3. INTRODUCTION
This report discusses the tractor market in China mainly from the following
sections.
- Size of Tractor Market in China
Based on Zeefer's China Market Size Formula, by the analysis on China
tractor market size, industry sales revenue and domestic tractor output in
2008 - 2010, this report presents a picture of the real development of tractor
market in China and changes in the overall market size.
- Hot Areas of China Tractor Market
Based on the comparison and analysis on China's tractor production and
import in different provinces or cities, this report points out those hot areas in
China for tractor market deserve most attention.
- Top 10 Enterprises in China Tractor Industry
Based on the comparison and analysis on top 10 leading enterprises in China
tractor industry in terms of sales revenue, market share and number of
employees, the report shows their positions in the tractor market in China.
Additionally, this report lists basic contact information of the top 10 leading
enterprises.
- Market Share and Market Structure of China Tractor Market
This report analyzes the tractor market share distribution in China by
segments based on enterprises nature (leading enterprises, foreign enterprises,
state-owned and private enterprises), imports of tractor product and regional
markets in China in terms of sale revenue, profitability, production volume,
number of enterprises and the value of imports... The report offers data on the
market shares of imported tractor products, foreign enterprises and
enterprises in other forms. It also offers a comparison of profitability by forms
of enterprise ownership, presents a picture of the market share of leading
enterprises and the distribution of major regional markets in China. In
addition, the report figures out the structure and concentration ratio of the
4. current tractor market in China by means of Bain's Market Structure
Classification and Index of CR4.
- Import and Export of Tractor Products
In this section, the report includes the main source countries / regions of
imported tractor products for China and their market shares, the domestic
destinations of imported tractor products in China and shares for these
destinations, major export destinations (countries or regions) for Chinese
produced tractor products and shares of these destinations, major origins of
the exported tractor products and their shares.
- Tractor Industry Standards in China
The report lists relevant national standards and/or industrial standards
concerning tractor products generally accepted in the tractor industry in
China, including standard names both in Chinese and English as well as their
unified code numbers.
- Major Tractor Importers in China
The report lists 10 major importers for tractor products in China and provides
their contact information such as company name, address, website, telephone
number and fax number.
- Summary on Key Statistics of the Tractor Industry in China
Based on the concise analysis on the sales revenue, production volume,
number of enterprises, total profit, total loss, total assets, return on the asset
and profit margin as well as other key statistics, China Tractor Market Profile
presents the current situation, the growth rate and profitability of the tractor
industry in China.
5. DECLARATION
Beijing Zeefer Consulting Ltd. and (or) its affiliates (hereafter, "Zeefer")
provide this report with the greatest possible care. Nevertheless, Zeefer makes
no guarantee whatsoever regarding the accuracy, utility, or certainty of the
information in this report. Further, Zeefer disclaims any and all responsibility
for damages that may result from the use or non-use of the information in this
report.
The information in this report may be incomplete and/or may differ in
expression from other information in elsewhere by other means. The
information contained in this report may also be changed or removed without
prior notice.
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CONTENT
CHAPTER 1 PRODUCT DEFINITION.................................................................1
CHAPTER 2 MARKET SIZE ...................................................................................3
2.1 ANALYSIS ON THE TRACTOR MARKET SIZE ........................................3
2.2 PRODUCTION VOLUME OF MAJOR PRODUCTS IN RECENT YEARS
....................................................................................................................................5
2.3 AN OVERVIEW ON CHINESE ECONOMY................................................6
CHAPTER 3 HOT SPOTS FOR TRACTOR PRODUCTS ACROSS CHINA
......................................................................................................................................10
CHAPTER 4 INDUSTRY OVERVIEW................................................................12
4.1 A SUMMARY ON THE INDUSTRY............................................................12
4.2 AN ANALYSIS ON THE PROFITABILITY OF THE INDUSTRY...........13
CHAPTER 5 ANALYSIS ON IMPORT & EXPORT .........................................16
5.1 AN OVERVIEW ON THE IMPORT & EXPORT........................................16
5.2 A DETAILED ANALYSIS ON IMPORT & EXPORT OF TRACTOR
PRODUCTS............................................................................................................17
5.2.1 ANALYSIS ON MAJOR COUNTRIES OF ORIGIN FOR THE
IMPORTED TRACTOR PRODUCTS..............................................................17
5.2.2 ANALYSIS ON THE MAJOR FLOW DESTINATIONS INSIDE
CHINA ................................................................................................................19
5.2.3 ANALYSIS ON MAJOR EXPORT DESTINATIONS ...........................20
5.2.4 ANALYSIS ON MAJOR ORIGINS IN CHINA......................................21
CHAPTER 6 THE MARKET SHARE...................................................................23
6.1 ANALYSIS ON THE CONCENTRATION OF CORPORATE SALES
REVENUE ..............................................................................................................23
6.1.1 ANALYSIS ON THE CONCENTRATION OF SALES REVENUE
FROM LEADING ENTERPRISES ...................................................................23
6.1.2 COMPARATIVE ANALYSIS ON SALES REVENUE FROM TOP 10
ENTERPRISES WITH INDUSTRY AVERAGE..............................................25
6.2 ANALYSIS ON THE CONCENTRATION BY AREA IN TERMS OF THE
MARKET SHARE..................................................................................................27
6.2.1 ANALYSIS ON CONCENTRATION OF REGIONAL SALES
REVENUE ..........................................................................................................27
6.2.2 ANALYSIS ON THE CONCENTRATION OF REGIONAL
PRODUCTION VOLUME................................................................................28
6.3 MARKET POSITION OF FOREIGN ENTERPRISES AND THE TREND
IN RECENT YEARS..............................................................................................30
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6.3.1 CHANGES IN THE SHARES OF FOREIGN ENTERPRISES IN
TERMS OF THE NUMBERS AND THE COMPARISON OF FOREIGN
ENTERPRISES AND ENTERPRISES OF OTHER OWNERSHIP ...............30
6.3.2 CHANGES IN THE SHARES OF SALES REVENUE FROM FOREIGN
ENTERPRISES AND COMPARISON WITH THAT FROM ENTERPRISES
OF OTHER OWNERSHIP ................................................................................32
6.3.3 PROFITABILITY OF FOREIGN ENTERPRISES AND COMPARISON
WITH ENTERPRISES OF OTHER OWNERSHIP .........................................34
6.4 ANALYSIS ON THE MARKET SHARE OF IMPORTED PRODUCTS
AND RELEVANT VARIATIONS IN RECENT YEARS ..................................36
CHAPTER 7 TOP 10 ENTERPRISES ...................................................................38
7.1 YTO GROUP CORPORATION.....................................................................38
7.2 TRACTOR ASSEMBLYPLANT OF YUNNAN LIFAN JUNMA
VEHICLE CO., LTD..............................................................................................38
7.3 JOHN DEERE TIAN TUO CO., LTD. ..........................................................39
7.4 FOTONLOVOL HEAVY INDUSTRY WEIFANG AGRICULTURE
EQUIPMENT BUSINESS UNIT..........................................................................40
7.5 HENAN QIANLI MACHINERY CO., LTD................................................40
7.6 SHANDONG CHANGLIN AGRICULTURAL EQUIPMENT CO., LTD.
..................................................................................................................................41
7.7 ZIYANG SITONG VEHICLE MANUFACTURE CO., LTD. ....................42
7.8 SHANGHAI NEW HOLLAND AGRICULTURAL MACHINERY CORP.
LTD..........................................................................................................................42
7.9 JIANGSU YUEDA YANCHENG TRACTOR CO., LTD. ..........................43
7.10 CHANGCHUN JUNSHENG AGRICULTURE TRANSPORTATION
MACHINERY MANYFACTRING GROUP CO., LTD....................................44
CHAPTER 8 PRODUCT STANDARD SYSTEMS............................................45
CHAPTER 9 LIST OF MAJOR IMPORTERS.....................................................47
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CHAPTER 3
HOT SPOTS FOR TRACTOR
PRODUCTS ACROSS CHINA
Figure 5 Nationwide distribution map of tractor mfg. enterprises above designated size
across China
Heilongjiang
5
Jilin
7
Inner Mongolia
<4 Liaoning
Xinjian 4
Hebei Beijing
<4
4 Tianjin
Shanxi <4
Ningxia < 4 Shandong
<4
Qinghai 34
Gansu Henan Jiangsu
<4 Shaanxi 24 Anhui 10
Tibet Shanghai
Hubei 13 <4
Sichuan 7 Zhejiang
7 <4 12
Chongqing Jiangxi
Hunan
< 4 Fujian
Guizhou 11
<4 14
1-5 1
6-8 Yunnan Guangdong 6
9 Guangxi
7
9-19 22 9
20+ 20
Hainan
<4
Shandong, Henan and Guangxi are the major production bases for tractor in
China. From Jan. to Nov. 2010, enterprises engaged in tractor production
above designated size in the above three areas added up to 80 firms,
accounting for about 38.28% of all tractor producers above designated size all
over China for the same period. Among them, 34 firms were in Shandong,
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6.3 MARKET POSITION OF FOREIGN
ENTERPRISES AND THE TREND IN RECENT
YEARS
6.3.1 CHANGES IN THE SHARES OF FOREIGN
ENTERPRISES IN TERMS OF THE NUMBERS AND THE
COMPARISON OF FOREIGN ENTERPRISES AND
ENTERPRISES OF OTHER OWNERSHIP
Figure 18 Changes in the percentage of numbers of foreign tractor mfg. enterprises across
China and the comparison of foreign enterprises and enterprises of other ownership
2008 2009 2010
Percentage of foreign enterprises Changes210
in the percentage of
全国 201 209
in term s of the num ber of num bers of foreign-funded
oreign-funded 10 8 11
enterprises in 2010 enterprises
e of ownership 198
Private 100 117 117rivate
State-owned 12 39% 12 35% 33%
12wned
5.26%
oreign-funded 10 8 11
4% 5%
Others 79 5% 73 6% 6% 69
Private 50% 6% 56% 56%
State-owned 6% 6% 6%
94.74%
oreign-funded 5% 4%56% 56%5%
50%
Others 39% 35% 33%
2008 2009 2010
Private State-ow ned
Foreign-funded Others type of ow nership Foreign-funded Others
In 2010, among the 209 tractor mfg. enterprises above designated size across
China, 11 are foreign enterprises, accounting for about a share of 5.26% of all.
In terms of the number of enterprises, there were 3 foreign enterprises more
than that in 2009, while a rise of 1.45% in terms of the percentage that in 2009.
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