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©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only.
Unlocking the Future of Leadership
Coaching the Leaders of the Future
by Andra Morosi, Executive Coach & Senior Consultant – April 2012
 
I have recently come across a great piece of research that reinforced my beliefs about the compelling 
need to shift to a new form of leadership, a sustainable one. The only one that can match the evolution 
of organizations, society and the new balance of powers we are witnessing with the rise of “globalization 
2.0” as some analysts call it.
 
It also made me think of one of my coaching clients, a new leader and a pioneer whom I shall call John.
 
According to Hay Group’s Leadership 2030 study published late last year, a new combination of skills and 
qualities are shaping up a “post-heroic” leadership style, one that needs rethinking old concepts such as 
loyalty or retention. The leader of the next decades needs to be equipped for the new business world 
order, ready for the new challenges at the cognitive, emotional and behavioral levels. 
 
I started working with John three years ago when he was heading the Marketing and Sales team of the 
French subsidiary of a multinational organization. Strong convictions, solid values and positive beliefs 
about  the  power  of  collaboration  balanced  his  doubts  about  the  new  European  matrix  organization 
structure, where new dotted lines alongside reporting lines seemed fuzzy to everyone. Moreover, some 
serious cultural stretching seemed necessary in order to liaise with the European leadership team and 
other  peers  in  what  he  called  “a  true  Babel  environment”  of  more  than  20  nationalities  based  in 
Switzerland. John’s team members no longer reported to him only, but also to their category managers 
at the European level. All told, this amounted to a new positioning that followed initial confusion and 
doubt,  leading to some deep reflection and serious work on how proactive to change he was and where 
he stood in the “us” and “them” dichotomy. 
©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only.
Year 1 – Change management & personal development
Build emotional strength,
Accepting and dealing with ambiguity,
Sending positive messages to team members while preserving his integrity,
were 3 areas explored during and in between the coaching sessions.
Much to his surprise, at the end of the year John was offered the position of country manager, heading the French
market unit and P&L within the new European organization. A nice acknowledgement of his accomplishments but
also a new challenge as he now had to fulfill 2 roles, head of Marketing and Sales as well as MD for France. This new
dimension led to a new coaching contract and of course new and ambitious objectives for our second year.
Year 2 – From Best Practices to New Practices
Strategic positioning,
Dealing with complexity,
Developing influencing skills,
Enhancing his impact by defining and asserting his own leadership branding
became the key priorities in our work together over the following 12 months.
©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only.
John’s capacity to shift perspectives from specific operational detail to global wide angle view while observing
situations and assessing the impact of his decisions on the whole organization evolved considerably.
 
The coaching sessions led him to replace the notion of “best practices” by “new practices”, consolidate his vision,
experiment with and validate new behaviours, develop consistency as well as clarity as to his next steps. His flexibility
in terms of approach and behaviour was visibly enhanced, a rewarding process.
Year 3 – Leading Organizational Change
The announcement of the group’s takeover by a multinational giant in the industry early last year brought our
coaching relationship to a higher level as we focused our work together on:
1.Succeeding in the transition period
2.Keeping the local teams motivated despite the instability of the context
3.Modeling and using coaching skills to grow his people
4.Developing cross-cultural teamwork
5.Exploring perspectives of his future career path
John became a true change leader within the broader organization. He invested high energy in balancing, negotiating
and shaping up the future, while highlighting and preserving what worked. He reached higher levels of cultural
sensitivity through his integration efforts of leveraging the two corporate cultures, as well as integrating and adapting
to the national cultures of his new colleagues at the European level. His decisions were informed by consideration of
more strategic priorities rather than operational or local challenges. A highly positive approach, authenticity and
courage guided his actions as he initiated change forums that we prepared together during the sessions.
©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only.
How does this example illustrate the portrait of the new leader as depicted in the 2030 Leadership Research? It does so by
simply highlighting the key conclusions that “Leaders of the future will need to be adept conceptual and strategic thinkers,
have deep integrity and intellectual openness, find new ways to create loyalty, lead increasingly diverse and independent
teams over which they may not always have direct authority, and relinquish their own power in favor of collaborative
approaches inside and outside the organization.”
These are the conclusions that Hay Group reached after identifying the 6 key megatrends that they believe will affect
organizations and their leaders over the coming decades. “Collaboration – cross-generational, cross-functional and cross-
company will be their watchword. They will also have to lead increasingly diverse teams.”

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Coaching_Leaders_future_article

  • 1. ©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only. Unlocking the Future of Leadership Coaching the Leaders of the Future by Andra Morosi, Executive Coach & Senior Consultant – April 2012   I have recently come across a great piece of research that reinforced my beliefs about the compelling  need to shift to a new form of leadership, a sustainable one. The only one that can match the evolution  of organizations, society and the new balance of powers we are witnessing with the rise of “globalization  2.0” as some analysts call it.   It also made me think of one of my coaching clients, a new leader and a pioneer whom I shall call John.   According to Hay Group’s Leadership 2030 study published late last year, a new combination of skills and  qualities are shaping up a “post-heroic” leadership style, one that needs rethinking old concepts such as  loyalty or retention. The leader of the next decades needs to be equipped for the new business world  order, ready for the new challenges at the cognitive, emotional and behavioral levels.    I started working with John three years ago when he was heading the Marketing and Sales team of the  French subsidiary of a multinational organization. Strong convictions, solid values and positive beliefs  about  the  power  of  collaboration  balanced  his  doubts  about  the  new  European  matrix  organization  structure, where new dotted lines alongside reporting lines seemed fuzzy to everyone. Moreover, some  serious cultural stretching seemed necessary in order to liaise with the European leadership team and  other  peers  in  what  he  called  “a  true  Babel  environment”  of  more  than  20  nationalities  based  in  Switzerland. John’s team members no longer reported to him only, but also to their category managers  at the European level. All told, this amounted to a new positioning that followed initial confusion and  doubt,  leading to some deep reflection and serious work on how proactive to change he was and where  he stood in the “us” and “them” dichotomy. 
  • 2. ©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only. Year 1 – Change management & personal development Build emotional strength, Accepting and dealing with ambiguity, Sending positive messages to team members while preserving his integrity, were 3 areas explored during and in between the coaching sessions. Much to his surprise, at the end of the year John was offered the position of country manager, heading the French market unit and P&L within the new European organization. A nice acknowledgement of his accomplishments but also a new challenge as he now had to fulfill 2 roles, head of Marketing and Sales as well as MD for France. This new dimension led to a new coaching contract and of course new and ambitious objectives for our second year. Year 2 – From Best Practices to New Practices Strategic positioning, Dealing with complexity, Developing influencing skills, Enhancing his impact by defining and asserting his own leadership branding became the key priorities in our work together over the following 12 months.
  • 3. ©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only. John’s capacity to shift perspectives from specific operational detail to global wide angle view while observing situations and assessing the impact of his decisions on the whole organization evolved considerably.   The coaching sessions led him to replace the notion of “best practices” by “new practices”, consolidate his vision, experiment with and validate new behaviours, develop consistency as well as clarity as to his next steps. His flexibility in terms of approach and behaviour was visibly enhanced, a rewarding process. Year 3 – Leading Organizational Change The announcement of the group’s takeover by a multinational giant in the industry early last year brought our coaching relationship to a higher level as we focused our work together on: 1.Succeeding in the transition period 2.Keeping the local teams motivated despite the instability of the context 3.Modeling and using coaching skills to grow his people 4.Developing cross-cultural teamwork 5.Exploring perspectives of his future career path John became a true change leader within the broader organization. He invested high energy in balancing, negotiating and shaping up the future, while highlighting and preserving what worked. He reached higher levels of cultural sensitivity through his integration efforts of leveraging the two corporate cultures, as well as integrating and adapting to the national cultures of his new colleagues at the European level. His decisions were informed by consideration of more strategic priorities rather than operational or local challenges. A highly positive approach, authenticity and courage guided his actions as he initiated change forums that we prepared together during the sessions.
  • 4. ©International Milestones - Andra Morosi 2012 - Use restricted to authorized persons only. How does this example illustrate the portrait of the new leader as depicted in the 2030 Leadership Research? It does so by simply highlighting the key conclusions that “Leaders of the future will need to be adept conceptual and strategic thinkers, have deep integrity and intellectual openness, find new ways to create loyalty, lead increasingly diverse and independent teams over which they may not always have direct authority, and relinquish their own power in favor of collaborative approaches inside and outside the organization.” These are the conclusions that Hay Group reached after identifying the 6 key megatrends that they believe will affect organizations and their leaders over the coming decades. “Collaboration – cross-generational, cross-functional and cross- company will be their watchword. They will also have to lead increasingly diverse teams.”