Coachella is a major annual music and arts festival held over two weekends in April in Indio, California. It features performances from popular and emerging artists across multiple genres including rock, indie, hip hop, and EDM. The festival began in 1999 and has grown significantly, regularly attracting over 150 musical acts and nearly 200,000 attendees each weekend. In addition to music, Coachella is known for its unique art installations and sculptures displayed throughout the festival grounds.

1. COACHELLA

2. GENRE: Rock, indie, hip hop, EDM
LOCATION: Empire Polo Club,
81-800 Avenue 51,
Indio, California 92201
OPENING CEREMONY: Organized by Goldenvoice in
1999
FIRST FESTIVAL: April, 2001 (single day event)
SHOWCASES: Popular musical artists as well
as emerging artists,
installation of art and
sculptures
AVERAGE: 198,000 tickets and $84.3
million
FOUNDED BY: Paul Tollett and Rick Van
Santen

3. WHAT
Coachella, the crown jewel among destination music
festivals, a sort of spring break for music lovers.
Three days of music, over 150 bands, repeated over
two weekends featuring a wonderful cross-section of
music world old and new - Red Hot Chili Peppers,
Moby, Wu Tang Clan, Social Distortion, Japandroids,
Vampire Weekend, and more.

4. Where
It is held at the Empire polo club in Indio,
California in the Inland Empire’s Coachella
Valley.

5. Main stages
I. Coachella stage,
II. Gobi tent,
III. Mojave tent, (2010)
IV. outdoor tent,
V. Sahara tent, (2015)
VI. Oasis dome(2006 & 2011),
VII. New yama Stage (2013)

6. Coachella stage

7. Gobi tent stage

9. Mojave stage

10. Outdoor tent stage

11. Sahara dance stage

13. YEAR DETAILS FEATURED
2015 April 10–12 and 17–
19
headliners AC/DC, J
ack White & Drake
with a surprise
appearance
by Madonna.
2016 April 15–17 and 22–
24
reuniting of
original Guns N'
Roses members Axl
Rose, Slash & Duff
McKagan and a
guest appearance
from Angus Young.
2017 April 14–16 and
April 21–23
Radiohead,
Beyoncé, and
Kendrick Lamar as
headlining artists

15. Giant Astronaut sculpture

17. Beyond music

18. Pinterest

19. In addition to hosting live music, Coachella is a
showcase for visual arts, including installation
art and sculpture. Many of the pieces
are interactive, providing a visual treat for
attendees. Throughout the years, the art has
grown in scale and outrageousness. Artists are
given access to the grounds just 10 days
before the festival, giving them a tight
timeframe in which to assemble their
pieces. Due to the high cost of re-assembly,
only about half of them appear again outside
of Coachella.

20. COST
Last year it sold 158,000
tickets and pulled in $47.3
million in revenue, according
to Billboard Box score.

21. Year Tickets sold Revenue Attendance
2016 Priced at $375-899
2015 158,000 $ 47.3 million 193,000
people
2014 193,000 $ 78.3 million 267,000
people
2013 198,000 $ 84 million 356,000
people
2010-2012 99,000 $ 25 million 79,000
people
Tickets are usually sold out in 20 minutes of them being
available and
Has a 9 month waiting for the booking of the tickets.

23. For Year
Top Festival at the 2014 Billboard
Touring Awards
2014
Best Stage award 2010, 2013, 2014, 2015
Best theme award 2013, 2015
Best art & sculpture exhibited 2007, 2009, 2010, 2010, 2012,
2014,2015
AWARDS

24. SPONSORS & PARTNERS

25. u
THANK YOU