SlideShare a Scribd company logo
THE FUTURE OF
VIDEO ON DEMAND
TODAY’S VOD TOMORROW’S VOD
I HAVE TO LOOK FOR THE MOVIE
I WILL LIKE
I RENT/BUY THE MOVIE
THE SERVICE BECOMES
PERSONALIZED ACCORDING
TO MY BEHAVIOR AND
TO MY FRIENDS’ RECOMMENDATIONS
THE MORE I RENT, THE MORE I SHARE,
THE LESS I PAY
HOW CLAPFEEDER WORKS?
I RENT A MOVIE
ON AN HD
PLATFORM
AND I ENJOY A
SELECTION
PERSONALIZED
ACCORDING TO MY
TASTES
I CREATE A
RECOMMENDATION
ABOUT THIS MOVIE,
THAT IS CALLED
“A CLAP”,
AND I SHARE IT TO
MY FRIENDS ON MY
NETWORKS
IF A FRIEND RENTS
THROUGH ONE OF MY
CLAPS, I EARN VOD
CREDITS;
BY RENTING THROUGH
ONE OF MY FRIENDS’
CLAPS, I MAKE HIM/
HER EARN VOD
CREDITS
BONUS*: CLAPFEEDER PRE-SHOW
WHEN RENTING A
MOVIE,
I CAN CHOOSE
WATCHING ONE AD AS
PRE-SHOW AND EARN
ADDITIONAL VOD
CREDITS.
*ECONOMIC MODEL TO BENEFIT THE CUSTOMERS AND
AT THE DISPOSAL OF ADVERTISERS (AD, RELEASED MOVIE TRAILER, BRAND CONTENT SHORT…)
CLAPFEEDER’S HIGHLIGHTS
A PARTICIPATIVE
AND
COLLABORATIVE
PLATFORM
CONNECTED TO
SOCIAL NETWORKS
HD QUALITY AND
STATE-OF-THE-ART
TECHNOLOGY
FOR A HIGH-QUALITY
VOD EXPERIENCE
A PERSONALIZED
INTERFACE
ADAPTED FOR EACH
DEVICE TO PROVIDE AN
OPTIMAL EXPERIENCE
AND I CAN WATCH MY MOVIES ANYWHERE, ANY TIME!
PC / MAC SMARTPHONE TABLET SMART TV
SOON AVAILABLE ON ALL TV WITH GOOGLE CHROMECAST
TM#&#©#DC#Comics.#©#2013#Warner#Bros.#Entertainment#Inc.#Tous#droits#réservés.#
OUR CHOICE OF USING WIDEVINE/GOOGLE TECHNOLOGY FOR OUR MOVIES
COUPLED WITH OUR DEVELOPMENTS WILL ALLOW YOU
WATCHING ON YOUR TV A MOVIE PLAYED ON YOUR COMPUTER / MOBILE / TABLET
THROUGH GOOGLE CHROMECAST ($35 DEVICE PLUGS ON TV HDMI)
(TARGET END OF 2013, DEPENDS ON CHROMECAST AVAILABILITY OUTSIDE US)
= BE RAPIDLY AVAILABLE ON ALL TV
WHILE WE ARE PORTING OUR CONNECTED TV APPLICATION
CLAPFEEDER
6 MONTHS OF BETA
CLAPFEEDER
ON TABLET
WITH CLAPFEEDER, I ENJOY AN INTERFACE ADAPTED TO MY TABLET
#RECENT CLAPS ON TABLET
USING CLAPS, MY FRIENDS ARE PUSHING TO ME MOVIES TO WATCH
#CLAPLIST ON TABLET
WITH CLAPFEEDER, I CUSTOMIZE MY CATALOGUE AS I WANT
#CATALOGUE ON TABLET
CLAPFEEDER
ON SMARTPHONE
ON MY SMARTPHONE, I EASILY PROGRAM MY VOD SHOWS WHEREVER I AM
#HOME ON SMARTPHONE
CLAPFEEDER SUGGESTS ME MOVIES ACCORDING TO MY TASTES AND MY FRIENDS’ ONES
#SUGGESTIONS ON SMARTPHONE
CLAPFEEDER
ON PC / MAC
I ACCESS MY MOVIE GRIDS, VERY VISUAL AND PERSONALIZED, FOR VARIOUS SUGGESTIONS
#SUGGESTIONS ON PC/MAC
I MANAGE MY COMMUNITY OF CLAPERS, CHOOSING WHO TO FOLLOW
#PROFILE ON PC/MAC
CLAPFEEDER
ON SMART TV
USING MY TASTES & MY COMMUNITY’S CLAPS, MY GRID PROPOSES ME WHAT I WILL LIKE!
#SUGGESTIONS ON SMART TV
ON SMART TV, I ENJOY A UNIQUE HIGH-QUALITY EXPERIENCE TO DISCOVER MOVIES!
#TRAILER ON SMART TV
I EASILY ACCESS MY FRIENDS’ CLAPS TO RENT AND MAKE MY FRIENDS EARN CREDITS!
#CLAPS ON SMART TV
THEY ALREADY TALK ABOUT CLAPFEEDER
“7 of the 8 VOD innovation trends identified by the CNC are
already present in Clapfeeder today”
JÉRÔME SOULET, GAUMONT VIDEO DIRECTOR:
“We did not evolve in the past 10 years … The concept of sharing, we did
not make it happen … We did not make it the right way … The
experience of Clapfeeder, for me, is something very interesting to follow
with an extreme attention”
WILL YOU BE PART OF
CLAPFEEDER ADVENTURE?
A N I N V O L V E D
C O M M U N I T Y W I T H
M O R E T H A N
8 5 0 0 FA N S
ON FACEBOOK
1200 FOLLOWERS
O N T W I T T E R
M O R E T H A N
1300 RETWEETS
L A S T M O N T H
A SOCIAL PRESENCE
A L R E A D Y W E L L
A N C H O R E D ,
A COMMUNITY GROWING
C O N T I N O U S L Y !
THANKS FOR YOUR ATTENTION
AVAILABLE ON: SUPPORTED BY:
ONE OF THE 500 START-UPS SELECTED AMONG 5 000+ START-UPS
FROM 80+ COUNTRIES FOR THE WEB SUMMIT DUBLIN 2013

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Clapfeeder: the 1st VOD social service!

  • 1.
  • 3. TODAY’S VOD TOMORROW’S VOD I HAVE TO LOOK FOR THE MOVIE I WILL LIKE I RENT/BUY THE MOVIE THE SERVICE BECOMES PERSONALIZED ACCORDING TO MY BEHAVIOR AND TO MY FRIENDS’ RECOMMENDATIONS THE MORE I RENT, THE MORE I SHARE, THE LESS I PAY
  • 4. HOW CLAPFEEDER WORKS? I RENT A MOVIE ON AN HD PLATFORM AND I ENJOY A SELECTION PERSONALIZED ACCORDING TO MY TASTES I CREATE A RECOMMENDATION ABOUT THIS MOVIE, THAT IS CALLED “A CLAP”, AND I SHARE IT TO MY FRIENDS ON MY NETWORKS IF A FRIEND RENTS THROUGH ONE OF MY CLAPS, I EARN VOD CREDITS; BY RENTING THROUGH ONE OF MY FRIENDS’ CLAPS, I MAKE HIM/ HER EARN VOD CREDITS
  • 5. BONUS*: CLAPFEEDER PRE-SHOW WHEN RENTING A MOVIE, I CAN CHOOSE WATCHING ONE AD AS PRE-SHOW AND EARN ADDITIONAL VOD CREDITS. *ECONOMIC MODEL TO BENEFIT THE CUSTOMERS AND AT THE DISPOSAL OF ADVERTISERS (AD, RELEASED MOVIE TRAILER, BRAND CONTENT SHORT…)
  • 6. CLAPFEEDER’S HIGHLIGHTS A PARTICIPATIVE AND COLLABORATIVE PLATFORM CONNECTED TO SOCIAL NETWORKS HD QUALITY AND STATE-OF-THE-ART TECHNOLOGY FOR A HIGH-QUALITY VOD EXPERIENCE A PERSONALIZED INTERFACE ADAPTED FOR EACH DEVICE TO PROVIDE AN OPTIMAL EXPERIENCE
  • 7. AND I CAN WATCH MY MOVIES ANYWHERE, ANY TIME! PC / MAC SMARTPHONE TABLET SMART TV
  • 8. SOON AVAILABLE ON ALL TV WITH GOOGLE CHROMECAST TM#&#©#DC#Comics.#©#2013#Warner#Bros.#Entertainment#Inc.#Tous#droits#réservés.# OUR CHOICE OF USING WIDEVINE/GOOGLE TECHNOLOGY FOR OUR MOVIES COUPLED WITH OUR DEVELOPMENTS WILL ALLOW YOU WATCHING ON YOUR TV A MOVIE PLAYED ON YOUR COMPUTER / MOBILE / TABLET THROUGH GOOGLE CHROMECAST ($35 DEVICE PLUGS ON TV HDMI) (TARGET END OF 2013, DEPENDS ON CHROMECAST AVAILABILITY OUTSIDE US) = BE RAPIDLY AVAILABLE ON ALL TV WHILE WE ARE PORTING OUR CONNECTED TV APPLICATION
  • 11. WITH CLAPFEEDER, I ENJOY AN INTERFACE ADAPTED TO MY TABLET #RECENT CLAPS ON TABLET
  • 12. USING CLAPS, MY FRIENDS ARE PUSHING TO ME MOVIES TO WATCH #CLAPLIST ON TABLET
  • 13. WITH CLAPFEEDER, I CUSTOMIZE MY CATALOGUE AS I WANT #CATALOGUE ON TABLET
  • 15. ON MY SMARTPHONE, I EASILY PROGRAM MY VOD SHOWS WHEREVER I AM #HOME ON SMARTPHONE
  • 16. CLAPFEEDER SUGGESTS ME MOVIES ACCORDING TO MY TASTES AND MY FRIENDS’ ONES #SUGGESTIONS ON SMARTPHONE
  • 18. I ACCESS MY MOVIE GRIDS, VERY VISUAL AND PERSONALIZED, FOR VARIOUS SUGGESTIONS #SUGGESTIONS ON PC/MAC
  • 19. I MANAGE MY COMMUNITY OF CLAPERS, CHOOSING WHO TO FOLLOW #PROFILE ON PC/MAC
  • 21. USING MY TASTES & MY COMMUNITY’S CLAPS, MY GRID PROPOSES ME WHAT I WILL LIKE! #SUGGESTIONS ON SMART TV
  • 22. ON SMART TV, I ENJOY A UNIQUE HIGH-QUALITY EXPERIENCE TO DISCOVER MOVIES! #TRAILER ON SMART TV
  • 23. I EASILY ACCESS MY FRIENDS’ CLAPS TO RENT AND MAKE MY FRIENDS EARN CREDITS! #CLAPS ON SMART TV
  • 24. THEY ALREADY TALK ABOUT CLAPFEEDER “7 of the 8 VOD innovation trends identified by the CNC are already present in Clapfeeder today” JÉRÔME SOULET, GAUMONT VIDEO DIRECTOR: “We did not evolve in the past 10 years … The concept of sharing, we did not make it happen … We did not make it the right way … The experience of Clapfeeder, for me, is something very interesting to follow with an extreme attention”
  • 25. WILL YOU BE PART OF CLAPFEEDER ADVENTURE?
  • 26. A N I N V O L V E D C O M M U N I T Y W I T H M O R E T H A N 8 5 0 0 FA N S ON FACEBOOK 1200 FOLLOWERS O N T W I T T E R M O R E T H A N 1300 RETWEETS L A S T M O N T H A SOCIAL PRESENCE A L R E A D Y W E L L A N C H O R E D , A COMMUNITY GROWING C O N T I N O U S L Y !
  • 27. THANKS FOR YOUR ATTENTION AVAILABLE ON: SUPPORTED BY: ONE OF THE 500 START-UPS SELECTED AMONG 5 000+ START-UPS FROM 80+ COUNTRIES FOR THE WEB SUMMIT DUBLIN 2013