The Cognitive Theory of Multimedia Learning (CTML) is based on three core assumptions: (1) humans process visual and auditory information through separate channels, (2) each channel has limited capacity, and (3) learning requires active cognitive processing. CTML outlines 12 principles for effective multimedia instruction, including the coherence, signaling, redundancy, spatial/temporal contiguity, segmenting, pre-training, modality, multimedia, personalization, voice, and image principles. When these principles are violated, it can result in cognitive overload and decreased learning.