We aim to challenge gender inequality, increase acceptance, and ensure accountability through unconventional awareness campaigns in Bangladesh. Our rural campaign uses boat sails to advertise, while our urban campaign uses balloons and remote control planes. We also design a website to publicly track all donations and spending in order to ensure accountability to donors. Our ultimate goal is to help create a future without poverty or illiteracy by fulfilling critical UN development goals.

1. WE AIM TO
WILL
ARE
Challenge Gender Inequality
SENDATSU
Future
Poverty
Illiteracy
Increase Acceptance
Ensure Awareness
Spread Accountability

2. Spread AWARENESS to reach Beneficiaries
Advertising Using Boat Sails In Rural Segment

3. Increase Acceptance to gain Supporters
Advertising Using Baloon and
RC Plane In Urban Segment

4. Ensure Accountability
for Donors

5. Promoting C:F in most unconventional
ways in Bangladesh
• Implicating both rural and urban people in our campaign
• For rural guerilla marketing we choose the sail of the boat
which are the most common means of rural transportation
• For urban marketing we aim to fly balloon that conveys C:F
both in days and at night. It will be surrounded around
different colleges
• We also design a website portraying the accounts of all
receipts and payments mainly received from our strategic
alliances and sponsors
• However we really challenge the future and thus fulfill
MDGs critical for Bangladesh and for the world at large.