The document discusses the link between business strategy, ethics, and social responsibility. It argues that a company's strategy should be ethical and consider the interests of all stakeholders, not just shareholders. It defines key concepts like business ethics, ethical relativism versus universalism, characteristics of moral and immoral managers, drivers of unethical behavior, and approaches to managing ethics. It also defines corporate social responsibility and socially responsible business behavior as balancing strategic actions to benefit shareholders with impacts on other stakeholders and being a good corporate citizen.