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Common Mistake in Social Media:
Sell Before You Listen
Social Media Education, Training & Support
www.mysocialintelligence.com
The best quality of a great communicator
(and actually a salesperson)
is one that LISTENS – before anything else
Listen before you sell …
@ 2013 Social Intelligence Limited
Its annoying and counter-productive when…
@ 2013 Social Intelligence Limited
Behave online as you would offline
@ 2013 Social Intelligence Limited
Now…if you are quite a ballsy aggressive
salesperson by nature in real life,
then you will have a wake-up call when it comes
to social media.
Subtlety – is the keyword
@ 2013 Social Intelligence Limited
Subtlety is the order of the day on the social
platforms – building trust and impressing your
audience with valuable content should be high
on your to-do list..and “Selling” quite low down
What other people “think” of you
@ 2013 Social Intelligence Limited
On social media – your value is truly measured
by what their opinion is of you; how they
relate that to their circles of influence; and in
how they relate to you through their
engagement/interaction with your content.
Channel Social Media Your Way…..
@ 2013 Social Intelligence Limited
Use the social media channels as a way to
really get to the heart of why your
customers/clients choose you, so you can find
out what you should be offering instead of
offering what will never sell.
Thanks for watching the quick share of this post...
@ 2013 Social Intelligence Limited
Want to read the full blog post with all our guidance?
You can read it here:
The Social Intelligence Blog
Meet the author:
Shelley Röstlund
Who Are We? Connect with us
@ 2013 Social Intelligence Limited
We are an end-to-end social media agency. We support our clients through practical
business education and training; as well as provide specialist one-to-one consultancy to
craft social media strategies that integrate into existing marketing, communication and
online strategies.
We also efficiently support our clients in a very practical basis in their day-to-day
management of their social media through our array of social media administrative
support services - if you think we can assist you, connect with us!
social.intelligence
mysocial_intel
social-intelligence-limited
socialintel
www.mysocialintelligence.com
Who Are We? Connect with us
@ 2013 Social Intelligence Limited
We are an end-to-end social media agency. We support our clients through practical
business education and training; as well as provide specialist one-to-one consultancy to
craft social media strategies that integrate into existing marketing, communication and
online strategies.
We also efficiently support our clients in a very practical basis in their day-to-day
management of their social media through our array of social media administrative
support services - if you think we can assist you, connect with us!
social.intelligence
mysocial_intel
social-intelligence-limited
socialintel
www.mysocialintelligence.com

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Common mistake in social media sell before you listen

  • 1. Common Mistake in Social Media: Sell Before You Listen Social Media Education, Training & Support www.mysocialintelligence.com
  • 2. The best quality of a great communicator (and actually a salesperson) is one that LISTENS – before anything else Listen before you sell … @ 2013 Social Intelligence Limited
  • 3. Its annoying and counter-productive when… @ 2013 Social Intelligence Limited
  • 4. Behave online as you would offline @ 2013 Social Intelligence Limited Now…if you are quite a ballsy aggressive salesperson by nature in real life, then you will have a wake-up call when it comes to social media.
  • 5. Subtlety – is the keyword @ 2013 Social Intelligence Limited Subtlety is the order of the day on the social platforms – building trust and impressing your audience with valuable content should be high on your to-do list..and “Selling” quite low down
  • 6. What other people “think” of you @ 2013 Social Intelligence Limited On social media – your value is truly measured by what their opinion is of you; how they relate that to their circles of influence; and in how they relate to you through their engagement/interaction with your content.
  • 7. Channel Social Media Your Way….. @ 2013 Social Intelligence Limited Use the social media channels as a way to really get to the heart of why your customers/clients choose you, so you can find out what you should be offering instead of offering what will never sell.
  • 8. Thanks for watching the quick share of this post... @ 2013 Social Intelligence Limited Want to read the full blog post with all our guidance? You can read it here: The Social Intelligence Blog Meet the author: Shelley Röstlund
  • 9. Who Are We? Connect with us @ 2013 Social Intelligence Limited We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com
  • 10. Who Are We? Connect with us @ 2013 Social Intelligence Limited We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com