The document provides information from a presentation on cloud adoption trends and best practices. Some key points summarized: - A survey of over 160 organizations found that around 70% have some workloads in the cloud currently, with databases, analytics, and web hosting being top workloads migrated. Around 30% of total workloads are in the cloud. - Larger enterprises are more likely to utilize multiple cloud providers, while around 40% of mid-sized and small companies only use one provider. Over 70% of organizations are considering leveraging Platform as a Service solutions. - Top challenges for cloud adoption are system integration, skills gaps, security concerns, and increased complexity. Around 50% of organizations say cloud costs have

1. Cloud Adoption
Benchmark, Trends & Best Practices
October 22, 2020

2. www.datavail.com 2
20+ years of industry experience helping
business executives and CIOs improve
IT’s business value
Expertise in IT strategy, business
applications, analytics, infrastructure and
cloud
Introductions
Experience with Fortune 500, Fortune
2000, Start Ups and State and Local Gov.
Leads Datavail cloud strategy and
partnerships with AWS, Microsoft and
Oracle
Dan Russell
SVP of Cloud Strategy and Strategic Alliances,
Datavail

3. www.datavail.com 3
What’s On Your Mind Relative to Cloud
Computing?
What are the market trends for cloud?
How does our company compare to others? Benchmarking (Survey)
• How should we be leveraging the cloud?
• Should we leverage cloud for just SaaS, IaaS or PaaS?
• Should we leverage a single cloud provider or multiple cloud providers?
What are the industry trends and best practices for:
• Cloud database platforms?
• Cloud analytics?
• Cloud applications?
Are the costs lower or higher than our existing spend for on-prem and
hosted environments?

4. www.datavail.com 4
Cloud Adoption Trends
By 2022, 75% of all databases will be deployed or migrated
to a cloud platform.
Source: Gartner June 2019 – Future of DBMS Market is Cloud
Approximately 30 percent of today's workloads are being
run in the public cloud.
Source: TECHnalysis Research, LLC - Jan. 14, 2020 blog post

5. www.datavail.com 5
Amazon
Aurora
Amazon
RDS
Amazon
DynamoDB
Database Modernizations (Cloud Managed)
Cloud Services Market Evolution
Cloud PaaS - Database Platform Specific Migrations
1999
2006
2019
2018
2020
A Slower
Move to the
Cloud
Large legacy
transactional
systems
Mainframe
base apps
Highly
sensitivity to
data security
C/S apps with
thick clients
Mfg. shop floor
real time apps
Cloud IaaS (Lift and Shift Migrations from on-prem and hosted to Cloud, Security, DevOps)
Cloud SaaS Business Applications
Amazon
Redshift
Cloud BI / Analytics Cloud App Modernization

6. www.datavail.com 6
Public Cloud Providers
Grow Rate and Market Share %
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
50000
2015 2016 2017 2018 2019 2020E
AWS Azure Google Oracle IBM
AWS 40%
Azure 23%
Google 12%
Oracle 2% | IBM 2%
Source: Company Reports, CRC Estimates, Factset Estimates

7. Cloud Adoption Survey
Results and Best Practices
October 22, 2020

8. www.datavail.com 8
Survey Metrics by Size & Industry Vertical
(166 Responses)
Large Enterprises >$1B
Medium Enterprises $200M-$1B
Small Businesses <$200M
Submissions by Company Size Submissions by Industry
Small
Business
39%
Government/
Education
9%
Medium
Enterprise
21%
Large
Enterprise
31%
Manufacturing 15%
Financial Services 12%
Government/Education 10%
Healthcare 10%
Other 8%
Computer Products/Services 7%
Energy & Utilities 7%
Retail 5%
Computer Software 5%
Professional Services 5%
Transportation Services 4%
Wholesale Distribution 4%
IT Services 4%
Non-Profit 4%

9. www.datavail.com 9
#3 - Top Reasons for Moving to the Cloud?
What Benefits Do You Expect From Moving to the Cloud?
0 10 20 30 40 50 60 70 80 90 100
IT Efficiency
Flexibility/Elastic capacity
Business Continuity
Operational Cost Savings
IT Capacity On Demand
Capital Cost Savings
Ability to Rapidly Launch Products & Services
Improved Uptime/Performance
Enhanced Security
Sunsetting Company Owned Data Center
Convenience for Development Teams
Improved Collaboration
Other

10. www.datavail.com 10
#1 - Overall Cloud Adoption?
Summary
Large Enterprises:
• 77% using the cloud today
• 6% are 100% in the cloud
• 15% currently evaluating cloud
Medium Enterprise:
• 72% using cloud today,
• 15% of these are 100% in the cloud
• 24% currently evaluating cloud
Small Businesses:
• 70% using cloud today
• 13% are 100% in the cloud
• 19% currently evaluating cloud
State & Local Gov:
• 53% using cloud today
• 0% are 100% in the cloud
• 38% currently evaluating cloud
0
20
40
60
80
100
120
Have Not Started Evaluation & Planning Hybrid Cloud 100% in the Cloud
Large Enterprise Medium Enterprise Small Business Government/Education
10%
20%
60%
10%
Where are you in your cloud adoption strategy?

11. www.datavail.com 11
#2 - What Type of Cloud Platform (non SaaS)?
0
10
20
30
40
50
60
70
Multi-cloud (multiple
cloud providers)
Public Cloud Hosted Private Cloud On-premise Private
Cloud
Large Enterprise Medium Enterprise Small Business Government/Education
24%
16%
13%
47%
What type of cloud platform are you using for non-SaaS workload?
Summary
Large Enterprises:
• 58% Multi-cloud
• 23% Public cloud
• 19% Private cloud
Medium Enterprises:
• 41% Multi-cloud
• 28% Public cloud
• 31% Private cloud
Small Enterprises:
• 38% Multi-cloud
• 24% Public cloud
• 38% Private cloud
State and Local Gov:
• 60% Multi-cloud
• 20% Public cloud
• 20% Private cloud

12. www.datavail.com 12
#5 - Top Challenges for Cloud Adoption?
What are the TOP THREE challenges you are anticipating or have
experienced in your cloud migration journey?
0 10 20 30 40 50 60 70 80
System/Application Integration
Skills/Resource Gaps
Increased Cost
Security/Privacy
Increased Complexity
No Defined Cloud Strategy
Performance/Latency
Overall Cost/ROI
Compliance
Training
No Executive Support
Other
No IT Support
Top 6 Challenges
1. System / application integration
2. Skilled resources
3. Increased cost
4. Security / privacy
5. Increased complexity
6. Lack of a defined cloud strategy
7. Performance / latency

13. www.datavail.com 13
#4 - Cost for Cloud Versus Expectations?
Has your current cloud consumption cost more or less than you had anticipated?
Cost Best Practices
Shift from CapEx to OpEx
Monitor consumption
Scale up / down to align capacity with
business needs
Leverage tools to monitor consumption by
workload & business functions
Utilize reserved instances for stable
workloadsAbout What
We Expected
49%
More 27%
Don’t Know/
NA
15%
Less
9%

14. www.datavail.com 14
Workload Options To Consider Moving to the Cloud
Cloud Workloads
0% 10% 20% 30% 40% 50% 60% 70% 80%
Database
Analytics
Web/Content Hosting
Edge Solution Support
IoT/Data Streaming
CRM
Industry Market Solutions
App Dev/DevOps
Mobile App/Device Backend
Legacy App Modernization
AI / Machine Learning
Backup / Disaster Recovery
Security
Most Popular Cloud
Workloads
Database
Analytics
Web Content Hosting

15. www.datavail.com 15
Application Portfolio Rationalization – 6 R’s
Use Migration
Tool
Install Config Deploy
Determine
Platform
Modify
Infrastructure
Buy Install/Setup
Redesign App/Code
Development
ALM/SDLC Integration
Retain (Keep on Prem)
Retire (Sunset App.)
Rehost (IaaS)
Replatform (PaaS)
Repurchase (SaaS)
Refactor (Build Cloud Native)
DetermineDiscover ProductionTransition
Manual
Automate
Validation

16. www.datavail.com 16
Cloud Application Trends
SaaS replacing traditional perpetual license COTS applications
Cloud native application development and legacy app modernization rapidly growing
Leveraging Agile, CI/CD and DevOps to speed innovation and time to market
Increasing usage of containerization and microservices for application development
Leveraging tools common for Collaboration, DevOps, App Performance Management
Posted by John Steven on Monday, March 19th, 2018

17. www.datavail.com 17
Augmented
Data-driven
Business
Self-Service
Improved User
Productivity
Centralized
Stronger
Governance
Analytics -
Architecture is
rapidly evolving
Source: Oracle Open World 2018 analytics partner session
Trend towards Hybrid
Environments
(On-prem & Cloud)
AGILITY
BUSINESS VALUE
Analytics Industry Waves
Modern data analytics is
comprised of all three wave
components

18. www.datavail.com 18
#6 - Cloud Analytics?
What role will cloud analytics play in your company's upcoming initiatives?
Best Practices
Analytic vendors are moving towards
cloud first with new features
Consider leveraging cloud for new
Data Lakes and modernized D/W
POCs are important process for
evaluating cloud analytics
Somewhat
Important
35%
Very
Important
30%
Need More
Information
11%
Haven’t Thought
About It
17%
Not Important
7%

19. www.datavail.com 19
#10 - Planned Use of PaaS?
Summary
70% planning to leverage or will do a POC
for PaaS
Thinking about workloads you are considering migrating to the cloud in the next 12
months, what role will PaaS services play over traditional cloud IaaS?
Likely Will
Not Use
21%
Will Do a POC
37%
Will Leverage for
Select Workloads
28%
Will Not
Use
9%
Is a Core Service
5%

20. www.datavail.com 20
#9 - Cloud Managed Database Platforms?
If you are moving to the cloud are you using or considering any cloud
managed database options?
Maybe
28%
No
21%
Yes
51%

21. www.datavail.com 21
0
20
40
60
80
100
120
140
160
SQL Server Oracle MySQL PostgreSQL Db2 MongoDB MariaDB Cassandra Other
#7 - Database Platforms?
Which of the following are your primary database platforms today?
Most Popular DBMS Engines
1. Oracle
2. MySQL
3. SQL Server
4. PostgreSQL
5. MongoDB
6. IBM Db2
7. Elasticsearch
8. Redis
9. SQLite
10. Cassandra
Source: DB-Engines.com Oct 2020

22. www.datavail.com 22
#8 - Cloud Database Modernization?
Summary
46% Moving or considering
moving to modern databases
Purpose built databases
• NoSQL
• Document
• Analytics
• Graph
• IoT
• In-memory
• Search
• Time Series
• Key Value
Where are you in your database modernization journey as you move to the cloud?
Remaining on
Current Platform
34%
Considering
Migrating in
Future
22%
Evaluating &
Planning to
Migrate
19%
In Process
of Migrating
15%
Build New,
Keep
Legacy
10%

23. www.datavail.com 23
Cloud Managed Databases Options/Benefits
Benefits
Purpose built
Performance
• Reads
• Writes
• Queries
Scalability
Availability / DR
Reduce license costs
Less administrative support required
Serverless
Security
Cloud Managed Options
 AWS
• RDS
• Aurora
• Redshift
• DynamoDB
• DocumentDB
• ElastiCache
• Keyspaces
• EMR
• Elasticsearch Service
• MS for Kafka
 Azure
• Azure SQL
• Azure DB for MySQL
• Azure DB for MariaDB
• Azure DB for PostgreSQL
• Azure Cosmos DB
• Azure Cache for Redis
 MongoDB
• Atlas (AWS, Azure, GCI)
 MySQL
• (MySQL on OCI)

24. www.datavail.com 24
Cloud Database Services Revenue Growth
Cloud DBMS Services Revenue
0
1000
2000
3000
4000
5000
6000
7000
AWS Microsoft Oracle Google IBM Cloudera MongoDB Other
2016 2017 2018
Source: Gartner 2019 Future of DBMS is Cloud

25. www.datavail.com 25
Overall Cloud Survey Results
70% of companies have some workloads in the cloud today
75% of these companies are leveraging public cloud, 25% private cloud
60% are hybrid cloud (combination of on-prem and public cloud)
~30% of total workloads are in the cloud today
~50% of companies say cloud costs are about what they expected
Databases, analytics and web/content hosting are the workloads moving fastest to the cloud
Apps are moving to SaaS, DevOps, Agile, CD/CI with microservices and containerization
>50% of larger enterprise are leveraging multiple cloud providers
<40% of mid-sized and small companies are leveraging multiple cloud providers
>70% of all organizations are considering leveraging PaaS solutions from cloud providers
>60% of all organizations are considering modernizing their database platforms

26. www.datavail.com 26
Best Practices Summary
Cloud strategy and roadmap
Application portfolio analysis (6R’s)
Evaluate database migration and
modernization options
Analytic environments roadmap
Infrastructure / security analysis
Leverage tools for database
schema conversion and migrations
Cost / ROI analysis
POCs
Leverage vendor funding
Effectively leveraging partners
for planning, migration and
managed services
Cloud managed services to
optimize consumption, security,
performance and availability

27. www.datavail.com 27
Datavail’s Industry Benchmark: Cloud Adoption Trends Survey is still open to
participants who haven’t completed the survey. As a thank you for completing
the survey, you will automatically be entered in a drawing for a chance to win
a Kindle Oasis and a Kindle Unlimited subscription. Additionally, Datavail will
be donating to First Book to help a child in need.
After the webinar, please complete DBTA’s evaluation on today’s presentation
and be entered for a chance to win a pair of Bose noise cancelling
headphones.
Complete the Cloud Adoption Survey &
Evaluation to WIN

28. www.datavail.com 28
Email me (Dan.Russell@Datavail.com) if you’re interested in a call to discuss
how your organization compares to the industry norms and options on your
cloud journey.
Connect with me on LinkedIn
Cloud Migration & Management Resources – Stay tuned for a white paper on
this topic!
Let’s Connect & Additional Resources

29. Open Q&A
October 22, 2020