Case Study On Ayojak
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Ayojak is an online event management company founded in 2008 and headquartered in Pune, India with an additional office in Bengaluru. It provides a platform for clients to create, promote, and manage events as well as handle sponsorships, invitations, attendees, and contacts. Ayojak competes with companies like Event Avenue, Mera Events, Do Attend, Book My Show, and Eventnu that also offer online event registration, ticketing, promotion, and management services. Its current products include ticketing and social meetups, and it plans to expand into conferences and event promotion.
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SOCIAL MEDIA CONTENT STRATERGY AT “AYOJAK’
- Ayojak is an Indian event and venue organizer platform that allows event management companies, performers, and consumers to connect online.
- The presentation outlined Ayojak's social media content strategy and marketing approach, which focused on using platforms like Facebook, Twitter, and blogs to build brand awareness, engage customers, and generate leads.
- Detailed metrics showed Ayojak's social media post types and frequencies, and the majority of Ayojak's current clients are smaller individual event organizers and companies.
Ayojak presentation
Ayojak.com is an online event organizing platform based in India. It allows users to create branded event pages, promote events through social media and email, manage registrations and tickets, track attendees, and accept online payments. Some key features include customization options, social media integration, reporting tools, and support for multiple payment methods. The company aims to make event planning easier and help organizers increase attendance and profits. It has organized thousands of events across various categories for paying clients since launching in 2008.
Ayojak Case Stufy
This document analyzes Ayojak's social media and content strategy using Porter's Five Forces model. It finds that Ayojak needs to focus more on customer engagement across its platforms like Facebook, Twitter, and blogs in order to retain customers and drive online sales. The document provides recommendations on how Ayojak can improve its social media strategy, including introducing new platforms, better measuring customer engagement, and innovating its content format.
Group 7 ayojak submission
Ayojak is an online event management platform that provides ticketing and promotion services. It has over 10,000 events from 21 countries on its platform. The document discusses Ayojak's social media strategy and recommends improvements. It finds that Ayojak's content strategy of educating, informing and engaging customers on social media is limited and could be more effective. It suggests a S-U-C-C-E-S strategy focusing on simplicity, unexpectedness, concreteness, credibility, emotions and stories to better attract clients, engage customers and build the brand's awareness.
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This document discusses social media and marketing strategies for organizations. It provides an overview of developing a marketing plan, identifying target markets, key messages and tools to demonstrate value. It also covers using websites and integrating various social media platforms like Facebook, Twitter, LinkedIn and YouTube to engage stakeholders. The importance of consistency across online presences and measuring results is emphasized. Safeguards for social media like media policies and guidelines for handling negative comments are also addressed.
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Ayojak - Group 8 Solution
Ayojak is an online event management company that provides end-to-end solutions for creating, promoting, and managing events through ticket sales and attendee information collection. It focuses on business clients and young event attendees. Ayojak relies heavily on social media for promotion and outsources its social media activities. Its strategy involves promoting client events on Facebook and Twitter, interacting with followers, and providing information about Ayojak and its products on its corporate blog. Suggested changes include simplifying branding, using unexpected content, and sharing concrete information to build credibility and engage audiences.
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SOCIAL MEDIA CONTENT STRATERGY AT “AYOJAK’
- Ayojak is an Indian event and venue organizer platform that allows event management companies, performers, and consumers to connect online.
- The presentation outlined Ayojak's social media content strategy and marketing approach, which focused on using platforms like Facebook, Twitter, and blogs to build brand awareness, engage customers, and generate leads.
- Detailed metrics showed Ayojak's social media post types and frequencies, and the majority of Ayojak's current clients are smaller individual event organizers and companies.
Ayojak presentation
Ayojak.com is an online event organizing platform based in India. It allows users to create branded event pages, promote events through social media and email, manage registrations and tickets, track attendees, and accept online payments. Some key features include customization options, social media integration, reporting tools, and support for multiple payment methods. The company aims to make event planning easier and help organizers increase attendance and profits. It has organized thousands of events across various categories for paying clients since launching in 2008.
Ayojak Case Stufy
This document analyzes Ayojak's social media and content strategy using Porter's Five Forces model. It finds that Ayojak needs to focus more on customer engagement across its platforms like Facebook, Twitter, and blogs in order to retain customers and drive online sales. The document provides recommendations on how Ayojak can improve its social media strategy, including introducing new platforms, better measuring customer engagement, and innovating its content format.
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Ayojak is an online event management platform that provides ticketing and promotion services. It has over 10,000 events from 21 countries on its platform. The document discusses Ayojak's social media strategy and recommends improvements. It finds that Ayojak's content strategy of educating, informing and engaging customers on social media is limited and could be more effective. It suggests a S-U-C-C-E-S strategy focusing on simplicity, unexpectedness, concreteness, credibility, emotions and stories to better attract clients, engage customers and build the brand's awareness.
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Ayojak - Group 8 Solution
Ayojak is an online event management company that provides end-to-end solutions for creating, promoting, and managing events through ticket sales and attendee information collection. It focuses on business clients and young event attendees. Ayojak relies heavily on social media for promotion and outsources its social media activities. Its strategy involves promoting client events on Facebook and Twitter, interacting with followers, and providing information about Ayojak and its products on its corporate blog. Suggested changes include simplifying branding, using unexpected content, and sharing concrete information to build credibility and engage audiences.
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Preparing your event for a live stream
Attending an event is always more exciting than the process of planning it. Nobody minds going to a party, but who wants to deal with all the little details about cleaning the venue, making sure there is good parking or proofreading invitations before they are sent out. However, even though the activities that take place before an event are not exciting, they lay the groundwork for how enjoyable the actual event will be. As an event planner, if you want to enjoy the event, you must pay attention to planning it. And no aspect of planning is more important than the pre-planning. This is when you decide why you want to have the event, who the audience will be, and if you can pull it off with the resources you have available to you.
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Marketing to maximize your audience attendance
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- 2. COMPANY PROFILE • Parent Company : Signure Technologies Ltd • Product development centre: PUNE • Remote business development centre : BENGALURU • CEO : Santosh Panda • Founded : 2008
- 3. • Industry : Online event Management • Business Modal : B2B and B2C
- 4. BRIEF INFORMATON • Ayojak is India’s finest online event organizing solution flagship. • use social media platforms to promote its client’s events. • Listing business & services details. • Create & promote events. • Manage event & sponsers. • Manage invitations, attendee & contacts.
- 6. COMPETITORS • Event Avenue Offered: online event registration and payment gateway services. • Mera Events Offered: complete solution package for creating an event page, promoting events, facilitating tickets.
- 7. • Do Attend Offered: free event services for events that did not need paid tickets • Book My Show Offered: selling entertainment tickets including movies, plays, sports, music concerts, comic arts • Eventnu Offered: small & medium event organizers to create event page, sell tickets, promote through social media platform
- 8. PRODUCTS RUNNING PRODUCTS: Ticketing Social meets UPCOMING PRODUCTS: Conference Event Promote