your job search Chad Wiebesick
This document provides tips for using social media effectively in a job search. It recommends fully completing your LinkedIn profile, including a photo and regular status updates. It also suggests customizing your LinkedIn URL, giving and getting recommendations, engaging with others on the platform, and cautioning against only connecting to sell or spam. Additional tips include researching hiring managers on social media, hyperlinking your resume to profiles, connecting with necessary contacts, optimizing Google search results, joining industry discussions, and maintaining a professional online presence.
Pure Michigan: Social Media Strategies and Tips Any Business Can UseChad Wiebesick
This document provides social media strategies and tips for businesses based on the Pure Michigan social media campaign. It discusses engaging advocates and influencers to share brand content, focusing on quality over quantity of fans, being timely and relevant in content, using consistent branding across platforms, and reframing shared content to reach new audiences. The Pure Michigan campaign generated $17 million in PR value from quickly responding to a tweet about Wisconsin claiming to be the "Mitten State".
Top Tips for Starting a Business Blog: Insights from Pure MichiganChad Wiebesick
Chad Wiebesick shares tips, insights and best practices from Pure Michigan's blogging strategy that you can immediately use to start your own business blog.
Job Description | Discover Kalamazoo | Digital Communications Manager Chad Wiebesick
This document describes the position of Digital Communications Manager for Discover Kalamazoo. The position involves managing Discover Kalamazoo's digital communications plan including social media, website content, and analytics. Additional responsibilities include supporting traditional marketing efforts, public relations activities, and the Kalamazoo Tourism Ambassador Program. The ideal candidate will have a bachelor's degree in marketing or communications, 1-3 years of related experience, and skills in social media, analytics, design, and writing.
A Look Inside The Most Digitally Savvy U.S. State Tourism Organization: Pure...Chad Wiebesick
Pure Michigan ranks #1 or #2 on more social networks than any other state DMO in the nation. Pure Michigan is also the #1 most popular travel brand in the world on Instagram as measured by the number of photos people have uploaded hashtagged #PureMichigan. In this presentation I gave to the Social Media Tourism Symposium in Australia, I share social media tips, tricks and best practices that can be applied to any business in any industry.
Technically Engaged: Using Social Media to Engage the PublicChad Wiebesick
Tips, techniques and strategies for social media success including ways to save time and how to align your social strategy with your business objectives.
Presented to the annual TransComm 2013 national conference.
The Art of Visual Storytelling: Spark #Instagreatness on InstagramChad Wiebesick
The document discusses Pure Michigan's use of Instagram for visual storytelling. It notes that Pure Michigan has over 23,000 Instagram fans and over 150,000 photos tagged with #PureMichigan. Pure Michigan curates photos that inspire travel and engages fans by featuring and commenting on fan-submitted photos. The presentation provides tips on gaining fans through cross-promotion, finding influential Instagram users to partner with, and engaging those influencers by having them serve as guest photographers at events. Requirements for guest photographers are also outlined.
Instagram: Using Influencers and NASCAR to Drive TrafficChad Wiebesick
The document discusses how the Michigan tourism organization uses Instagram to promote tourism. It partners with influencers like TonyDetroit, who has over 200k followers, to take photos at events like NASCAR races. The influencer is given control of the Pure Michigan Instagram account for a time to share photos with their followers. This drives over 90k photos tagged with #PureMichigan and gains the account thousands of new fans. The organization then cross promotes these photos across other social networks.
Getting Social With Pure Michigan Partnerships and OpportunitiesChad Wiebesick
How can local businesses, Michigan CVB's, and those in Michigan's travel & tourism industry use Pure Michigan's social media for promotion and publicity? Find out how to leverage Pure Michigan's vast social media influence to promote your local business. Presented by Chad Wiebesick to the Michigan Association of Convention and Visitor Bureaus.
3 Little Known Tips for Social Media Success: Lessons Learned from Our CommunityChad Wiebesick
Social media is playing an ever bigger role in our community in Ann Arbor. Three stories of how Ann Arbor is using social media to create positive change. Presented at Concentrate Speaker Series.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
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rankings in rapid time despite having health concerns and limited
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The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
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Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...Aleksey Savkin
The Strategy Implementation System offers a structured approach to translating stakeholder needs into actionable strategies using high-level and low-level scorecards. It involves stakeholder analysis, strategy decomposition, adoption of strategic frameworks like Balanced Scorecard or OKR, and alignment of goals, initiatives, and KPIs.
Key Components:
- Stakeholder Analysis
- Strategy Decomposition
- Adoption of Business Frameworks
- Goal Setting
- Initiatives and Action Plans
- KPIs and Performance Metrics
- Learning and Adaptation
- Alignment and Cascading of Scorecards
Benefits:
- Systematic strategy formulation and execution.
- Framework flexibility and automation.
- Enhanced alignment and strategic focus across the organization.
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Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
1. 360 West Maple Road
Birmingham, MI 48009
T 248 203 8000
F 248 203 8022
JOB POSTING
AS OF 4/15/12
JOB TITLE:
Community Manager for national clients (automotive, travel & tourism, professional services).
DESCRIPTION & DAILY RESPONSIBILITIES:
• Day-to-day agency/client lead for social media/social networking activities
• Produce and manage social content (blog posts, videos, Web chats, etc.)
• Post, monitor and engage on behalf of clients on social platforms
• Ensure consist messaging across multiple platforms
• Identify social extensions for existing communications, marketing and advertising programs
• Track, measure and report on Key Performance Indicators and identify recommendations and
opportunities for improvement
• Act as social liaison with larger communications, marketing, product and customer service teams
• Identify new audiences and influencers for content opportunities and content syndication
• Identify new trends in social space
• Oversee growing team of community engagement coordinators
• Share best practices
• Establish standards for content management and analytics
• Mentor junior staff on use of tools and programs
SKILLS
• Strong familiarity with established and emerging social media platforms
• Working knowledge of Wordpress, Joomla and content management systems
• Knowledge of analytics services, including Google Analytics and Omniture
• Knowledge of social media services, including Radian6, Vitrue and Context Optional
• Strong writing and verbal communication skills
• Ability and enjoyment of multi-tasking
• Leadership
NUMBER OF YEARS EXPERIENCE:
Ideally, the candidate will have 6 + years of digital experience
EDUCATIONAL REQUIREMENTS: 4-year college degree in journalism, public relations, marketing or related field
EOE
For more information, please contact Erin Lyons, Recruiter, at elyons@webershandwick.com
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