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The document describes a logo design event for a chemical company where participants will modify an existing logo to incorporate elements of chemistry and indicate the company's products like aromatics. Participants will take a benzene ring logo and add details to show the company produces aromatics derivatives like alkyl benzene, toluene, and xylenes. The event aims to teach participants about design elements, shapes, and typography used in chemical company logos and how these reveal information about the company's products, quality, and brand.



