Bzb

1. Entrepreneurial Competency
Kamesh

2. Example of Competency

3. Enterprise Launching Competency
• Thacker got an opportunity to set up an AMUL Milk Plant in Odisha
• Competence to understanding the nature of business
• Procuring Pasteurization Purification Packing Distribution
• Comp to determine potential of the business Revenues & Profits
• Comp to develop a business plan
• Comp to obtain technical assistance Consultant from Hyd, Noida
• Planning marketing strategy Adv, Promotion, Shelf display, POP
banners
• Finance the business
• Locate business
• Complying with govt regulation

4. Examples of Competency/Incompetency
• Launch of Nano Flop
• Jaguar Acquisition from Ford Loss making Emotional decision not strategic
• Tatas in Ecommerce?
• Big Basket Acquisition by Tata Watch list Tata’s are weak in marketing
• Anil Ambani Reliance Entertainment, Reliance Telecom, Infra, etc Disaster 
Emotional decisions-Glamour instead of hard headed thinking
• Competency is doubtful
• Jiomart Ecommerce started by Mukesh Ambani Learning the nuts and bolts of the
business during the pandemic
• Reliance Retail (groceries, veg&fruits, cosmetics, home products, etc),
• R Trends Apparel & Footwear) 40 marquee international brands such as Armani, Burberry, Diesel, GAS,
Marks & Spencer, Superdry, Brooks Brothers, Steve Madden Digital,
• Reliance Jewelry
•

5. What is competency?
• Knowledge
• Skills
• Perception Traits
• Motive

6. Elaboration
• Knowledge
• Work related
• Skills
• Leadership
• Articulate Communication
• Perception Traits
• Self perception S&W
• Perceiving S&W of others
• Team player
• Handles ambiguity well
• Demonstrates initiative
• Motives
• Self development
• Focusses on client success, customer satisfaction
• Preserves personal integrity

7. Major entrepreneurial competencies
• Initiative
• Looking for opportunities
• Persistence
• Info seeker
• Quality conscious
• Commitment
• Efficient
• Planner
• Problem solver
• Self confidence
• Assertive
• Persuasive
• Good monitor
• Employee well wisher
• Strategist

8. Research shows… Competency traits
• Enterprising person
• Welcomes advanced technology
• Looks for change
• Invest his income in enterprise
• Takes advantage of opportunity
• Risk taker
• Adapts to change
• Organize resources
• Ambitious

9. Developing entrep competencies
• Competency identification and recognition
• Identify the entrepreneurial competency set to behave like an entrepreneur
• Competency assessment
• What competencies the person possesses against the set of competencies
required
• Competency mapping
• Identifying the GAP
• Development intervention
• Training

10. Next Class
• Caselet Discussion
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