SlideShare a Scribd company logo
Infographic: True Colors

How to Wipe Out your Business
by Choosing the Wrong Color
                   A recent study of Marketo brought
                   out that a wrong chosen color for
                   your business and logo can cost
                   you the success in the long run.

The color of a business is the first impression a future
customer will discover when he hits your offer. The
study found out that the right product color can
influence your target audience purchasing decisions
by up to 80%. The right color can make or break a
business!

To choose the right color is a process where you have
to ask yourself how you want your business to be
perceived out there?

You can go the quick and dirty way to choose a brand
color but this can cost your business the success in the
long run. Or you sit down and use the recent
information (for example this below in the
infographic) to choose your brand colors wisely.




                                                           Further important resources:

                                                              •   How to Choose the Right Colors for Your
                                                                  Brand | Inc.com

                                                              •   Five Free Tools for Getting Your Business
                                                                  Color Right




                                                                         http://inblurbs.com

                                                                         http://inblurbs.com/blog

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How to Wipe Out your Business by Choosing the Wrong Color

  • 1. Infographic: True Colors How to Wipe Out your Business by Choosing the Wrong Color A recent study of Marketo brought out that a wrong chosen color for your business and logo can cost you the success in the long run. The color of a business is the first impression a future customer will discover when he hits your offer. The study found out that the right product color can influence your target audience purchasing decisions by up to 80%. The right color can make or break a business! To choose the right color is a process where you have to ask yourself how you want your business to be perceived out there? You can go the quick and dirty way to choose a brand color but this can cost your business the success in the long run. Or you sit down and use the recent information (for example this below in the infographic) to choose your brand colors wisely. Further important resources: • How to Choose the Right Colors for Your Brand | Inc.com • Five Free Tools for Getting Your Business Color Right http://inblurbs.com http://inblurbs.com/blog