This document summarizes a report on opportunities for Columbus, Ohio related to logistics and supply chain management. The report finds that Columbus is well positioned due to its central U.S. location and access to transportation infrastructure. It recommends that Columbus emphasize its reliability and predictability to attract more distribution and warehousing facilities. Specific opportunities mentioned include rail-served logistics parks, accelerating development at Rickenbacker, capturing growth in e-commerce, and marketing Columbus' value proposition to manufacturers.
Ologie presents "College Connected: How social media turned Capital University students into brand ambassadors" at the Columbus Chamber's event, "Getting Results with Social Media
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Transforming Transportation 2015: Smart Cities for Shared Prosperity is the annual conference co-organized by the World Resources Institute and the World Bank.
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Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
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Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
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A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
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Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
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Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
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Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
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2. IMSW 2011 Market Study
โข Verify Population coverage from Columbus
โข Verify Columbus is retaining competitive edge
โข Identify other regions threats to Columbus
โข IMC rate proof, or identify gaps on rates
โข Transportation/infrastructure corridor issues
โข Review of rail and truck services
โข Government/EDC initiatives review
โข Present a logistics โvalue propositionโ
โ This is what we did
3. Report
โข Report Summary and Key Findings
โข From a Logistics POV, Columbus is Perfectly
Placed
โข Comparative Zone of Coverage Maps
โข The Real Columbus Value Proposition
โข Import and Export Market Share
โข Real Estate Market Overview
โข Rail Logistics Marketing
โข E-Commerce Opportunities
โข Final Take Away
4. Miles Population % of US Population
Columbus 500
Miles
142,100,000
Population
46.02%
% of US & Canadian
(500 Mile Radius) 500 150,100,000 44.11%
5. Columbus Miles
300
Population
53,700,000
% of US Population
17.38%
(300 Mile Radius) Miles
300
Population
59,100,000
% of US & Canadian
17.36%
6. Market Population Reach
300 Mile % of US 500 Mile % of US
Market Reach Population Reach Population
Chicago 50,100,000 16.23% 82,900,000 26.87%
Columbus 53,700,000 17.38% 142,100,000 46.02%
Harrisburg 70,300,000 22.77% 112,200,000 36.35%
Indianapolis 54,100,000 17.52% 111,200,000 36.03%
Kansas City 19,100,000 6.18% 67,300,000 21.81%
7. Columbus Value Proposition
Market Analysis Ranking
(5 Represents Best Use/Cost Advantage)
Chicago Columbus Harrisburg Indianapolis Louisville
Ranking Level 1-5 1-5 1-5 1-5 1-5
Population Reach 300
3 4 5 4 4
Miles
Population Reach 500
1 5 3 3 2
Miles
Cost of Labor 2 4 3 5 3
Cost of Occupancy 2 4 3 1 5
Logistics Cost
East Coast vs. West 5 4 3 4 2
Coast Inbound
Total 13 21 17 17 16
8. Regional Market Real
Estate Analysis
Market Statistics Columbus Chicago Indianapolis Louisville Central PA
Rentable Area (SF) 205,891,574 1,184,605,187 236,704,434 97,124,883 148,681,066
Vacancy Rate 13.8% 9.2% 8.5% 8.0% 11.7%
Net Absorption (SF) -1,104,356 6,239,271 3,541,406 521,250 1,056,168
Under Construction (SF) 1,862,035 2,795,480 492,000 186,000 0
Average Lease Rate $3.22 $3.98 $4.32 $2.88 $3.51
Source: CB Richard Ellis
9. Report Findings
What we found: Columbus can gain
important advantages over other freight
communities by delivering a freight network
that is predictable (Maersk Daily Service
9/2011: โabsolute reliability, its predictable,
its boring and its right on timeโ)
10. Predictability in the Supply Chain
Delivered by the Columbus Region
Nine Recommendations
1. Marketing message/value proposition
received by all Columbus Region
members
2. Harmonize web contents so that all
members are consistent in site selection,
links to Columbus Region
11. Predictability in the Supply Chain
Delivered by the Columbus Region
Nine Recommendations
3. Create a roster of Class A buildings to
demonstrate Columbus Regionโs
advantage with this product type
4. Establish a working group to accelerate
development at Rickenbacker Rail
Served Logistics Park
5. Identify new sites that can be ready for
Jobs Ready Sites
12. Predictability in the Supply Chain
Delivered by the Columbus Region
Nine Recommendations
6. Retail sites supported by retail
distribution centers not in Columbus
7. Review, analyze Georgiaโs Innovation
and Logistics Center, attributes that may
benefit the CRLC
8. Forum for manufacturers and distributors
on HOS and CSA-issues which impact
drivers services and capabilities
13. Predictability in the Supply Chain
Delivered by the Columbus Region
Nine Recommendations
9. Determine an e-commerce strategy for
the Region in order to capture new
distribution in this sector
17. Types of New Commerce
โข E-Commerce = Electronic Commerce
(Computer, Laptop, Desktop)
โข M-Commerce = Mobile Commerce
(Phone, tablets, readers etc.)
โข S-Commerce = Social Commerce
(Derived from Social Networks such as
Facebook, Twitter, Groupon, etc.
18. What Retail Tells Us
โข National Retail Federation: retail growth for
2012 should be 3.4%, down from 4.7%
growth in 2011 (GDP growth 2.1%-2.4%)
โข Amazon growth in 2010 was 39.5%, revenue
of $34.2 Billion
โ 52 Distribution Centers exist
โ 28 overseas order processing, fulfillment DCโs
โ 17 Distribution Centers proposed/planned
โ 1/5/2012, Two new DC sites announced in VA,
one in TN; 1/24/2012, new DC site announced in
SC
19. E-Commerce Leaders
โข Next to Amazon, e-commerce leaders are:
โ Staples, $10.2b, 4.1% growth in 2010
โ Apple, $5.2b, 23.0% growth in 2010
โ Dell, $4.8b, 6.0% growth in 2010
โ Office Depot, $4.1b, 0.0% growth in 2010
โ Walmart, $4.0b, 17% growth in 2010
โข (internetretailer.com, Top 500 List, 12/2011)
20. Projected Impact of
E-Commerce
โข By 2025 it has been estimated that
Ecommerce will represent 30% of all
Retail Sales and account from 2.7 trillion in
total sales (Source: Dematic)
โข Within 5 years, the percentage of sales
closed at physical stores vs. alternative
sales channels (E-Commerce, M-
Commerce and S-Commerce) will drop
from 91% (today) to 76% (Deloitte Study)
21. Shippingโs Role in
E-Commerce
โข Fulfillment โpromiseโ stipulates site selection
and access to transportation networks and
hubs
โข โFree shippingโ retains transactions (3/4 of
consumers abandon shopping at checkout if
shipping is not free)
โ Shipping solutions include โretail shipping clubs
based on purchase thresholds, linking free
shipping to minimum orders or certain products
(higher margins), customized delivery or
providing free shipping on two or three day
delivery solutions
22. Why Does all this Matter?
โข The logistics systems must continue to evolve
to support this new commerce channel,
โ Buildings, building configurations, processing
systems
โ Truck-load, less-than-truck load distances
โ Zone-skipping
โ Multiple air hubs โ Truck Hubs
โ Customized deliver, disposal of products
โ And new job opportunities (WSJ: wanted e-
commerce chiefs: salary ranges $300k-500k
according to top recruiters (11/15/2011)
23. How Are They
Making It Work?
โข Single DC supports national store
replenishment and e-commerce order
fulfillment
โข Stand alone DC(s) for store replenishment and
stand alone e-commerce fulfillment centers (in
different locations)
โข Third-party sourcing for all aspects of fulfillment
and transaction support
โข Third-party sourcing for selected goods to
enhance product launch, seasonal products
24. QUESTIONS ?
Thank You
Steve Schellenberg
IMS Worldwide, Inc.
www.imsw.com